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Show Results For
- All HBS Web
(6,961)
- News (1,207)
- Research (4,321)
- Events (115)
- Multimedia (62)
- Faculty Publications (2,976)
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- 08 May 2020
- Working Paper Summaries
Corporate Environmental Impact: Measurement, Data and Information
- 27 Sep 2018
- Working Paper Summaries
Large-Scale Demand Estimation with Search Data
- January 2018 (Revised November 2018)
- Case
Acumen and Lean Data 2018
By: Shawn Cole, V. Kasturi Rangan, Alnoor Ebrahim and Caitlin Reimers Brumme
Cole, Shawn, V. Kasturi Rangan, Alnoor Ebrahim, and Caitlin Reimers Brumme. "Acumen and Lean Data 2018." Harvard Business School Case 218-086, January 2018. (Revised November 2018.)
- May 1998
- Case
Data Saver Inc.
By: David F. Hawkins
An inventor must prepare financial statements to obtain financing for the commercial use of his invention. View Details
Hawkins, David F. "Data Saver Inc." Harvard Business School Case 198-042, May 1998.
- January 1980 (Revised November 1991)
- Case
Data Resources, Inc.
By: Norman A. Berg and George S. Yip
Keywords: Information Technology Industry
Berg, Norman A., and George S. Yip. "Data Resources, Inc." Harvard Business School Case 380-131, January 1980. (Revised November 1991.)
- September 1969 (Revised June 1976)
- Case
Control Data Corp. (D)
Set in 1965, at a time when the company's mix of "sales" was shifting increasingly to customer leasing of its computers, the student is asked to evaluate possible revisions in the policies for depreciating the cost of a leased computer. View Details
Vancil, Richard F. "Control Data Corp. (D)." Harvard Business School Case 170-036, September 1969. (Revised June 1976.)
- November 2007 (Revised April 2022)
- Case
Control Data Corporation and the Urban Crisis
By: Tom Nicholas and Laura Gaie Singleton
Control Data Corporation is considering its response to the assassination of renowned civil rights activist Martin Luther King. Four months prior, William Norris, president of the Minneapolis-based computer firm had already committed to building a plant in a low-income... View Details
Keywords: Urban Development; Factories, Labs, and Plants; Corporate Social Responsibility and Impact; Urban Scope; Computer Industry; District of Columbia; Minneapolis
Nicholas, Tom, and Laura Gaie Singleton. "Control Data Corporation and the Urban Crisis." Harvard Business School Case 808-096, November 2007. (Revised April 2022.)
- January 1983 (Revised January 1998)
- Background Note
Note on Analyzing BGIE Data
Introduces students to the process of data analysis in Business, Government, and the International Economy (BGIE) cases. Uses examples from Selected U.S. Statistics: Part I. View Details
Rukstad, Michael G. "Note on Analyzing BGIE Data." Harvard Business School Background Note 383-094, January 1983. (Revised January 1998.)
- September 2017 (Revised March 2018)
- Case
Great Lakes Banking Group: Data Management
By: Shane Greenstein and Christine Snively
In May 2016, Michael Rechtin, an expert in international data center law, advised global financial services firm Great Lakes Banking Group (GLBG) on its plans to upgrade its data centers. The bank’s data processing and storage systems were in need of an update, and... View Details
Greenstein, Shane, and Christine Snively. "Great Lakes Banking Group: Data Management." Harvard Business School Case 618-021, September 2017. (Revised March 2018.)
- August 2024
- Technical Note
Introduction to Data Analysis in Python
By: Michael Parzen and Jo Ellery
This note introduces Python as a tool for data science, including the Pandas library for data analysis. View Details
Keywords: Analytics and Data Science
Parzen, Michael, and Jo Ellery. "Introduction to Data Analysis in Python." Harvard Business School Technical Note 625-016, August 2024.
- May 8, 2020
- Article
Which Covid-19 Data Can You Trust?
By: Satchit Balsari, Caroline Buckee and Tarun Khanna
The COVID-19 pandemic has produced a tidal wave of data, but how much of it is any good? And as a layperson, how can you sort the good from the bad? The authors suggest a few strategies for dividing the useful data from the misleading: Beware of data that’s too broad... View Details
Balsari, Satchit, Caroline Buckee, and Tarun Khanna. "Which Covid-19 Data Can You Trust?" Harvard Business Review (website) (May 8, 2020).
- January 2019 (Revised February 2024)
- Teaching Note
Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing
By: Ayelet Israeli
Teaching Note for HBS No. 519-011. As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a... View Details
Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Consumer Behavior; Social Media; E-commerce
- August 2018 (Revised February 2023)
- Case
Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing
By: Jill Avery and Ayelet Israeli
As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a valuation of $200 million and debating... View Details
Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Consumer Behavior; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Social Media; E-commerce; Analytics and Data Science; Health Industry; Consumer Products Industry; United States; North America; Europe
Avery, Jill, and Ayelet Israeli. "Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing." Harvard Business School Case 519-011, August 2018. (Revised February 2023.)
- September 2016 (Revised May 2018)
- Case
Zurich Insurance: Global Job Structure and Data Analysis
By: Boris Groysberg and Katherine Connolly
Zurich Insurance was undergoing organizational change after implementing five new people practices focused on manager development, diversity and inclusion, job model and data analytics, recruitment, and talent pipeline. The case “Zurich Insurance: Fostering Key People... View Details
Keywords: Managing Change; Organizational Behavior; Organizational Architecture; Organizational Change and Adaptation; Leadership; Human Capital; Change Management; Organizational Structure; Insurance; Organizational Culture; Globalization; Human Resources; Insurance Industry
Groysberg, Boris, and Katherine Connolly. "Zurich Insurance: Global Job Structure and Data Analysis." Harvard Business School Case 417-038, September 2016. (Revised May 2018.)
- April 2006
- Background Note
Informing Service Management with Customer Data
By: Frances X. Frei and Dennis Campbell
Taught as the third module in a Harvard Business School course on Managing Service Operations. Explores the role of data analysis in ongoing service management. Describes how to realize the maximum amount of value from analyses and use this information in... View Details
Keywords: Decision Making; Design; Analytics and Data Science; Service Operations; Mathematical Methods; Value
Frei, Frances X., and Dennis Campbell. "Informing Service Management with Customer Data." Harvard Business School Background Note 606-097, April 2006.
- 15 May 2017
- Sharpening Your Skills
The Promises and Limitations of Big Data
services firms are using digital information about their customers to offer them a whole new range of customized products under the category of fintech. Cities are using data from Google Street View to guide economic development. View Details
- July 2023
- Case
HealthVerity: Real World Data and Evidence
By: Satish Tadikonda
Andrew Kress (CEO and founder) and his team had built a promising marketplace business at HealthVerity serving its core market in healthcare, with a focus on pharmaceutical R&D and services. Thus far, HealthVerity’s products had been unique to the pharma and pharma... View Details
Tadikonda, Satish. "HealthVerity: Real World Data and Evidence." Harvard Business School Case 824-019, July 2023.
- 2021
- Working Paper
Corporate Environmental Impact: Measurement, Data and Information
By: David Freiberg, DG Park, George Serafeim and T. Robert Zochowski
As an organization’s environmental impact has become a central societal consideration, thereby affecting industry and organizational competitiveness, interest in measuring and analyzing environmental impact has increased. We develop a methodology to derive comparable... View Details
Keywords: Environment; Impact; Measurement; Environmental Ratings; Corporate Valuation; Financial Materiality; Sustainability; Environmental Impact; Environmental Strategy; Impact-Weighted Accounts; IWAI; Environmental Sustainability; Corporate Social Responsibility and Impact; Measurement and Metrics; Valuation
Freiberg, David, DG Park, George Serafeim, and T. Robert Zochowski. "Corporate Environmental Impact: Measurement, Data and Information." Harvard Business School Working Paper, No. 20-098, March 2020. (Revised February 2021.)
- 2024
- Working Paper
Empirical Guidance: Data Processing and Analysis with Applications in Stata, R, and Python
By: Melissa Ouellet and Michael W. Toffel
This paper describes a range of best practices to compile and analyze datasets, and includes some examples in Stata, R, and Python. It is meant to serve as a reference for those getting started in econometrics, and especially those seeking to conduct data analyses in... View Details
Keywords: Empirical Methods; Empirical Operations; Statistical Methods And Machine Learning; Statistical Interferences; Research Analysts; Analytics and Data Science; Mathematical Methods
Ouellet, Melissa, and Michael W. Toffel. "Empirical Guidance: Data Processing and Analysis with Applications in Stata, R, and Python." Harvard Business School Working Paper, No. 25-010, August 2024.