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Show Results For
- All HBS Web
(6,498)
- People (20)
- News (1,263)
- Research (4,342)
- Events (38)
- Multimedia (71)
- Faculty Publications (3,144)
- 26 Jun 2009
- Research Event
Business Summit: Business and the Environment
Governments, business, and consumers must act to address climate change. The actions must deal with resource supply issues and renewable energy, as well as with demand issues. Ultimately, these actions will lead to a transition from a... View Details
- June 2023
- Case
Tractor Supply Co
By: David L. Ager and Michael A. Roberto
In February 2023, Hal Lawton, CEO of Tractor Supply Co, the largest farm and ranch retailer in the United States reflected on the company’s 70% growth between 2019 and 2022. Economists had begun to predict an economic downturn and experts were predicting softening... View Details
Keywords: COVID-19 Pandemic; Demand and Consumers; Economic Slowdown and Stagnation; Organizational Change and Adaptation; Retail Industry
Ager, David L., and Michael A. Roberto. "Tractor Supply Co." Harvard Business School Case 923-302, June 2023.
- August 1980 (Revised March 1994)
- Case
Freemark Abbey Winery
Freemark Abbey must decide whether to harvest in view of the possibility of rain. Rain could damage the crop but delaying the harvest would be risky. On the other hand, rain could be beneficial and greatly increase the value of the resulting wine. This decision is... View Details
Keywords: Plant-Based Agribusiness; Forecasting and Prediction; Agriculture and Agribusiness Industry; Food and Beverage Industry
Krasker, William S. "Freemark Abbey Winery." Harvard Business School Case 181-027, August 1980. (Revised March 1994.)
- 07 Dec 2010
- First Look
First Look: Dec. 7
unavailable at this time. Read the paper: http://www.slideshare.net/Energy909/the-landscape-of-integrated-reporting Productivity Orientation and the Consumption of Collectable Experiences Authors:Anat Keinan and Ran Kivetz Publication:Journal of View Details
Keywords: Sean Silverthorne
- 13 Jun 2005
- Research & Ideas
Rescuing Products with Stealth Positioning
companies that use stealth positioning adopt a covert approach. They conceal the true nature of their products by affiliating them with a different category. This is a powerful strategy for marketers when a category is in some way tainted. View Details
Keywords: by Youngme Moon
- 23 Nov 2010
- First Look
First Look: November 23
http://www.hbs.edu/research/pdf/11-048.pdf Regulating for Legitimacy: Consumer Credit Access in France and America Author: Gunnar Trumbull Abstract Theories of legitimate regulation have emphasized the role of governments either in fixing... View Details
Keywords: Sean Silverthorne
- Article
Research: People Use Less Energy When They Think Their Neighbors Care About the Environment
By: Jon M. Jachimowicz, Oliver P. Hauser, Julie O'Brien, Erin Sherman and Adam D. Galinsky
A significant reduction in energy consumption is needed to help meet critical temperature thresholds. New research points to a way to help consumers work toward this goal – one that doesn’t rest on changing people’s personal beliefs about climate change. Rather, it... View Details
Jachimowicz, Jon M., Oliver P. Hauser, Julie O'Brien, Erin Sherman, and Adam D. Galinsky. "Research: People Use Less Energy When They Think Their Neighbors Care About the Environment." Harvard Business Review (website) (January 28, 2019).
- 02 Mar 2009
- News
Gender-Bending Brands an Easy Way to Increase Product Reach
- 2017
- Article
Frictions or Mental Gaps: What's Behind the Information We (Don't) Use and When Do We Care?
By: Benjamin Handel and Joshua Schwartzstein
Consumers suffer significant losses from not acting on available information. These losses stem from frictions such as search costs, switching costs, and rational inattention, as well as what we call mental gaps resulting from wrong priors/worldviews, or relevant... View Details
Handel, Benjamin, and Joshua Schwartzstein. "Frictions or Mental Gaps: What's Behind the Information We (Don't) Use and When Do We Care?" Journal of Economic Perspectives 32, no. 1 (Winter 2018): 155–178.
- 23 Jan 2015
- Research & Ideas
Oil Price Fallout: What Happens Next?
The last six years have proved just how fluid the international oil market is. And if recent support of the Keystone Pipeline by the U.S. House of Representatives and the Nebraska Supreme Court (which approved the pipeline's path through that state) are any indication,... View Details
Willy C. Shih
Willy Shih is the Robert and Jane Cizik Professor of Management Practice in Business Administration. He is part of the Technology and Operations Management Unit, and he teaches in the MBA and Executive Education Programs. His expertise is in manufacturing, product... View Details
- Career Coach
Adriann Dolphin
Adriann wants to help students explore roles in the consumer products and tech industries. She can also provide insight into the job experience in consulting, having worked in that industry. She is happy to help with interview prep,... View Details
Leslie K. John
Leslie K. John is a Professor of Business Administration at Harvard Business School. Currently, she teaches on the topics of Negotiation, Marketing and Behavioral Economics in various Executive Education courses, including in the Program for Leadership Development.... View Details
- 30 Sep 2016
- News
Clayton Christensen Has a New Theory
- March 2021
- Article
Assortment Rotation and the Value of Concealment
By: Kris J. Ferreira and Joel Goh
Assortment rotation—the retailing practice of changing the assortment of products offered to customers—has recently been used as a competitive advantage for both brick-and-mortar and online retailers. We focus on product categories where consumers may purchase multiple... View Details
Keywords: Assortment Optimization; Retailing; Imperfect Information; Sales; Strategy; Consumer Behavior
Ferreira, Kris J., and Joel Goh. "Assortment Rotation and the Value of Concealment." Management Science 67, no. 3 (March 2021): 1489–1507.
- 27 Mar 2016
- News
"Lo que tienen en común los mercados emergentes son sus 'mall'"
Jiwoon Park
June (Jiwoon) Park is a doctoral student in Marketing at Harvard Business School.
Her research interests include consumer behavior, judgment and decision-making, and human-machine interaction (HMI). Prior to joining HBS, June received her M.S. in Marketing... View Details
Her research interests include consumer behavior, judgment and decision-making, and human-machine interaction (HMI). Prior to joining HBS, June received her M.S. in Marketing... View Details
- August 1991 (Revised September 1994)
- Background Note
What Is Industrial Marketing?
Discusses the key distinguishing aspects of industrial as compared to consumer marketing. These differences are highlighted for organizational as well as marketing mix aspects. View Details
Keywords: Customer Relationship Management; Innovation Strategy; Growth and Development Strategy; Marketing Channels; Marketing Strategy; Marketplace Matching; Organizational Change and Adaptation; Core Relationships; Industrial Products Industry; Manufacturing Industry
Rangan, V. Kasturi. "What Is Industrial Marketing?" Harvard Business School Background Note 592-012, August 1991. (Revised September 1994.)