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  • All HBS Web  (4,898)
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    • News  (1,430)
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  • All HBS Web  (4,898)
    • People  (26)
    • News  (1,430)
    • Research  (2,106)
    • Events  (9)
    • Multimedia  (106)
  • Faculty Publications  (1,437)
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  • 1999
  • Working Paper

Social Enterprise Series No. 12: Philanthropic Social Capital Markets Performance Driven Philanthropy

By: Allen Grossman
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Grossman, Allen. "Social Enterprise Series No. 12: Philanthropic Social Capital Markets Performance Driven Philanthropy." Harvard Business School Working Paper, No. 00-002, July 1999. (Presented at December 2001 Human Interaction Research Institute at 40 Conference. Monograph available from HIRI.)
  • January 2020
  • Case

SK Group: Social Progress Credits

By: George Serafeim, Ethan Rouen and David Freiberg
SK Group was one of the largest companies South Korea. A family-run conglomerate consisting of around 120 subsidiaries and employing more than 100,000, SK was tightly knit into the fabric of Korean society. SK viewed their future success as contingent upon the strength... View Details
Keywords: Impact; Impact Investing; Impact Measurement; Social Value; Social Development; Conglomerates; Measurement Of Purpose; ESG; ESG (Environmental, Social, Governance) Performance; Capital Markets; Innovation; Environmental Impact; Collaboration; Social Enterprise; Social and Collaborative Networks; Social Issues; Measurement and Metrics; Value Creation; Cooperation; Environmental Sustainability; Employment; Accounting; Energy Industry; Telecommunications Industry; Chemical Industry; South Korea
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Serafeim, George, Ethan Rouen, and David Freiberg. "SK Group: Social Progress Credits." Harvard Business School Case 120-071, January 2020.
  • March 2007
  • Case

Ascent Media Group (A)

Ascent Media races to adapt to the changes resulting from increasing digitalization of its business, from creative post-production services to warehousing and repurposing of old media content. Raises issues of how technology interacts with creative processes and... View Details
Keywords: Organizational Change and Adaptation; Technology; Management; Creativity
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Austin, Robert D., and Debra Elana Schifrin. "Ascent Media Group (A)." Harvard Business School Case 607-064, March 2007.
  • March–April 2017
  • Article

What's the Value of a Like?: Social Media Endorsements Don't Work the Way You Might Think

By: Leslie John, Daniel Mochon, Oliver Emrich and Janet Schwartz
Brands spend billions of dollars a year on lavish efforts to establish and maintain a social media presence. But do those campaigns actually increase revenue? New research provides an answer to this question, which has vexed marketers ever since social media burst upon... View Details
Keywords: Social and Collaborative Networks; Consumer Behavior; Marketing Strategy; Digital Marketing; Social Media
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John, Leslie, Daniel Mochon, Oliver Emrich, and Janet Schwartz. "What's the Value of a Like? Social Media Endorsements Don't Work the Way You Might Think." Harvard Business Review 95, no. 2 (March–April 2017): 108–115.
  • 1999
  • Working Paper

Social Enterprise Series No. 8 - Managing Multi-Site Nonprofits

By: Allen Grossman and V. Kasturi Rangan
Citation
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Grossman, Allen, and V. Kasturi Rangan. "Social Enterprise Series No. 8 - Managing Multi-Site Nonprofits." Harvard Business School Working Paper, No. 99-095, February 1999.
  • 1997
  • Working Paper

Social Enterprise Series No. 1: Business Leaders and Nonprofits

By: James E. Austin
Citation
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Austin, James E. "Social Enterprise Series No. 1: Business Leaders and Nonprofits." Harvard Business School Working Paper, No. 98-019, September 1997.
  • March 2021
  • Article

International Trade and Social Connectedness

By: Michael Bailey, Abhinav Gupta, Sebastian Hillenbrand, Theresa Kuchler, Robert J. Richmond and Johannes Stroebel
We use de-identified data from Facebook to construct a new and publicly available measure of the pairwise social connectedness between 170 countries and 332 European regions. We find that two countries trade more when they are more socially connected, especially for... View Details
Keywords: Social Connections; International Trade; Trade; Social Media
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Bailey, Michael, Abhinav Gupta, Sebastian Hillenbrand, Theresa Kuchler, Robert J. Richmond, and Johannes Stroebel. "International Trade and Social Connectedness." Journal of International Economics 129 (March 2021).
  • 2004
  • Chapter

What Do Communication Media Mean for Negotiations? A Question of Social Awareness

By: Kathleen L. McGinn and Rachel Croson
Keywords: Negotiation; Media; Perception; Social Issues; Media and Broadcasting Industry
Citation
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McGinn, Kathleen L., and Rachel Croson. "What Do Communication Media Mean for Negotiations? A Question of Social Awareness." In The Handbook of Negotiation and Culture, edited by Michele J. Gelfand and Jeanne M. Brett, 334–349. Palo Alto, CA: Stanford University Press, 2004.
  • 2001
  • Working Paper

Social Enterprise Series No. 19 -- Misery Loves Companies: Whither Social Initiatives by Business

By: Joshua D. Margolis and James P. Walsh
Citation
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Margolis, Joshua D., and James P. Walsh. "Social Enterprise Series No. 19 -- Misery Loves Companies: Whither Social Initiatives by Business." Harvard Business School Working Paper, No. 01-058, June 2001.
  • 1997
  • Working Paper

Social Enterprise Series No.3: Corporate Community Service: Achieving Effective Engagement

By: James E. Austin
Citation
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Austin, James E. "Social Enterprise Series No.3: Corporate Community Service: Achieving Effective Engagement." Harvard Business School Working Paper, No. 98-021, September 1997.
  • 2003
  • Working Paper

What Do Communication Media Mean for Negotiators? A Question of Social Awareness

By: Kathleen L. McGinn and Rachel Croson
Citation
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McGinn, Kathleen L., and Rachel Croson. "What Do Communication Media Mean for Negotiators? A Question of Social Awareness." Harvard Business School Working Paper, No. 03-203, June 2003.
  • July 2011 (Revised January 2012)
  • Teaching Note

Demand Media (TN)

By: John Deighton and Leora Kornfeld
Teaching Note for 512021. View Details
Keywords: Internet and the Web; Media; Society; Transformation; Digital Marketing; Business Model; Initial Public Offering; Customers; Behavior; Value; Information Technology Industry; California
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Deighton, John, and Leora Kornfeld. "Demand Media (TN)." Harvard Business School Teaching Note 512-021, July 2011. (Revised January 2012.)
  • June 14, 2019
  • Article

Social Media Should Be a Complement to Real Life. Not a Substitute

By: Arthur C. Brooks
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Brooks, Arthur C. "Social Media Should Be a Complement to Real Life. Not a Substitute." Washington Post (June 14, 2019).
  • October 2, 2012
  • Article

Fund Managers Eager to Use Social Media are Held Back by Industry Regulations

By: Robert C. Pozen and Theresa Hamacher
Citation
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Pozen, Robert C., and Theresa Hamacher. "Fund Managers Eager to Use Social Media are Held Back by Industry Regulations." Washington Post (October 2, 2012).
  • 2021
  • Working Paper

Does Social Media Cause Polarization? Evidence from Access to Twitter Echo Chambers during the 2019 Argentine Presidential Debate

By: Rafael Di Tella, Ramiro H. Gálvez and Ernesto Schargrodsky
We study how two groups, those inside vs. those outside echo chambers, react to a political event when we vary social media status (Twitter). Our treatments mimic two strategies often suggested as a way to limit polarization on social media: they expose people to... View Details
Keywords: Political Polarization; Political Elections; Internet and the Web; Attitudes; Social Media; Argentina
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Di Tella, Rafael, Ramiro H. Gálvez, and Ernesto Schargrodsky. "Does Social Media Cause Polarization? Evidence from Access to Twitter Echo Chambers during the 2019 Argentine Presidential Debate." NBER Working Paper Series, No. 29458, November 2021.
  • March 20, 2023
  • Editorial

Can Twitter Be a Force for Good? Social Media Helps Curb Corporate Misconduct

By: Jonas Heese and Joseph Pacelli
Keywords: Social Media; Corporate Accountability
Citation
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Heese, Jonas, and Joseph Pacelli. "Can Twitter Be a Force for Good? Social Media Helps Curb Corporate Misconduct." Promarket (March 20, 2023).
  • January 2005 (Revised August 2006)
  • Case

Lean Forward Media

By: Teresa M. Amabile and Victoria Winston
Jeff Norton and Michelle Crames, the co-founders of Lean Forward Media, face several options for producing the world's first interactive DVD film for children. Their vision is to build a company whose products simultaneously entertain children, engage them actively in... View Details
Keywords: Decision Choices and Conditions; Early Childhood Education; Games, Gaming, and Gambling; Entrepreneurship; Venture Capital; Management Practices and Processes; Risk Management; Partners and Partnerships; Opportunities; Creativity
Citation
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Amabile, Teresa M., and Victoria Winston. "Lean Forward Media." Harvard Business School Case 805-063, January 2005. (Revised August 2006.)
  • 2001
  • Working Paper

Social Enterprise Series No. 22: Marketing's Role in Cross-Sector Collaboration

By: James E. Austin
Citation
Related
Austin, James E. "Social Enterprise Series No. 22: Marketing's Role in Cross-Sector Collaboration." Harvard Business School Working Paper, No. 01-087, June 2001.
  • March 2007
  • Class Lecture

Strategy, Leadership, and Performance Management in the Social Enterprise Sector (FSS)

By: Herman B. Leonard
Keywords: Social Enterprise; Nonprofit Organizations; Strategy; Leadership; Performance
Citation
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Leonard, Herman B. "Strategy, Leadership, and Performance Management in the Social Enterprise Sector (FSS)." Harvard Business School Class Lecture 307-105, March 2007.
  • March 2023 (Revised November 2023)
  • Module Note

The Social Purpose of the Firm

By: Debora L. Spar and Julia M. Comeau
The Social Purpose of the Firm (SPF) is a short module designed to explore how, and under what circumstances, business leaders can harness the power of capitalism and markets to “make a difference in the world” – that is, to address a significant societal problem as a... View Details
Keywords: Social Accounting; Purpose; Corporate Social Responsibility and Impact; Social Enterprise; Mission and Purpose; United States; Sweden; Kenya; Netherlands
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Spar, Debora L., and Julia M. Comeau. "The Social Purpose of the Firm." Harvard Business School Module Note 323-051, March 2023. (Revised November 2023.)
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