Business Earnings - Publications - Faculty & Research

26 Oct 2022
Research & Ideas

How Paid Promos Take the Shine Off YouTube Stars (and Tips for Better Influencer Marketing)

YouTube influencers amass followers by filming everything from popping pimples to reviewing lipstick, with businesses watching closely for marketing opportunities. But audience loyalty only goes so far. When YouTubers post too many paid... View Details

Keywords: by Kara Baskin; Technology; Media & Broadcasting

29 Jan 2008
First Look

First Look: January 29, 2008

whom were above median wealth. This finding suggests that an important part of the positive relationship between personal wealth and entrepreneurship may be driven by the fact that wealthy individuals with lower ability can start new View Details

Keywords: Martha Lagace

15 Sep 2021
Research & Ideas

Don't Bring Me Down: Probing Why People Tune Out Bad News

associate professor at Harvard Business School. “But we also find that a surprisingly large degree of information avoidance doesn't appear to be related to such excuse-driven motives.” By replicating past experiments that sought to... View Details

Keywords: by Kristen Senz

12 Feb 2007
Lessons from the Classroom

‘UpTick’ Brings Wall Street Pressure to Students

In a Harvard Business School classroom, students in the Dynamic Markets class may have one minute to make a decision in a pressure cooker one called "the most stress I've experienced in ten years." It's margin call time in a... View Details

Keywords: by Julia Hanna; Financial Services; Education

Web

Patrick Mullane | About

Patrick Mullane Bio Patrick Mullane is the Executive Director of Harvard Business School Online and Executive Education. He brings over 20 years of management experience across several industries to the position. In his role, he is... View Details

01 Jun 1999
News

Ikenna Okezie

So far my life has been filled with exciting challenges along with God's blessings," says Ikenna Okezie. Indeed, "challenge" seems to be the operative word for the soft-spoken Okezie, who is about to become one of the first two people ever to View Details

Keywords: Judith A. Ross

22 Nov 2006
Research & Ideas

CEO Succession: The Case at Ford

remain the company's executive chairman.) Harvard Business School professor Joseph L. Bower, the Donald Kirk David Professor of Business Administration, is an expert on corporate strategy, organization, and... View Details

Keywords: by Jim Aisner; Auto; Employment

13 May 2002
Op-Ed

A Cure for Enron-Style Audit Failures

account for transactions under generally accepted accounting principles (GAAP) while reducing transparency and aggressively maximizing earnings and debt. Creative accounting is part of the competition among auditors that has led to lower... View Details

Keywords: by Jay Lorsch; Accounting

13 Feb 2006
Research & Ideas

When Gender Changes the Negotiation

make matters worse, Park's two best analysts both requested significant raises after their annual reviews. Both women expressed their belief that they were earning substantially less than analysts at comparable firms and probably less... View Details

Keywords: by Dina W. Pradel, Hannah Riley Bowles & Kathleen L. McGinn

18 May 2015
Research & Ideas

Advertisers Get Serious About Playing With Their Brands

governed by a set of rules, the rules of play, according to John A. Deighton, Harold M. Brierley Professor of Business Administration at Harvard Business School, and Leora Kornfeld, adjunct faculty, Schulich... View Details

Keywords: by Dina Gerdeman; Advertising

07 Apr 2015
News

Warrior Spirit

passion in life, martial arts. By his own description, Sityodtong lived a blessed childhood, watching his architect father build a real estate business from humble beginnings. But in the years leading up to the Asian financial crisis,... View Details

Keywords: Julia Hanna; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Amusement, Gambling, and Recreation Industries; Arts, Entertainment; Technical and Trade Schools; Educational Services

Web

Disruptive Innovation Online Course | HBS Online

this limited-time offer. Disruptive Strategy $1,850 Next 6-week session starts July 9th Enroll Now Leverage disruptive innovation to develop winning, executive-level strategy and position your business for growth. 6 weeks 5-6 hours per... View Details

21 Dec 2015
Op-Ed

Without Immigrants, We Wouldn't Have Google

immigrants who have made innumerable contributions to the technological and economic success of the United States. Outsiders keep our commercial markets vital by offering perspectives that differ from the prevailing view, introducing new View Details

Keywords: by Shane Greenstein; Information Technology

Web

Frequently Asked Questions | HBS Online

case of CORe participants , a Credential of Readiness from Harvard Business School Online. Certificates and credentials are delivered by mail to your home address after your final grade has been processed. How should I list my credential... View Details

01 Sep 2021
What Do You Think?

Can We Train for Trust?

academics call transactional “friction.” As a result, decisions are made and implemented faster and at lower cost, something critical in an age where speed takes on greater and greater value. At a 2019 business conference, Brian Chesky,... View Details

Keywords: by James Heskett

29 Nov 2021
Research & Ideas

How Bonuses Get Employees to Choose Work Over Family

pay—and that has the potential to lay the groundwork for an overworked, unhappy existence, according to research by Ashley Whillans, an assistant professor in Harvard Business School’s Negotiation, Organizations, and Markets Unit. The... View Details

Keywords: by Rachel Kim Raczka

August 2020
Supplement

Luckin Coffee (B): Revelations of Fraud

By: Ramon Casadesus-Masanell and Karen Elterman

This case describes revelations of fraud at Luckin Coffee, beginning with an anonymous report in January 2020 and continuing with the company’s admission in April 2020 that it had inflated its revenues by 2.2 billion RMB ($310 million), almost half its reported... View Details

Keywords: Fraud; Corporate Misconduct; Business Earnings; Financial Statements; Financial Condition; Stocks; Financial Management; Profit; Revenue; Price; Food; Lawfulness; Crime and Corruption; Food and Beverage Industry; Technology Industry; Asia; China

Citation

Purchase

10 Mar 2009
First Look

First Look: March 10, 2009

Working Papers An Investigation of Earnings Management through Marketing Actions (revised) Authors: Craig J. Chapman and Thomas J. Steenburgh Abstract Prior research hypothesizes managers use "real actions," including the... View Details