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      • 10 Oct 1997
      • Conference Presentation

      Managing Product Development in Rapidly Changing Environments

      By: Alan MacCormack
      Keywords: Product Development; Management; Change
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      MacCormack, Alan. "Managing Product Development in Rapidly Changing Environments." Paper presented at the INFORMS Annual Meeting, October 10, 1997.
      • October 1997 (Revised September 2003)
      • Case

      Eli Lilly and Company: Drug Development Strategy (A)

      By: Stefan H. Thomke, Ashok Nimgade and Paul Pospisil
      Describes how Eli Lilly and Co. tries to accelerate its new drug development process with the aid of "combinatorial chemistry"--a rapidly emerging and revolutionary approach to preclinical drug discovery. The product manager of a potential blockbuster migraine drug... View Details
      Keywords: Chemicals; Finance; Innovation and Invention; Time Management; Markets; Product Development; Organizations; Business Processes; Problems and Challenges; Business and Stakeholder Relations; Competition; Pharmaceutical Industry
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      Thomke, Stefan H., Ashok Nimgade, and Paul Pospisil. "Eli Lilly and Company: Drug Development Strategy (A)." Harvard Business School Case 698-010, October 1997. (Revised September 2003.)
      • September 1997
      • Case

      Tri Valley Growers: A New Age Co-op

      By: Ray A. Goldberg and Mollie H. Carter
      Tri Valley Growers is a dominant co-operative in its industry and, yet, still suffers from poor returns. The board of directors worked with the new CEO to change the product, market, and financing focus of the co-op to assure a long and profitable future for its... View Details
      Keywords: Capital; Profit; Goods and Commodities; Product Marketing; Cooperative Ownership
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      Goldberg, Ray A., and Mollie H. Carter. "Tri Valley Growers: A New Age Co-op." Harvard Business School Case 598-003, September 1997.
      • July 1997
      • Case

      Walt Disney's Dennis Hightower: Weaving Together the European Operations

      By: Ashish Nanda
      The case describes the actions taken by Dennis Hightower as president of Disney Consumer Products in Europe and the Middle East from 1988 to 1994. It focuses on how he has gone about establishing a regional office and knitting local operations closer together, the... View Details
      Keywords: Organizational Change and Adaptation; Business or Company Management; Multinational Firms and Management; Entertainment and Recreation Industry; Middle East; Europe
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      Nanda, Ashish. "Walt Disney's Dennis Hightower: Weaving Together the European Operations." Harvard Business School Case 898-026, July 1997.
      • July 1997 (Revised December 1997)
      • Case

      Allentown Materials Corporation: The Electronic Products Division (A)

      By: Michael Beer
      A division of Allentown Materials Corp. has financial and organizational problems. Conflict and lack of coordination exist between functional groups. Employees do not have a sense of direction, and morale is low. The cause of these problems is found in a change in... View Details
      Keywords: Change Management; Transformation; Employees; Working Conditions; Business or Company Management; Organizational Change and Adaptation; Electronics Industry
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      Beer, Michael. "Allentown Materials Corporation: The Electronic Products Division (A)." Harvard Business School Case 498-023, July 1997. (Revised December 1997.)
      • July 1997
      • Case

      Allentown Materials Corporation: The Electronic Products Division (B)

      By: Michael Beer
      Focuses on the recommendations and implementation strategy made by the organizational development group to address the division's problems. A rewritten version of an earlier case. View Details
      Keywords: Change Management; Strategy; Organizational Change and Adaptation; Electronics Industry; United States
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      Beer, Michael. "Allentown Materials Corporation: The Electronic Products Division (B)." Harvard Business School Case 498-024, July 1997.
      • July 1997
      • Supplement

      Allentown Materials Corporation: The Electronic Products Division (C)

      By: Michael Beer
      Supplements the (A) and (B) cases. Designed as an in-class handout. A rewritten version of an earlier supplement. View Details
      Keywords: Change Management; Strategy; Organizational Change and Adaptation; Electronics Industry; United States
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      Beer, Michael. "Allentown Materials Corporation: The Electronic Products Division (C)." Harvard Business School Supplement 498-025, July 1997.
      • May 1997 (Revised March 1998)
      • Case

      Teradyne: Managing Disruptive Change

      By: Joseph L. Bower
      Three cases deal with the introduction of a new product to Teradyne's line of semiconductor test equipment. Teradyne: Managing Strategic Change provides historic and administrative background for the other two cases. Teradyne: The Aurora Project deals with the problems... View Details
      Keywords: Business Startups; Disruption; Management; Market Entry and Exit; Product; Product Development; Problems and Challenges; Competitive Strategy; Corporate Strategy; Technology
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      Bower, Joseph L. "Teradyne: Managing Disruptive Change." Harvard Business School Case 397-112, May 1997. (Revised March 1998.)
      • May 1997 (Revised March 1998)
      • Case

      Teradyne: Managing Strategic Change

      By: Joseph L. Bower
      Three cases deal with the introduction of a new product to Teradyne's line of semiconductor test equipment. This case provides historic and administrative background for the other two cases. Teradyne: The Aurora Project deals with the problems facing the head of a... View Details
      Keywords: Business Startups; Change Management; Business or Company Management; Market Entry and Exit; Product; Problems and Challenges; Competitive Strategy; Corporate Strategy; Technology
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      Bower, Joseph L. "Teradyne: Managing Strategic Change." Harvard Business School Case 397-113, May 1997. (Revised March 1998.)
      • May 1997 (Revised October 2007)
      • Case

      Teradyne: The Aurora Project

      By: Joseph L. Bower
      Three cases deal with the introduction of a new product to Teradyne's line of semiconductor test equipment. Teradyne: Managing Strategic Change provides historic and administrative background for the other two cases. This case deals with the problems facing the head of... View Details
      Keywords: Business Divisions; Business Startups; Customer Satisfaction; Product Launch; Product Development; Corporate Strategy; Semiconductor Industry
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      Bower, Joseph L. "Teradyne: The Aurora Project." Harvard Business School Case 397-114, May 1997. (Revised October 2007.)
      • March 1997 (Revised March 1997)
      • Case

      Business Teams at Rubbermaid, Inc.

      By: Teresa M. Amabile and Dean Whitney
      Rubbermaid, a consumer-products company widely praised for its innovation, has instituted a company-wide experiment to stimulate innovation even further. The experiment consists of creating small cross-functional business teams within each division, with each team... View Details
      Keywords: Organizational Change and Adaptation; Innovation Strategy; Groups and Teams; Innovation and Management; Corporate Entrepreneurship; Consumer Products Industry; United States
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      Amabile, Teresa M., and Dean Whitney. "Business Teams at Rubbermaid, Inc." Harvard Business School Case 897-165, March 1997. (Revised March 1997.)
      • February 1997
      • Case

      Enron Development Corporation: The Dabhol Power Project in Maharashtra, India (A) (Abridged)

      By: Louis T. Wells Jr.
      A large, lucrative power plant is negotiated for construction/operation by an American power company in India's evolving privatized power sector. The process of incorporating the project is captured in this case. The American company will own and operate the plant in... View Details
      Keywords: Factories, Labs, and Plants; Transition; Energy Generation; Construction; Cross-Cultural and Cross-Border Issues; Emerging Markets; Negotiation Process; Production; Privatization; Energy Industry
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      Wells, Louis T., Jr. "Enron Development Corporation: The Dabhol Power Project in Maharashtra, India (A) (Abridged)." Harvard Business School Case 797-085, February 1997.
      • January 1997 (Revised June 1997)
      • Case

      Southwire: Beyond 2000

      By: F. Warren McFarlan and Melissa Dailey
      Southwire, based in Carrollton, GA, was the leading producer of aluminum and copper rod, wire, and cable for the transmission and distribution of electricity. In one decade, CEO Roy Richards, Jr. grew annual sales from $500 million in 1985 to $1.9 billion in 1995, an... View Details
      Keywords: Leading Change; Growth Management; Competitive Strategy; Global Strategy; Manufacturing Industry
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      McFarlan, F. Warren, and Melissa Dailey. "Southwire: Beyond 2000." Harvard Business School Case 397-074, January 1997. (Revised June 1997.)
      • Article

      Managerial Commitments and Technological Change in the U.S. Tire Industry

      By: D. Sull, R. Tedlow and R. Rosenbloom
      Keywords: Management; Information Technology; Change; Consumer Products Industry; Consumer Products Industry
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      Sull, D., R. Tedlow, and R. Rosenbloom. "Managerial Commitments and Technological Change in the U.S. Tire Industry." Industrial and Corporate Change 6, no. 2 (March 1997): 461–501.
      • November 1996 (Revised September 1997)
      • Case

      BancZero New Product Development

      By: Marco Iansiti and Alberto Moel
      The Mexico City office of a large U.S. bank is asked by clients to develop currency swaps, a derivative financial product. This case deals with the new product development process in financial services, and the problems and issues that are raised in product development... View Details
      Keywords: Product Development; Banks and Banking; Financial Instruments; Situation or Environment; Problems and Challenges; Risk and Uncertainty; Volatility; Banking Industry; Mexico City; United States
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      Iansiti, Marco, and Alberto Moel. "BancZero New Product Development." Harvard Business School Case 697-044, November 1996. (Revised September 1997.)
      • November 1996 (Revised February 1997)
      • Case

      Farmington Fresh: Growers Changing Produce Distribution

      By: Ray A. Goldberg and Don Daniels
      Opening up of Asian markets for U.S. produce provided an opportunity for large-scale producers to develop their own packing house and airline to ship their product to Asian markets. Teaching Purpose: How do farmers take a proactive strategy in reaching global produce... View Details
      Keywords: Distribution; Global Strategy; Air Transportation; Asia; United States
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      Goldberg, Ray A., and Don Daniels. "Farmington Fresh: Growers Changing Produce Distribution." Harvard Business School Case 597-047, November 1996. (Revised February 1997.)
      • November 1996 (Revised June 1999)
      • Case

      Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft

      By: Marco Iansiti and Alan D. MacCormack
      Describes how four companies in the Internet software market approach product development. Drawing upon short case studies of three recent projects, students are invited to synthesize the common attributes of development practice in turbulent environments. View Details
      Keywords: Product Development; Internet and the Web; Applications and Software; Situation or Environment; Volatility; Risk and Uncertainty; Research and Development; Information Technology Industry; United States
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      Iansiti, Marco, and Alan D. MacCormack. "Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft." Harvard Business School Case 697-052, November 1996. (Revised June 1999.)
      • October 1996 (Revised November 1996)
      • Case

      Boston Beer Company: Samuel Adams, Brewmaster Leading a Revolution

      By: Ray A. Goldberg and Mollie H. Carter
      Boston Beer Co. revolutionized the beer industry by identifying and responding to a new consumer segment. Using the excess capacity in the brewing industry to establish contract brewing arrangements and an extremely capable sales force, the company opened the... View Details
      Keywords: Transformation; Leadership; Product Marketing; Product Development; Production; Quality; Salesforce Management; Segmentation; Food and Beverage Industry
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      Goldberg, Ray A., and Mollie H. Carter. "Boston Beer Company: Samuel Adams, Brewmaster Leading a Revolution." Harvard Business School Case 597-040, October 1996. (Revised November 1996.)
      • October 1996 (Revised March 1998)
      • Case

      Schroder Ventures: Launch of the Euro Fund

      By: Josh Lerner, Kate Bringham and Nick Ferguson
      Schroder Ventures is considering launching a pan-European fund in response to investor demand. This will lead to changes in the interactions between the parent organization and the national affiliates. A related question is the extent to which the private equity model... View Details
      Keywords: Change; Private Equity; Investment Funds; Multinational Firms and Management; Product Launch; Europe
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      Lerner, Josh, Kate Bringham, and Nick Ferguson. "Schroder Ventures: Launch of the Euro Fund." Harvard Business School Case 297-026, October 1996. (Revised March 1998.)
      • October 1996 (Revised December 1996)
      • Case

      United Electric Controls

      By: H. Kent Bowen, Jody H. Gittell and Sylvie Ryckebusch
      United Electric Controls (UE) was a small, traditional family-owned manufacturing company when Dave Reis, the youngest member of the Reis family, took over the business. This case describes Reis's efforts to change UE's traditional work practices in order to make the... View Details
      Keywords: Change Management; Family Business; Production; Business Strategy; Human Resources; Organizational Change and Adaptation; Decisions; Growth and Development Strategy; Information Technology; Electronics Industry; Manufacturing Industry; United States
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      Bowen, H. Kent, Jody H. Gittell, and Sylvie Ryckebusch. "United Electric Controls." Harvard Business School Case 697-006, October 1996. (Revised December 1996.)
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