Publications

February 2006 (Revised August 2006)
Case

deCODE Genetics: Hunting for Genes to Develop Drugs

By: Debora L. Spar

In 1996, Kari Stefansson launched a new kind of biotechnology company and a whole new way of attacking diseases. Based in Iceland, his firm, deCODE Genetics, plans to identify the individual genetic markers that lead to society's most prevalent diseases. To do so, it... View Details

Keywords: Information; Innovation Strategy; Genetics; Ethics; Health Disorders; Biotechnology Industry; Iceland

November 2003 (Revised November 2005)
Case

Arcor: Global Strategy and Local Turbulence

Argentine confectionery manufacturer, Arcor Group, seeks to implement an international strategy but in 2003, recovering from the Argentine financial crisis, thwarts globalization plans. Already Latin America's leading candy producer and an exporter to over 100... View Details

Keywords: Risk and Uncertainty; Decision Making; Global Strategy; Food and Beverage Industry; Argentina

July 2003 (Revised December 2003)
Case

Mitchells/Richards

By: Amy C. Edmondson and Corey B. Hajim

Describes a small, luxury retail chain's operational sophistication achieved through the use of technology and high-touch customer service. A family-run business, Mitchells has built its success with a customer service strategy know internally as "hugging." The term is... View Details

Keywords: Information Technology; Expansion; Family Business; Attitudes; Organizational Culture; Luxury; Customer Focus and Relationships; Retail Industry

July 2002 (Revised February 2003)
Case

Fresh Start? Peru's Legacy of Debt and Default (A)

By: Julio J. Rotemberg and Lisa Lewis

Considers the situation facing Alberto Fujimori as he takes office in 1990. Pays particular attention to Peru's long history of international borrowing, default, and renegotiation. This history suggests that the costs imposed by foreigners on Peru when it failed to... View Details

Keywords: History; International Finance; Sovereign Finance; Economy; Borrowing and Debt; Peru

August 1998 (Revised October 1998)
Case

Disney's "The Lion King" (A): The $2 Billion Movie

By: Jeffrey F. Rayport, Carin-Isabel Knoop and Cate Reavis

In 1994, just 10 years after its filmed entertainment division lost $33 million, Disney's animated creation "The Lion King" became the second highest grossing film ever. In addition to drawing $740 million in worldwide box office sales, its merchandise sales exceeded... View Details

Keywords: Value Creation; Marketing Strategy; Expansion; Creativity; Film Entertainment; Organizational Change and Adaptation; Organizational Structure; Product Development; Entertainment and Recreation Industry; Retail Industry

01 Jan 2004
News

24 Jun 2010
News

Interview with Professor Geoffrey Jones, author of Beauty Imagined

04 Jul 2021
News

Would the Founders Have Applauded Our Handling of COVID-19?

29 Jun 2021
News

Procter & Gamble’s Lean Innovation Transformation

22 Feb 2016
News

Every Company Needs a Growth Manager

Video

Geoffrey Jones, Author of Beauty Imagined, Part 2

10 Sep 2021
News

The Evolution of Black Friday Shopping — And What 2021 May Bring

March 2022
Case

Shanghai Pudong Science and Technology Investment Co., Ltd.: December 2014

By: Josh Lerner, Luyang Zhang, Xinlai Tong and Yue Kong

In early December 2014, the senior team of Pudong Science and Technology Investment (hereafter, Pudong S&T) gathered in the offices of their chairman, Dr. Xudong Zhu. Before completing its cross-border acquisition of Montage Technology, Pudong S&T—wholly owned by the... View Details

Keywords: Mergers and Acquisitions; Ownership Stake; Risk Management; Ownership Type; China

September 2018
Case

Haier in the U.S.: Transforming GE Appliances

By: Rosabeth Moss Kanter and Jonathan Cohen

Chinese appliance company Haier's 2016 acquisition of iconic GE Appliances (GEA) ushered in strategic and structural changes to encourage innovation and entrepreneurship at the U.S. company and to help it grow. Haier, which had a model designed to bring the company... View Details

Keywords: Iconic Brands; Appliances; Digital; Innovation; Entrepreneur; Microenterprise; Management; Entrepreneurship; Transformation; Innovation and Management; Acquisition; Consumer Products Industry; United States; China

June 2014
Teaching Note

Hindustan Petroleum Corporation Ltd.: Driving Change Through Internal Communication

By: Boris Groysberg, Sarah L. Abbott and Robin Abrahams

Hindustan Petroleum (HPCL), confronted in 2003 with an urgent need to change how it operated externally, adopted a highly innovative approach to communicating internally. This case, set in 2010, presents an overview of the new, more interactive model of employee... View Details

Keywords: Communication Strategy; Change Management; Communication; Change; Leadership; Management; Energy Industry; India

March 1987 (Revised January 1988)
Case

Paul Revere Insurance Co. (B)

Describes a program of value-analysis workshops undertaken by this company as part of its massive effort to regain the number one position in its industry. The value-analysis workshops are the second half of the company's two-part Quality Has Value process. The focus... View Details

Keywords: Quality; Valuation; Competitive Strategy; Insurance Industry; United States

2005
Book

Multinationals and Global Capitalism: From the Nineteenth to the Twenty-First Century

By: Geoffrey Jones

This book provides an essential framework for understanding global business. It shows how entrepreneurs built a global economy in the nineteenth century by creating firms that pursued resources and markets across borders. It demonstrates how firms shifted strategies as... View Details

Keywords: Capitalism; Multinational Firms and Management; Globalization; History; Economy; Trade; Strategy

Find at Harvard

March 1994 (Revised December 1995)
Case

McArthur/Glen Realty Corp.

By: William J. Poorvu and John H. Vogel Jr.

Jonathan Potter is considering an investment in the newly formed McArthur/Glen Real Estate Investment Trust. The case gives some background on real estate investment trusts and their history. Also discusses manufacturers' outlet shopping centers, the type of real... View Details

Keywords: Investment; Real Estate Industry