Publications
Publications
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- All HBS Web
(3,599)
- Faculty Publications (1,178)
- April 1994 (Revised October 2002)
- Case
Frito-Lay, Inc.: A Strategic Transition 1980-1986
Describes the environmental, organizational, and information technology context in the late 1970s that led to the development of the initial vision for change and the actions taken to implement that vision. The case ends with the abrupt departure of the CEO as profits... View Details
- April 1994 (Revised October 2001)
- Case
Mrs. Fields, Inc. (1977 - 1987)
By: Lynda M. Applegate and Keri O. Pearlson
Describes a small company selling freshly baked goods through privately owned specialty stores (each store sells only Mrs. Fields products). The company has about 8,000 employees worldwide and less than 150 information systems people for a unique leverage of MIS... View Details
- March 1994 (Revised March 1995)
- Supplement
Craig Weatherup, Supplement
By: Linda A. Hill
A biographical information sheet about Craig Weatherup, president and CEO of Pepsi Cola, North America. View Details
- March 1994 (Revised March 2000)
- Case
Cola Wars Continue: Coke vs. Pepsi in the 1990s
By: David B. Yoffie and Sharon Foley
The competition between Coke and Pepsi is a classic corporate battle that began in America at the turn of the century and has expanded into worldwide competitive warfare in the 1990s. This case examines the economics of the soft drink and bottling industries, and... View Details
- 1994
- Book
Adding Value: Brands and Marketing in Food and Drink
By: Geoffrey Jones and Nicholas J. Morgan
Branding is one of the most prominent topics in business today. This volume explores both the impact it has had on major products and the business strategies which have shaped the success, or failure, of these brands. Focusing on the history of marketing in the food... View Details
- January 1994 (Revised February 2001)
- Case
PepsiCo's Restaurants
In 1992 PepsiCo is considering two opportunities to expand its restaurant business, Carts of Colorado, a $7 million manufacturer and merchandiser of mobile food carts, and California Pizza Kitchen, a $60 million chain in the casual dining segment. The discussion... View Details
- January 1994
- Case
National Convenience Stores, Inc.
By: Steven R. Fenster, Stuart C. Gilson and Roy Burstin
National Convenience Stores seeks to emerge from Chapter 11. Central to the nature of the reorganization plan is the company's determining enterprise value. The various constituencies (secured debt, unsecured debt, etc.) will seek to find an enterprise value that... View Details
- 1994
- Other Unpublished Work
Coca-Cola Bottling Co. of the Southwest: 118 FTC 452
By: Dennis A. Yao
Keywords: Food and Beverage Industry
- January 1994
- Article
Foreign Multinationals in British Manufacturing, 1850-1962
By: G. Jones and Frances Bostock
This article draws on a new database to describe the dimensions and characteristics of 685 foreign companies which established British manufacturing subsidiaries between 1850 and 1962. The numbers of foreign companies grew from the 1890s, expanded rapidly in the... View Details
- December 1993 (Revised October 1994)
- Case
Northern Foods
By: Ray A. Goldberg
Keywords: Food and Beverage Industry
- December 1993 (Revised September 2003)
- Supplement
Beech-Nut Nutrition Corporation (D)
By: Lynn S. Paine
Prosecutors in the U.S. Justice Department's Office of Consumer Litigation reflect on their case against the Beech-Nut Nutrition Corp. View Details
- December 1993 (Revised July 1994)
- Case
Tofu: An Ancient Food Source Seeks to De-Yuckify Itself
- November 1993 (Revised September 2003)
- Supplement
Beech-Nut Nutrition Corporation (A-3)
By: Lynn S. Paine
Describes Beech-Nut's resolution of the apple juice matter. View Details
- November 1993 (Revised January 2006)
- Supplement
Beech-Nut Nutrition Corporation (B)
By: Lynn S. Paine
Officials of the U.S. Food and Drug Administration (FDA) must decide whether to refer the Beech-Nut apple juice case to the Justice Department for criminal prosecution, and if so, whether to recommend prosecution of individual executives or of the company only. View Details
- November 1993 (Revised September 1998)
- Supplement
Beech-Nut Nutrition Corporation (C): Conclusion
By: Lynn S. Paine
Describes the results of the charges related to the sale of the apple juice products. View Details
- November 1993 (Revised September 1994)
- Case
Food Distribution in Russia: The Harris Group and the LUX Store
By: David E. Bell, Walter J. Salmon and Dinny Starr
Discusses the challenges facing businesses entering the Russian business environment, especially focusing on food retailing and distribution in that country. Highlights one small, entrepreneurial company, The Harris Group, which, with the help of both Russian partners... View Details
- November 1993 (Revised December 1993)
- Case
Empresas la Moderna: Tobacco, Fruit, and Vegatables in Mexico
By: Ray A. Goldberg
- September 1993 (Revised December 1993)
- Case
Cott Corp.: Private Label in the 1990s
By: Ray A. Goldberg and Robert S. Kaplan
Private label cola, Cott, gets 30% of the market in Canada. How does it move into the U.S. market? How do retailers evaluate its benefit costs? Does Cott use an existing structure or build new ones? Does Cott diversify from drink to snack foods? View Details