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  • 25 May 2016
  • Research & Ideas

How Consumers and Businesses are Reshaping Public Health

their conditions and possible treatments, often sharing their experiences with others in online communities. They are more inclined to question authority, and to raise issues with their doctors, care... View Details
Keywords: by John A. Quelch; Health
  • 23 Feb 2021
  • Research & Ideas

COVID-19 Shines New Light on Working Conditions in Supply Chains

conditions along supply chains? Michael Toffel: In the US, this has probably been the most pronounced in the meatpacking industry, where folks work pretty closely together and weren’t really cared for in a robust way. And companies have... View Details
Keywords: by Danielle Kost; Apparel & Accessories
  • October 2023
  • Article

Speedy Activists: Firm Response Time to Sociopolitical Events Influences Consumer Behavior

By: Jimin Nam, Maya Balakrishnan, Julian De Freitas and Alison Wood Brooks
Organizations face growing pressure from their consumers and stakeholders to take public stances on sociopolitical issues. However, many are hesitant to do so lest they make missteps, promises they cannot keep, appear inauthentic, or alienate consumers, employees, or... View Details
Keywords: Brands and Branding; Public Opinion; Social Media; Social Issues
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  • July 2004 (Revised December 2004)
  • Case

RelayHealth

By: Joseph B. Lassiter III and Elizabeth Kind
RelayHealth provides secure, online communications for doctors, patients, and health plans. The company's services include online consultations, prescription renewals, and appointment scheduling. RelayHealth's business model derives subscription revenue from doctors... View Details
Keywords: Communication Technology; Internet and the Web; Consumer Behavior; Entrepreneurship; Health Care and Treatment; Growth and Development Strategy; Health Industry; Telecommunications Industry
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  • 14 Sep 2015
  • News

Cold Call: The Launch of a New Podcast Series

  • Program

Program for Leadership Development

HBS Live Online Classroom. Just as HBS pioneered the case study method, we also built the first live online classroom in 2014 and have been refining and optimizing our virtual program experience ever since.... View Details
  • 30 Oct 2012
  • First Look

First Look: October 30

salary allocations to online ad clicks to admission decisions.   Working PapersSecurities Litigation Risk for Foreign Companies Listed in the U.S. Authors:Beiting Cheng, Suraj Srinivasan, and Gwen Yu Abstract We study securities... View Details
Keywords: Sean Silverthorne
  • 20 Aug 2020
  • Blog Post

Being patients compelled us. Sequoia inspired us. HBS sustained us.

better than us. Which at the time, wasn’t saying much. Today, Deborah and I (an HBS MBA 2010 graduate) run FertilityIQ, an online educational resource used by over 90% of all US fertility patients. We’re imperfect, but we’ve managed to... View Details
  • 19 May 2015
  • First Look

First Look: May 19

that allowed patients to conduct online medical consultations with physicians, is considering pursuing a direct-to-consumer (DTC) strategy. Founded in 2006, American Well had, to date, primarily sold its solution to health plans, which... View Details
Keywords: Sean Silverthorne

    Nitin Nohria

    Nitin Nohria served as the tenth dean of Harvard Business School from 2010-2020. He previously served as co-chair of the Leadership Initiative, Senior Associate Dean of Faculty Development, and Head of the Organizational Behavior unit.

    As Dean, building on... View Details

    Keywords: health care; health care; health care; health care; health care; health care; health care; health care; health care; health care; health care; health care; health care; health care; health care; health care; health care; health care; health care; health care; health care
    • 10 Mar 2014
    • News

    Teaching revolution gathers pace

    • 16 Apr 2019
    • First Look

    New Research and Ideas, April 16, 2019

    all become consumers of the health care industry. Indeed, health care affects everyone and encompasses a diverse set of services from childbirth, to illness prevention, to the management of chronic disease... View Details
    Keywords: Dina Gerdeman
    • 02 May 2008
    • What Do You Think?

    What is the Future of State Capitalism?

    the success of currencies in markets in which they invest? Or, alternatively, will the situation take care of itself as a new equilibrium reoccurs when those managing huge pools of money and gigantic corporations succumb to inefficiencies... View Details
    Keywords: by Jim Heskett
    • Research Summary

    Overview

    The Information Age has introduced well-received opportunities to track performance. Fitbits and Fuelbands allow individuals to track their own performance; companies like Uber and leading hospitals help you choose a driver or a doctor based on how others rated... View Details

    Keywords: Management Accounting; Disclosure; Performance Measurement; Incentives; Control; Education; Education Industry; Health Industry; Transportation Industry; Energy Industry; Auto Industry; United States; Japan; India
    • 10 Nov 2008
    • What Do You Think?

    How Much Can You Ask of Your Customers?

    constraints." M. J. Fleming cautioned, "If you (as a customer) have influence, you can lead in a horrible direction We should all be very careful of what we wish." To avoid these predicaments, Neil Jackson recommended,... View Details
    Keywords: by Jim Heskett
    • 23 Jul 2007
    • Research & Ideas

    HBS Cases: How Wikipedia Works (or Doesn’t)

    HBS professor Andy McAfee had his doubts about Wikipedia, the online encyclopedia created and maintained by volunteers. "I just didn't think it could yield a good outcome or a good encyclopedia. But I started consulting it and reading the... View Details
    Keywords: by Sean Silverthorne; Publishing
    • November 2022
    • Case

    The Battle Among Channels for Marketing Pharmaceuticals: UpScript, Pharmacy Benefit Managers, and Direct-to-Consumer Sales

    By: Regina E. Herzlinger and Tiffany Farrell
    Can an online, direct-to-consumer pharmacy both improve the quality and speed of care for patients who need branded drugs and stabilize profits for pharmaceutical manufacturers? UpScript, after years spent achieving legal and regulatory compliance and simultaneous... View Details
    Keywords: DTC; Internet and the Web; Marketing Channels; Customer Value and Value Chain; Governing Rules, Regulations, and Reforms; Competitive Strategy; Service Delivery; Growth and Development Strategy; Pharmaceutical Industry; Health Industry; Retail Industry
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    • September 2011
    • Module Note

    Orientation to Leadership Intelligence Days, 2011

    By: Joshua D. Margolis and Anthony J. Mayo
    Julie Bornstein, senior vice president of Sephora Direct, is seeking to double her budget for social media and other digital marketing initiatives for 2011. A number of digital efforts implemented in the past two years seem to be bearing fruit and there is a desire to... View Details
    Keywords: Budgets and Budgeting; Borrowing and Debt; Investment Return; Resource Allocation; Marketing Communications; Marketing Strategy; Consumer Behavior; Online Technology; Beauty and Cosmetics Industry
    Related
    • 05 Apr 2011
    • First Look

    First Look: April 5

    those that return instantaneous results—even when those results are identical. In five experiments that simulate service experiences in the domains of online travel and online dating, we demonstrate the... View Details
    Keywords: Sean Silverthorne
    • 15 Oct 2007
    • Research & Ideas

    Businesses Beware: The World Is Not Flat

    expansion," Ghemawat argues. While identifying similarities from one place to the next is essential, effective cross-border strategies will take careful stock of differences as well. An expert on global strategy, Ghemawat lays out an... View Details
    Keywords: by Martha Lagace