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Show Results For
- All HBS Web
(1,511)
- News (218)
- Research (1,238)
- Multimedia (1)
- Faculty Publications (1,023)
- July 1995 (Revised October 1995)
- Background Note
Electronic Commerce: Trends and Opportunities
By: Lynda M. Applegate and Janis Lee Gogan
In a 1966 Harvard Business Review article, Felix Kaufman implored general managers to think beyond their own organizational boundaries to the possibilities of interorganizational systems (IOS)--networked computers that enable companies to share information and... View Details
Applegate, Lynda M., and Janis Lee Gogan. "Electronic Commerce: Trends and Opportunities." Harvard Business School Background Note 196-006, July 1995. (Revised October 1995.)
- April 2012 (Revised April 2013)
- Case
Mekanism: Engineering Viral Marketing
By: Thales S. Teixeira and Alison Caverly
Mekanism introduces students to a digital media production company specializing in creating viral marketing campaigns for advertising agencies and clients (e.g., Microsoft, AXE, eBay, Toyota, etc.) Mekanism has grown tremendously from 2007 to 2010 in part due to the... View Details
Keywords: Viral Marketing; Viral Advertising; Core Competencies; Growth Strategy; Online Media; Videos; Advertising Media; Internet and the Web; Expansion; Media; Marketing; Advertising; Advertising Industry; North and Central America
Teixeira, Thales S., and Alison Caverly. "Mekanism: Engineering Viral Marketing." Harvard Business School Case 512-010, April 2012. (Revised April 2013.)
- 30 Jun 2003
- Research & Ideas
Computer Security is For Managers, Too
each warrants. A bank, for instance, might assign the greatest amount of protection to the database that stores its customers' financial information. For a pharmaceutical company, it might be the research servers that hold data on promising drug compounds. Internal... View Details
- March 2010 (Revised June 2019)
- Case
Major League Baseball Advanced Media: America's Pastime Goes Digital
By: Anita Elberse and Brett Laffel
In January 2010, Bob Bowman, chief executive officer of Major League Baseball Advanced Media -- MLB's digital arm -- is facing a number of decisions related to its 'app' for Apple's new iPad. What are the best name, price, and set of features for MLBAM's iPad app? The... View Details
Keywords: Business Model; Marketing Strategy; Distribution Channels; Mobile and Wireless Technology; Internet and the Web; Sports Industry
Elberse, Anita, and Brett Laffel. "Major League Baseball Advanced Media: America's Pastime Goes Digital." Harvard Business School Case 510-092, March 2010. (Revised June 2019.)
- October 2003 (Revised January 2004)
- Background Note
Online Securities Trading in Japan
By: Lynda M. Applegate, Jamie Ladge, Haruki Umezawa and Masako Egawa
Provides an overview of the Japanese securities industry and discusses how the online trading/brokerage industry grew as a result of deregulation of financial markets and penetration of the Internet in Japan. Describes major players in the online industry--Matsui... View Details
Keywords: Internet and the Web; Competitive Strategy; Emerging Markets; Financial Markets; Business Strategy; Financial Instruments; Globalized Markets and Industries; Internet and the Web; Japan
Applegate, Lynda M., Jamie Ladge, Haruki Umezawa, and Masako Egawa. "Online Securities Trading in Japan." Harvard Business School Background Note 804-054, October 2003. (Revised January 2004.)
- 02 Oct 2000
- Research & Ideas
Networked Incubators: Hothouses of the New Economy
potential partners, all of whom are extremely busy. Networked incubators have sprung up now because of the critical need for access: The Internet economy is very much a network economy in which access and connections can help quickly launch businesses, increase the... View Details
- January 2003 (Revised May 2003)
- Case
Yahoo!'s Stock-Based Compensation (C)
By: Paul M. Healy and Jacob Cohen
Supplements the (A) case. View Details
Healy, Paul M., and Jacob Cohen. "Yahoo!'s Stock-Based Compensation (C)." Harvard Business School Case 103-044, January 2003. (Revised May 2003.)
- 26 Nov 2012
- Research & Ideas
New Winners and Losers in the Internet Economy
were produced by small self-starter companies. Together, smaller firms contributed 375,000 full-time equivalent jobs of the 2 million Internet-related jobs, and this work included people selling products on Amazon, eBay, and Etsy as well as self-employed View Details
- 05 Jul 2011
- News
Driving Innovation
today,” Stewart said. Putting her clairvoyance to work, with smartphones now outshipping PCs, Stewart predicted in the article that mobile-optimized Web sites will be the next frontier for consumer marketers who are looking to advance on... View Details
- June 2015
- Teaching Note
Quincy Apparel
By: Thomas R. Eisenmann and Lisa C. Mazzanti
- March 2001 (Revised August 2001)
- Case
Time Warner Inc. vs. The Walt Disney Company (A): Pulling the Plug
Describes negotiation impasse between Time Warner, Inc. and The Walt Disney Co. over the retransmission of the ABC Network over Time Warner's cable systems. More broadly, the case depicts the shifting balance of power between content creators and distributors in the... View Details
Keywords: Negotiation Process; Internet and the Web; Television Entertainment; Entertainment and Recreation Industry; Telecommunications Industry
Watkins, Michael D., and Cate Reavis. "Time Warner Inc. vs. The Walt Disney Company (A): Pulling the Plug." Harvard Business School Case 801-186, March 2001. (Revised August 2001.)
- Article
Improving the Rhythm of Your Collaboration
By: Ethan S. Bernstein, Jesse Shore and David Lazer
In this article, we summarize our research on the value of intermittency for complex problem solving at work and give practical advice on how organizations can improve the rhythm of their people's collaboration. Executives have been counseled to be collaborative... View Details
Bernstein, Ethan S., Jesse Shore, and David Lazer. "Improving the Rhythm of Your Collaboration." MIT Sloan Management Review 61, no. 1 (Fall 2019).
- April 2011
- Case
Samsung and Google TV
By: Ramon Casadesus-Masanell, Prithvi Raj and Crystal Jean Marrie
This case describes Samsung's decision on how to pursue the growing market opportunity for internet-connected televisions, which enable consumers to access a range of web-based content including basic information (e.g. stock quotes, weather, news headlines, RSS feeds,... View Details
- November, 2016
- Article
Fixing Discrimination in Online Marketplaces
By: Ray Fisman and Michael Luca
Online marketplaces such as eBay, Uber, and Airbnb have the potential to reduce racial, gender, and other forms of bias that affect the off-line world. And in the early days of Internet commerce, the relative anonymity of transactions did make it harder for... View Details
Fisman, Ray, and Michael Luca. "Fixing Discrimination in Online Marketplaces." Harvard Business Review 94, no. 12 (November, 2016): 88–95.
- December 2018
- Case
Choosy
By: Jeffrey J. Bussgang and Julia Kelley
Founded in 2017, Choosy is a data-driven fashion startup that uses algorithms to identify styles trending on social media. After manufacturing similar items using a China-based supply chain, Choosy sells them to consumers through its website and social media pages.... View Details
Keywords: Artificial Intelligence; Algorithms; Machine Learning; Neural Networks; Instagram; Influencer; Fast Fashion; Design; Customer Satisfaction; Customer Focus and Relationships; Decision Making; Cost vs Benefits; Innovation and Invention; Brands and Branding; Product Positioning; Demand and Consumers; Supply Chain; Production; Logistics; Business Model; Expansion; Internet and the Web; Mobile and Wireless Technology; Digital Platforms; Social Media; Technology Industry; Technology Industry; North and Central America; United States; New York (state, US); New York (city, NY)
- October 2022
- Case
EducationSuperHighway 2.0
By: William A. Sahlman, Allison M. Ciechanover and Emily Grandjean
In 2012, Evan Marwell launched EducationSuperHighway (ESH) to address a major problem: though most public K-12 schools in the US had access to the Internet, only roughly 30% had true broadband access that would enable every student to have high speed connectivity. ... View Details
Keywords: Nonprofit Organizations; Social Entrepreneurship; Social Issues; Leading Change; Early Childhood Education; Infrastructure; Internet and the Web; Technology Industry; Technology Industry; Technology Industry; United States; San Francisco
Sahlman, William A., Allison M. Ciechanover, and Emily Grandjean. "EducationSuperHighway 2.0." Harvard Business School Case 823-060, October 2022.
- January 2001 (Revised January 2004)
- Case
Ninth House: e-Learning Software
By: Amy C. Edmondson, Frances X. Frei and Corey B. Hajim
Jeff Snipes, CEO of the Ninth House Network, a San Francisco-based E-Learning company, considers a strategy shift to address a recent slump in sales and to attract more customers. The revised strategy would require creating shorter, more directed content that could be... View Details
Keywords: Internet and the Web; Service Operations; Organizational Structure; Groups and Teams; Corporate Strategy; Organizational Culture; Learning; Sales; Service Delivery; Entrepreneurship; Information Technology Industry; Information Technology Industry; Information Technology Industry; San Francisco
Edmondson, Amy C., Frances X. Frei, and Corey B. Hajim. "Ninth House: e-Learning Software." Harvard Business School Case 601-047, January 2001. (Revised January 2004.)
- April 2006 (Revised August 2007)
- Case
BitTorrent
Involves the copyright issues associated with Bram Cohen's revolutionary software program BitTorrent, which makes it possible to transfer very large files, such as movies, at a high speed over the Internet. The program, which is available for free over the Internet, is... View Details
Keywords: Lawfulness; Lawsuits and Litigation; Applications and Software; Copyright; Internet and the Web
Bagley, Constance E., and Reed Martin. "BitTorrent." Harvard Business School Case 806-169, April 2006. (Revised August 2007.)
- January 2002
- Case
DeRemate.com: Building a Latin American Internet Auction Site
Analyzes the strategic decision-making process in terms of market forces and short-term growth for an online trading community site in Latin America. A major competitor to E-bay, DeRemate.com is contemplating expansion throughout Latin America. View Details
Rukstad, Michael G., and David Collis. "DeRemate.com: Building a Latin American Internet Auction Site." Harvard Business School Case 702-454, January 2002.