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What are the search operators in different article databases? Use these advanced search tips to make your article searching even more powerful! Database Search Operator Factiva Proximity Carrefour... View Details
- 01 Dec 2017
- News
Ask the Expert: Human Intelligence
Talla, which leverages AI to resolve low-level IT issues without the need for human support. That doesn’t immediately reduce costs for IT services, but it does drive employee productivity. And if you think about AI-enhanced sales or... View Details
Keywords: April White
- 18 Oct 2018
- Research & Ideas
How to Use Free Shipping as a Competitive Weapon
consumer behavior, Ngwe and Chen analyzed sales data from Southeast Asian fashion retailer Zalora in the Philippines. Because the data included the company's startup period, encompassing more than two million orders from 2012 to 2016, the... View Details
- 02 Mar 2015
- Research & Ideas
‘Retail Revolution’ Excerpt: The Scale of the Ecommerce Threat
professional and customer reviews, and ratings systems” Understanding how online retailers can cause these same-store sales and gross margin declines by affecting the operating metrics of a retail store is... View Details
- 01 Mar 2012
- News
Sun Dress
Barrow that this cohort often ignores doctors’ recommendations that they use sunscreen. “We wanted to super-focus on this customer, who sort of has this health problem and is not going to want to shop at a discount store,” said Barrow, who expected View Details
- 01 Mar 2019
- News
Action Plan: Fruit of the Vine
authenticity, and consistency.” Don’t take sales for granted. “It sounds obvious, but if you make the wine, you’ve got to sell the wine. As a small business owner, you can really get into a trap of providing hospitality; people can love... View Details
Keywords: Ryan Jones
Brandon Farwell
Gusto, Patreon, Boom Supersonic, Andela, Bustle, Customer.io, VRChat, and others. This portfolio was awarded #1 in VR /AR and frontier technology by Goldman Sachs, CB Insights, and Pitchbook. Brandon spent time in sales View Details
Keywords: Business Products and Services (B2B)
- 01 Jun 2003
- News
Alumni Bookshelf
overcapacity following the market peak in 2000. How to Become a Marketing Superstar by Jeffrey J. Fox (MBA '69) (Hyperion) In the same snappy, to–the–point style of his previous how–to books, Fox takes on the challenges of marketing through brand building and... View Details
- 30 Mar 2015
- Research & Ideas
Managing the Family Business: Preparing to Sell
well, the family has a higher risk of losing its wealth through bad investment decisions and overconsumption. Starting now, before your sale and liquidity event, you need to adopt the attitudes of those families that endure as... View Details
- 01 Jun 2006
- News
One-on-One with Tom Oreck
home-cleaning product line, opened nearly 500 company stores, and doubled sales (it doesn’t disclose figures). The future looked bright — until last August 29. That’s when Hurricane Katrina almost ruined everything. In the storm’s... View Details
Leonard S. Riggio
the Barnes & Noble superstore concept with an in-store coffee shop and spacious reading alcoves. In addition, Riggio launched Barnes & Noble.com to compete with Amazon for on-line book sales and launched a successful video game... View Details
Keywords: Retail
- 27 Jul 2017
- News
Seeing a Way Forward
years later, looking for a new challenge, she came across salauno. Captivated by the organization’s mission and work, she negotiated a month-long project to show the directors how she could make their operation more efficient. “I... View Details
Keywords: Jennifer Myers
- 01 Apr 2000
- News
Rethinking Call Centers: Effective Delivery of Service is Key
that recent literature has discussed "various ways to steer customer interactions to sale opportunities," the authors assert that the topic of effective service delivery has almost entirely been overlooked. "Before being able to generate... View Details
- 01 Jun 2008
- News
Alumni Books
management in colleges and universities. What the Customer Wants You to Know: How Everybody Needs to Think Differently about Sales by Ram Charan (MBA ’65, DBA ’67) (Penguin Group) To upgrade the productivity of a company’s View Details
Keywords: Management
- 01 Jun 1998
- News
New Releases
retail sales will pass through a franchise chain; fully 96 percent of the American population has eaten at a McDonald's. Considering the astonishingly rapid growth of chains in recent years, it is not surprising that a comprehensive... View Details
- 01 Feb 2002
- News
Burger Art
kid-friendly container, was launched in late 2000 and is so popular, it's making a run at the sales crown seized by that upstart condiment, salsa. Furthermore, Adweek noted, it's "encouraging pint-size painters to add splashes of green... View Details
- 01 Dec 2000
- News
Opening Doors: Inside the World of Museum Management
operations of their complicated, not-for-profit institutions. "The job of running a museum is much bigger and broader than it once was," observes HBS marketing professor emeritus Stephen A. Greyser, an expert on nonprofit management who... View Details
- 05 Dec 2006
- First Look
First Look: December 5, 2006
which patents are assigned with the firm names in the Census Bureau's SSEL business registry. Through the Census Bureau's file structure, this R&D platform can be linked to the operating performances of each firm's establishments,... View Details
Keywords: Sean Silverthorne
- 01 Jun 2018
- News
Case Study: Tip the Scale
last year—led to a partnership with a bank, which has since helped them acquire two more locations. Where they are today: The growth trajectory was slower than Kimmel may have wanted, but it’s still pointing upward. “We had $2 million in View Details
- 01 Jun 2007
- News
A Juicy Story
Office software for the Mac. In 1998, Apple launched the iMac, a candy-colored computer that fit well with its ad campaign to “Think Different.” Even so, it sold only 6 million units over the course of three years, compared with sales of... View Details