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  • All HBS Web  (1,718)
    • People  (10)
    • News  (264)
    • Research  (1,082)
    • Events  (1)
    • Multimedia  (5)
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  • All HBS Web  (1,718)
    • People  (10)
    • News  (264)
    • Research  (1,082)
    • Events  (1)
    • Multimedia  (5)
  • Faculty Publications  (763)
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  • 04 Sep 2019
  • News

Putting the Game Within Reach

ticket sales. Also out are geographic affiliations. Instead, each team will be represented by a celebrity captain. NFL stars Richard Sherman and Marshawn Lynch are on board, as is pop star Prince Royce, who the league hopes will bring his... View Details
  • 01 Dec 2001
  • News

Film School

volunteer in Africa before attending HBS; thinking back to that time made him want to do "something useful and outrageous" once again. Particularly concerned about violence among young people, Seder decided that he wanted to "make a... View Details
Keywords: Motion Picture and Sound Recording Industries; Motion Picture and Sound Recording Industries
  • 01 Feb 1998
  • News

Running Up the Score

of big money in the world of sports seems to have aggravated public disenchantment with many aspects of the professional game, from high ticket prices to athletes' personal behavior. That does not bode well long term for an industry that... View Details
Keywords: Garry Emmons
  • 01 Dec 2013
  • News

Faster, Bigger, Stronger: Supersizing the NFL

demographics of America shift," he explains. With a relatively short season compared to other sports leagues, the NFL has scored by developing the off-season draft and scouting combine into days-long, high-powered View Details
Keywords: Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries
  • 05 Jul 2011
  • News

Driving Innovation

joining Google in 2006, the former head of digital marketing at DaimlerChrysler has been helping Google get its approach to consumer marketers up to speed by drawing on her auto industry experience and a... View Details
Keywords: News, Library, Internet, and Other Services; News, Library, Internet, and Other Services
  • 01 Apr 1999
  • News

A Random Sampling of HBS Graduates in the News

Lawrence S. Kramer (MBA '74), who spent twenty years as a newspaper reporter and editor for publications such as the Washington Post and the San Francisco Examiner, was himself in the news last January.... View Details
  • 04 Sep 2019
  • News

A Wide Screen Approach

Immersive Media “The single largest revenue stream for sports in North America is media rights. The sports industry is slowly adapting to new formats View Details
  • 01 Dec 2013
  • News

Faculty Q&A: Playing the Hits

producers, instead of investing in just a handful of products and making them appeal to mass audiences, should spread their resources more equally across a larger number of smaller bets. A lot of people in the View Details
Keywords: Patrick Kirchner; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools
  • 01 Sep 2010
  • News

Dare to be Different

great way to explore ideas that eventually make their way into a book. Given that you have your eye on all these new social media, and given that you’ve just written a book that needs promotion, are you doing anything special in new View Details
Keywords: Jeff Cruikshank;Youngme Moon; Advertising, Public Relations, and Related Services; Advertising, Public Relations, and Related Services
  • 01 Dec 2013
  • News

War History

In September, with President Obama trying to rally support for military action against Syria, the media repeatedly sought out Michael Beschloss (MBA 1980), the author of eight books about American presidents. Beschloss noted that the... View Details
Keywords: Publishing Industries (except Internet); Publishing Industries (except Internet); Publishing Industries (except Internet); Publishing Industries (except Internet); Publishing Industries (except Internet); Publishing Industries (except Internet)
  • 01 Dec 2009
  • News

What’s On?

to its existing stable of FOX, NBC, and ABC, Hulu attracted 38 million viewers, according to CNBC.com (September 8, 2009). At a panel discussion, Disney president Robert Iger asked Kilar what will replace the thirty-second ad, long a... View Details
Keywords: Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries
  • 01 Jun 2014
  • News

Faculty Q&A: The Cup Runneth Over

and so forth. The ever-intensifying social media buzz around the Cup can heighten interest and exposure, but it also can create a lot of distracting "noise" that marketers... View Details
Keywords: Garry Emmons
  • 01 Dec 2014
  • News

Forecasting ’15

the scenes for a while. Almost everyone I know in the food packaging and grocery industry is a health nut. People are becoming more aware of their health and have a growing... View Details
Keywords: Food Services and Drinking Places; Food Services and Drinking Places; Food Services and Drinking Places; Food Services and Drinking Places
  • 28 May 2019
  • News

What I Do: Gordon Medenica (MBA 1979)

lottery and gaming for the State of Maryland. A media executive earlier in his career, including 16 years at the New York Times Company, Medenica was drawn by the scale of an View Details
Keywords: Ryan Jones; Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries
  • 01 Sep 2003
  • News

These Are the Good Old Days

materials served up to Americans was exploding: In 1978, Time Inc. published 6 magazines; today it publishes 132. Technology transformed broadcast media as well. In the late 1970s, most Americans had three... View Details
Keywords: Susan Young; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools
  • 01 Sep 2015
  • News

Feedback

experience, so I quit the Air Force and came to HBS to get my credentials in preparation for a career in business. I pray that attitude in industry has been overcome today. The Marine captain [Maura Corby... View Details
  • 07 Nov 2014
  • News

The First Five Years: Tiffany Pham (MBA 2012)

learning, for change. After graduating from Yale and Harvard Business School, I knew that I had to get into the industry that had impacted me as a young woman, so I could ultimately use View Details
Keywords: News, Library, Internet, and Other Services; News, Library, Internet, and Other Services
  • 01 Sep 2008
  • News

Alumni Books

I Thought We Were Making Movies, Not History by Walter Mirisch (IA ’43) (University of Wisconsin Press) The producer of such film classics as West Side Story, Some Like It Hot, In the Heat of the Night, and The Magnificent Seven, Mirisch... View Details
Keywords: Publishing Industries (except Internet); Publishing Industries (except Internet); Publishing Industries (except Internet); Publishing Industries (except Internet)
  • 08 May 2012
  • News

Screen Saver

between what he learned at HBS and his day-to-day duties at the JBFC. “I went from negotiating a $6.5 billion transaction to a $4.5 million industrial development bond,” says Apkon, who will publish a book... View Details
Keywords: Arts, Sports, Language, Driving, and Other Schools; Arts, Sports, Language, Driving, and Other Schools; Arts, Sports, Language, Driving, and Other Schools; Arts, Sports, Language, Driving, and Other Schools
  • 01 Dec 1996
  • News

An Entrepreneurial Journey

ventures they began, from the 1950s through the 1970s. Of those, take one area for closer inspection in search of the HBS imprint - broadcast and cable television. In the mid-1950s, Thomas S. Murphy (MBA... View Details
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