Publications

09 Apr 2001
Research & Ideas

Marketing a Country: Promotion as a Tool for Attracting Foreign Investment.

organizations tended to be created for the purpose of marketing countries as investment sites and not with the primary objectives of screening investment or negotiating with investors. Governments can adopt two polar positions in their... View Details

Keywords: by Louis T. Wells & Alvin G. Wint

11 Dec 2023
Blog Post

Building Iconic Brands and Brighter Futures: Interview with Glossier CEO, Kyle Leahy

Emily Weiss provided Leahy the opportunity to explore how she could combine her excitement for iconic consumer brands with a passion for purpose driven work. As conversations continued between the two business leaders, it was clear that... View Details

01 Dec 2023
News

Alumni and Faculty Books and Podcasts

best-practice scheduling at the elementary, middle, and high school levels, this book will help school and district leaders—and the teachers and students they serve—make the most of every school day and year. Higher Purpose Venture... View Details

Keywords: podcasts

Web

Redefining Capitalism - Institute For Strategy And Competitiveness

needs, improving efficiency, creating jobs, and building wealth. But we cannot harness the full potential of businesses until these meet society’s broader challenges as part of their core purpose. The purpose of the corporation,... View Details

16 May 2023
Blog Post

Celebrating Asian American and Pacific Islander Heritage Month at HBS (part 2)

grandfather to cancer, a man who embodied the very essence of what it meant to live a purposeful life. He had advanced the lives of millions in Asia by bringing systematic and industrial practice in textile to developing Asian countries.... View Details

07 May 2014
What Do You Think?

How Should Wealth Be Redistributed?

globally to discourage the kinds of moves contemplated by our French friend with the priceless painting, prompting comments about Piketty's naivete. Rather, the purpose here is to discuss remedies, assuming for the moment that the... View Details

Keywords: by James Heskett

Web

Research - Behavioral Finance & Financial Stability

fintech platform, the authors find that, compared to actual outcomes of the fintech platform’s model, the counterfactual outcomes based on a “traditional model” used for regulatory reporting purposes would result in a 60% higher... View Details

28 Jun 2021
Blog Post

7 Things HBS Taught Me the Last 2 Years

question poses, and plumb the depths of your thoughts searching for an answer. While I don’t yet have a suitable answer to the question, I do know that I want to act with purpose and make decisions that will make me happy. Therefore,... View Details

Portrait Project

Robert M. Tichio

To prove. That faith is more important than fact. That my church can be more empowering than a boardroom. This is what I wish to prove with my one precious life. To become a father, son, brother and husband, not simply be one. That each and every life has purpose. To... View Details

01 Mar 2024
News

The War Within

When the full-scale Russian invasion of Ukraine began in February 2022, Nataliia Zhyliak’s world was upended in a matter of days. At the time, Zhyliak, a psychologist in the western Ukrainian city of Kamianets-Podilskyi, was working at an education and rehabilitation... View Details

Keywords: Janelle Nanos; illustration by Daniel Bejar

November 2000 (Revised March 2001)
Case

Iggy's Bread of the World

By: Kathleen L. McGinn and Alexis Lefort

In January 1994, Igor and Ludmilla Ivanovic opened the doors of their bakery, Iggy's Bread of the World. This case describes their unusual mission statement and the way in which they try to bring a social consciousness mentality to a for-profit business. Six years... View Details

Keywords: Growth Management; Mission and Purpose; Organizational Culture; Restructuring; Family Business; Power and Influence; Food and Beverage Industry; Retail Industry; Massachusetts

01 May 2020
Blog Post

5 Reasons to Join a Club at HBS

Social Enterprise Club’s conference, are on the leading edge of new technologies and exploring the purpose of business today as we know it. Students have the opportunity to hear from some of the world’s foremost thinkers without ever... View Details

21 Dec 2011
Research & Ideas

The Most Common Strategy Mistakes

strengths. There's an inward-looking bias in many organizations. You might perceive customer service as a strong area. So that becomes the "strength" on which you attempt to build a strategy. But a real strength for strategy View Details

Keywords: by Joan Magretta

March 2020 (Revised August 2020)
Case

Culture at Google

By: Nien-hê Hsieh, Amy Klopfenstein and Sarah Mehta

Beginning in 2017, technology (tech) company Google faced a series of employee-relations issues that threatened its unique culture of innovation and open communication. Issues included protests surrounding Google’s contracts with the U.S. government, restrictions of... View Details

Portrait Project

Brooke Biederman

Pablo Picasso once said that the purpose of art is washing the dust of daily life off our souls. Well, I’ve had the dust permanently washed off mine. A year after college, I was in a terrible accident. My sweet family was first told to... View Details

October 1991 (Revised December 1993)
Case

Ben & Jerry's Homemade Ice Cream, Inc.: Keeping the Mission(s) Alive

Ben & Jerry's is an anti-establishment, values-driven company that has become a successful venture. The dominant founder, Ben Cohen, is not an effective manager, but he brings creative marketing and product skills that have been important to the company's success. He... View Details

Keywords: Mission and Purpose; Organizational Culture; Entrepreneurship; Compensation and Benefits; Manufacturing Industry; Food and Beverage Industry