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      • August 2002 (Revised June 2006)
      • Case

      Great Dakota Bank: Online Banking

      By: Frances X. Frei, Youngme E. Moon and Hanna Rodriguez-Farrar
      In 2002, Great Dakota Bank's retail division is considering how heavily it should be promoting the company's online banking service. A recent promotional campaign appears to have significantly increased enrollments in online banking, but it is unclear whether the bank... View Details
      Keywords: Banks and Banking; Internet and the Web; Customer Relationship Management; Consumer Behavior; Demand and Consumers; Technological Innovation; Customer Value and Value Chain; Customer Satisfaction; Management; Service Operations; Banking Industry
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      Frei, Frances X., Youngme E. Moon, and Hanna Rodriguez-Farrar. "Great Dakota Bank: Online Banking." Harvard Business School Case 603-011, August 2002. (Revised June 2006.)
      • July 2002 (Revised December 2002)
      • Background Note

      Note on the Evolution of Retail in the United States

      By: Arthur I Segel
      Covers the evolution of retail real estate in the United States. Specifically covers types of retail centers, such as neighborhood, community, regional, and super-regional as well as the recent phenomenon of the 1990s to 2002 of the growing emergence of value retail,... View Details
      Keywords: Change; Retail Industry; United States
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      Segel, Arthur I. "Note on the Evolution of Retail in the United States." Harvard Business School Background Note 803-017, July 2002. (Revised December 2002.)
      • July 2002 (Revised July 2008)
      • Case

      Value Retail

      By: Arthur I Segel and Ani M Vartanian
      Scott Malkin, CEO of Value Retail, a developer and operator of European outlet villages serving luxury brands, is planning on developing a 18,503 m2 open-air outlet village to be built 98 kilometers south of Milan on land he was about to acquire for 7.26 million lira.... View Details
      Keywords: Acquisition; Investment; Risk and Uncertainty; Expansion; Retail Industry; Milan
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      Segel, Arthur I., and Ani M Vartanian. "Value Retail." Harvard Business School Case 803-008, July 2002. (Revised July 2008.)
      • June 2002
      • Case

      Vans: Skating on Air

      By: Youngme E. Moon and David Kiron
      Vans is best known for selling footwear and apparel to skateboarders, surfers, and other alternative sports athletes. In April 2002, Gary Schoenfeld, the CEO, is facing a number of challenges. With respect to footwear, he must decide what to do about two product lines... View Details
      Keywords: Brands and Branding; Product Launch; Demand and Consumers; Product Development; Value Creation; Retail Industry; Retail Industry; California
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      Moon, Youngme E., and David Kiron. "Vans: Skating on Air." Harvard Business School Case 502-077, June 2002.
      • June 2002
      • Teaching Note

      Wal-Mart in 2002, TN

      By: David B. Yoffie
      Teaching Note for (9-702-466). View Details
      Keywords: Retail Industry
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      Yoffie, David B. "Wal-Mart in 2002, TN." Harvard Business School Teaching Note 702-472, June 2002.
      • 2002
      • Case

      Sears, Roebuck and Co.

      By: R. Lal
      Keywords: Retail Industry
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      Lal, R. "Sears, Roebuck and Co." 2002.
      • May 2002 (Revised May 2003)
      • Case

      Sa Sa Cosmetics

      By: David E. Bell and Iris T. Li
      Sa Sa Cosmetics has had spectacular success as a low-price retailer of branded cosmetics. But recently, growth has slackened. What are the causes? This case describes recent strategic initiatives and provides market research data to aid the students in diagnosis. View Details
      Keywords: Crisis Management; Management Analysis, Tools, and Techniques; Brands and Branding; Marketing Strategy; Distribution; Beauty and Cosmetics Industry; Fashion Industry
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      Bell, David E., and Iris T. Li. "Sa Sa Cosmetics." Harvard Business School Case 502-085, May 2002. (Revised May 2003.)
      • April 2002 (Revised July 2002)
      • Case

      Imagicast

      By: John T. Gourville and Alison Berkley Wagonfeld
      Imagicast has brought to market an interactive, multimedia retail kiosk designed to increase product sales. In spite of promising projections by industry analysts and detailed demand forecasts by Imagicast management, the company has yet to sell a single kiosk. Time... View Details
      Keywords: Forecasting and Prediction; Crisis Management; Product Launch; Demand and Consumers; Sales; Technology; Retail Industry; United States
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      Gourville, John T., and Alison Berkley Wagonfeld. "Imagicast." Harvard Business School Case 502-052, April 2002. (Revised July 2002.)
      • April 2002 (Revised March 2006)
      • Background Note

      Economics of Retail Banking Note

      By: Frances X. Frei and Dennis Campbell
      Explains the financial operations of retail banking, highlighting profitability challenges facing the industry. For U.S. banks, it is quite common for more than half of the customer base to be unprofitable and to have relatively few customers make up the vast majority... View Details
      Keywords: Customers; Economics; Cost; Banks and Banking; Profit; Revenue; Service Operations; Banking Industry; United States
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      Frei, Frances X., and Dennis Campbell. "Economics of Retail Banking Note." Harvard Business School Background Note 602-153, April 2002. (Revised March 2006.)
      • March 2002 (Revised October 2005)
      • Case

      Apple Computer 2002

      By: David B. Yoffie and Yusi Wang
      In 1980, Apple was the leader of the personal computer industry, but by 2002 it had suffered heavy losses at the hands of the Wintel camp. This case examines Apple's strategic moves as the PC industry evolves in the 21st century and poses the question: Can Steve Jobs... View Details
      Keywords: Growth and Development Strategy; Leadership Style; Information Technology; Supply and Industry; Competitive Advantage; Retail Industry; Retail Industry; California
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      Yoffie, David B., and Yusi Wang. "Apple Computer 2002." Harvard Business School Case 702-469, March 2002. (Revised October 2005.)
      • March 2002 (Revised October 2005)
      • Case

      Wal-Mart in 2002

      By: David B. Yoffie and Yusi Wang
      In its first quarter of 2002, Wal-Mart became the largest company on the globe (by sales) and expanded into Japan. Was the giant retailer unstoppable? This case explores Wal-Mart's top issues in fueling top- and bottom-line growth: diversification into groceries, new... View Details
      Keywords: Diversification; Expansion; Multinational Firms and Management; Corporate Strategy; Global Strategy; Retail Industry; Japan; United States
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      Yoffie, David B., and Yusi Wang. "Wal-Mart in 2002." Harvard Business School Case 702-466, March 2002. (Revised October 2005.)
      • February 2002 (Revised February 2006)
      • Case

      Volvo Trucks (A): Penetrating the U.S. Market

      By: Michael E. Porter and Orjan Solvell
      Volvo Trucks has worked on a global strategy for several decades. Beginning in the mid-1970s, the company decided to enter the largest market for trucks: the United States. Over time, the company has struggled to get a significant share of the U.S. market and at the... View Details
      Keywords: Market Entry and Exit; Competitive Strategy; Five Forces Framework; Truck Transportation; Global Strategy; Globalized Markets and Industries; Retail Industry; Retail Industry; United States; Europe
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      Porter, Michael E., and Orjan Solvell. "Volvo Trucks (A): Penetrating the U.S. Market." Harvard Business School Case 702-418, February 2002. (Revised February 2006.)
      • February 2002 (Revised March 2004)
      • Case

      Volvo Trucks (B): Acquisition of RVI

      By: Michael E. Porter and Orjan Solvell
      Supplements the (A) case. View Details
      Keywords: Market Entry and Exit; Competitive Strategy; Five Forces Framework; Truck Transportation; Global Strategy; Globalized Markets and Industries; Retail Industry; Retail Industry; United States; Europe
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      Porter, Michael E., and Orjan Solvell. "Volvo Trucks (B): Acquisition of RVI." Harvard Business School Case 702-419, February 2002. (Revised March 2004.)
      • February 2002 (Revised May 2006)
      • Case

      Volvo Trucks (C): Closing Volvo Global Trucks

      By: Michael E. Porter and Orjan Solvell
      Supplements the (A) case. View Details
      Keywords: Market Entry and Exit; Competitive Strategy; Five Forces Framework; Truck Transportation; Global Strategy; Globalized Markets and Industries; Retail Industry; Retail Industry; United States; Europe
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      Porter, Michael E., and Orjan Solvell. "Volvo Trucks (C): Closing Volvo Global Trucks." Harvard Business School Case 702-444, February 2002. (Revised May 2006.)
      • January 2002
      • Case

      Price-Fixing Vignettes

      By: Guhan Subramanian and Michelle Kalka
      This case escribes the antitrust prosecutions in the United States and abroad of the international bulk vitamins cartel. Both the civil and criminal fines were historically high, and it was the first time the United States prosecuted foreign nationals for U.S. criminal... View Details
      Keywords: Price; Lawsuits and Litigation; Governance Compliance; Auctions; Laws and Statutes; Monopoly; Globalized Markets and Industries; Retail Industry; Retail Industry; United States
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      Subramanian, Guhan, and Michelle Kalka. "Price-Fixing Vignettes." Harvard Business School Case 902-068, January 2002.
      • December 2001 (Revised November 2005)
      • Case

      Li & Fung (B): Internet Issues

      By: F. Warren McFarlan and Iris T. Li
      Supplements the (A) case. View Details
      Keywords: Retail Industry; Hong Kong; India; Europe; United States
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      McFarlan, F. Warren, and Iris T. Li. "Li & Fung (B): Internet Issues." Harvard Business School Case 302-075, December 2001. (Revised November 2005.)
      • November 2001 (Revised October 2017)
      • Supplement

      Store24 (B): Service Quality and Employee Skills

      By: Frances X. Frei and Dennis Campbell
      Supplements the (A) case. View Details
      Keywords: Customer Satisfaction; Employees; Service Delivery; Retail Industry
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      Frei, Frances X., and Dennis Campbell. "Store24 (B): Service Quality and Employee Skills." Harvard Business School Supplement 602-097, November 2001. (Revised October 2017.)
      • November 2001
      • Teaching Note

      Amazon.com-Going Public TN

      By: William A. Sahlman
      Teaching Note for (9-899-003). View Details
      Keywords: Retail Industry; Retail Industry
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      Sahlman, William A. "Amazon.com-Going Public TN." Harvard Business School Teaching Note 802-122, November 2001.
      • November 2001
      • Supplement

      Staples

      By: Myra M. Hart
      Provides information on the development of the office superstore concept, including building partnerships, creating the business plan, and recruiting a management team. View Details
      Keywords: Business Plan; Recruitment; Growth and Development Strategy; Management Teams; Operations; Planning; Partners and Partnerships; Complexity; Retail Industry
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      Hart, Myra M. "Staples." Harvard Business School Video Supplement 802-803, November 2001.
      • October 2001 (Revised October 2017)
      • Case

      Store24 (A): Managing Employee Retention

      By: Frances X. Frei and Dennis Campbell
      Provides a retailing context in which employee retention strategies are explored through analyzing detailed store-level data. View Details
      Keywords: Retention; Management Analysis, Tools, and Techniques; Analytics and Data Science; Strategy; Mathematical Methods; Retail Industry
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      Frei, Frances X., and Dennis Campbell. "Store24 (A): Managing Employee Retention." Harvard Business School Case 602-096, October 2001. (Revised October 2017.)
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