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Show Results For
- All HBS Web
(2,146)
- People (10)
- News (603)
- Research (1,270)
- Events (3)
- Multimedia (4)
- Faculty Publications (784)
- January 1975 (Revised April 2009)
- Case
Optical Distortion, Inc. (A)
A new product, contact lenses for chickens, is to be introduced by a small firm formed to market the product. An entry strategy must be planned including price, sales force, size, and location. Allows data for computation of economic benefit to farmers. Includes... View Details
Keywords: Entrepreneurship; Price; Geographic Location; Marketing Strategy; Product Launch; Market Entry and Exit; Sales
Clarke, Darral G. "Optical Distortion, Inc. (A)." Harvard Business School Case 575-072, January 1975. (Revised April 2009.)
- 16 Feb 2016
- First Look
February 16, 2016
vary in their propensity to violate MAP policies and the depth by which they do so. Our inductive research approach documents managerial wisdom about MAP practices. We confront these insights from practice with a large empirical study that includes hundreds of View Details
Keywords: Sean Silverthorne
- Web
2023 Reunion Presentations - Alumni
by launching the Akamai Technical Academy, which asked the question: “Why don’t we go out and find smart people to train, and create our own talent pool?” Slides Impact Investing at a Crossroads Amelia Angella (MBA 2001), Director, HBS... View Details
- 20 Nov 2007
- First Look
First Look: November 20, 2007
Research Agenda Author:Roberto Verganti Periodical:Journal of Product Innovation Management (forthcoming) Abstract Recent studies on design management have helped us to better comprehend how companies can apply design to get closer to... View Details
Keywords: Martha Lagace
- 12 Dec 2011
- HBS Case
HBS Cases: Clocky, the Runaway Alarm Clock
communications issues? (Nanda, who was able to launch the product with seed money from family members, retained full design control but subcontracted production to an Asian... View Details
- 29 Sep 2015
- First Look
September 29, 2015
innovations from industry outsiders who saw economic opportunities where others didn’t—and how these mainstream firms had no choice but to innovate themselves. New models were tried: some succeeded, some failed. Commercial markets turned innovations into valuable View Details
Keywords: Sean Silverthorne
- 12 Apr 2022
- Research & Ideas
Swiping Right: How Data Helped This Online Dating Site Make More Matches
Their research suggests that transparency on dating sites—as simple as allowing users to see the identity and photos of those who “swiped right” to show their interest—improves engagement for both men and women. Since Match.com launched... View Details
Keywords: by Kara Baskin
- 02 Oct 2018
- First Look
New Research and Ideas, October 2, 2018
Xu Abstract—We investigate how dynamic pricing can lead to more product returns in the online retail industry. Using detailed sales data of more than two million transactions from the Indian online retail market, where price promotions... View Details
Keywords: Dina Gerdeman
- 2023
- Article
Balancing Risk and Reward: An Automated Phased Release Strategy
By: Yufan Li, Jialiang Mao and Iavor Bojinov
Phased releases are a common strategy in the technology industry for gradually releasing new products or updates through a sequence of A/B tests in which the number of treated units gradually grows until full deployment or deprecation. Performing phased releases in a... View Details
Li, Yufan, Jialiang Mao, and Iavor Bojinov. "Balancing Risk and Reward: An Automated Phased Release Strategy." Advances in Neural Information Processing Systems (NeurIPS) (2023).
- December 2001 (Revised April 2002)
- Case
Synthes
Synthes is the recognized leader in the U.S. orthopedic implant market, with a 50% market share in the metallic plates, rods, and screws used to fix severe bone fractures. Synthes' marketplace strength lies in the strength of its sales force and in the quality and... View Details
Keywords: Innovation and Invention; Risk Management; Marketing Strategy; Product Launch; Market Entry and Exit; Product Development; Problems and Challenges; Competition; Manufacturing Industry; United States
Gourville, John T. "Synthes." Harvard Business School Case 502-008, December 2001. (Revised April 2002.)
- 16 Apr 2001
- Research & Ideas
Breaking the Code of Change
tenure of Dunlap's predecessor, Phillip Lippincott, Scott had struggled to improve its operational effectiveness at the plant level by working on process improvement and launching an effort to work cooperatively with its union. In the... View Details
Keywords: by Michael Beer & Nitin Nohria
- Web
Human Behavior & Decision-Making - Faculty & Research
thoughts. Compare a wife's thought of a former lover while perusing her yearbook to that same thought during an intimate moment with her husband. In the former case, the reason for the production of that thought is clear ("I thought of... View Details
- 07 Feb 2017
- First Look
First Look at New Research: February 7
case:https://cb.hbsp.harvard.edu/cbmp/product/814096-PDF-ENG Harvard Business School Case 815-035 RedBrick Health: How to Fatten the Company That Slims... The case describes this health and wellness service company and poses the question: should RedBrick stay on the... View Details
Keywords: Sean Silverthorne
- 18 Oct 2010
- Lessons from the Classroom
Venture Capital’s Disconnect with Clean Tech
different from the historically well-funded Internet start-up industry. In the Internet start-up world, VCs can reasonably assume that a company can go from launching a product to getting acquired—or even... View Details
- 01 Nov 2020
- Research & Ideas
Good Leadership Is an Act of Kindness
bloggers are buzzing with guidance about ways to sustain employee engagement and productivity in the chaos of a pandemic. Unfortunately, most Management 101 advice does not recognize that in times like these, the manager's toolkit must... View Details
Keywords: by Boris Groysberg and Susan Seligson
- 28 Jul 2020
- Research & Ideas
Racism and Digital Design: How Online Platforms Can Thwart Discrimination
discrimination. For example, when it launched in 2008, would-be guests' names and profile pictures were prominent on Airbnb requests that hosts saw prior to booking. This design was in contrast to existing platforms such as eBay, where... View Details
- Web
Arthur Rock Center for Entrepreneurship | About
faculty interest. Over 50 percent of HBS alumni become entrepreneurs at some point in their careers. About the Name The Arthur Rock Center for Entrepreneurship was dedicated in 2003 in honor of a generous HBS supporter and pioneering San Francisco-based venture... View Details
- 19 Apr 2010
- Research & Ideas
The History of Beauty
products like lip and eye cosmetics, although less so for foundation, because it is more expensive and needs to be a good match with skin tone. Achieving sustainable success in the beauty industry is another matter. It is fiercely... View Details
- 01 Mar 2024
- News
In Harmony
October 2023, news broke that filming of the book would begin in fall 2024, backed by Anonymous Content, the US production company behind Spotlight and The Revenant, and Korea’s Anthology Studios. Deeply personal and highly... View Details
- Web
Faculty & Researchers - Managing the Future of Work
de Chalendar. Managing Talent Pipelines in the Future of Work , Harvard Business School case, 2019. With William R. Kerr, Manjari Raman and Carl Kreitzberg. The Caring Company: How Employers Can Cut Costs And Boost Productivity By Helping... View Details