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      • July 2022 (Revised August 2022)
      • Case

      Athletic Brewing Company: Crafting the U.S. Non-Alcoholic Beer Category

      By: Ayelet Israeli and Anne V. Wilson
      Athletic Brewing Company (“Athletic,” for short) was founded by Bill Shufelt and John Walker in 2017. In creating Athletic, Shufelt and Walker opened the first U.S. brewery and taproom fully devoted to the production of non-alcoholic (NA) craft beer. By 2021, Athletic... View Details
      Keywords: Advertising; Brands and Branding; Product Development; Product Marketing; Product Positioning; Product Launch; Product Design; Product; Competition; Marketing; Entrepreneurship; Growth Management; Cultural Entrepreneurship; Culture; Food and Beverage Industry; United States
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      Israeli, Ayelet, and Anne V. Wilson. "Athletic Brewing Company: Crafting the U.S. Non-Alcoholic Beer Category." Harvard Business School Case 523-021, July 2022. (Revised August 2022.)
      • July 2022
      • Teaching Plan

      Wellthy: The Economics of Caring

      By: Brian Trelstad
      Teaching Plan for HBS Case No. 320-028. In 2014, Lindsay Jurist-Rosner (MBA ’09) founded Wellthy, a B2C business that coordinates care for working professionals seeking help to support loved ones with chronic diseases or aging parents. With personal experience as a... View Details
      Keywords: B2B Vs. B2C; Future Of Work; Health; Social Entrepreneurship; Growth and Development Strategy; Health Care and Treatment; Recruitment; Corporate Social Responsibility and Impact; Health Industry; United States
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      Trelstad, Brian. "Wellthy: The Economics of Caring." Harvard Business School Teaching Plan 322-076, July 2022.
      • May 2022
      • Supplement

      Maestro Pizza (B): The Competition Awakens

      By: Ramon Casadesus-Masanell and Fares Khrais
      Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of... View Details
      Keywords: Competitive Strategy; Competitive Advantage; Competition; Market Entry and Exit; Emerging Markets; Business Startups; Corporate Entrepreneurship; Product Positioning; Disruption; Disruptive Innovation; Advertising; Advertising Campaigns; Social Media; Forecasting and Prediction; Crisis Management; Growth and Development Strategy; Brands and Branding; Product Development; Production; Service Delivery; Business Growth and Maturation; Financial Statements; Cost Management; Analysis; Quality; Performance Consistency; Customer Satisfaction; Profit; Family Ownership; Food and Beverage Industry; Saudi Arabia; Middle East
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      Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (B): The Competition Awakens." Harvard Business School Supplement 722-400, May 2022.
      • May 2022
      • Supplement

      Maestro Pizza (C): Taking the Fight Outside

      By: Ramon Casadesus-Masanell and Fares Khrais
      Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of... View Details
      Keywords: Competitive Strategy; Competitive Advantage; Competition; Market Entry and Exit; Emerging Markets; Business Startups; Corporate Entrepreneurship; Product Positioning; Disruption; Disruptive Innovation; Advertising; Advertising Campaigns; Social Media; Forecasting and Prediction; Crisis Management; Growth and Development Strategy; Brands and Branding; Product Development; Production; Service Delivery; Business Growth and Maturation; Financial Statements; Cost Management; Analysis; Quality; Performance Consistency; Customer Satisfaction; Profit; Family Ownership; Food and Beverage Industry; Middle East; Saudi Arabia
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      Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (C): Taking the Fight Outside." Harvard Business School Supplement 722-401, May 2022.
      • May 2022
      • Case

      Maestro Pizza: Coming in Hot!

      By: Ramon Casadesus-Masanell and Fares Khrais
      Maestro Pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of... View Details
      Keywords: Competitive Strategy; Competitive Advantage; Competition; Market Entry and Exit; Emerging Markets; Business Startups; Corporate Entrepreneurship; Product Positioning; Disruption; Disruptive Innovation; Advertising; Advertising Campaigns; Social Media; Forecasting and Prediction; Crisis Management; Growth and Development Strategy; Brands and Branding; Product Development; Production; Service Delivery; Business Growth and Maturation; Financial Statements; Cost Management; Analysis; Quality; Performance Consistency; Customer Satisfaction; Profit; Family Ownership; Food and Beverage Industry; Middle East; Saudi Arabia
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      Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza: Coming in Hot!" Harvard Business School Case 722-399, May 2022.
      • April 6, 2022
      • Article

      In Uncertain Times, Big Companies Need to Take Care of Their Suppliers

      By: Willy C. Shih
      Many large original equipment manufacturers (OEMs) have long been ruthless with their suppliers, demanding extremely low prices and loading them up with risks. Given that the current turmoil buffeting global supply chains is unlikely to end anytime soon, OEMs should... View Details
      Keywords: Supplier Relationship; Supply Chain Management; Supply Chain; Relationships; Risk and Uncertainty; Auto Industry; Industrial Products Industry; Manufacturing Industry; United States
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      Shih, Willy C. "In Uncertain Times, Big Companies Need to Take Care of Their Suppliers." Harvard Business Review Digital Articles (April 6, 2022).
      • 2022
      • Chapter

      Capitalism and the Environment

      By: Geoffrey Jones
      Capitalism drove the environmental decimation of the planet. The environment was seen as a free good, while the consequences of dirty industrial and agricultural processes were seen as external to the firm. Public policies largely allowed this to happen, as politicians... View Details
      Keywords: History; Environment; Sustainability; Capitalism; Ethics; Business History; Environmental Sustainability; Green Technology; Pollution; Climate Change
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      Jones, Geoffrey. "Capitalism and the Environment." Chap. 8 in Evolutions of Capitalism: Historical Perspectives: 1200–2000, edited by Catherine Casson and Philipp Robinson Rössner, 187–211. Bristol, United Kingdom: Bristol University Press, 2022.
      • March 2022 (Revised September 2022)
      • Case

      Can Papaya Global Keep Scaling Fast?

      By: Daniel Isenberg and William R. Kerr
      Companies that employ people all around the world also need to pay those people. That can be an exceedingly complex task, though - defining terms of employment, complying with global regulations, and working with huge quantities of data, among other obstacles,... View Details
      Keywords: Entrepreneurship; Scaling And Growth; Job Design and Levels; Compensation and Benefits; Governing Rules, Regulations, and Reforms; Global Range
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      Isenberg, Daniel, and William R. Kerr. "Can Papaya Global Keep Scaling Fast?" Harvard Business School Case 222-072, March 2022. (Revised September 2022.)
      • March 2022
      • Supplement

      Pakistan Rising: Bazaar's Growth Story (B)

      By: Paul A. Gompers and Gamze Yucaoglu
      The case opens in January 2022 as Hamza Jawaid and Saad Jangda, co-founders of Bazaar technologies (Bazaar), the Pakistani high growth B2B e-commerce marketplace, are looking over the performance of the newly launched “buy now, play later” feature. The traction looks... View Details
      Keywords: B2B; Business Model; Emerging Markets; For-Profit Firms; Strategy; Digital Platforms; Information Technology; Value Creation; Globalization; Competition; Expansion; Profit; Resource Allocation; Diversification; Corporate Strategy; Pakistan
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      Gompers, Paul A., and Gamze Yucaoglu. "Pakistan Rising: Bazaar's Growth Story (B)." Harvard Business School Supplement 822-099, March 2022.
      • March 2022
      • Teaching Note

      Supreme: Remaining Cool While Pursuing Growth

      By: Jill Avery and Sandrine Crener
      Teaching Note for HBS Case No. 522-006. Following VF Corporation’s acquisition of cult streetwear brand Supreme, consumers and industry pundits were nervous that becoming part of a large, public corporation would put an end to Supreme’s slow and careful growth... View Details
      Keywords: Cultural Branding; Marketing; Brands and Branding; Luxury; Growth Management; Consumer Products Industry; Fashion Industry; Retail Industry; United States
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      Avery, Jill, and Sandrine Crener. "Supreme: Remaining Cool While Pursuing Growth." Harvard Business School Teaching Note 522-063, March 2022.
      • March 2022 (Revised March 2022)
      • Case

      Transformation at Loyola New Orleans (A)

      By: David Fubini and Patrick Sanguineti
      In August of 2018, Tania Tetlow is inaugurated as President of Loyola University New Orleans, in the midst of turmoil. Prior to her start, the university was given a final warning to land a balanced budget by year's end by its accreditors or risk facing probation. It... View Details
      Keywords: Higher Education; Financial Condition; Crisis Management; Change Management; Trust; Transformation; New Orleans
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      Fubini, David, and Patrick Sanguineti. "Transformation at Loyola New Orleans (A)." Harvard Business School Case 422-052, March 2022. (Revised March 2022.)
      • March 2022 (Revised March 2022)
      • Supplement

      Transformation at Loyola New Orleans (B)

      By: David Fubini and Patrick Sanguineti
      In August of 2018, Tania Tetlow is inaugurated as President of Loyola University New Orleans, in the midst of turmoil. Prior to her start, the university was given a final warning to land a balanced budget by year's end by its accreditors or risk facing probation. It... View Details
      Keywords: Higher Education; Financial Condition; Crisis Management; Change Management; Trust; Transformation
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      Fubini, David, and Patrick Sanguineti. "Transformation at Loyola New Orleans (B)." Harvard Business School Supplement 422-053, March 2022. (Revised March 2022.)
      • March 2022
      • Teaching Note

      Farfetch: Digital Transformation for Luxury Brands

      By: Jill Avery and Sunil Gupta
      Teaching Note for HBS Case No. 522-051. Farfetch, a global luxury technology platform and digital marketplace had been surfing the wave of digital transformation in the luxury fashion industry since 2008. While the company’s stock price and market valuation had... View Details
      Keywords: Brand Management; Retailing; Two Sided Markets; SaaS; Online Marketing; Marketing; Marketing Channels; Brands and Branding; Luxury; Digital Transformation; E-commerce; Digital Marketing; Retail Industry; Fashion Industry; London; United Kingdom; Portugal
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      Avery, Jill, and Sunil Gupta. "Farfetch: Digital Transformation for Luxury Brands." Harvard Business School Teaching Note 522-061, March 2022.
      • March 2022 (Revised December 2022)
      • Case

      Perch

      By: Jeffrey F. Rayport, Stacy Straaberg and Julia Kelley
      In May 2021, Perch CEO Chris Bell needed to decide whether his e-commerce aggregator company, which bought and scaled Amazon Marketplace brands, should acquire up to three acquisition targets. The prospective acquisitions, Web Deals Direct, HomeCo, and Future Brands,... View Details
      Keywords: Business Ventures; Acquisition; Business Growth and Maturation; Decision Making; Cost vs Benefits; Decision Choices and Conditions; Decisions; Management; Growth and Development Strategy; Strategy; Business Strategy; Integration; E-commerce; Consumer Products Industry; Retail Industry; Technology Industry; North America; United States; Massachusetts; Boston; California; Asia; Philippines
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      Rayport, Jeffrey F., Stacy Straaberg, and Julia Kelley. "Perch." Harvard Business School Case 822-087, March 2022. (Revised December 2022.)
      • 2022
      • White Paper

      The Emerging Degree Reset: How the Shift to Skills-Based Hiring Holds the Keys to Growing the U.S. Workforce at a Time of Talent Shortage

      By: Joseph B. Fuller, Christina Langer, Julia Nitschke, Layla O'Kane, Matthew Sigelman and Bledi Taska
      Employers are resetting degree requirements in a wide range of roles, dropping the requirement for a bachelor’s degree in many middle-skill and even some higher-skill roles. This reverses a trend toward degree inflation in job postings going back to the Great... View Details
      Keywords: Skills; Workforce; Talent; Human Resource Management; Selection and Staffing; Competency and Skills; Talent and Talent Management; Human Resources
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      Fuller, Joseph B., Christina Langer, Julia Nitschke, Layla O'Kane, Matthew Sigelman, and Bledi Taska. "The Emerging Degree Reset: How the Shift to Skills-Based Hiring Holds the Keys to Growing the U.S. Workforce at a Time of Talent Shortage." White Paper, Burning Glass Institute, February 2022.
      • December 16, 2021
      • Article

      Avoid a One-Size-Fits-All Approach to Sales Coaching

      By: Frank V. Cespedes
      Coaching sales reps is about clarifying relevant behaviors and whether the issue is motivation or ability. Some reps may work hard, but lack certain capabilities while others demonstrate capability but seemingly lack motivation or effort. Good coaching helps to clarify... View Details
      Keywords: Salesforce Management; Training; Competency and Skills; Motivation and Incentives
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      Cespedes, Frank V. "Avoid a One-Size-Fits-All Approach to Sales Coaching." Harvard Business Review Digital Articles (December 16, 2021).
      • November 2021
      • Case

      Steve Schwarzman on Dealmaking I: “Becoming a ‘Friend of the Situation’” (A)

      By: James K. Sebenius and Alex Green
      Blackstone Co-founder, Chairman, and CEO Stephen A. Schwarzman, whom Forbes has called “Wall Street’s Greatest Dealmaker,” played a major role in the negotiations that transformed Blackstone from a fragile startup in 1985 with $400,000 in capital into a dominant... View Details
      Keywords: Dealmaking; Bargaining; Conflict Resolution; Negotiation; Private Equity; Conflict and Resolution; Entrepreneurship; Problems and Challenges; Negotiation Tactics; Financial Services Industry
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      Sebenius, James K., and Alex Green. "Steve Schwarzman on Dealmaking I: “Becoming a ‘Friend of the Situation’” (A)." Harvard Business School Case 922-005, November 2021.
      • November 2021
      • Case

      Steve Schwarzman on Dealmaking II: When They Hold All the Cards (A)

      By: James K. Sebenius and Alex Green
      Blackstone Co-founder, Chairman, and CEO Stephen A. Schwarzman, whom Forbes has called “Wall Street’s Greatest Dealmaker,” played a major role in the negotiations that transformed Blackstone from a fragile startup in 1985 with $400,000 in capital into a dominant... View Details
      Keywords: Dealmaking; Bargaining; Conflict Resolution; Negotiation; Private Equity; Entrepreneurship; Conflict and Resolution; Problems and Challenges; Negotiation Tactics; Financial Services Industry
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      Sebenius, James K., and Alex Green. "Steve Schwarzman on Dealmaking II: When They Hold All the Cards (A)." Harvard Business School Case 922-007, November 2021.
      • November 2021 (Revised December 2022)
      • Case

      Babban Gona: Great Farm

      By: Kristin Fabbe, Tarun Khanna, Caroline M. Elkins, Zeke Gillman, Eleni Kyrkopoulou and Thomaz Teodorovicz
      In 2020, Babban Gona was one of the world’s largest farming operations with over 140,000 acres of maize farms, an area over ten times as large as Manhattan, and over 80,000 member-farmers in Nigeria. According to the company, the average Nigerian farmer’s net income... View Details
      Keywords: Growth and Development Strategy; Entrepreneurship; Business and Stakeholder Relations; Value Creation; Agribusiness; Capital Budgeting; Agriculture and Agribusiness Industry; Nigeria; Africa
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      Fabbe, Kristin, Tarun Khanna, Caroline M. Elkins, Zeke Gillman, Eleni Kyrkopoulou, and Thomaz Teodorovicz. "Babban Gona: Great Farm." Harvard Business School Case 722-027, November 2021. (Revised December 2022.)
      • November 2021 (Revised December 2022)
      • Case

      Farfetch: Digital Transformation for Luxury Brands

      By: Sunil Gupta, Jill Avery, Elena Corsi and Federica Gabrieli
      Farfetch, a global luxury technology platform and digital marketplace had been surfing the wave of digital transformation in the luxury fashion industry since 2008. While the company’s stock price and market valuation had fluctuated since its IPO in 2018, it had... View Details
      Keywords: Digital Marketing; Marketplaces; Retailing; Internet Marketing; E-Commerce Strategy; Marketing; Marketing Strategy; Marketing Channels; Brands and Branding; Luxury; Growth and Development Strategy; Digital Transformation; E-commerce; Apparel and Accessories Industry; Beauty and Cosmetics Industry; Fashion Industry; Retail Industry; Web Services Industry; Technology Industry; United Kingdom; Europe; Portugal; China
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      Gupta, Sunil, Jill Avery, Elena Corsi, and Federica Gabrieli. "Farfetch: Digital Transformation for Luxury Brands." Harvard Business School Case 522-051, November 2021. (Revised December 2022.)
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