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      • Faculty Publications  (215)

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      • January 2016
      • Case

      Die Mannschaft: How Germany Won the 2014 FIFA World Cup

      By: Boris Groysberg, Sascha L. Schmidt, Arjun Thomke, Kerry Herman and Michael Norris
      After years of ups and downs, Germany won its fourth World Cup Championship in 2014. This case examines the national team's recent history and the changes they made to set themselves up for success. View Details
      Keywords: Football; Soccer; "World Cup," Germany; Germany; Organizational Behavior; Organizational Change and Adaptation; Success; Sports; Sports Industry; Germany; Brazil
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      Groysberg, Boris, Sascha L. Schmidt, Arjun Thomke, Kerry Herman, and Michael Norris. "Die Mannschaft: How Germany Won the 2014 FIFA World Cup." Harvard Business School Case 416-025, January 2016.
      • December 2015 (Revised February 2017)
      • Case

      BRF

      By: David E. Bell and Natalie Kindred
      In 2015, BRF's new leadership team is transforming several aspects of the Brazilian protein giant, which had grown sluggish after the 2011 merger that created it. Underlying their reforms are the common goals of reducing bureaucracy, streamlining decision making, and,... View Details
      Keywords: BRF; Brasil Foods; Tarpon; Brazil; Marketing; Protein; Commodity; Commodities; Branding; Turnaround; Culture; Transformation; Mergers; Change Management; Private Equity; Distribution; Food; Goods and Commodities; Supply Chain; Mergers and Acquisitions; Trade; Brands and Branding; Food and Beverage Industry; Brazil
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      Bell, David E., and Natalie Kindred. "BRF." Harvard Business School Case 516-058, December 2015. (Revised February 2017.)
      • November 2015
      • Case

      Advanced Leadership Pathways: Beatriz Cardoso and Education in Brazil

      By: Rosabeth M. Kanter, Daniella Suarez and Ai-Ling Jamila Malone
      Beatriz Cardoso, founder of Laboratório de Educação (Education Laboratory) had a dream to propel Brazilian education. However challenges in fundraising made it difficult to scale up her project, based on helping adults help children improve their literacy skills. To... View Details
      Keywords: Latin America; South America; Brazil; Sao Paulo; Education Startup; Education Technology; Child Education; Literacy; Blog; Technology; School Districts; Public Schools; Fundraising; Sponsorship; Leadership Skills; Education; Early Childhood Education; Blogs; Internet and the Web; Leadership; Education Industry; Latin America; South America; Brazil; Sao Paulo
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      Kanter, Rosabeth M., Daniella Suarez, and Ai-Ling Jamila Malone. "Advanced Leadership Pathways: Beatriz Cardoso and Education in Brazil." Harvard Business School Case 316-055, November 2015.
      • November 2015 (Revised January 2016)
      • Teaching Note

      McDonald's Corporation: Managing a Sustainable Supply Chain—From Amazon Soya to Cage Free Eggs

      By: Michael W. Toffel
      This case provides an opportunity for students to consider how large, multinational corporations should respond when targeted by activists regarding environmental and social concerns in their supply chains. Greenpeace targeted McDonald's because its chicken supplier... View Details
      Keywords: Supply Chain; Supply Chain Management; Welfare; Agriculture and Agribusiness Industry; Food and Beverage Industry; Service Industry; Brazil; United States; United Kingdom
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      Toffel, Michael W. "McDonald's Corporation: Managing a Sustainable Supply Chain—From Amazon Soya to Cage Free Eggs." Harvard Business School Teaching Note 616-021, November 2015. (Revised January 2016.)
      • 2015
      • Case

      Advanced Leadership Pathways: Beatriz Cardoso and Education in Brazil

      By: Rosabeth M. Kanter, Daniella Suarez and Ai-Ling Jamila Malone
      Beatriz Cardoso, founder of Laboratório de Educação (Education Laboratory) had a dream to propel Brazilian education. However, challenges in fundraising made it difficult to scale up her project, based on helping adults help children improve their literacy skills. To... View Details
      Keywords: Social Enterprise; Education; Business Startups; Information Technology; Leading Change; Brazil
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      Kanter, Rosabeth M., Daniella Suarez, and Ai-Ling Jamila Malone. "Advanced Leadership Pathways: Beatriz Cardoso and Education in Brazil." Harvard Business Publishing Case, 2015. (Harvard Advanced Leadership Initiative.)
      • 2015
      • Other Teaching and Training Material

      Entrepreneurship Reading: Launching Global Ventures

      By: William R. Kerr
      Core Curriculum in Entrepreneurship is a series of Readings that cover fundamental course material in Entrepreneurship. Readings include Interactive Illustrations which help students master complex concepts quickly.
      Global ventures are those that weave... View Details
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      Kerr, William R. "Entrepreneurship Reading: Launching Global Ventures." Core Curriculum Readings Series. Harvard Business Publishing 5277, 2015.
      • July 2015
      • Case

      Uncharted Play (A)

      By: Shikhar Ghosh and Ali Huberlie
      The case recounts the process of launching an early stage venture, from idea conception through initial efforts to validate the concept, followed by product launch, and fund raising. It emphasizes the Customer Value Proposition of the business model, and asks – Who is... View Details
      Keywords: Early Stage; Female Protagonist; Value Proposition; Team Building; Founders' Agreements; Start-up; Entrepreneurship; Business Model; Business Startups; Sports; United States; North America; Nigeria; Africa
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      Ghosh, Shikhar, and Ali Huberlie. "Uncharted Play (A)." Harvard Business School Case 816-018, July 2015.
      • May 2015 (Revised May 2017)
      • Case

      Colgate-Palmolive Company: Marketing Anti-Cavity Toothpaste

      By: John A. Quelch and Margaret L. Rodriguez
      In October 2013, Colgate-Palmolive Company, the world's leading oral care company, was about to launch its new Colgate® Maximum Cavity Protection™ plus Sugar Acid Neutralizer™ toothpaste in Brazil. Oral care category accounted for 46 percent of Colgate's $17.4 billion... View Details
      Keywords: New Product Management; Consumer Segmentation; Global Marketing; Corporate Social Responsibility; Healthcare; Sustainability; Health Care and Treatment; Environmental Sustainability; Marketing; Segmentation; Product Development; Product Launch; Corporate Social Responsibility and Impact; Product Positioning; Consumer Products Industry; Brazil; United States
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      Quelch, John A., and Margaret L. Rodriguez. "Colgate-Palmolive Company: Marketing Anti-Cavity Toothpaste." Harvard Business School Case 515-050, May 2015. (Revised May 2017.)
      • May 2015
      • Supplement

      OdontoPrev (B)

      By: Regina E. Herzlinger
      Keywords: Brazil; Mexico
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      Herzlinger, Regina E. "OdontoPrev (B)." Harvard Business School Supplement 315-125, May 2015.
      • Article

      Does Management Matter in Schools?

      By: Nicholas Bloom, Renata Lemos, Raffaella Sadun and John Van Reenen
      We collect data on operations, targets and human resources management practices in over 1,800 schools educating 15-year-olds in eight countries. Overall, we show that higher management quality is strongly associated with better educational outcomes. The UK, Sweden,... View Details
      Keywords: Management; Education; Business Strategy; Education Industry; Germany; Sweden; India; Canada; Italy; Brazil; United Kingdom; United States
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      Bloom, Nicholas, Renata Lemos, Raffaella Sadun, and John Van Reenen. "Does Management Matter in Schools?" Economic Journal 125, no. 584 (May 2015): 647–674.
      • January 22, 2015
      • Other Article

      Are Capital Controls Effective? Firm-level Evidence from Brazil

      By: Laura Alfaro, Anusha Chari and Fabio Kanczuk
      Capital controls are back in fashion. This column discusses new firm-level evidence from Brazil showing that capital controls segment international financial markets, reduce external financing, and lower firm-level investment. They disproportionately affect small,... View Details
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      Alfaro, Laura, Anusha Chari, and Fabio Kanczuk. "Are Capital Controls Effective? Firm-level Evidence from Brazil." Vox, CEPR Policy Portal (January 22, 2015).
      • December 2014
      • Case

      JBS

      By: David E. Bell
      JBS is a Brazilian protein company that started in beef, but has quickly expanded into pork and chicken, and around the world. The company has many critics who say it has expanded too quickly and that it is overextended financially. The case allows the reader to form... View Details
      Keywords: Protein; Beef; Brazil; Prepared Foods; Agribusiness; Agriculture; Expansion; Growth Management; Food; Animal-Based Agribusiness; Agriculture and Agribusiness Industry; Brazil
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      Bell, David E. "JBS." Harvard Business School Case 515-066, December 2014.
      • October 2014
      • Article

      Industrial Policy and the Creation of New Industries: Evidence from Brazil's Bioethanol Industry

      By: Santiago Mingo and Tarun Khanna
      Industrial policy programs are frequently used by governments to stimulate economic activity in particular sectors of the economy. This study explores how an industrial policy program can affect the creation and evolution of an industry and, ultimately, the long-term... View Details
      Keywords: Economic Sectors; Policy; Economic Growth; Government and Politics; Energy Sources; Green Technology Industry; Energy Industry; Brazil
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      Mingo, Santiago, and Tarun Khanna. "Industrial Policy and the Creation of New Industries: Evidence from Brazil's Bioethanol Industry." Industrial and Corporate Change 23, no. 5 (October 2014): 1229–1260.
      • 17 Jul 2014
      • Panel Discussion

      Monitoring the Monitors: How Social Factors Influence Supply Chain Auditors

      By: Jodi L. Short and Michael W. Toffel
      Keywords: CSR; Corporate Accountability; Corporate Social Responsibility; Outsourced Production; Outsourcing; Sustainability; Sustainability Management; Auditing; Audit Quality; Gender; Conflicts Of Interest; Bias; Apparel and Accessories Industry; Electronics Industry; Manufacturing Industry; China; India; Pakistan; Bangladesh; Mexico; Brazil; Viet Nam; Indonesia; Philippines; Sri Lanka; Taiwan; South Korea
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      Short, Jodi L., and Michael W. Toffel. "Monitoring the Monitors: How Social Factors Influence Supply Chain Auditors." Elevate Limited Webinar, July 17, 2014. (Webinar coordinated by Elevate Limited.)
      • 22 May 2014
      • Other Presentation

      Inclusion of Small Business in Value Chains

      By: Michael E. Porter
      Prerecorded CSV video played as part of the panel "Inclusion of small business in value chains - international experiences," Business Linkages conference. This event was hosted by the leading Brazilian small business development agency, Sebrae, on May 21 and May 22,... View Details
      Keywords: Creating Shared Value; Value Chain; Society; Customer Value and Value Chain; Brazil
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      Porter, Michael E. "Inclusion of Small Business in Value Chains." Sebrae, São Paulo, Brazil, May 22, 2014.
      • April 2014
      • Teaching Plan

      Beidahuang

      By: Ray A. Goldberg and David Lane
      This teaching plan is designed to support the teaching of Beidahuang, HBS No. 914-412, rev. March 2014. Beidahuang is a major new Chinese player in global grain trading that in 2013 is seeking access to grain both to help assure China's food security and in pursuit of... View Details
      Keywords: Agribusiness; Sourcing; Beidahuang; S; Plant-Based Agribusiness; Supply Chain Management; Trade; Agriculture and Agribusiness Industry; Brazil; China
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      Goldberg, Ray A., and David Lane. "Beidahuang." Harvard Business School Teaching Plan 914-415, April 2014.
      • February 2014
      • Case

      Arcos Dorados: How to Lead and From Where

      By: Krishna Palepu and Gustavo Herrero
      Acros Dorados, an Argentina-based multinational, is facing new organizational challenges as it seeks to build on its recent turnaround, and grow in Brazil and Mexico. Woods Staton and his management team have to make some hard decisions on how to structure and lead the... View Details
      Keywords: Execution; Restaurant; Consumer; Emerging Markets; Strategy; Latin America
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      Palepu, Krishna, and Gustavo Herrero. "Arcos Dorados: How to Lead and From Where." Harvard Business School Case 114-059, February 2014.
      • December 2013 (Revised March 2014)
      • Case

      Beidahuang

      By: Ray A. Goldberg and David Lane
      Beidahuang is a major new Chinese player in global grain trading that in 2013 is seeking access to grain both to help assure China's food security and in pursuit of its own commercial goals. Focusing on potential trade in Brazilian soybeans, the case asks students to... View Details
      Keywords: China; Brazil; International Trade; Grain; Soybeans; Agribusiness; Plant-Based Agribusiness; Globalized Markets and Industries; Cooperation; Agriculture and Agribusiness Industry; China; Brazil
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      Goldberg, Ray A., and David Lane. "Beidahuang." Harvard Business School Case 914-412, December 2013. (Revised March 2014.)
      • December 2013 (Revised October 2014)
      • Case

      The Munich Oktoberfest: From Local Tradition to Global Capitalism

      By: Juan Alcacer, Christian Bettinger and Andreas Philippi
      Oktoberfest, an annual festival held in Munich (Germany) for more than 200 years, has grown in recent decades into a hugely popular event that attracts 7 million visitors annually, a large proportion of which are foreign. In fact, Oktoberfest's global appeal is so... View Details
      Keywords: Value Creation; Product Positioning; Marketing Channels; Global Strategy; Food and Beverage Industry; Ohio; Munich; Brazil; Bangalore; Beijing
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      Alcacer, Juan, Christian Bettinger, and Andreas Philippi. "The Munich Oktoberfest: From Local Tradition to Global Capitalism." Harvard Business School Case 714-439, December 2013. (Revised October 2014.)
      • 5 Nov 2013
      • Other Presentation

      The New Competitive Advantage: Creating Shared Value

      By: Michael E. Porter
      This presentation draws on ideas from Professor Porter's articles and books, in particular, The Competitive Advantage of Nations (The Free Press, 1990), "Building the Microeconomic Foundations of Competitiveness," in The Global Competitiveness Report (World Economic... View Details
      Keywords: Society; Brazil
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      Porter, Michael E. "The New Competitive Advantage: Creating Shared Value." Tetra Pak Customer Event, Tetra Pak, Sao Paulo, Brazil, November 5, 2013.
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