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- 22 Feb 2021
- Book
Reaching Today's Omnichannel Customer Takes a New Sales Strategy
companies were overpaying for some tasks, especially lead generation, demos, and certain types of meetings—many of which can be accomplished with either less expensive people or, sometimes, algorithms. Senz: What's the most important... View Details
Keywords: by Kristen Senz
- 06 Jun 2017
- First Look
First Look at New Research and Ideas: June 6, 2017
policy debate. Positive aggregate productivity gains are often attributed to within-firm productivity improvement; however, an alternative, less emphasized explanation is between-firm selection and market reallocation, whereby competition from multinationals View Details
Keywords: Sean Silverthorne
- 03 Oct 2017
- First Look
First Look at Research and Ideas, October 3, 2017
modern organization is less and less about looking inward and creating strong teams inside the company and more about teaming across boundaries—that often are in flux. Extreme View Details
Keywords: by Sean Silverthorne
- 26 Feb 2013
- First Look
First Look: Feb. 26
acquisition (CPA). However, these standard online advertising metrics are plagued with attribution problems and do not account for dynamics. These issues can easily lead firms to overspend on some actions and thus waste money, and/or... View Details
Keywords: Sean Silverthorne
- 23 Jun 2003
- Research & Ideas
Building a Better Buyer-Seller Relationship
are in an arm's-length transactional relationship, how do you move it into a fuller relationship? For the first puzzle, Narayandas and Manu Kalwani of Purdue University teamed up for an empirical study later published in The Journal of... View Details
Keywords: by Martha Lagace
- March 2017 (Revised September 2017)
- Case
Facebook Fake News in the Post-Truth World
By: John R. Wells and Carole A. Winkler
In January 2017, Mark Zuckerberg, founder and CEO of Facebook, was surrounded by controversy. The election of Donald Trump as the next president of the United States in November 2016 had triggered a national storm of protests, and many attributed Trump’s victory to... View Details
Keywords: Facebook; Fake News; Mark Zuckerberg; Donald Trump; Algorithms; Social Networks; Partisanship; Social Media; App Development; Instagram; WhatsApp; Smartphone; Silicon Valley; Office Space; Digital Strategy; Democracy; Entry Barriers; Online Platforms; Controversy; Tencent; Agility; Social Networking; Gaming; Gaming Industry; Computer Games; Mobile Gaming; Messaging; Monetization Strategy; Advertising; Digital Marketing; Business Ventures; Acquisition; Mergers and Acquisitions; Business Growth and Maturation; Business Headquarters; Business Organization; For-Profit Firms; Trends; Communication; Communication Technology; Forms of Communication; Interactive Communication; Interpersonal Communication; Talent and Talent Management; Crime and Corruption; Voting; Demographics; Entertainment; Games, Gaming, and Gambling; Moral Sensibility; Values and Beliefs; Initial Public Offering; Profit; Revenue; Geography; Geographic Location; Global Range; Local Range; Country; Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Globalized Markets and Industries; Governing Rules, Regulations, and Reforms; Government and Politics; International Relations; National Security; Political Elections; Business History; Recruitment; Selection and Staffing; Information Management; Information Publishing; News; Newspapers; Innovation and Management; Innovation Strategy; Technological Innovation; Knowledge Dissemination; Human Capital; Law; Leadership Development; Leadership Style; Leading Change; Business or Company Management; Crisis Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Management Style; Management Systems; Management Teams; Managerial Roles; Marketing Channels; Social Marketing; Network Effects; Market Entry and Exit; Digital Platforms; Marketplace Matching; Industry Growth; Industry Structures; Monopoly; Media; Product Development; Service Delivery; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Public Ownership; Problems and Challenges; Business and Community Relations; Business and Government Relations; Groups and Teams; Networks; Rank and Position; Opportunities; Behavior; Emotions; Identity; Power and Influence; Prejudice and Bias; Reputation; Social and Collaborative Networks; Status and Position; Trust; Society; Civil Society or Community; Culture; Public Opinion; Social Issues; Societal Protocols; Strategy; Adaptation; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customization and Personalization; Diversification; Expansion; Horizontal Integration; Segmentation; Information Technology; Internet and the Web; Mobile and Wireless Technology; Internet and the Web; Applications and Software; Information Infrastructure; Digital Platforms; Internet and the Web; Mobile and Wireless Technology; Valuation; Advertising Industry; Communications Industry; Entertainment and Recreation Industry; Information Industry; Information Technology Industry; Journalism and News Industry; Media and Broadcasting Industry; Service Industry; Technology Industry; Telecommunications Industry; Video Game Industry; United States; California; Sunnyvale; Russia
Wells, John R., and Carole A. Winkler. "Facebook Fake News in the Post-Truth World." Harvard Business School Case 717-473, March 2017. (Revised September 2017.)
- 21 May 2012
- Research & Ideas
OSHA Inspections: Protecting Employees or Killing Jobs?
never seen," Toffel laughs. "They were Memorex tapes about three-quarters of an inch tall and six inches square. We had to hire someone to make them machine-readable." The team brought on Matthew Johnson, then an HBS research associate... View Details
Keywords: by Michael Blanding
- 10 Nov 2003
- Research & Ideas
Globalization: The Strategy of Differences
acquisitions to build up scale because, for the leading global competitors, an R&D-to-sales ratio of at least 8 percent represented a significant source of scale economies. But he also implemented a production strategy that was... View Details
Keywords: by Pankaj Ghemawat
- 20 Sep 2019
- Research & Ideas
Solving the Riddle of How Companies Grow Over Time
other hand, the age of companies does seem to matter, with older companies in general growing more slowly than newer firms. Next, the team looked at the issue of persistence—that is, how likely companies are to sustain their growth over... View Details
- 06 Feb 2013
- What Do You Think?
Is ‘Conscious Capitalism’ an Antidote to Income Inequality?
home by asking, "As HBS alumni, don't we have an obligation to lead out on this topic and set an example? We must encourage, cajole and inspire each other to make the American dream available to all. But we must also be free to choose."... View Details
Keywords: by James Heskett
- 17 Oct 2022
- Research & Ideas
Why Quiet Quitters Need More Than Money to Re-Engage
Stagflation? A Great Teacher's Lessons for Leading Of Learning and Forgetting: Centrism, Populism, and the Legitimacy Crisis of Globalization Feedback or ideas to share? Email the Working Knowledge team at... View Details
Keywords: by Michael Blanding
- 06 Nov 2018
- Research & Ideas
8 Ways to Make Olympic Stadiums Useful After the Games End
Stadium (with 85,600 seats) was reconfigured into Turner Field, capacity 50,000, over a period of seven months and a cost of $200 million. The retrofit worked well for 20 years, when the site served as home to the Atlanta Braves baseball team. However, it failed to... View Details
- 18 Jul 2011
- Research & Ideas
Looking in the Mirror: Questions Every Leader Must Ask
and reaching your potential. "My objective is to help leaders reach their potential by helping them realize that they don't need to have all the answers or do this alone. I hope they will see that framing a question and listening can be enormously powerful in... View Details
Keywords: by Carmen Nobel
- 12 Oct 2022
- Research & Ideas
When Design Enables Discrimination: Learning from Anti-Asian Bias on Airbnb
post-doctoral researcher at the Université Paris-Dauphine, and Michelangelo Rossi, assistant professor at Télécom Paris. In a political environment where racial injustice draws plenty of attention from all sides, companies that want to View Details
- 29 Mar 2016
- First Look
March 29, 2016
how today's organizations run. By demonstrating the interconnectivity among the three key pillars of management, students see how decisions impact strategic choices, organizational alignment, and leadership approaches, ultimately leading... View Details
Keywords: Sean Silverthorne
- 18 Mar 2019
- Research & Ideas
Stuck in Commuter Hell? You Can Still Be Productive
Some workers struggle with commuting more than others As it turns out, just how stressful a commute feels depends on who you ask, with some workers feeling more bothered by long commutes than others. The results of three studies by Gino and her View Details
Keywords: by Dina Gerdeman
- 07 Apr 2020
- Research & Ideas
What Customers Need to Hear from You During the COVID Crisis
As the COVID-19 virus pandemic began to sweep across the world, Doug McMillon and his team at Walmart watched in horror. Suddenly, they realized, tomorrow would be nothing like “business as usual” and everything in the company’s marketing... View Details
Keywords: by Jill Avery and Richard Edelman
- 05 May 2011
- What Do You Think?
How Ethical Can We Be?
pursues." Joe Schmid commented that "the 'highest behavior' any leader can expect from those they lead is the 'lowest behavior' they demonstrate." To the extent that fairness and ethical behaviors are in the eye of the... View Details
Keywords: by Jim Heskett
- 18 Jun 2018
- Research & Ideas
Warning: Scary Warning Labels Work!
The law, which is still being hashed out in court, requires manufacturers to say sugary drinks can lead to obesity, diabetes, and tooth decay. New research from Harvard Business School suggests that even if San Francisco wins its court... View Details
- 25 Mar 2019
- Research & Ideas
The Secret Life of Supply Chains
however, all the industries that comprised that sector or how many jobs it contained. Two years ago, she teamed with Mercedes Delgado, professor at Copenhagen Business School and research scientist at the Massachusetts Institute of... View Details