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Show Results For
- All HBS Web
(1,617)
- People (5)
- News (101)
- Research (1,436)
- Multimedia (6)
- Faculty Publications (1,310)
- August 2009
- Case
Meeting the Diversity Challenge at PepsiCo: The Steve Reinemund Era
By: David A. Thomas and Stephanie Creary
This case profiles PepsiCo's diversity journey under the leadership of former chairman and CEO Steve Reinemund who instituted diversity as one of the company's strategic imperatives. It demonstrates the ways in which Reinemund partnered with his leadership team and... View Details
Keywords: Diversity; Leadership; Growth and Development Strategy; Organizational Culture; Performance Effectiveness; Business and Stakeholder Relations; Food and Beverage Industry; United States
Thomas, David A., and Stephanie Creary. "Meeting the Diversity Challenge at PepsiCo: The Steve Reinemund Era." Harvard Business School Case 410-024, August 2009.
- September 1990 (Revised May 1994)
- Case
Campbell Soup Co.--1989
By: William J. Bruns Jr.
Keywords: Food and Beverage Industry
Bruns, William J., Jr. "Campbell Soup Co.--1989." Harvard Business School Case 191-042, September 1990. (Revised May 1994.)
- January 2009
- Case
VOSS Artesian Water from Norway
By: Youngme E. Moon, Gail J. McGovern, Daniela Beyersdorfer and Vincent Marie Dessain
VOSS is a Norwegian bottled water company that produces one of the world's purest drinking waters, sold at an ultra-premium price in a sleek cylindrical glass bottle of minimalist design. In the U.S. (the company's primary market), VOSS's high-end brand presence is... View Details
Keywords: Brands and Branding; Marketing Channels; Marketing Strategy; Product; Luxury; Food and Beverage Industry; Norway; United States
Moon, Youngme E., Gail J. McGovern, Daniela Beyersdorfer, and Vincent Marie Dessain. "VOSS Artesian Water from Norway." Harvard Business School Case 509-040, January 2009.
- December 2008 (Revised September 2009)
- Case
Cola Wars: Going Global
By: Frank V. Cespedes
This case is meant to be used in conjunction with the extant "Cola Wars" case studies. It outlines the global positions of Pepsi and Coca-Cola as of 2008 in the soft drink market, and then provides an overview of their competitive situations in three markets: Mexico,... View Details
Keywords: Global Strategy; Globalized Firms and Management; Industry Structures; Competitive Strategy; Competitive Advantage; Food and Beverage Industry; China; India; Mexico
Cespedes, Frank V. "Cola Wars: Going Global." Harvard Business School Case 709-451, December 2008. (Revised September 2009.)
- February 2008
- Case
Moët Hennessy España
By: Tiziana Casciaro, Vincent Dessain and Elena Corsi
Since being appointed CEO of Moët Hennessy España (MHE), the Spanish subsidiary of the wine & spirits business of Louis Vuitton Moet Hennessy (LVMH), the world's leading luxury products group, Ramiro Otano had overseen a spectacularly successful run at the company by... View Details
Keywords: Interpersonal Communication; Growth and Development Strategy; Management Practices and Processes; Organizational Culture; Performance Effectiveness; Groups and Teams; Food and Beverage Industry; Spain
Casciaro, Tiziana, Vincent Dessain, and Elena Corsi. "Moët Hennessy España." Harvard Business School Case 408-108, February 2008.
- November 2007 (Revised April 2008)
- Case
Russian Standard
By: Rohit Deshpande and Seth Schulman
In September 2006, Russian billionaire Roustam Tariko, founder and owner of Russian Standard, needed to develop a strategy for introducing Russia's most popular brand of premium vodka (RSO) to American consumers. In the past year, he had introduced Imperia, the firm's... View Details
Keywords: Brands and Branding; Marketing Strategy; Product Positioning; Food and Beverage Industry; Russia; United States
Deshpande, Rohit, and Seth Schulman. "Russian Standard." Harvard Business School Case 508-053, November 2007. (Revised April 2008.)
- February 2009
- Article
Getting Known by the Company You Keep: Publicizing the Qualifications and Former Associations of Skilled Employees
By: Peter Roberts and Mukti Khaire
When product quality cannot be ascertained in advance of purchase, producers must convince relevant audiences that they are worthy of consideration as quality players. We propose that quality-oriented producers will selectively publicize information about their skilled... View Details
Roberts, Peter, and Mukti Khaire. "Getting Known by the Company You Keep: Publicizing the Qualifications and Former Associations of Skilled Employees." Industrial and Corporate Change 18, no. 1 (February 2009).
- October 2007 (Revised February 2008)
- Case
The Coca-Cola Company (A): The Rise and Fall of M. Douglas Ivester (Abridged)
By: Michael D. Watkins, Carin-Isabel Knoop and Cate Reavis
This is a shortened version of "The Coca-Cola Company (A): The Rise and Fall of M. Douglas Ivester," HBS case #9-800-355. It eliminates some background detail and the financial data and exhibits. As with the original case, it chronicles the appointment of Douglas... View Details
Keywords: Resignation and Termination; Selection and Staffing; Managerial Roles; Food and Beverage Industry
Watkins, Michael D., Carin-Isabel Knoop, and Cate Reavis. "The Coca-Cola Company (A): The Rise and Fall of M. Douglas Ivester (Abridged)." Harvard Business School Case 808-074, October 2007. (Revised February 2008.)
- March 2007 (Revised April 2007)
- Case
McDonald's Corporation: Managing a Sustainable Supply Chain
By: Ray A. Goldberg and Jessica Droste Yagan
McDonald's seeks to learn from a successful response to Greenpeace's Amazon deforestation campaign in order to make its supply chain more socially and environmentally responsible. View Details
Keywords: Food; Supply Chain Management; Multinational Firms and Management; Corporate Social Responsibility and Impact; Environmental Sustainability; Management Systems; Food and Beverage Industry
Goldberg, Ray A., and Jessica Droste Yagan. "McDonald's Corporation: Managing a Sustainable Supply Chain." Harvard Business School Case 907-414, March 2007. (Revised April 2007.)
- February 2007
- Teaching Note
J. Perez Foods (TN) (A), (B) and (C)
By: John A. Davis and Courtney Sampson
Keywords: Food and Beverage Industry
Davis, John A., and Courtney Sampson. "J. Perez Foods (TN) (A), (B) and (C)." Harvard Business School Teaching Note 807-134, February 2007.
- September 2006
- Supplement
Nest Fresh Eggs (B)
Keywords: Food and Beverage Industry
Amabile, Teresa M. "Nest Fresh Eggs (B)." Harvard Business School Supplement 807-060, September 2006.
- September 2006 (Revised November 2006)
- Supplement
SUN Brewing (A) (CW)
The Khemka family of India--founders, managers, and majority owners of Russia-based SUN Brewing--faces a difficult decision in 1998. Following the ruble's massive devaluation in August 1998, the stock price of SUN brewing, which is publicly listed on the Luxemburg... View Details
- February 2006
- Teaching Note
Nestle's Milk District Model: Economic Development for a Value-Added Food Chain and Improved Nutrition (TN)
By: Ray A. Goldberg and Kerry Herman
- December 2005 (Revised April 2011)
- Case
C.W. Post
By: Nitin Nohria, Anthony Mayo and Mark Benson
In 1906, C.W. Post had to move his latest breakfast product--corn flakes--from store shelves into cereal bowls nationwide. Post genuinely believed his corn flakes and other breakfast foods would make people well. Through sampling and other innovative sales and... View Details
Keywords: Entrepreneurship; Innovation and Invention; Brands and Branding; Product Marketing; Sales; Food and Beverage Industry; Battle Creek
Nohria, Nitin, Anthony Mayo, and Mark Benson. "C.W. Post." Harvard Business School Case 406-063, December 2005. (Revised April 2011.)
- November 2005
- Supplement
Nestle's Milk Districts: Case Supplement
By: Ray A. Goldberg and Kerry Herman
Nestle as the largest milk company in the world, has a history of economic development, nutrition, health, and food safety in all the major countries of the world. Each milk model is tailor-made to the needs of each country's political, social, and economic priorities. View Details
Keywords: Development Economics; Nutrition; Health; Food; Government and Politics; Social Psychology; Economics; Food and Beverage Industry
Goldberg, Ray A., and Kerry Herman. "Nestle's Milk Districts: Case Supplement." Harvard Business School Supplement 906-411, November 2005.
- 2008
- Working Paper
An Investigation of Earnings Management through Marketing Actions
By: Craig James Chapman and Thomas J. Steenburgh
Prior research hypothesizes managers use "real actions," including the reduction of discretionary expenditures, to manage earnings to meet or beat key benchmarks. This paper examines this hypothesis by testing how different types of marketing expenditures are used... View Details
Keywords: Performance Expectations; Earnings Management; Marketing Strategy; Financial Reporting; Brands and Branding; Food and Beverage Industry
Chapman, Craig James, and Thomas J. Steenburgh. "An Investigation of Earnings Management through Marketing Actions." Harvard Business School Working Paper, No. 08-073, February 2008. (Revised February 2009, December 2009, June 2010, July 2010.)
- November 1988 (Revised November 1996)
- Case
Roy Rogers Restaurants
By: William J. Bruns Jr.
Roy Rogers Restaurants is a subsidiary of Marriott Corp. which sells franchises to own and operate standardized fast food restaurants. Many franchise owners operate more than one restaurant. One of these, presently operating 16 restaurants and committed to develop 30... View Details
Keywords: Franchise Ownership; Business Model; Cost Management; Quality; Transformation; Food and Beverage Industry
Bruns, William J., Jr. "Roy Rogers Restaurants." Harvard Business School Case 189-100, November 1988. (Revised November 1996.)
- October 1998 (Revised November 2001)
- Case
Boston Beer Company: Light Beer Decision
By: Linda A. Cyr, Joseph B. Lassiter III and Michael J. Roberts
Boston Beer's current light-beer offering, Boston Lightship, has not been successful, and a student team is charged with investigating the problem and recommending a strategy. Highlights issues around branding, target customer selection, and cannibalization, and... View Details
Keywords: Problems and Challenges; Brands and Branding; Customers; Growth and Development Strategy; Marketing Strategy; Entrepreneurship; Food and Beverage Industry; Boston
Cyr, Linda A., Joseph B. Lassiter III, and Michael J. Roberts. "Boston Beer Company: Light Beer Decision." Harvard Business School Case 899-058, October 1998. (Revised November 2001.)
- March 2003 (Revised March 2010)
- Supplement
The Australian Wine Cluster: Supplementary Information
By: Michael E. Porter and Orjan Solvell
Supplements The California Wine Cluster. View Details
Porter, Michael E., and Orjan Solvell. "The Australian Wine Cluster: Supplementary Information." Harvard Business School Supplement 703-492, March 2003. (Revised March 2010.)
- February 2003 (Revised November 2003)
- Supplement
J. Perez Foods (C)
By: John A. Davis and Kacie LaChapelle
Supplements the (A) case. View Details
Keywords: Food and Beverage Industry
Davis, John A., and Kacie LaChapelle. "J. Perez Foods (C)." Harvard Business School Supplement 803-163, February 2003. (Revised November 2003.)