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  • March 2020
  • Case

Forbidden City: Launching a Craft Beer in China

By: Christopher A. Bartlett and Carole Carlson
This case describes a difficult choice faced by Victor Wang, Managing Director of Singapore-based Eurasian Brewing Company (EBC), concerning the competing product launch plans of Le Jie, Vice President of EBC's China and East Asian operations, and Vivian Chin, EBC's... View Details
Keywords: Subsidiary Management; Craft Brewing; Strategy; Decision Making; Organizational Structure; Business Model; Growth and Development Strategy; Entrepreneurship; Management Style; Food and Beverage Industry; China; East Asia
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Bartlett, Christopher A., and Carole Carlson. "Forbidden City: Launching a Craft Beer in China." Harvard Business School Brief Case 920-559, March 2020.
  • 12 Mar 2014
  • Lessons from the Classroom

Managing the Family Business: Firing the CEO

the CEO, with manageable consequences that are generally positive. Factor 1: Fit High performing companies require CEOs with the right skill set, decision style, and values. They have strong credibility with key stakeholders. They build... View Details
  • Career Coach

Kristin Brennan

a major turning point, big decision or dilemma, and can be particularly helpful finding language to approach difficult conversations. Kristin often works with students and alumni who are figuring out how... View Details
Keywords: Social Enterprise
  • 19 Nov 2021
  • News

2021’s Best Things to Buy on Black Friday

  • October 2005
  • Case

Saskatchewan Wheat Pool 2005

By: Ray A. Goldberg and Mary L. Shelman
CEO Mayo Schmidt had just guided his firm through five difficult years. Survival had come with the difficult decision to change the 80-year-old agricultural cooperative into a Canadian business corporation. The Saskatchewan Wheat Pool (SWP) now faced the future with a... View Details
Keywords: Change Management; Customer Value and Value Chain; Capital; Technological Innovation; Leading Change; Demand and Consumers; Partners and Partnerships; Expansion; Technology Adoption; Food and Beverage Industry; Canada
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Goldberg, Ray A., and Mary L. Shelman. "Saskatchewan Wheat Pool 2005." Harvard Business School Case 906-402, October 2005.
  • Article

Consumer Neuroscience: Advances in Understanding Consumer Psychology

By: Uma R. Karmarkar and Carolyn Yoon
While the study of consumer behavior has been enriched by improved abilities to generate new insights, many of the mechanisms underlying judgments and decision making remain difficult to investigate. In this review, we highlight some of the ways in which our... View Details
Keywords: Consumer Neuroscience; Neuroscience; Neuroeconomics; Consumer Psychology; Customer Behavior; Predictive Analytics; Neural Prediction; Neuroimaging; fMRI; Eye-tracking; Consumer Behavior; Marketing
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Karmarkar, Uma R., and Carolyn Yoon. "Consumer Neuroscience: Advances in Understanding Consumer Psychology." Current Opinion in Psychology 10 (August 2016): 160–165.
  • March 1994 (Revised April 1994)
  • Case

Marriott Corporation - Restructuring

Deals with the decision of whether to split Marriott into two companies Marriott International and Host Marriott. Marriott has run into problems owing to the decline in real estate valuation. At the time of the case, it has a significant percentage of assets in hotels... View Details
Keywords: Restructuring; Ethics; Accommodations Industry
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Fenster, Steven R., and Roy Burstin. "Marriott Corporation - Restructuring." Harvard Business School Case 294-090, March 1994. (Revised April 1994.)
  • July 2012 (Revised May 2024)
  • Case

Lyric Dinner Theater (A)

By: Richard G. Hamermesh and Jim Sharpe
Looking back at five years of losses, Rivka Belzer, a newly minted MBA, steps into her family owned business with their mandate to turn it around or close it. In her first six months, she has made a number of changes, with mixed results, but is beginning to show a... View Details
Keywords: Entrepreneurs; Entrepreneurial Management; Crisis Management; Family Business; Turnarounds; Financial Crisis; Boards Of Directors; Operations Management; Strategy Implementation; Career Planning; Entrepreneurship; Entertainment and Recreation Industry; United States
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Hamermesh, Richard G., and Jim Sharpe. "Lyric Dinner Theater (A)." Harvard Business School Case 813-043, July 2012. (Revised May 2024.)

    Structure That's Not Stifling

    Leaders know they need to give people room to be their best, to pursue unconventional ideas, and to make smart decisions in the moment. It’s been said so often that it’s a cliché. But here’s the problem: Executives have trouble resolving the tension between... View Details
    • May 2002 (Revised October 2002)
    • Case

    Dell--New Horizons

    By: V. Kasturi Rangan and Marie Bell
    Founded in 1984, Dell Corp. has achieved phenomenal growth, and by 2000 had topped $25 billion in sales and over $2 billion in net income. In the 4th quarter of 2000, however, the PC industry's average 30-year growth rate crashed to a negative 10%. Dell must make... View Details
    Keywords: History; Decisions; Product Positioning; Marketing Strategy; Framework; Globalization; Brands and Branding; Computer Industry; Technology Industry; United States
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    Rangan, V. Kasturi, and Marie Bell. "Dell--New Horizons." Harvard Business School Case 502-022, May 2002. (Revised October 2002.)
    • August 2024
    • Background Note

    Your True Moral Compass

    By: Joseph L. Badaracco
    This note explores the concept of a "moral compass" for making difficult decisions in leadership roles. It argues that the standard view of a moral compass as a simple, internal guide is inadequate for complex situations. Instead, it proposes that our true moral... View Details
    Keywords: Moral Sensibility; Decision Choices and Conditions
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    Badaracco, Joseph L. "Your True Moral Compass." Harvard Business School Background Note 325-034, August 2024.
    • January 2016 (Revised March 2016)
    • Case

    Whither the Weather (Company): Forecasting 2016

    By: Rosabeth Moss Kanter and Jonathan Cohen
    CEO David Kenny led the transformation of the Weather Company from a television business to a Big Data technology company from 2012 until 2016, when IBM acquired its digital assets. This case discusses major decisions taken by Kenny starting in 2014 as he sought to... View Details
    Keywords: Weather Company; IBM; Digital; Technology; David Kenny; Television; Weather Channel; Legacy Business; Mainstream; Newstream; Reorganization; Acquisitions; Transformation; Information Technology; Television Entertainment; Acquisition; Consolidation; Change; Leadership
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    Kanter, Rosabeth Moss, and Jonathan Cohen. "Whither the Weather (Company): Forecasting 2016." Harvard Business School Case 316-143, January 2016. (Revised March 2016.)
    • February 2009 (Revised April 2011)
    • Supplement

    Mistry Architects (B)

    By: Amy C. Edmondson, Robert G. Eccles and Mona Sinha
    This case is a follow-up of Mistry Architects: Innovating for Sustainability (A) (Case 609-044). In Case (A) Sharukh and Renu Mistry found and run an architectural firm dedicated to being both client-oriented and environmentally responsible. The case uses a difficult... View Details
    Keywords: Problems and Challenges; Emerging Markets; Business and Stakeholder Relations; Natural Disasters; Environmental Sustainability; Product Design; Innovation and Invention; Construction Industry
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    Edmondson, Amy C., Robert G. Eccles, and Mona Sinha. "Mistry Architects (B)." Harvard Business School Supplement 609-064, February 2009. (Revised April 2011.)
    • March 2015 (Revised March 2023)
    • Case

    Immigration Policy in Germany (A)

    By: Matthew Weinzierl, Katrina Flanagan and Alastair Su
    Germany's Chancellor Angela Merkel faced economic and moral pressure to encourage greater immigration from struggling European, and especially Eurozone, countries after the economic downturn that began in 2008. In fact, it was possible that both the Euro currency union... View Details
    Keywords: Citizenship; Optimal Currency Unions; Globalized Economies and Regions; Immigration; Policy; Germany; European Union
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    Weinzierl, Matthew, Katrina Flanagan, and Alastair Su. "Immigration Policy in Germany (A)." Harvard Business School Case 715-029, March 2015. (Revised March 2023.)
    • April 2025
    • Article

    The Allocation of Socially Responsible Capital

    By: Daniel Green and Benjamin N. Roth
    Portfolio allocation decisions increasingly incorporate social values. We develop a tractable framework to study how competition between investors to own socially valuable assets affects social welfare. Relative to the most common social-investing strategies, we... View Details
    Keywords: Socially Responsible Investing; Investment Portfolio; Welfare; Social Issues; Investment Return
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    Green, Daniel, and Benjamin N. Roth. "The Allocation of Socially Responsible Capital." Journal of Finance 80, no. 2 (April 2025): 755–781.
    • April 2005 (Revised August 2008)
    • Case

    Crisis at Japan Communications, Inc.

    In 2001, Seiji Frank Sanda is facing his worst crisis since founding Japan Communications Inc. (JCI) in 1996. His planned IPO was stopped, leaving JCI with a large organization and strong revenues, but losses and a dwindling balance sheet. He is seriously considering... View Details
    Keywords: Diversification; Entrepreneurship; Crisis Management; Communications Industry; Japan
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    Isenberg, Daniel J. "Crisis at Japan Communications, Inc." Harvard Business School Case 805-119, April 2005. (Revised August 2008.)
    • October 2001 (Revised March 2008)
    • Case

    Anagene, Inc.

    By: Robert S. Kaplan and Christina L. Darwall
    An entrepreneurial, publicly traded biotech company has begun production and sales of its core product--cartridges that permit DNA samples to be analyzed on a microchip. In the early quarters, sales are difficult to forecast and the company has experienced fluctuating... View Details
    Keywords: Cost Accounting; Financial Reporting; Production; Performance Capacity; Risk and Uncertainty; Genetics; Governing and Advisory Boards; Biotechnology Industry; California
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    Kaplan, Robert S., and Christina L. Darwall. "Anagene, Inc." Harvard Business School Case 102-030, October 2001. (Revised March 2008.)

      Tiona W. Zuzul

      Tiona Zuzul is an Associate Professor in the Strategy Unit. She teaches the MBA elective Making Difficult Decisions, a PhD seminar in Strategy Research Development, and contributes to various executive education programs. Professor Zuzul studies how leaders’... View Details

      • 2008
      • Chapter

      I Read Playboy for the Articles: Justifying and Rationalizing Questionable Preferences

      By: Zoe Chance and Michael I. Norton
      When people behave in ways that might appear selfish, prejudiced or perverted, they engage in a host of strategies designed to justify questionable behavior with rational excuses: “I hired my son because he's more qualified”; “I promoted Ashley because she does a... View Details
      Keywords: Decision Choices and Conditions; Ethics; Behavior; Strategy
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      Chance, Zoe, and Michael I. Norton. "I Read Playboy for the Articles: Justifying and Rationalizing Questionable Preferences." In The Interplay of Truth and Deception, edited by M. S. McGlone and M. L. Knapp. Routledge, 2008.
      • 18 Apr 2022
      • HBS Case

      Dick’s Sporting Goods Followed Its Conscience on Guns—and It Paid Off

      difficult decision. These lessons include getting top executives on board with a change, analyzing the financial impact, and developing a communications strategy aimed at explaining the firm’s actions to customers, employees, suppliers,... View Details
      Keywords: by Jay Fitzgerald
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