Publications

November 2004 (Revised October 2005)
Supplement

Leading the Josie Esquivel Franchise (B)

By: Boris Groysberg and Laura Morgan Roberts

Supplements the (A) case. View Details

Keywords: Entertainment and Recreation Industry

October 2003 (Revised December 2003)
Case

Strategic Inflection: TiVo in 2003 (B)

By: David B. Yoffie, Pai-Ling Yin and Christina L. Darwall

Supplements the (A) case. View Details

Keywords: Entertainment and Recreation Industry

August 2003 (Revised November 2005)
Teaching Note

Electronic Arts Introduces The Sims Online (TN)

By: Youngme E. Moon

Teaching Note for (9-503-008). View Details

Keywords: Entertainment and Recreation Industry

July 1997
Case

Walt Disney's Dennis Hightower: Weaving Together the European Operations

By: Ashish Nanda

The case describes the actions taken by Dennis Hightower as president of Disney Consumer Products in Europe and the Middle East from 1988 to 1994. It focuses on how he has gone about establishing a regional office and knitting local operations closer together, the... View Details

Keywords: Organizational Change and Adaptation; Business or Company Management; Multinational Firms and Management; Entertainment and Recreation Industry; Middle East; Europe

October 1989
Case

Dennis Hightower and the Walt Disney Co. in Europe

Describes the initial entry challenges faced by Dennis Hightower after being assigned the task to revitalize and reposition Walt Disney Co. of Europe in preparation for 1992. Allows students to consider the challenges of cultural heterogeneity, Disney traditions, and... View Details

Keywords: Organizational Change and Adaptation; Cross-Cultural and Cross-Border Issues; Entertainment and Recreation Industry; United States; Europe

July 1994 (Revised January 1997)
Case

Steamboat Ski & Resort Corporation

By: Jeffrey F. Rayport

The largest ski resort in Colorado must determine how to select customer segments to focus its promotional and service-delivery efforts. Making segmentation work depends on reordering its pricing policy and "service packages." View Details

Keywords: Marketing Strategy; Service Delivery; Entertainment and Recreation Industry; Colorado

29 Apr 2014
First Look

First Look: April 29

such a way that talent is developed along with the business. Publisher's link: http://www.palgraveconnect.com/esm/doifinder/10.1057/9781137294678.0085 August 2013 International Journal of Industrial Organization Information and Two-Sided... View Details

Keywords: Sean Silverthorne

Teaching Interest

Overview

By: John A. Deighton

I teach about the ecosystem of big data, the role of data in advertising and creative industries, and customer management and personal privacy in an era of individual addressability. View Details

Keywords: Digital Marketing; Database Marketing; Social Media; Data Analytics; Information; Advertising; Marketing; Media; Technology; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry

13 Jan 2015
First Look

First Look: January 13

invention and innovation. We then describe how these factors are frequently measured in the data and some resulting empirical regularities. Innovative activity tends to be more concentrated than industrial activity, and we discuss... View Details

Keywords: Sean Silverthorne

June 1998 (Revised June 1999)
Case

Dixon Corporation: The Collinsville Plant

By: W. Carl Kester

Dixon Corp.faces the task of valuing a plant and an associated project that it is considering buying. The revisions are designed to enable the application of adjusted present value technique for valuation. A rewritten version of an earlier case. View Details

Keywords: Factories, Labs, and Plants; Valuation; Projects; Forecasting and Prediction; Acquisition; Entertainment and Recreation Industry; Entertainment and Recreation Industry

August 1967 (Revised January 1973)
Case

Brunswick Corp.: The Snurfer (A)

By: Paul A. Vatter

Keywords: Entertainment and Recreation Industry; Entertainment and Recreation Industry

Find at Harvard

May 2019
Teaching Note

SeatGeek

By: Robert F. Higgins and Sarah Mehta

Teaching Note for HBS No. 819-013. View Details

Keywords: Event Ticketing; Sports Ticketing; Business Ventures; Acquisition; Business Model; Decision Making; Digital Platforms; Sports; Strategy; Mobile and Wireless Technology; Information Technology; Entertainment and Recreation Industry; Entertainment and Recreation Industry; New York (city, NY)

March 2009
Teaching Note

Sex, Drugs, and Rock 'n Roll: The MTV Approach to Tackling HIV/AIDS (TN)

By: Tarun Khanna, Sonali R. Bloom and David E. Bloom

Teaching Note for [709429]. View Details

Keywords: Advertising; Emerging Markets; Health Pandemics; Announcements; Social Issues; Customers; For-Profit Firms; Business Strategy; Infrastructure; Multinational Firms and Management; Music Industry; Music Industry; Africa

March 2007 (Revised August 2009)
Case

Will RacingThePlanet Ltd. Reach the Finish Line?

Mary Gadams, founder and CEO of RacingThePlanet is facing one of the many logistical crises that her young Hong Kong-based venture faces as it stages its popular 4Deserts(tm) adventure marathon series in Atacama Chile, Gobi Desert Mongolia, Sahara Desert Egypt, and... View Details

Keywords: Global Range; Business or Company Management; Logistics; Entrepreneurship; Globalization; Sports Industry; Sports Industry; Hong Kong; Egypt; Mongolia; Chile; Antarctica

October 1997 (Revised September 2000)
Case

Disney (A): From Disneyland to Disney World—Learning the Art of Land Assembly

By: Michael A. Wheeler and Georgia Levenson

Walt Disney is contemplating sites for a new theme park, building on the success of Disneyland in Anaheim. The focus is on Disney's strategy for land negotiation and acquisition, which is informed by his experience with the Anaheim park. View Details

Keywords: Negotiation Types; Negotiation Tactics; Acquisition; Tourism Industry; Tourism Industry; California