SaaS Business Models - Publications - Faculty & Research - Harvard Business School

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September 2011 (Revised May 2012)
Case

GoodGuide

By: George Serafeim, Robert G. Eccles and Tiffany A. Clay

GoodGuide, a high-technology start-up company, founded by University of California Professor at Berkley Dara O'Rourke is at a critical junction. The venture capital funded company has yet to find the business model to monetize a very promising product that provides... View Details

Keywords: Entrepreneurship; Growth and Development Strategy; Strategic Planning; Venture Capital; Goods and Commodities; Business Model; Information Technology; Knowledge; Education Industry; California

August 2000 (Revised July 2002)
Background Note

Economic Evidence on the Globalization of Markets

Presents the systematic evidence in the context of the microeconomic model of market integration. Market integration is just one (economic) aspect of globalization; this is one of the particular interests to business managers. View Details

Keywords: Globalized Markets and Industries

June 2016 (Revised January 2018)
Case

World Wildlife Fund (WWF)

By: Ramon Casadesus-Masanell and Jordan Mitchell

Nearly all environmental organizations have a similar aim: to stop the degradation of the natural environment. However, the strategies that environmental organizations choose to employ are sometimes starkly different. This case compares the models of two dissimilar... View Details

Keywords: Business Model; Business and Community Relations; Business and Government Relations; Environmental Sustainability; Non-Governmental Organizations; Business Strategy

September 2007 (Revised May 2011)
Case

Commercializing an MRI Breakthrough

The challenges and best strategies for the commercialization of university technologies are illustrated in this case which documents an MRI breakthrough that arose from the Charles Marcus laboratory at Harvard. Students discuss the interdependencies of intellectual... View Details

Keywords: Business Model; Decision Choices and Conditions; Higher Education; Patents; Research and Development; Science-Based Business; Commercialization

October 2009 (Revised April 2010)
Case

Societe Generale (A): The Jerome Kerviel Affair

By: Francois Brochet

This case illustrates the tension/balance that firms with complex and risky business models must consider in designing their internal controls. It describes the environment in which a derivatives trader engaged in massive directional positions on major European stocks... View Details

Keywords: Risk Management; Problems and Challenges; Complexity; Cost Management; Balance and Stability; Business Model; Design; Stocks; Crisis Management; Financial Markets; Consulting Industry; Europe

October 1998 (Revised August 1999)
Case

Amazon.com--Going Public

By: William A. Sahlman and Laurence E. Katz

Amazon.com, an early pioneer in electronic commerce, prepares its initial public offering in the face of turbulent market conditions. Joy Covey, Amazon.com's CFO and the case protagonist, discusses the risks and opportunities of going public and the nature of... View Details

Keywords: Going Public; Risk and Uncertainty; Business Model; Financial Strategy; Business Strategy; Initial Public Offering; Electronics Industry; Retail Industry

November 2010 (Revised April 2011)
Case

Aman Resorts

By: Eugene Soltes and Aldo Sesia

This case describes the operating model and philosophy of this high-end set of global properties. Aman relies on employees taking considerable initiative to deliver the highest quality personalized service in the hospitality industry. The case also highlights Aman's... View Details

Keywords: Business Model; Customer Focus and Relationships; Customer Satisfaction; Globalized Firms and Management; Employees; Service Delivery; Business Strategy; Accommodations Industry

November 2017
Teaching Note

Amazon.com, 2016

By: John R. Wells and Gabriel Ellsworth

Teaching Note for HBS No. 716-402. On January 28, 2016, Amazon announced record 2015 operating profits of $2.2 billion on $107 billion of sales, and the markets responded with cautious optimism. For years, founder and CEO Jeffrey Bezos had prioritized growth and... View Details

Keywords: Strategic Analysis; Retail; E-commerce; Amazon; Amazon.com; AmazonFresh; Jeff Bezos; Cloud Computing; Marketplaces; Streaming; E-reader Market; Digital Media; Mobile App; Online Retail; Shipping; Database; Tablet; Kindle; Kindle Fire; Smartphone; Delivery; Market Platforms; Two-Sided Platforms; Competition; Internet; Corporate Strategy; Online Advertising; Business Growth and Maturation; Business Model; Business Organization; For-Profit Firms; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Television Entertainment; Profit; Revenue; Global Strategy; Multinational Firms and Management; Taxation; Business History; Human Resources; Resignation and Termination; Books; Human Capital; Working Conditions; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Industry Growth; Industry Structures; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Product Development; Supply Chain; Supply Chain Management; Organizational Culture; Public Ownership; Work-Life Balance; Problems and Challenges; Labor and Management Relations; Strategy; Adaptation; Business Strategy; Competitive Strategy; Diversification; Expansion; Integration; Horizontal Integration; Vertical Integration; Hardware; Information Technology; Mobile Technology; Online Technology; Technology Networks; Technology Platform; Web; Web Sites; Price; Software; Marketing; Marketing Strategy; Working Capital; Customer Focus and Relationships; Customer Value and Value Chain; Retail Industry; Advertising Industry; Distribution Industry; Electronics Industry; Entertainment and Recreation Industry; Information Technology Industry; Manufacturing Industry; Motion Pictures and Video Industry; Music Industry; Publishing Industry; Shipping Industry; Technology Industry; Video Game Industry; Web Services Industry; United States; Washington (state, US); Seattle

April 2011 (Revised July 2014)
Case

Hindustan Petroleum Corporation Ltd.: Driving Change Through Internal Communication

By: Boris Groysberg and Michael Slind

Hindustan Petroleum (HPCL), confronted in 2003 with an urgent need to change how it operated externally, adopted a highly innovative approach to communicating internally. This case, set in 2010, presents an overview of the new, more interactive model of employee... View Details

Keywords: Communication Strategy; Interpersonal Communication; Employee Relationship Management; Innovation and Management; Leading Change; Management Practices and Processes; Organizational Change and Adaptation; Organizational Culture; Corporate Strategy; India

September 2013 (Revised June 2016)
Case

The Morning Star Company: Self-Management at Work

By: Francesca Gino, Bradley R. Staats, Brian J. Hall and Tiffany Y. Chang

Morning Star, a collection of affiliated companies, had grown steadily since 1970 when Chris Rufer, president and founder, started the business hauling tomatoes to processing plants in a truck. The company's main products continued to be tomato-based, including a... View Details

Keywords: Business or Company Management; Motivation and Incentives; Working Conditions; Plant-Based Agribusiness; Food; Management Practices and Processes; Compensation and Benefits; Manufacturing Industry; Agriculture and Agribusiness Industry

Himabindu Lakkaraju

Himabindu "Hima" Lakkaraju is an Assistant Professor of Business Administration at Harvard Business School. She is also a faculty affiliate in the Department of Computer Science at Harvard University, the Harvard Data Science Initiative, Center for Research on... View Details

January 2013 (Revised October 2013)
Case

Chef Davide Oldani and Ristorante D'O

By: Gary Pisano, Alessandro Di Fiore, Elena Corsi and Elisa Farri

This case examines the unique business model of Ristorante D'O, a high end gourmand restaurant located near Milan, Italy. Founded by Chef Davide Oldani, D'O offers meals at approximately one-third the price of other Michelin starred restaurants. Oldani has made this... View Details

Keywords: Business Model; Expansion; Creativity; Competitive Strategy; Retail Industry; Food and Beverage Industry; Milan

November 2000 (Revised December 2000)
Background Note

Online Content Providers

By: Thomas R. Eisenmann and Alastair Brown

Describes the business model for online content providers, companies that distribute copyright content via the Internet. Focuses on their revenue and cost drivers and on the ways that online content providers create value for consumers. Also investigates the benefits... View Details

Keywords: Internet and the Web; Customers; Value Creation; Business Model; Internet and the Web; Cash Flow; Risk and Uncertainty; Growth and Development Strategy; Problems and Challenges; Decision Making; Profit; Information Industry

Find at Harvard

July 2007 (Revised November 2009)
Case

World Wildlife Fund for Nature (WWF)

By: Ramon Casadesus-Masanell and Jordan Mitchell

Nearly all environmental organizations have a similar aim: to stop the degradation of the natural environment. However, the strategies which environmental organizations choose to employ are sometimes starkly different. Compares the models of two dissimilar... View Details

Keywords: Business Model; Business and Community Relations; Business and Government Relations; Environmental Sustainability; Non-Governmental Organizations; Business Strategy

July 2007 (Revised November 2009)
Case

Greenpeace

By: Ramon Casadesus-Masanell and Jordan Mitchell

Nearly all environmental organizations have a similar aim: to stop the degradation of the natural environment. However, the strategies which environmental organizations choose to employ are sometimes starkly different. Compares the models of two dissimilar... View Details

Keywords: Business Model; Business and Community Relations; Business and Government Relations; Environmental Sustainability; Non-Governmental Organizations; Business Strategy

June 2007 (Revised March 2008)
Case

Zoots - Financing Growth (A)

By: Michael J. Roberts, William A. Sahlman and Todd Krasnow

Traces the genesis and founding of Zoots, the largest chain of dry cleaning establishments in the U.S. Founded by some of the founders of the very successful Staples chain, the company raises a very large amount of capital without fully proving its business model, and... View Details

Keywords: Business Startups; Decision Choices and Conditions; Venture Capital; Financial Strategy; Investment Return; Growth and Development Strategy; Valuation; United States

February 2006 (Revised March 2008)
Case

ChoicePoint (A)

By: Lynn S. Paine and Zack Phillips

The CEO of ChoicePoint, a leading company in the rapidly growing U.S. personal data industry, must reexamine the company's business model after a serious breach of data security affecting some 145,000 U.S. citizens. He must decide on steps to strengthen data protection... View Details

Keywords: Business Model; Safety; Rights; Analytics and Data Science; Ethics; Information Technology; Information Industry; United States

Research Summary

Overview

Professor Zhu’s research focuses on the design of platform business models and its impact on platform performance. Platforms have become central to our economy. A platform is a product or service that enables two or more customer groups to interact. For example,... View Details

June 2024
Teaching Note

Major League Baseball: Changing the Rules of America's Pastime

By: Stephen A. Greyser, Mac Levin and Brent Schwarz

Teaching Note for HBS Case No. 924-307. The Teaching Note offers suggestions for using the case as a “product innovation” for different levels of students and their knowledge of baseball. Discussion plan questions for instructors are provided in the context of MLB’s... View Details

Keywords: Business Model; Business and Stakeholder Relations; Media; Product; Sports Industry

23 Jul 2010
News

N.J. nonprofit restaurant in Orange shows social entrepreneurship trend

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