Publications

August 1997 (Revised October 1997)
Case

Hewlett-Packard's Santa Rosa Systems Division (B2): The Action Plans

By: Michael Beer and Gregory C. Rogers

Supplements the (B) case. View Details

Keywords: Computer Industry

March 1995 (Revised August 1995)
Supplement

Datavision (C)

By: Michael Beer and Gregory C. Rogers

Describes the events to follow Datavision (A) and (B). Covers the aftermath of two previous team-building meetings and leaves off with the protagonist struggling with how to proceed. View Details

Keywords: Employees; Problems and Challenges; Groups and Teams; Social and Collaborative Networks; Computer Industry

October 1998 (Revised March 1999)
Case

Microsoft in Transition: Bill Gates's Leadership

By: Christopher A. Bartlett and Takia Mahmood

Keywords: Leadership; Change Management; Computer Industry

January 1998 (Revised April 2001)
Case

Acer America: Development of the Aspire

By: Christopher A. Bartlett and Anthony St. George

Follows the development, national launch, and global rollout of the Aspire, Acer's first new product developed outside of Taiwan. Implementing a very promising new PC concept proves challenging to Mike Culver and his U.S. team, who are plagued by coordination problems... View Details

Keywords: Global Strategy; Globalized Firms and Management; Organizational Design; Supply Chain; Problems and Challenges; Relationships; Business Subsidiaries; Product Launch; Computer Industry; United States; Taiwan

October 1979 (Revised January 1983)
Background Note

IBM Corp., Background Note

Describes some aspects of how the senior managers of IBM conducted its affairs. Much of this note is a factual description of the design of the organization and of the formal process by which members of the organization worked together. Also contains excerpts from... View Details

Keywords: Management Style; Organizational Design; Organizational Structure; Management Teams; Computer Industry; United States

April 1986 (Revised June 1986)
Case

Mexico and the Microcomputers (A)

By: James E. Austin and Dennis J. Encarnation III

Keywords: Computer Industry; Mexico

01 Dec 2007
News

Faculty Books

communication and collaboration between the FDA and the private sector. The editors place the perspectives of agency leaders and industry representatives within the context of the FDA’s regulatory history and provide newer, more realistic... View Details

Keywords: Business Schools & Computer & Management Training; Business Schools & Computer & Management Training

02 Feb 2023
News

Can We Really Engineer a Climate Fix?

help address the climate change crisis by removing excess carbon dioxide right out of the atmosphere. The promise of this approach has launched a raft of companies that not only capture but also store and even reuse the carbon—creating an View Details

20 Feb 2001
Research & Ideas

What’s Next for Japan

old existing companies' opinions, they tend to project themselves," remarked Yasunobe. He tried to place the issue in the perspective of a U.S. industrial setting. "If we listened to the leading View Details

Keywords: by Hilah Geer

summer 1996
Article

The Decline and Rise of IBM

By: D. Q. Mills

Keywords: Business Ventures; Computer Industry; Computer Industry

January 2008
Case

Lenovo: Building A Global Brand (Multimedia case)

By: John A. Quelch and Carin-Isabel Knoop

Announced in December 2004, the $1.75 billion acquisition of IBM's PC division by Lenovo, China's largest PC maker, made headlines around the world. A relative upstart in the business, Lenovo acquired the division of IBM that invented the PC in 1981. While Lenovo was... View Details

Keywords: Marketing Strategy; Multinational Firms and Management; Information Infrastructure; Global Strategy; Acquisition; Brands and Branding; Manufacturing Industry; Manufacturing Industry; China

February 2008
Teaching Note

Anne Mulcahy: Leading Xerox through the Perfect Storm (TN) (A) and (B)

By: Bill George

Teaching Note for 405050 and 405065. View Details

Keywords: Financial Liquidity; Crisis Management; Profit; Leadership Development; Personal Development and Career; Motivation and Incentives; Knowledge Acquisition; Service Industry; Service Industry

August 2005 (Revised April 2007)
Case

DICOM Group plc and Captiva Software Corp.

By: Paul M. Healy

Compares two companies in the information capture software industry. Asks students to analyze and compare the performance of two companies (one in the United Kingdom and the other in the United States) from the perspective of a buy-side analyst reporting to the manager... View Details

Keywords: History; Financial Management; Environmental Accounting; Activity Based Costing and Management; Financial Reporting; Performance; Performance Evaluation; Financial Statements; Economic Growth; Fair Value Accounting; Information Industry; Information Industry; United Kingdom; United States

April 2001 (Revised June 2001)
Case

Competition Policy in the European Union and the Power of Microsoft

By: Julio J. Rotemberg and Michelle Kalka

Focuses on a decision by the European Competition Commissioner Mario Monti about U.S.-based Microsoft Corp. Sun has complained to the commission that Microsoft has installed components in its desktop operating system that only "talk" to Microsoft operating systems for... View Details

Keywords: Competition; Law; Emerging Markets; Information Technology; Policy; Computer Industry; Computer Industry; European Union; United States

October 2000 (Revised November 2000)
Case

Handspring

By: Myra M. Hart and Mary Rotelli

Donna Dubinsky and Jeff Hawkins, founders of Palm Computing, have launched a new venture--Handspring. They are preparing for an IPO in the spring of 2000. When the markets begin to collapse and their investment bankers suggest a significantly lower price, they must... View Details

Keywords: Entrepreneurship; Business Startups; Investment Banking; Initial Public Offering; Valuation; Business Processes; Computer Industry; Computer Industry

December 1999
Case

Sun Microsystems, Inc. (A6): Enterprise 250: Mark Canepa on the Newcomer as Change Agent

By: Rosabeth M. Kanter and Jane Roessner

Coming to Sun Microsystems after 20 years with Hewlett-Packard (HP), Mark Canepa brought a highly organized leadership style more characteristic of HP than Sun. His goal was to use the development of a new workstation product to build a disciplined, process-oriented,... View Details

Keywords: Management Practices and Processes; Organizational Change and Adaptation; Organizational Structure; Cost Management; Leadership Style; Product Development; Technology Industry; Technology Industry

April 1995 (Revised December 1997)
Case

Silicon Graphics, Inc. (A)

By: Marco Iansiti and Ellen Stein

Based on a Silicon Valley company that has developed the capability to compete in a rapidly growing, highly turbulent environment. This capability hinges on its flexible and rapid development process, which the case characterizes in detail. Focuses on the development... View Details

Keywords: Product Development; Information Infrastructure; Product Launch; Managerial Roles; Expansion; Design; Applications and Software; Computer Industry; Computer Industry; California

March 1994
Case

Materials Technology Corp.

By: Clayton M. Christensen

Materials Technology Corp. (MTC) is an MIT-based start-up company that identified an initial product market for its advanced materials-processing technology using conventional market research techniques. While pursuing that market--advanced microelectronic... View Details

Keywords: Marketing Strategy; Technology; Markets; Product Development; Innovation and Management; Electronics Industry; Electronics Industry; United States