Publications

2000
Working Paper

Estimating Retail Demand and Lost Sales

By: Ananth Raman and Giulio Zotteri

Article

Shorting Demand and Predictability of Returns

By: Lauren Cohen, Karl B. Diether and Christopher J. Malloy

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05 Jul 2006
Working Paper Summaries

Measuring Consumer and Competitive Impact with Elasticity Decompositions

Keywords: by Thomas J. Steenburgh; Advertising

August 2022
Article

What Makes a Good Image? Airbnb Demand Analytics Leveraging Interpretable Image Features

By: Shunyuan Zhang, Dokyun Lee, Param Vir Singh and Kannan Srinivasan

We study how Airbnb property demand changed after the acquisition of verified images (taken by Airbnb’s photographers) and explore what makes a good image for an Airbnb property. Using deep learning and difference-in-difference analyses on an Airbnb panel dataset... View Details

Keywords: Sharing Economy; Airbnb; Property Demand; Computer Vision; Deep Learning; Image Feature Extraction; Content Engineering; Property; Marketing; Demand and Consumers

SSRN

05 Jun 2019
Working Paper Summaries

How Transparency into Internal and External Responsibility Initiatives Influences Consumer Choice

Keywords: by Ryan W. Buell and Basak Kalkanci

13 Jan 2015
News

Start-Ups Are Helping Consumers Make Better Health Care Purchases

Keywords: healthcare; consumer behavior; entrepreneurship; Health, Social Assistance

2010
Working Paper

Unraveling Results from Comparable Demand and Supply: An Experimental Investigation

By: Muriel Niederle, Alvin E. Roth and M. Utku Unver

Markets sometimes unravel, with offers becoming inefficiently early. Often this is attributed to competition arising from an imbalance of demand and supply, typically excess demand for workers. However this presents a puzzle, since unraveling can only occur when firms... View Details

Keywords: Labor; Marketplace Matching; Quality; Competition; Balance and Stability

2021
Working Paper

Demand Learning and Pricing for Varying Assortments

By: Kris Ferreira and Emily Mower

September 2010 (Revised December 2010)
Case

Santander Consumer Finance

By: J. Gunnar Trumbull, Elena Corsi and Andrew Barron

A Spanish company has to decide if they should expand into the fragmented European consumer finance market and has to make important organizational strategy decisions in the midst of the world economic downturn that followed the 2007 U.S. credit crunch. Since 2002, the... View Details

Keywords: Borrowing and Debt; Financial Markets; International Finance; Personal Finance; Consolidation; Corporate Strategy; Expansion; Financial Services Industry; European Union; Spain

Educators

02 Nov 2010
News

The Demand Economy

April 2010
Supplement

Metabical: Pricing, Packaging, and Demand Forecasting Recommendations for a New Weight Loss Drug, Faculty Spreadsheet (Brief Case)

By: John A. Quelch and Heather Beckham

Keywords: Return On Investment; Forecasting; Pricing Policies; Demand Planning; Demand and Consumers; Price; Forecasting and Prediction; Investment Return

2022
Working Paper

Human-Computer Interactions in Demand Forecasting and Labor Scheduling Decisions

By: Caleb Kwon, Ananth Raman and Jorge Tamayo

We empirically analyze how managerial overrides to a commercial algorithm that forecasts demand and schedules labor affect store performance. We analyze administrative data from a large grocery retailer that utilizes a commercial algorithm to forecast demand and... View Details

Keywords: Employees; Human Capital; Performance; Applications and Software; Management Skills; Management Practices and Processes; Retail Industry

SSRN

2014
Book

Consumer Lending in France and America: Credit and Welfare

By: Gunnar Trumbull

Why did America embrace consumer credit over the course of the twentieth century, when most other countries did not? How did American policy makers by the late twentieth century come to believe that more credit would make even poor families better off? This book traces... View Details

Keywords: Attitudes; Credit; France; United States

Winter 2016
Article

Analytics for an Online Retailer: Demand Forecasting and Price Optimization

By: Kris J. Ferreira, Bin Hong Alex Lee and David Simchi-Levi

We present our work with an online retailer, Rue La La, as an example of how a retailer can use its wealth of data to optimize pricing decisions on a daily basis. Rue La La is in the online fashion sample sales industry, where they offer extremely limited-time... View Details

Keywords: Internet and the Web; Price; Forecasting and Prediction; Revenue; Sales; Retail Industry

Omnichannel environments where customers shop online and offline at the same retailer are ubiquitous, and are deployed by online-first and traditional retailers alike. We focus on the relatively understudied domain of online-first retailers and the engagement of... View Details

2009
Working Paper

Unraveling Results from Comparable Demand and Supply: An Experimental Investigation

By: Muriel Niederle, Alvin E. Roth and M. Utku Unver

Markets sometimes unravel, with offers becoming inefficiently early. Often this is attributed to competition arising from an imbalance of demand and supply, typically excess demand for workers. However this presents a puzzle, since unraveling can only occur when firms... View Details

Keywords: Labor; Marketplace Matching; Quality; Competition; Balance and Stability