Filter Results:
(1,455)
Show Results For
- All HBS Web (1,455)
- Faculty Publications (475)
Show Results For
- All HBS Web (1,455)
- Faculty Publications (475)
- 01 Aug 2001
- News
T.J. Dermot Dunphy (MBA '56)
who began using that dictum thirty years ago as one of his fundamental principles at Sealed Air Corporation. Dunphy turned the fledgling New Jersey-based company that initially made Bubble Wrap into the world's largest producer of specialty and protective packaging,... View Details
- 16 Feb 2004
- Research & Ideas
Marketing Wine to the World
Australia, South Africa, Chile, etc.). Q: What do you see as the major differences between Old World and New World winemakers? A: The Old World market continues to be highly fragmented. The competitive landscape is filled with many small, privately held wineries, owned... View Details
- 19 Mar 2013
- First Look
First Look: March 19
anticorruption efforts for 480 corporations to examine factors underlying firms' efforts and their consequences. We find that firms with high anticorruption efforts are domiciled in countries with low corruption ratings and strong anticorruption enforcement, View Details
Keywords: Sean Silverthorne
- 01 Dec 2000
- News
Opening Doors: Inside the World of Museum Management
operations of their complicated, not-for-profit institutions. "The job of running a museum is much bigger and broader than it once was," observes HBS marketing professor emeritus Stephen A. Greyser, an expert on nonprofit management who... View Details
- Web
Launch Lab/Capstone 1 - Course Catalog
hypotheses that capture how the new product/service will create value, including business model design, pricing, sales and marketing, operating model and profit formula. The Capstone is divided into two... View Details
- 03 Mar 2008
- Research & Ideas
Marketing Your Way Through a Recession
furnishings and home entertainment will hold up well, as uncertainty prompts us to stay at home but also stay connected with family and friends. Now may be the time to drop your weaker distributors and upgrade your sales force. 3.... View Details
Keywords: by John Quelch
- March 2008 (Revised May 2008)
- Case
Carlyle Japan (A)
By: David B. Godes, Masako Egawa and Mayuka Yamazaki
Tamotsu Adachi, Managing Director of Carlyle Japan, wants to formulate a strategy to improve his firm's ability to source high-quality deals at competitive valuations, or prices. Buyout funds like Carlyle typically have two deal phases: sourcing and monitoring. These... View Details
Keywords: Financial Instruments; Leveraged Buyouts; Supply Chain Management; Marketing Channels; Sales; Financial Services Industry; Japan
Godes, David B., Masako Egawa, and Mayuka Yamazaki. "Carlyle Japan (A)." Harvard Business School Case 508-092, March 2008. (Revised May 2008.)
- October 1993 (Revised November 1994)
- Case
Becton Dickinson & Co.: Multidivisional Marketing Programs
By: Frank V. Cespedes
In response to a potential competitive inroad at a key account, managers at Becton Dickinson are considering a multidivisional marketing effort. View Details
Keywords: Marketing Communications; Accounting Audits; Management; Supply Chain Management; Organizations; Sales; Change Management; Health Industry
Cespedes, Frank V. "Becton Dickinson & Co.: Multidivisional Marketing Programs." Harvard Business School Case 594-060, October 1993. (Revised November 1994.)
- 01 Jun 2002
- News
In VMI Partnerships, the Devil is in the Data
other words, if a retailer only gives the manufacturer warehouse stock information rather than actual sales data, or if the data is sent by fax instead of electronic transfer (which can be more efficiently verified), VMI may not pay off.... View Details
Keywords: Laura Singleton (MBA 1988)
- November 1992 (Revised May 1993)
- Case
American Mobile Satellite Corporation
By: Frank V. Cespedes and Laura Goode
American Mobile Satellite Corp. (AMSC) has a license to provide wireless mobile communications via satellite throughout the United States and 200 miles of coastal waters. The first satellite launch is scheduled for 1994 and, in the interim, AMSC is providing limited... View Details
Keywords: Wireless Technology; Decisions; Distribution Channels; Marketing Strategy; Product Development; Sales; Emerging Markets; Resource Allocation; Performance Capacity; Communications Industry; Information Technology Industry; United States
Cespedes, Frank V., and Laura Goode. "American Mobile Satellite Corporation." Harvard Business School Case 593-038, November 1992. (Revised May 1993.)
- 05 Oct 2022
- News
Inside the Chip Shortage
countries, including the United States, Japan, Taiwan, and Korea. Renesas, which is seen as a leader in the resurgence of Japan’s semiconductor industry, has about 20,000 employees and estimated 1.1 trillion yen in sales in the first... View Details
- 01 Jun 2012
- News
Alumni Book Briefs
By Invitation Only: How We Built Gilt and Changed the Way Millions Shop by Alexis Maybank and Alexandra Wilkis Wilson (both MBA 2004) (Portfolio) The founders of Gilt Groupe reveal how they built the web’s most famous fusion of high tech and high fashion. Sample View Details
- January 2004 (Revised February 2006)
- Case
Raymond James Financial
Raymond James Financial (RJF) currently sells financial services through two channels. It is considering adding a third in the "middle" of the other two. The current strategy has one channel with employees and another with independent contractors. These attract very... View Details
Keywords: Organizational Change and Adaptation; Salesforce Management; Marketing; Distribution Channels; Human Resources; Financial Services Industry; Service Industry
Godes, David B. "Raymond James Financial." Harvard Business School Case 504-027, January 2004. (Revised February 2006.)
- January 1997 (Revised July 1998)
- Case
Dendrite International (Condensed)
By: John A. Deighton
This version has been shortened to concentrate on the issue of managing a long selling process and long post-sale account relationship. The focus on the pharmaceutical industry in the United States, Europe, and Japan is preserved. Broader questions of expansion into... View Details
Keywords: Customer Focus and Relationships; Marketing Strategy; Product Development; Sales; Expansion; Chemical Industry; Pharmaceutical Industry; Japan; Europe; United States
Deighton, John A. "Dendrite International (Condensed)." Harvard Business School Case 597-072, January 1997. (Revised July 1998.) (request a courtesy copy.)
- January 1988 (Revised May 1992)
- Case
Howard Head and Prince Manufacturing, Inc.
Deals with the issue of an entrepreneur in a very successful company deciding whether to stay through a period of great growth or to sell. What are the entrepreneur's responsibilities to the organization, to his employees, to the public? As subtopics, the issues of... View Details
Keywords: Business Growth and Maturation; Decisions; Entrepreneurship; Patents; Law; Markets; Production; Sales
Stevenson, Howard H. "Howard Head and Prince Manufacturing, Inc." Harvard Business School Case 388-079, January 1988. (Revised May 1992.)
- 16 Mar 2018
- News
Giving Back to Help The Next Generation
game-changer for me,” says Sergio. “That was critical in my decision to pursue an MBA at HBS.” The former engineering major from Chicago left her operations job at GE to attend HBS. Sergio explains that the Michael J. and Mary C. Johnston... View Details
- 01 Jan 2005
- News
Judith R. Haberkorn, 111th AMP, 1992
Retired President, Consumer Sales & Services, Verizon Communications Inc. Return to Alumni Achievement Awards main page EARLIER EDUCATION Briarcliff College, 1968 B.A., International Relations LIFELONG LESSON FROM HBS "Leadership matters.... View Details
- 01 Dec 2014
- News
Innovation: Frozen Assets
and Derek Jeter at the launch of the Luvo food truck this summer in New York City. (Courtesy of Luvo) Growth for the three-year-old Luvo, though, requires overcoming a few cultural hurdles. While frozen-food sales spiked at the outset of... View Details
Keywords: Janelle Nanos
- 08 May 2019
- News
Lessons from the Ashes
day one of the takeover, we had a lot more debt than we anticipated. Then there was the October '87 stock market crash, which really hurt our asset sale program in Australia. So by the end of '87, we had in Australian dollars, about $1.5... View Details
- 01 Mar 2012
- News
School’s Financial Picture Brighter than Expected
million to $132 million. Although Harvard Business Publishing experienced planned increases for expenses to boost its technology platform and expand its sales organization, revenue grew by $17 million to $152 million. Together, Executive... View Details