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Negotiation, Organizations & Markets - Faculty & Research

More Contact Information Negotiation, Organizations & Markets Unit Harvard Business School Baker Library | Bloomberg Center Soldiers Field Boston, MA 02163 NOM@hbs.edu View Details

December 2014 (Revised August 2024)
Case

HomeAway: Organizing the Vacation Rental Industry

By: Rory McDonald, Feng Zhu and Cheng Gao

In less than 10 years, cofounders Brian Sharples and Carl Shepherd had transformed HomeAway from just another Internet startup into the world's leading vacation-rental marketplace—a global online platform that links customers seeking vacation-home rentals to the... View Details

Keywords: Strategy; Innovation; Technology; Acquisitions; Operations Management; Digital Platforms; Acquisition; Entrepreneurship; Business Model; Disruptive Innovation; Disruption; Accommodations Industry

August 1995 (Revised September 1995)
Background Note

Managing in an Information Age: Organizational Challenges and Opportunities

Managers and management theorists spent the majority of this century building and perfecting the hierarchy; however, if we believe the press, they now appear to be engaged in destroying it. While many proclaim the dawning of the "Information Age" organization and the... View Details

Keywords: Management; Information Technology; Problems and Challenges; Opportunities

Research Summary

Corporate transparency and information disclosure strategies

By: Michael W. Toffel

This research focuses on transparency and information disclosure strategies, a topic of growing importance in environmental sustainability, corporate strategy, stakeholder relations, and public policy. My prior research in this area explored why... View Details

Keywords: Transparency; Disclosure Strategy; Disclosure; Environment; Environmental Performance; Regulation; Supply Chain; Environmental Sustainability; United States

May 1996 (Revised May 1997)
Case

Colliers International Property Consultants, Inc.: Managing a Virtual Organization

By: Lynda M. Applegate and Carin-Isabel Knoop

In less than 20 years, the real estate firm Colliers International expanded into a federation of 180 offices with close to 4,500 professionals in over 30 countries. Because Colliers expanded by signing up existing firms strong in their local markets, its leaders had to... View Details

Keywords: Demand and Consumers; Globalized Firms and Management; Management Practices and Processes; Service Operations; Information Technology; Organizational Structure; Mergers and Acquisitions; Business Strategy; Budgets and Budgeting; Real Estate Industry

August 1995
Background Note

Managing in an Information Age: IT Challenges and Opportunities

The co-evolution of technology, work, and the workforce over the past 30 years has dramatically influenced our concept of organizations and the industries within which they compete. No longer simply a tool to support "back-office" transactions, IT has become a... View Details

Keywords: Information Technology; Information Management; Restructuring; Technological Innovation; Corporate Strategy; Organizational Design; Organizational Change and Adaptation; Information Technology Industry

March 1990
Article

Technology, Organizations and Innovation: An Introduction

By: Michael Tushman and R. Nelson

Keywords: Information Technology; Organizations; Innovation and Invention; Information

2019
Working Paper

Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 9 Organizing to Rationalize

By: Carliss Y. Baldwin

The purpose of this chapter is to explain what the technologies of flow production with stochastic bottlenecks require and reward in organizations. I argue that organizations successfully implementing these technologies are likely to have unified governance and... View Details

Keywords: Information Technology; Organizational Design; Management Teams; Business History

Read Now

02 Apr 2013
Working Paper Summaries

Monitoring and the Portability of Soft Information

Keywords: by Dennis Campbell & Maria Loumioti; Banking

July 1989 (Revised July 1990)
Case

Prudential: Organizing for Technology Innovation (A)

Keywords: Information Technology; Innovation and Invention

October 2016 (Revised January 2018)
Supplement

BlackRock (D): Organizing for the Future

By: Ranjay Gulati, Jan W. Rivkin and Aldo Sesia

This (D) case is a supplement to HBS case no. 717-404 “BlackRock (A): Selling the Systems?” View Details

Keywords: Strategy; Competition; Information Technology; Asset Management; United States

March 2020 (Revised March 2023)
Module Note

The Role of Experiments in Organizations

By: Michael Luca

This note outlines the structure and content of a four-class module—The Role of Experiments in Organizations—that is designed to introduce students to the role of experimental methods in managerial decisions. View Details

Keywords: Experiments; Experimental Methods; Decision Making; Information

February 1990 (Revised June 1990)
Case

Prudential: Organizing for Technology Innovation (B)

Keywords: Information Technology; Innovation and Invention; Strategy

05 Sep 2000
What Do You Think?

Whither the Information Economy?

some would claim geometrically) expanding universe of information of varying quality will become counterproductive? For years, managers have lamented the fact that they have too much data and too little information. But can an View Details

Keywords: by James Heskett

April 2005 (Revised November 2005)
Case

Information Technology at COSCO

By: F. Warren McFarlan, Guoqing Chen and David Lane

Describes the current status of IT applications at the second largest container shipping company in the world: China-based COSCO. Describes the challenges the company has faced in dealing with its development and shows a series of organizational and application... View Details

Keywords: Information Technology; Organizational Change and Adaptation; Problems and Challenges; Shipping Industry; China

August 2021
Case

Livongo: Scaling a Purpose-Driven Organization in Healthcare

By: Ranjay Gulati, Aseem Shukla and Reva Nohria

When seasoned entrepreneur Glen Tullman founded the chronic health care startup Livongo in 2014, it was personal. His son lived with diabetes, and Tullman knew firsthand how taxing it could be to manage such an unrelenting disease. Livongo set out to empower people... View Details

Keywords: Healthcare Industry; Scaling; Telehealth; Health Care and Treatment; Small Business; Internet and the Web; Customer Focus and Relationships; Growth and Development Strategy; Opportunities; Mergers and Acquisitions; Health Industry

31 Jul 2014
Blog Post

Launch Your 1st Year Recruiting Efforts at Company Information Day

Company Information Day is the first day organizations are able to present on-campus to 1st year students. Students do not have class on Company Information Day which maximizes... View Details

February 22, 2023
Article

How to Seed Organic Marketing in a Video-First World

By: Ayelet Israeli, Leonard A. Schlesinger and Matt Higgins

Early direct-to-consumer (DTC) companies relied on plentiful capital and low-cost digital marketing to power growth. But as this sector has matured, capital is more constrained, social media is more cluttered, and customer acquisition costs are rising. DTC companies... View Details

Keywords: Online Business; Ecommerce; E-commerce; E-Commerce Strategy; Omnichannel Retail; Omnichannel Retailing; Influencer Marketing; Consumer; Organic Growth; Video Advertising; Promotion; Celebrities; Online Advertising; Online Channel; Online Communities; Online Community; Go To Market Strategy; Platform; Media; Media Content; Digital; Digital Culture; Digital Influencers; Direct To Consumer Marketing; Direct-to-consumer; Innovation ＆ Entrepreneurship; Innovation; Sales; Digital Platforms; Digital Marketing; Digital Strategy; Consumer Behavior; Internet and the Web; Advertising; Business Model; Growth Management; Marketing; Marketing Strategy; Marketing Channels; Marketing Communications; Communication Strategy; Innovation Strategy; Retail Industry; Consumer Products Industry; Fashion Industry; Advertising Industry; Apparel and Accessories Industry; Beauty and Cosmetics Industry; Food and Beverage Industry; Media and Broadcasting Industry; United States; North America