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Publications

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    • All HBS Web  (3,678)
      • Faculty Publications  (915)

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      • September 1995
      • Supplement

      Chemical Bank Lotus Notes Demonstration Software: Macintosh Version

      By: Lynda M. Applegate
      Keywords: Applications and Software; Digital Platforms; Banking Industry
      Citation
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      Applegate, Lynda M. "Chemical Bank Lotus Notes Demonstration Software: Macintosh Version." Harvard Business School Spreadsheet Supplement 196-702, September 1995.
      • September 1995
      • Supplement

      Chemical Bank Lotus Notes Demonstration Software: Windows Version

      By: Lynda M. Applegate
      Keywords: Applications and Software; Digital Platforms; Banking Industry
      Citation
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      Applegate, Lynda M. "Chemical Bank Lotus Notes Demonstration Software: Windows Version." Harvard Business School Spreadsheet Supplement 196-701, September 1995.
      • September 1995
      • Case

      Ares-Serono

      By: Michael Y. Yoshino, Jean-Pierre Jeannet and Carin-Isabel Knoop
      Ares Serono, a medium-size Swiss pharmaceutical company, is the global leader in the field of fertility drugs. The company has successfully transformed into one of the very few biotech firms in Europe. The case treats a set of major strategic and organizational... View Details
      Keywords: Geographic Location; Globalized Firms and Management; Asset Management; Balance and Stability; Expansion; Digital Platforms; Leadership Development; Health Care and Treatment; Transformation; Family Business; Problems and Challenges; Pharmaceutical Industry; Biotechnology Industry; Switzerland; Europe
      Citation
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      Yoshino, Michael Y., Jean-Pierre Jeannet, and Carin-Isabel Knoop. "Ares-Serono." Harvard Business School Case 396-035, September 1995.
      • June 1995
      • Supplement

      Frito-Lay, Decision Support System Software: Macintosh Network Version

      By: Lynda M. Applegate
      Keywords: Decision Making; Applications and Software; Digital Platforms
      Citation
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      Applegate, Lynda M. "Frito-Lay, Decision Support System Software: Macintosh Network Version." Harvard Business School Spreadsheet Supplement 195-726, June 1995.
      • June 1995
      • Supplement

      Frito-Lay, Decision Support System Software: Macintosh Version

      By: Lynda M. Applegate
      Keywords: Decision Making; Applications and Software; Digital Platforms
      Citation
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      Applegate, Lynda M. "Frito-Lay, Decision Support System Software: Macintosh Version." Harvard Business School Spreadsheet Supplement 195-725, June 1995.
      • October 1994
      • Supplement

      Frito-Lay, Decision Support System Software: Windows Network Version

      By: Lynda M. Applegate
      Keywords: Decision Making; Applications and Software; Digital Platforms
      Citation
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      Applegate, Lynda M. "Frito-Lay, Decision Support System Software: Windows Network Version." Harvard Business School Spreadsheet Supplement 195-727, October 1994.
      • October 1994
      • Supplement

      Frito-Lay, Decision Support System Software: Windows Version

      By: Lynda M. Applegate
      Keywords: Decision Making; Applications and Software; Digital Platforms; Food and Beverage Industry
      Citation
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      Applegate, Lynda M. "Frito-Lay, Decision Support System Software: Windows Version." Harvard Business School Spreadsheet Supplement 195-724, October 1994.
      • Forthcoming
      • Article

      Achieving Epilepsy Care for All: Ecosystem-Based Transformation

      By: Susanna Gallani, Bernice Martin Lee and Lidia M. V. R. Moura
      Epilepsy exemplifies many of the systemic challenges of modern health care— fragmented care delivery, inequitable access, financial strain, and so on. The current “system of systems” (SoS) structure of U.S. health care fosters siloed operations among its member systems... View Details
      Keywords: Healthcare Delivery; Epilepsy; Seizures; Health Care and Treatment; Health Disorders; Equality and Inequality; Framework; Service Delivery
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      Gallani, Susanna, Bernice Martin Lee, and Lidia M. V. R. Moura. "Achieving Epilepsy Care for All: Ecosystem-Based Transformation." Epilepsia (forthcoming). (Pre-published online April 4, 2025.)
      • Forthcoming
      • Article

      Antitrust Platform Regulation and Entrepreneurship: Evidence from China

      By: Ke Rong, D. Daniel Sokol, Di Zhou and Feng Zhu
      Many jurisdictions have launched antitrust enforcement and brought in regulation of large tech platforms. The swift and strict implementation of China’s Anti-Monopoly Guidelines for the Platform Economy (Platform Guidelines) provides a quasi-natural experiment... View Details
      Keywords: Platform; Antitrust; Regulation; Entrepreneurship; Venture Capital; Governing Rules, Regulations, and Reforms; Competition; Market Entry and Exit; Supply and Industry; China
      Citation
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      Rong, Ke, D. Daniel Sokol, Di Zhou, and Feng Zhu. "Antitrust Platform Regulation and Entrepreneurship: Evidence from China." Management Science (forthcoming).
      • Forthcoming
      • Article

      Beefing IT Up for Your Investor? Engagement with Open Source Communities, Innovation, and Startup Funding: Evidence from GitHub

      By: Annamaria Conti, Christian Peukert and Maria P. Roche
      We study the engagement of nascent firms with open source communities and its implications for innovation and attracting funding. To do so, we link data on 160,065 U.S. startups from Crunchbase to their activities on the open source software development platform... View Details
      Keywords: Startups; Knowledge; Open Source Communities; GitHub; Machine Learning; Innovation; Business Startups; Venture Capital; Information Technology; Strategy
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      Conti, Annamaria, Christian Peukert, and Maria P. Roche. "Beefing IT Up for Your Investor? Engagement with Open Source Communities, Innovation, and Startup Funding: Evidence from GitHub." Organization Science (forthcoming). (Pre-published online March 7, 2025.)
      • Teaching Interest

      Competing in the Age of Digital Platforms

      By: Andy Wu
      Without exception, the most valuable companies in the world today are platforms: Microsoft, Apple, Amazon, Google, Facebook, and many other firms have built their fortunes by facilitating innovation across global ecosystems or enabling the broad exchange of goods... View Details
      • Teaching Interest

      Competing in the Age of Digital Platforms—(Executive Education)

      By: David B. Yoffie
      Summary

      Without exception, the most valuable companies in the world today are platforms. Microsoft, Apple, Amazon, Google, Facebook, and many other firms have built their fortunes by facilitating innovation across global ecosystems or... View Details
      Keywords: Platforms; Technology; Strategy; Digital Business; Social Networks; Self-driving Cars; Mobile Gaming; Esports; Financial Services; Online Retail; Ride-sharing; Search; Auctions; United States; Asia; China; Europe
      • Research Summary

      Managing Networked Businesses

      By: Thomas R. Eisenmann
      Platform-based businesses that leverage network effects face a distinctive set of management challenges. A platform encompasses components and rules that facilitate interactions between the platform's users. A platform-based product or service exhibits a network... View Details
      • Research Summary

      Middle East Negotiation Initiative

      By: James K. Sebenius
      The Middle East Negotiation Initiative is a component of the Harvard Negotiation Project that seeks to analyze and develop grounded analysis and advice for complex negotiations in and around the Middle East.  Its current focus is on the intellectual and study questions... View Details
      • Teaching Interest

      Overview

      By: John A. Deighton
      I teach about the ecosystem of big data, the role of data in advertising and creative industries, and customer management and personal privacy in an era of individual addressability. View Details
      Keywords: Digital Marketing; Database Marketing; Social Media; Data Analytics; Information; Advertising; Marketing; Media; Technology; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry
      • Teaching Interest

      Overview

      By: Jeffrey J. Bussgang

      Launching Technology Ventures
      Launching Technology Ventures (LTV) is designed for students who are actively working on their own startups or who will work at early-stage startups. The course material is, in particular, focused on new businesses in the... View Details

      • Teaching Interest

      Overview

      By: Lynda M. Applegate
      I currently teach a module in the HBS Owner President Management (OPM) program that is entitled Innovation @Work. The module is designed to provide a general manager perspective on how to lead innovation and transform organizations, industries, and society. The role... View Details
      Keywords: Innovation & Entrepreneurship; General Management; Technological Innovation; Entrepreneurship; Information; Innovation and Invention; Leadership; Organizations; Risk and Uncertainty; Social Enterprise; Strategy; Technology; Computer Industry; Energy Industry; Information Industry; Technology Industry; Web Services Industry; Africa; Asia; Latin America; Middle East; North and Central America; Europe
      • Research Summary

      Overview

      By: Feng Zhu
      Professor Zhu’s research focuses on the design of platform business models and its impact on platform performance. Platforms have become central to our economy. A platform is a product or service that enables two or more customer groups to interact. For example,... View Details
      • Research Summary

      Overview

      By: Jeffrey J. Bussgang

      Start Up Strategy and Management
      Bussgang’s research focuses on applying Lean Startup principles to early-stage technology companies as well as the challenges and opportunities when scaling startups. His work led to the creation of the MBA elective... View Details

      • Research Summary

      Overview

      By: Isamar Troncoso
      Professor Troncoso's research explores problems related to digital marketplaces and AI applications in marketing, and combines toolkits from econometrics, causal inference, and machine learning. She has studied how different platform design choices can lead to... View Details
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