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  • July 2015 (Revised January 2020)
  • Case

Horst Dassler, Adidas, and the Commercialization of Sport

By: Geoffrey Jones, Michael Norris and Sophi Kim
The case focuses on the career of Horst Dassler, the son of the founder of the German-based sports shoe manufacturer Adidas. The origins of the firm were in the interwar years, and it rose to public prominence after it provided spikes for Jesse Owens, the famous... View Details
Keywords: Corruption; Economic History; Business History; Entertainment; Business; Strategy; Media; Digital Technology; Blockbuster; Superstar; Film; Television; Music; Publishing; Performing Arts; Nightlife; Crime and Corruption; Entrepreneurship; Globalization; History; Sports; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Germany; South America; Europe; Asia; North and Central America
Related

    Consumers, Corporations and Public Health (Oxford University Press, 2016)

    The public health footprint associated with corporate behavior has come under increased scrutiny in the last decade, with an increased expectation that private profit not come at the expense of consumer welfare.

    Consumers, Corporations, and Public... View Details
    • June 1996
    • Case

    Black Magic and the America's Cup: The Victory

    Chronicles New Zealand's participation in successive America's Cup regattas, culminating in its decisive 1995 victory. Allows for discussion of how an organization from a small nation can beat the world's best in a technologically, organizationally, and managerially... View Details
    Keywords: Competition; Sports; Business and Government Relations; Sports Industry; New Zealand
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    • February 2008
    • Article

    Blonde and Blue-eyed?: Globalizing Beauty, c.1945–c.1980

    By: Geoffrey Jones
    This article examines the globalization of the beauty industry between 1945 and 1980. The industry grew quickly. Firms employed marketing and marketing strategies to diffuse products and brands internationally, despite business, economic, and cultural obstacles to... View Details
    Keywords: Cross-Cultural and Cross-Border Issues; Globalized Markets and Industries; Product Marketing; Standards; Beauty and Cosmetics Industry
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    • 28 Jun 2007
    • Working Paper Summaries

    Film Rentals and Procrastination: A Study of Intertemporal Reversals in Preferences and Intrapersonal Conflict

    Keywords: by Katy Milkman, Todd Rogers & Max H. Bazerman; Entertainment & Recreation
    • Research Summary

    Consumerism and the Distributed Delivery of Health Care

    By: Robert S. Huckman
    This stream of Professor Huckman's work examines the growing tendency for health care to be delivered in a more distributed manner. Examples of this phenomenon include health IT, teleradiology, medical travel, remote monitoring of chronic medical conditions, and retail... View Details
    • 22 Mar 2022
    • Cold Call Podcast

    How Etsy Found Its Purpose and Crafted a Turnaround

    Keywords: Re: Ranjay Gulati; Technology; Retail
    • May 2016 (Revised May 2017)
    • Case

    Supply Chain Finance at Procter & Gamble

    By: Benjamin C. Esty, E. Scott Mayfield and David Lane
    In April 2013, Procter & Gamble (P&G), the world’s largest consumer packaged goods (CPG) company, announced that it would extend its payment terms to suppliers by 30 days. At the same time, P&G announced a new supply chain financing (SCF) program giving suppliers the... View Details
    Keywords: Working Capital; Supply Chain Finance; Corporate Treasury; Consumer Packaged Goods; Supply Chain; Supplier Relationships; Banking; Liquidity; Accounts Payable; Financial Reporting; Cash Flow; Cost Management; Banks and Banking; Financial Strategy; Multinational Firms and Management; Supply Chain Management; Accrual Accounting; Value Creation; Consumer Products Industry; Consumer Products Industry; United States; Brazil
    Related
    • May 2005 (Revised January 2008)
    • Case

    Inniskillin and the Globalization of Icewine

    By: Geoffrey G. Jones and Jillian Hirasawa
    Deals with the growth of the icewine industry and follows Vincor International as it creates an international market for its Inniskillin Icewine--a luxury alcoholic beverage consumed as a dessert wine. Gives the history of the alcoholic beverage industry in Canada and... View Details
    Keywords: Global Strategy; Globalized Markets and Industries; Marketing Strategy; Product Marketing; Luxury; Food and Beverage Industry; Canada
    Related
    • 23 Oct 2024
    • HBS Seminar

    Rosa Ferrer, University of Pompeu Fabra and BSE

    • October 1989 (Revised October 1992)
    • Case

    Smoke Wars: The Case for and Against the Cigarette Industry

    By: V. Kasturi Rangan
    Describes the arguments for and against the tobacco industry. With the per capita demand for cigarettes steadily declining by 2% to 3% every year, the tobacco companies have been using various approaches to stem the tide. Many such moves, however, have come under... View Details
    Keywords: Debates; Marketing Strategy; Demand and Consumers; Performance; Social Issues; Consumer Products Industry
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    • Research Summary

    Mediation and Alternative Dispute Resolution

    By: Michael A. Wheeler

    Disputes between organizations and among individuals are an all-too-familiar feature of modern life. Lengthy court proceedings consume resources, damage relationships, and often yield outcomes that do not fully satisfy the real needs of the litigants. As a result,... View Details

    • September 2005 (Revised February 2007)
    • Case

    Angels and Devils: Best Buy's New Customer Approach (A)

    By: Anita Elberse, John T. Gourville and Das Narayandas
    In November 2004, The Wall Street Journal reported that consumer electronics retailer Best Buy's new customer approach was to shun the "devils" among its customers. The "customer centricity" initiative, which was led by Best Buy's CEO Brad Anderson, was based on an... View Details
    Keywords: History; Customer Relationship Management; Opportunities; Marketing Strategy; Leadership Style; Problems and Challenges; Growth and Development Strategy; Retail Industry; Electronics Industry
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    • October 2007 (Revised December 2007)
    • Case

    TiVo 2007: DVRs and Beyond

    By: David B. Yoffie and Michael Slind
    Tom Rogers, CEO of TiVo, had placed multiple strategic bets on his company. In September 2007, that strategy was due for a major test. TiVo was a maker of digital video recorder (DVR) products and a distributor of DVR technology. Rogers believed that macro-trends in... View Details
    Keywords: Advertising; Business Model; Television Entertainment; Intellectual Property; Lawsuits and Litigation; Management Analysis, Tools, and Techniques; Distribution; Problems and Challenges; Partners and Partnerships; Research; Internet; Entertainment and Recreation Industry; United States
    Related
    • 2010
    • Article

    Competing against Online Sharing

    By: Ramon Casadesus-Masanell and Andres Hervas-Drane
    This paper aims to explore online sharing of copyrighted content over peer-to-peer (p2p) file sharing networks and its impact on the music industry and to assess the viable business models for the industry in the future. View Details
    Keywords: Consumers; Computer Networks; Resource Sharing; Online Operations; Internet and the Web; Copyright; Networks; Business Model; Music Industry
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    • Article

    Professionalism, Fiduciary Duty, and Health-Related Business Leadership

    By: Joshua D. Margolis
    Expanding fiduciary duty to leaders of health-related businesses can help leaders meet the challenges of caring for not only the corporation and shareholders but also the patients and medical professionals. How should leaders of health-related businesses weigh the... View Details
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    • May 2021
    • Article

    Stability, Strategy-Proofness, and Cumulative Offer Mechanisms

    By: John William Hatfield, Scott Duke Kominers and Alexander Westkamp
    We consider the setting of many-to-one matching with contracts, where firms may demand multiple contracts, but each worker desires at most one contract. We introduce three novel conditions—observable substitutability, observable size monotonicity, and... View Details
    Keywords: Matching With Contracts; Stability; Strategy-proofness; Substitutability; Size Monotonicity; Cumulative Offer Mechanism; Marketplace Matching; Balance and Stability
    Related
    • April 2008
    • Case

    TerraCog Global Positioning Systems: Conflict and Communication on Project Aerial

    By: Michael Beer and Sunru Yong
    TerraCog, a successful privately held high-tech firm that develops GPS (global positioning system) and similar products for consumer markets, has recently been caught off-guard by a competitor's new product that makes novel use of satellite imagery. When TerraCog... View Details
    Keywords: Organizational Behavior; Meetings; Decision Making; Group Dynamics; Human Resource Management; Conflict; Information Technology; Leadership; Conflict Management; Competition; Groups and Teams; Organizational Culture; Human Resources; Communication; Decision Choices and Conditions; Crisis Management; Technology Industry
    Related
    • 2015
    • Working Paper

    Stability, Strategy-Proofness, and Cumulative Offer Mechanisms

    By: John William Hatfield, Scott Duke Kominers and Alexander Westkamp
    We consider the setting of many-to-one matching with contracts, where firms may demand multiple contracts but each worker desires at most one contract. We introduce three novel conditions—observable substitutability, observable size monotonicity,... View Details
    Keywords: Matching With Contracts; Stability; Strategy-proofness; Substitutability; Size Monotonicity; Cumulative Offer Mechanism; Contracts; Market Design; Marketplace Matching; Balance and Stability
    Related
    • October 2014
    • Teaching Note

    Financial Policy at Apple, 2013 (A) and (B)

    By: Mihir A. Desai and Elizabeth Meyer
    This is the teaching note to HBS case 214-085: Financial Policy at Apple, 2013 (A). View Details
    Keywords: Apple; Steve Jobs; Forecast; Forecasting; Forecasting And Prediction; Shareholder Activism; Share Repurchase; Dividends; Financial Ratios; Preferred Shares; Cash Distribution; Corporate Finance; Borrowing and Debt; Financial Management; Financial Strategy; Consumer Products Industry; Consumer Products Industry; United States; Republic of Ireland
    Related