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  • Program

Changing the Game

Learn More Key Benefits This program improves your performance in a wide range of competitive transactions. You will return to your company ready to make the right moves during negotiations and become a skilled representative your View Details
  • December 2023
  • Case

TikTok: The Algorithm Will See You Now

By: Shikhar Ghosh and Shweta Bagai
In a world where attention is a scarce commodity, this case explores the meteoric rise of TikTok—an app that transformed from a niche platform for teens into the most visited domain by 2021—surpassing even Google. Its algorithm was a sophisticated mechanism for... View Details
Keywords: Social Media; Applications and Software; Disruptive Innovation; Business and Government Relations; International Relations; Cybersecurity; Culture; Technology Industry; China; United States; India
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Ghosh, Shikhar, and Shweta Bagai. "TikTok: The Algorithm Will See You Now." Harvard Business School Case 824-125, December 2023.
  • 19 Apr 2012
  • Working Paper Summaries

Is India’s Manufacturing Sector Moving Away from Cities?

Keywords: by Ejaz Ghani, Arti Grover Goswami & William R. Kerr; Manufacturing
  • June 2006 (Revised April 2007)
  • Case

Wendy Kopp and Teach For America (A)

By: William W. George, Diana Mayer and Andrew N. McLean
In 1995, Wendy Kopp, founder and president of Teach for America, faces a worsening budget shortfall and sharpening challenges from education experts concerning her organization's mission and effectiveness. Provides information on the leadership development of the... View Details
Keywords: Mission and Purpose; Leadership Development; Social Entrepreneurship; Education; Education Industry; North and Central America
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George, William W., Diana Mayer, and Andrew N. McLean. "Wendy Kopp and Teach For America (A)." Harvard Business School Case 406-125, June 2006. (Revised April 2007.)
  • 12 Sep 2018
  • News

Celebrating A Landmark Book on Gender in the Workplace

    Fit to Compete

    Is Silence Killing Your Strategy? In his thirty years of working in corporations, Harvard Business School professor Michael Beer has witnessed firsthand how organizational silence derails strategic objectives. When employees can't speak truth to power, senior... View Details
    • Program

    Strategic Perspectives in Nonprofit Management

    Summary Today's nonprofit organizations are faced with shifting demands for services, resource constraints, and diverse operational challenges. They must also learn to navigate the advent of new technology and new sources of funding. To... View Details
    • July 2023 (Revised July 2023)
    • Background Note

    Generative AI Value Chain

    By: Andy Wu and Matt Higgins
    Generative AI refers to a type of artificial intelligence (AI) that can create new content (e.g., text, image, or audio) in response to a prompt from a user. ChatGPT, Bard, and Claude are examples of text generating AIs, and DALL-E, Midjourney, and Stable Diffusion are... View Details
    Keywords: AI; Artificial Intelligence; Model; Hardware; Data Centers; AI and Machine Learning; Applications and Software; Analytics and Data Science; Value
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    Wu, Andy, and Matt Higgins. "Generative AI Value Chain." Harvard Business School Background Note 724-355, July 2023. (Revised July 2023.)
    • 02 Jun 2011
    • Research & Ideas

    Signing at the Top: The Key to Preventing Tax Fraud?

    overstatement of expenses. Obviously, many taxpayers give in to the temptation to cheat on their taxes—in spite of the requirement for them to sign a statement declaring that the information on the form is "true, correct, and complete."... View Details
    Keywords: by Carmen Nobel; Accounting
    • April 2012 (Revised February 2013)
    • Case

    H-E-B: Creating a Movement to Reduce Obesity in Texas

    By: Jose B. Alvarez, Jason Riis and Walter J. Salmon
    In January 2012, H-E-B Grocery Co., a private retail chain with stores located in Texas and Mexico, was introducing its Healthy at H-E-B program to its customers. The program, which started with the company's employees a few years earlier, was an effort to educate and... View Details
    Keywords: Corporate Social Responsibility and Impact; Profit; Leading Change; Customer Focus and Relationships; Food and Beverage Industry; Retail Industry; Texas
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    Alvarez, Jose B., Jason Riis, and Walter J. Salmon. "H-E-B: Creating a Movement to Reduce Obesity in Texas." Harvard Business School Case 512-034, April 2012. (Revised February 2013.)
    • December 1999
    • Case

    Agrochemicals at Ciba-Geigy AG (A)

    By: Michael L. Tushman, Wendy Smith and Daniel Radov
    After spending five years to develop a revolutionary product, the director of Ciba-Geigy's fungicide research department is handed an unfavorable market study. The case details the R&D process for the new product, including information on corporate partnerships,... View Details
    Keywords: Agribusiness; Plant-Based Agribusiness; Research and Development; Innovation and Invention; Innovation Strategy; Product Launch; Marketing Channels; Change Management; Product Development; Business Processes; Organizational Structure; Corporate Accountability; Agriculture and Agribusiness Industry; Pharmaceutical Industry
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    Tushman, Michael L., Wendy Smith, and Daniel Radov. "Agrochemicals at Ciba-Geigy AG (A)." Harvard Business School Case 400-022, December 1999.
    • Article

    Managing a Polarized Workforce: How to Foster Debate and Promote Trust

    By: Julia A. Minson and Francesca Gino
    One of the toughest challenges leaders face is managing diverse perspectives—and given heightened tensions over politics and movements such as #MeToo and Black Lives Matter, that’s more difficult today than ever before. At the same time, productive disagreement and... View Details
    Keywords: Polarization; Employees; Perspective; Interpersonal Communication; Organizational Culture; Trust
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    Minson, Julia A., and Francesca Gino. "Managing a Polarized Workforce: How to Foster Debate and Promote Trust." Harvard Business Review 100, no. 2 (March–April 2022): 63–71.
    • 11 Feb 2013
    • Research & Ideas

    Neuroeconomics: Eyes, Brain, Business

    or vice versa? "We were looking at how the brain prioritizes visual information and social information," Looser says. While participants viewed a variety of images including human faces, doll faces, dog faces, toy dog faces, and clocks,... View Details
    Keywords: by Carmen Nobel
    • August 2001 (Revised October 2001)
    • Case

    What a Great Idea

    By: Myra M. Hart and Susan Harmeling
    Charles "Chic" Thompson has created a successful business as a professional speaker, consultant, and author of two books on creativity. He is challenged to institutionalize his knowledge and brand in an organization that will outlive his involvement. This case examines... View Details
    Keywords: Knowledge Management; Entrepreneurship; Management Teams; Organizational Design; Technological Innovation; Technology Adoption; Service Industry; Education Industry
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    Hart, Myra M., and Susan Harmeling. "What a Great Idea." Harvard Business School Case 802-030, August 2001. (Revised October 2001.)
    • January 2023 (Revised August 2023)
    • Case

    Veeva Systems and the Transformation to a Public Benefit Corporation

    By: Ranjay Gulati and Allison M. Ciechanover
    Peter Gassner, the co-founder and CEO of Veeva Systems, steered the company through rapid scaling from its launch in 2007 to 2022. Year after year, the company had exceeded expectations, with its market capitalization reaching $50 billion at its peak. By 2022, the... View Details
    Keywords: Transformation; Corporate Governance; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Culture; Information Technology Industry; Information Technology Industry; United States; California
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    Gulati, Ranjay, and Allison M. Ciechanover. "Veeva Systems and the Transformation to a Public Benefit Corporation." Harvard Business School Case 423-045, January 2023. (Revised August 2023.)
    • September 1994
    • Case

    American Airlines: Object Oriented Flight Dispatching Systems

    By: F. Warren McFarlan and Espen Andersen
    American Airlines Describes has organized and developed their Systems Operation Control (SOC) center in Dallas, from which the day-to-day running of the airline takes place. This case details the decision support system used by the flight dispatchers, and the... View Details
    Keywords: Technological Innovation; Product Development; Programs; Complexity; Technology Adoption; Air Transportation; Air Transportation Industry; United States
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    McFarlan, F. Warren, and Espen Andersen. "American Airlines: Object Oriented Flight Dispatching Systems." Harvard Business School Case 195-046, September 1994.
    • 23 Oct 2013
    • News

    How Far Is Too Far in Selling Customer Data?

    • 2017
    • Working Paper

    Platforms, Open/User Innovation, and Ecosystems: A Strategic Leadership Perspective

    By: Elizabeth J. Altman and Michael L. Tushman
    Platform, open/user innovation, and ecosystem strategies embrace and enable interactions with external entities. Firms pursuing these approaches conduct business and interact with environments differently than those pursuing traditional closed strategies. This paper... View Details
    Keywords: Platforms; Open/user Innovation; Ecosystems; Crowdsourcing; Institutional Logics; Strategic Leadership; Top Management Teams; CEO Role; Organizational Change and Adaptation; Digital Platforms; Innovation and Invention; Organizational Design; Strategy; Managerial Roles
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    Altman, Elizabeth J., and Michael L. Tushman. "Platforms, Open/User Innovation, and Ecosystems: A Strategic Leadership Perspective." Harvard Business School Working Paper, No. 17-076, February 2017. (Revised April 2017.)
    • May 2008 (Revised December 2010)
    • Case

    Chi Mei Optoelectronics

    By: Willy C. Shih, Chintay Shih, Jyun-Cheng Wang and Ho Howard Yu
    Chi Mei is a Taiwanese industrial group that makes a major diversification into the technology intensive TFT-LCD flat panel display industry. Because the diversification is far away from its core competence in petrochemicals, it is an opportunity to examine how the... View Details
    Keywords: Globalized Firms and Management; Supply Chain; Corporate Strategy; Diversification; Information Technology; Electronics Industry; Manufacturing Industry; China; South Korea; Taiwan
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    Shih, Willy C., Chintay Shih, Jyun-Cheng Wang, and Ho Howard Yu. "Chi Mei Optoelectronics." Harvard Business School Case 608-123, May 2008. (Revised December 2010.)
    • 09 Jan 2024
    • In Practice

    Harnessing AI: What Businesses Need to Know in ChatGPT’s Second Year

    the digital revolution The future of work is not just about where people sit. It's about how AI and digital technologies are enabling a more efficient, innovative, and flexible work environment. As we step into 2024, it’s imperative for View Details
    Keywords: by Rachel Layne; Information Technology
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