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  • Research Summary

Overview

By: Iavor I. Bojinov
Over the last decade, technology companies like Amazon, Google, and Netflix have pioneered data-driven research and development processes centered on massive experimentation. However, as companies increase the breadth and scale of their experiments to millions of... View Details
  • 2023
  • Article

Building the Business Case for an Inclusive Approach to Digital Health Measurement with a Web App (Market Opportunity Calculator): Instrument Development Study

By: Mitchell Tang, Yashoda Sharma, Jennifer C. Goldsack and Ariel Dora Stern
Background: The use of digital health measurement tools has grown substantially in recent years. However, there are concerns that the promised benefits from these products will not be shared equitably. Underserved populations, such as those with lower education and... View Details
Keywords: Demographics; Product Development; Health Care and Treatment; Medical Devices and Supplies Industry
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  • June 2002
  • Case

Vans: Skating on Air

By: Youngme E. Moon and David Kiron
Vans is best known for selling footwear and apparel to skateboarders, surfers, and other alternative sports athletes. In April 2002, Gary Schoenfeld, the CEO, is facing a number of challenges. With respect to footwear, he must decide what to do about two product lines... View Details
Keywords: Brands and Branding; Product Launch; Demand and Consumers; Product Development; Value Creation; Apparel and Accessories Industry; Retail Industry; California
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  • 16 Apr 2001
  • Research & Ideas

Strategy and the Internet

powerful tool for strategy. It is much easier to customize packaged Internet applications to a company's unique strategic positioning. By providing a common IT delivery platform across the value chain,... View Details
Keywords: by Michael E. Porter
  • Web

Policies, Rules & Guidelines | About

Values The teaching of ethics here is explicit, not implicit, and our community values of respect, honesty, integrity, and accountability are reinforced every day. Conflict of Interest The policy is intended... View Details
  • 31 May 2011
  • First Look

First Look: May 31

case recounts Chegg's history from its origins as a distant competitor to Craigslist in college classified listings through a pivot into textbook rental followed by a period of explosive growth. Resulting challenges in scaling warehouse operations, View Details
Keywords: Sean Silverthorne
  • 01 Oct 2001
  • Research & Ideas

How To Make Restructuring Work for Your Company

The following excerpt is taken from the "Lessons of Restructuring" section of Gilson's introduction to Creating Value through Corporate Restructuring. Although the case studies in this book span a wide range of companies,... View Details
Keywords: by Stuart C. Gilson
  • Web

Business & Environment - Faculty & Research

same time, IKEA Group had adopted in 2012 a new sustainability strategy that focused the company's efforts on its entire value chain from its raw materials sourcing to the lifestyle of its end consumers. The plan especially centered on... View Details
  • September 2020 (Revised June 2021)
  • Case

Gong: Resonating Conversational Insights

By: Alison Wood Brooks and Trevor Spelman
In 2015, Amit Bendov was struck by a realization about a new technology that might be able to transcribe musical notation in real-time, which eventually became known as Gong. Gong’s business proposition was simple: provide software that automatically captures,... View Details
Keywords: Applications and Software; Technological Innovation; Communication; Performance Effectiveness; Sales; Customer Satisfaction; Competitive Strategy
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  • Web

Loan Reduction - Entrepreneurship

value proposition, and stage of development. The Team: Information on founding team and any other key team members or advisors, including HBS affiliation, relevant skills and experiences. The Market/Context: Market need, size of... View Details
  • 16 Jul 2020
  • Research & Ideas

Restaurant Revolution: How the Industry Is Fighting to Stay Alive

[div class=infogram-embed data-id=_/57Y0v9Xi9HTtAOb900lW][/div] Various segments of restaurants experienced the crisis differently. Those previously adept at drive-through and takeout service weathered the storm well while others, reliant on dining-in, faced View Details
Keywords: by Michael S. Kaufman, Lena G. Goldberg, and Jill Avery; Food & Beverage
  • January 2022
  • Case

SpartanNash Company: The Amazon Warrants (A)

By: Benjamin C. Esty, E. Scott Mayfield and Daniel Fisher
As of 12/31/21, Amazon held $22 billion of equity and warrants in related companies. In fact, it often requests a free grant of warrants when it enters into a new commercial agreement with a supplier. Over the past 20 years, Amazon has gotten warrants in almost 20... View Details
Keywords: Valuation; Value Creation; Consumer Behavior; Negotiation; Distribution; Ownership; Partners and Partnerships; Business Strategy; Equity; Distribution Industry; Food and Beverage Industry; United States
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  • 28 Oct 2014
  • First Look

First Look: October 28

boundaries and property rights in a technical system. Bottlenecks are points of value creation and capture in any complex man-made system. The tools a firm can use to manage bottlenecks are first, an understanding of the modular structure... View Details
Keywords: Carmen Nobel
  • Web

Leadership - Faculty & Research

five years into her tenure leading the medical equipment supply company since taking over for her father, the company’s founder. She considers approaches to grow the company while maintaining the company purpose—to provide value to View Details
  • 01 Feb 2001
  • News

What Makes a Good Leader

purpose has always been to educate leaders," notes Dean Kim B. Clark. "Our students learn to be managers here, but they also learn that it is important to make a difference in the world — to bring commitment, integrity, and a sense of View Details
Keywords: Management
  • Web

Online Leadership and Management Courses | HBS Online

Negotiation Mastery Professor Michael Wheeler Master negotiation techniques to secure maximum value for yourself and your organization. 8 weeks, 4-5 hrs/week Pay by September 11 $1,850 Certificate New Transforming View Details
  • 05 May 2022
  • Research & Ideas

Why Companies Raise Their Prices: Because They Can

many took advantage of economies of scale and other more efficient production processes. Yet, firms increasingly held on to the savings they gained from these reduced costs, rather than passing them on to customers in the form of lower... View Details
Keywords: by Rachel Layne
  • 11 Oct 2010
  • Research & Ideas

It Pays to Hire Women in Countries That Won’t

“Multinationals seemed to be hiring differently in the host market than at home” But it's not a total no-brainer. Many executives at multinational corporations considered hiring Korean women into management roles, only to decide against... View Details
Keywords: by Carmen Nobel
  • Research Summary

Overview

Over the last decade, technology companies like Amazon, Google, and Netflix have pioneered data-driven research and development processes centered on massive experimentation. However, as companies increase the breadth and scale of their experiments to millions of... View Details
  • 04 Apr 2023
  • What Do You Think?

How Does Remote Work Affect Innovation?

they have decided to give up their weekend to come up with a better idea? Would they have agreed to break the routine of Mondays working remotely to share their response in the relative privacy of the office (vs. online)? Would the five even be sharing the same View Details
Keywords: by James Heskett