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Publications

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  • All HBS Web  (704)
    • News  (116)
    • Research  (482)
    • Events  (2)
    • Multimedia  (5)
  • Faculty Publications  (234)

Show Results For

  • All HBS Web  (704)
    • News  (116)
    • Research  (482)
    • Events  (2)
    • Multimedia  (5)
  • Faculty Publications  (234)
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  • 01 Jun 2006
  • News

The Baby Business

indeed created a market for babies. Parents can choose the traits they want, clinics advertise for customers, and specialized providers are getting rich — it’s a $3 billion business in the United States alone. And that figure doesn’t... View Details
Keywords: Garry Emmons; Government; Health, Social Assistance
  • 04 Sep 2019
  • News

Giving Live Sports Another Dimension

bridge the divide between the organic feel of a live game with the instant pleasures of technology to create something unique? That’s where augmented reality comes into the picture. Say you’re watching the Erie SeaWolves, one of the first... View Details
  • 01 Dec 2000
  • News

Opening Doors: Inside the World of Museum Management

advertising savvy are but two of the myriad skills that are required of today's museum manager. Traditionally, museums have been run by academics who worked their way through the curatorial ranks, but more and more museum trustees are... View Details
Keywords: Susan Young; museums; marketing; management; nonprofits; education; facilities; Internet; Museums, Historical Sites, and Similar Institutions; Arts, Entertainment; Advertising, Public Relations, and Related Services; Professional Services
  • 01 Mar 2005
  • News

Answering the Call

ended, and the delighted diners got up to leave, all in about one hour.” More than thirty years later, Professor David Upton makes Benihana the very first case he teaches in his Technology and Operations Management course (POM’s... View Details
Keywords: Garry Emmons; Colleges, Universities, and Professional Schools; Educational Services
  • 01 Jun 2025
  • News

Alumni and Faculty Books

Edited by Margie Kelley Unlocking Innovation: A Leader's Guide to Turning Bold Ideas Into Tangible Results By Robyn Bolton (MBA 2005) Page Two Press Only 1 in every 50,000 incubated ideas reaches $1 million in sales. If you ask most corporate executives why their... View Details
  • 01 Mar 2013
  • News

Sir Martin Sorrell on What's Next

Keywords: News, Library, Internet, and Other Services; Information; Advertising, Public Relations, and Related Services; Professional Services
  • 01 Sep 2007
  • News

To The Rescue

to be an emergency there had to be bleeding,” explains Venkat Changavalli, the CEO at EMRI. “If someone just collapsed or fell down, people would stand around and look.” A massive statewide advertising blitz and public education campaign... View Details
Keywords: Garrett M. Graff; emergency response networks; Ambulatory Health Care Services; Health, Social Assistance; Telecommunications; Information
  • 01 Feb 1997
  • News

Doing It Your Way

In the beginning there was the microprocessor. The mass market availability in the early 1980s of this revolutionary piece of technology — which shrank the computer from an unwieldy Goliath of a machine to a compact unit that could fit on... View Details
Keywords: Marguerite Rigoglioso (profiles by Linda Goodspeed, Elaine Gottlieb, Nancy O. Perry, and Judith A. Ross)
  • 01 Mar 2004
  • News

Toy Story

Abercrombie (MBA 1993) was working for a leading educational software publisher outside of Los Angeles. New research on early brain development inspired her and the company’s chief technology officer’s interest in developing learning... View Details
Keywords: Susan Young; toys; Amusement, Gambling, and Recreation Industries; Arts, Entertainment
  • 01 Oct 2000
  • News

Books

searches and appropriately rewards their efforts." The result of this dynamic has been one of history's great technology success stories. In a second volume of Design Rules, the authors will examine how the interrelated processes of... View Details
  • 13 Jan 2021
  • News

Silicon Valley’s “Detroit Moment”

provide electricity that is affordable, and reliable, and sustainable, using a technology called solar-powered mini-grids. What that means is, we provide electricity to people who don't have it in rural villages across West Africa.... View Details
  • 01 Oct 2000
  • News

Linda B. Kanner: All in the Family

"counterphobic move." Punch cards and mainframes were the technological order of the day when she enrolled at HBS, and a successful career in marketing -- including top-level positions at J. Baker Inc. and Bank of New England -- had... View Details
Keywords: Julia Hanna
  • 01 Jun 2007
  • News

Alumni Books

pioneering inventions — from the first mass-produced economy car to the push-button radio — and breakthroughs in broadcasting and advertising made them wealthy and famous, as did their ownership of the Cincinnati Reds. View Details
Keywords: Publishing Industries (except Internet); Information
  • 01 Jun 2013
  • News

Five Bright Ideas

organization is involved, we charge. Advertising also brings in revenue." ALISON enables potential employers to immediately test the skill of certificate-holding ALISON graduates through 20-question "flash tests" that assess their... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services; Elementary and Secondary Schools; Educational Services
  • 01 Sep 2010
  • News

Fair Trade

over the years. The importance of women as consumers, in particular, has led to a long-standing critique of the industry as an instrument for the oppression of women by men (and their corporations). Feminist writers have regularly blamed its View Details
Keywords: Garry Emmons; Chemical Manufacturing; Manufacturing; Health and Personal Care Stores; Retail Trade
  • 26 Mar 2013
  • News

Facebook's other first lady

Keywords: social media; News, Library, Internet, and Other Services; Information; Management
  • 01 Dec 2011
  • News

Making the Case for Leadership

technologically innovative company away from specialty glass, television tubes, and fiberglass production into newer, faster-growing profit-making areas. At the time, the economy is plagued by recession, worker morale is flagging, and the... View Details
Keywords: Garry Emmons;Julia Hanna;Roger Thompson; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; National Security and International Affairs; Government; Health, Social Assistance; Data Processing, Hosting, and Related Services; Information; Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing; Food Manufacturing; Manufacturing; Nonmetallic Mineral Product Manufacturing; Manufacturing; Management, Scientific, and Technical Consulting Services; Professional Services
  • 02 Aug 2018
  • News

Can Marketing Help Halt the Heroin Epidemic?

advertising and marketing filled with stark depictions of the harsh realities of drug use. On this episode of Skydeck, Langford speaks with associate editor Julia Hanna about how they’ll craft these messages, how effective they can be—and... View Details
  • 01 Apr 2002
  • News

Charting the Luminary Leadership in Professional Service Firms

diverse professions in which they operate. Whether you examine law firms, advertising agencies, investment banks, or management consulting firms, the business model and the challenges they must successfully meet to prosper over the long... View Details
Keywords: professional service firms; Publishing Industries (except Internet); Information
  • 06 Dec 2021
  • News

New Wave

40 percent of the world’s population lives within 60 miles of a coastline, putting wave and tidal power conveniently close to “demand loads” (aka customers). The US Department of Energy’s Water Power Technologies Office (WPTO) estimates... View Details
Keywords: Alexander Gelfand; photographed by Chris Sorensen
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