Publications

May 1996
Teaching Note

Partners HealthCare System, Inc. (A) TN

By: Gary P. Pisano

Teaching Note for (9-696-062). View Details

Keywords: Health Industry; Massachusetts

October 1988 (Revised March 1989)
Supplement

Florida Power Light Quality Improvement (QI) Story Exercise (B)

Designed to be used as an in-class handout after Florida Power Light Quality Improvement (QI) Story Exercise (A). A rewritten version of an earlier case by the same authors. View Details

Keywords: Quality; Utilities Industry; Florida

December 1988 (Revised March 1993)
Teaching Note

National Demographics & Lifestyles (A), Teaching Note

Teaching Note for (9-388-043). View Details

Keywords: Information Industry; Colorado

October 2021
Supplement

Diversifying P&G's Supplier Base (B)

By: Kris Ferreira, Kym Lew Nelson, Carin-Isabel Knoop and Sarah Mehta

This (B) case accompanies the (A) case of the same title. View Details

Keywords: Business Ventures; Mergers and Acquisitions; Business Model; Business Organization; Family Business; Joint Ventures; Demographics; Diversity; Ethnicity; Race; Fairness; Ownership; Supply Chain Management; Consumer Products Industry; Service Industry; United States; Ohio

July 2000 (Revised May 2002)
Teaching Note

Cambridge Hospital Community Health Network - The Primary Care Unit TN

By: V.G. Narayanan and Lisa Brem

Teaching Note for (9-100-054). View Details

Keywords: Health Industry; Service Industry; Massachusetts

January 2016
Case

Acxiom

By: John Deighton

Acxiom built the market for personal data, yet sales have been flat for a decade during which marketing's appetite for data has exploded. Will the acquisition of a digital data onboarder LiveRamp give marketers what they want from a data broker? View Details

Keywords: Big Data; Direct Marketing; Personal Data; Privacy; Digital Marketing; Retargeting; Rights; Analytics and Data Science; Ethics; Marketing; United States

Profile

Tuce Zengin Van den Eynde

Both Tuce Zengin Van den Eynde and her husband, Alain, had completed master’s degrees, and had considerable experience in corporate finance. But Alain was eager to go the United States to get an MBA, View Details

Keywords: Other Financial Services; Entrepreneurship

April 1996 (Revised September 2003)
Case

Crown Cork & Seal/CarnaudMetalbox

By: William E. Fruhan Jr. and William DeWitt

A U.S. packaging firm acquires a French packaging firm with the objective of creating the largest global packaging firm in the world. View Details

Keywords: Acquisition; Cross-Cultural and Cross-Border Issues; Service Industry; France; United States

December 2001 (Revised November 2005)
Case

Li & Fung (B): Internet Issues

By: F. Warren McFarlan and Iris T. Li

Supplements the (A) case. View Details

Keywords: Retail Industry; Hong Kong; India; Europe; United States

13 Jul 2016
News

From Money to Ministry

arts organizations. He has served as a docent at the Museum of Contemporary Art in Chicago and the Detroit Institute of Arts, and currently serves on the board of the Jackalope Theatre Company, a black-box... View Details

Keywords: Margie Kelley

24 Apr 2014
News

A lifelong mission to save the oceans

Andreas Merkl (MBA 1989) is on a mission to protect the world’s oceans. The president and CEO of the Ocean Conservancy is devoted to supporting delicate ocean ecosystems—guarding against overfishing and... View Details

January 2006 (Revised October 2009)
Supplement

Negotiating Star Compensation at the USAWBL (A-2): Confidential Instructions for the Boston Sharks General Manager

By: Ian Larkin, James K. Sebenius and Guhan Subramanian

Keywords: Negotiation; Compensation and Benefits; Sports; Sports Industry; Boston

August 2021
Supplement

Crisis at the 11th Hour — Protagonist Video

By: Rebecca Henderson and Trevor Fetter

A successful lawyer describes an important decision she had to make as a young attorney about whether to disclose information in a contract. View Details

Keywords: Decisions; Negotiation; Contracts; New York (city, NY)

April 2001 (Revised April 2018)
Teaching Note

Robert Moses

By: Kathleen McGinn and Linda-Eling Lee

Teaching Note for (800-271). View Details

Keywords: New York (city, NY)

July 1997
Case

Treasury Inflation-Protection Securities (TIPS)

Explores the development of a new product offering based on the first issuance of "real" bonds in the United States. Looks at a specific organization's efforts to position itself to profit from this market development. Follows naturally from a case on nominal bonds. View Details

Keywords: Risk Management; Bonds; Inflation and Deflation; United States