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  • 01 Sep 2023
  • News

Hands-on Learning About Global Markets

A certificate of appreciation was presented to Ellie Care representatives Francisco Garcia Zavaleta (COO) and Gervasio Videla Dorna (cofounder and CEO), at left, and to Patricio Alba (cofounder and CIO), far right, by HBS students Maxwell Nii Laryea, third from left,... View Details
Keywords: Jennifer Gillespie
  • 16 Jun 2020
  • Research & Ideas

Your Customers Have Changed. Here's How to Engage Them Again.

Opportunities also exist for B2B technology firms. Suppliers can provide customers with enhanced ecommerce services that are in great demand. Shopify provides multiple services to small businesses to enable greater digital footprints.... View Details
Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim; Retail; Service
  • 01 Jun 2024
  • News

Leveraging Generative AI

Four decades after HBS became the first business school in the country to require the use of personal computers in the MBA Program, the School is undergoing a different kind of technological transformation, one that leverages generative... View Details
Keywords: Jennifer Gillespie
  • 25 Aug 2003
  • Research & Ideas

Why IT Does Matter

years, as society's insights on how to use the technology changed. It is worth noting that although these technologies mutated significantly (for trains, it meant moving from fifteen miles an hour to eighty... View Details
Keywords: by F. Warren McFarlan & Richard L. Nolan
  • March 2024 (Revised May 2024)
  • Case

Amperity: First-Party Data at a Crossroads

By: Elie Ofek, Hema Yoganarasimhan and Alexis Lefort
In the summer of 2023, Amperity management was facing a critical decision on its future direction. Given the dramatic changes occurring within the digital advertising ecosystem, as concerns over consumer privacy placed limits on the ability to engage in third-party... View Details
Keywords: AI and Machine Learning; Technology Adoption; Business Strategy; Digital Marketing; Price; Product; Business or Company Management; Advertising Industry
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  • 01 Jun 2023
  • News

From Big Pharma to Startup

pitch their experience and skills to each other. That’s how Goble met Dr. Wayne Lencer, a Harvard Medical School professor who had spent a decade developing technology to enable the oral delivery of biological medicines—therapies created... View Details
Keywords: April White
  • 26 Oct 2022
  • Research & Ideas

How Paid Promos Take the Shine Off YouTube Stars (and Tips for Better Influencer Marketing)

Can AI Shrink the Racial Gap? Assessing the Strength of Network Effects in Social Network Platforms Building an 'ARMY' of Fans: Marketing Lessons from K-Pop Sensation BTS Feedback or ideas to share? Email the Working Knowledge team at... View Details
Keywords: by Kara Baskin; Technology; Technology
  • Web

HBS Alumni Conference: Accelerating Climate Solutions - Alumni

to the Secretary of Energy, US Department of Energy Gordon Jones , President, College of Western Idaho (CWI) Building the workforce is critical to scaling climate ventures, to valuation, and to public uptake of climate technologies both... View Details
  • 30 Mar 2018
  • What Do You Think?

What Should Mark Zuckerberg Do?

will be smart to unbundle the services and come out with a pricing table.” As Munyaradzi Mushato put it, “implement an authentic platform strategy where users pay, advertisers pay, and developers pay for the value they get.” Clearly,... View Details
Keywords: by James Heskett; Information Technology; Information Technology
  • Web

Globalization - Faculty & Research

Business School Case 425-010, July 2024. Freelancer, Ltd. By: Christopher Stanton , Karim R. Lakhani , Jin Hyun Paik and Nina Cohodes July 2024 | Case | Faculty Research Over the course of the 2010s, the rapid advancement of mobile View Details
  • September 2015
  • Case

GovDelivery

By: Mitchell Weiss
Is government the biggest, worst customer in the world? And is that a reason for venture investors to back companies that sell to government or to stay away? It had been seven years since Scott Burns joined his friend Zach Stabenow to get a company called GovDocs off... View Details
Keywords: GovDelivery; Public Entrepreneurship; B2G; Business-to-Government; Scott Burns; Entrepreneurship; Government Administration; Venture Capital; Information Technology Industry; Information Technology Industry; Information Technology Industry; Minnesota; United States
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  • 2022
  • Working Paper

Small Campaign Donors

By: Laurent Bouton, Julia Cagé, Edgard Dewitte and Vincent Pons
In this paper, we study the characteristics and behavior of small donors, and compare them to those of large donors. We first build a novel dataset including all the 340 million individual contributions reported to the U.S. Federal Election Commission between 2005 and... View Details
Keywords: Campaign Finance; Campaign Contributions; Small Donations; ActBlue; WinRed; TV Advertising; Political Elections; Finance; Demographics; Advertising; Analysis; Analytics and Data Science
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  • 09 Mar 2023
  • Blog Post

African American Student Union Spotlight on Joint Degrees

start a company after receiving funding from the South Park Commons Founder Fellowship, a program designed to support entrepreneurs at the pre-idea stage. Alongside two former colleagues, I co-founded an on-campus rewards platform for... View Details
  • 14 Jun 2011
  • First Look

First Look: June 14

dynamics may not converge, but if they do converge, then the limit strategy profiles constitute a subset of the Nash equilibria of the stage game. Download the paper: http://www.hbs.edu/research/pdf/11-126.pdf Quantity vs. Quality: Exclusion by View Details
Keywords: Sean Silverthorne
  • 11 Jul 2017
  • First Look

First Look at New Ideas and Research, July 11

July–August 2017 Harvard Business Review Finding the Platform in Your Product: Four Strategies That Can Reveal Hidden Value By: Hagiu, Andrei, and Elizabeth J. Altman Abstract—Five of the 10 most valuable companies in the world... View Details
Keywords: Sean Silverthorne
  • 20 May 2014
  • First Look

First Look: May 20

Hellenic Bottling Company) and the role of regulation in integrated reporting (Anglo-American). Download working paper: http://ssrn.com/abstract=2388716 Information Technology and the Distribution of Inventive Activity By: Forman, Chris,... View Details
Keywords: Sean Silverthorne
  • 25 Aug 2022
  • News

Reinventing the Future of Business

Illustration by Daniel Hertzberg Rapid technological changes are sweeping across our society—affecting how we do our work, how we run our businesses, and even how we live our lives. HBS has stepped forward to elevate and expand faculty... View Details
  • April 2020 (Revised January 2022)
  • Case

Uber: Competing Globally

By: Alexander J. MacKay, Amram Migdal and John Masko
This case describes Uber’s global market entry strategy and responses by regulators and local competitors. It details Uber’s entry into New York City (New York), Bogotá (Colombia), Delhi (India), Shanghai (China), Accra (Ghana), and London (United Kingdom). In each... View Details
Keywords: Business Ventures; Business Growth and Maturation; Business Model; Geography; Geographic Location; Geographic Scope; Globalization; Global Strategy; Multinational Firms and Management; Globalized Markets and Industries; Governance; Governance Controls; Governing Rules, Regulations, and Reforms; Innovation and Invention; Disruptive Innovation; Innovation Strategy; Law; Management; Growth and Development Strategy; Growth Management; Markets; Demand and Consumers; Consumer Behavior; Network Effects; Emerging Markets; Market Design; Market Entry and Exit; Market Participation; Supply and Industry; Industry Structures; Planning; Strategic Planning; Relationships; Business and Community Relations; Business and Government Relations; Business and Stakeholder Relations; Labor and Management Relations; Networks; Strategy; Adaptation; Business Strategy; Competition; Competitive Advantage; Competitive Strategy; Expansion; Information Technology; Mobile and Wireless Technology; Digital Platforms; Transportation; Transportation Networks; Technology Industry; Technology Industry; Africa; Ghana; Asia; China; Shanghai Shi; Shanghai; India; New Delhi; Europe; United Kingdom; England; London; Latin America; North and Central America; United States; New York (city, NY); New York (state, US); South America; Colombia
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  • 01 Sep 2023
  • News

Global Outposts Expand HBS’s Intellectual Footprint

at the company. He then turned his attention to the e-commerce platform the firm launched in 2018 to sell products directly to retail consumers. Now, as the case “Digital Transformation at Tata Steel” explains, Narendran had to decide... View Details
Keywords: Jennifer Gillespie
  • Web

Climate Impact - Business & Environment

rural India.” Danielle Colson MBA 2022 | Co-founder & COO, Mantel “Mantel is developing the first liquid phase materials that capture CO2 at high temperatures. Our molten borate technology enables new process designs that reduce costs by... View Details