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  • All HBS Web  (2,626)
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  • August 2019 (Revised April 2021)
  • Case

Unifying Divisions: Joro's Mission to Preserve the Planet

By: Shikhar Ghosh and Marilyn Morgan Westner
The case focuses on the initial startup team and Founders’ agreements. In March 2018, Sanchali Pal proposed renegotiating the informal founders’ agreement and equity split she and her co-founders had drafted the previous spring. They had been working together for over... View Details
Keywords: Founders' Agreements; Business Startups; Climate Change; Agreements and Arrangements; Conflict Management
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Ghosh, Shikhar, and Marilyn Morgan Westner. "Unifying Divisions: Joro's Mission to Preserve the Planet." Harvard Business School Case 820-032, August 2019. (Revised April 2021.)
  • May 2016
  • Teaching Plan

Mission Impossible? Yummy77 Delivers Groceries within the Hour

By: Benjamin Edelman
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Edelman, Benjamin. "Mission Impossible? Yummy77 Delivers Groceries within the Hour." Harvard Business School Teaching Plan 916-051, May 2016.
  • March 1, 2004
  • Other Article

Mission to Mars: It Really Is Rocket Science

By: Alan MacCormack and Sean Silverthorne
Citation
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MacCormack, Alan, and Sean Silverthorne. "Mission to Mars: It Really Is Rocket Science." Harvard Business School Working Knowledge (March 1, 2004). (Interview.)
  • 2005
  • Other Unpublished Work

Accountability Myopia Can Impede NGO Learning and Mission

By: Alnoor Ebrahim
Keywords: Non-Governmental Organizations; Governance; Mission and Purpose; Learning
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Ebrahim, Alnoor. "Accountability Myopia Can Impede NGO Learning and Mission." InterAction, 2005.
  • 19 Aug 2015
  • Research & Ideas

Codeacademy’s Delicate Work of Adding Monetization Without Crushing Mission

pursuing a double bottom line of being both mission-driven and profitable. Can Codecademy stay true to its mission of always being free and still turn a profit? Jeff Bussgang: I have some experience as a "double bottom-line" entrepreneur... View Details
Keywords: Re: Jeffrey J. Bussgang; Technology
  • February 2020 (Revised September 2021)
  • Supplement

Mission Related Investments at the Ford Foundation (B)

By: Shawn Cole, Michael Norris and T. Robert Zochowski
Supplements the (A) case. View Details
Keywords: Mission-Related Investing; Philanthropy; Foundation; Endowments; Socially Responsible Investing; Investment; Institutional Investing; Investment Activism; Governance; Corporate Social Responsibility and Impact; Mission and Purpose; Social Enterprise; Philanthropy and Charitable Giving; United States
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Cole, Shawn, Michael Norris, and T. Robert Zochowski. "Mission Related Investments at the Ford Foundation (B)." Harvard Business School Supplement 220-027, February 2020. (Revised September 2021.)
  • October 2019
  • Teaching Note

Unifying Divisions: Loop's Mission to Preserve the Planet

By: Shikhar Ghosh and Marilyn Morgan Westner
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Ghosh, Shikhar, and Marilyn Morgan Westner. "Unifying Divisions: Loop's Mission to Preserve the Planet." Harvard Business School Teaching Note 820-050, October 2019.
  • November 2015 (Revised June 2017)
  • Case

Mission Impossible? Yummy77 Delivers Groceries within the Hour

By: Benjamin Edelman
Yummy77 considers alternative operational models to reduce cost, improve speed, and increase appeal. Can one of these approaches succeed where others have failed? View Details
Keywords: Grocery Delivery; Operations; Platforms; Logistics; Distribution; Food; Food and Beverage Industry; Retail Industry; China
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Edelman, Benjamin. "Mission Impossible? Yummy77 Delivers Groceries within the Hour." Harvard Business School Case 916-025, November 2015. (Revised June 2017.) (request a courtesy copy.)
  • June 2010 (Revised September 2010)
  • Case

Atlantis Paradise Island Resort & Casino: Improving Performance with a New Vision and Mission

By: Lynda M. Applegate and Gabriele Piccoli
Atlantis Paradise Island adopted a new vision and mission to provide its guests and employees an enhanced brand experience. The dilemma Atlantis faced was how to integrate the new vision and mission into all the brand touch points in order to improve customer... View Details
Keywords: Change Management; Customer Satisfaction; Corporate Entrepreneurship; Employee Relationship Management; Brands and Branding; Service Delivery; Mission and Purpose; Performance Improvement; Accommodations Industry
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Applegate, Lynda M., and Gabriele Piccoli. "Atlantis Paradise Island Resort & Casino: Improving Performance with a New Vision and Mission." Harvard Business School Case 810-140, June 2010. (Revised September 2010.)
  • 2014
  • Article

The Governance of Social Enterprises: Mission Drift and Accountability Challenges in Hybrid Organizations

By: Alnoor Ebrahim, Julie Battilana and Johanna Mair
We examine the challenges of governance facing organizations that pursue a social mission through the use of market mechanisms. These hybrid organizations, often referred to as social enterprises, combine aspects of both charity and business at their core. In this... View Details
Keywords: Governance; Hybrid Organizations; Nonprofit; Performance Measurement; Legal Form; Agency Theory; Stakeholder Management; Mission and Purpose; Social Enterprise; Corporate Accountability
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Ebrahim, Alnoor, Julie Battilana, and Johanna Mair. "The Governance of Social Enterprises: Mission Drift and Accountability Challenges in Hybrid Organizations." Research in Organizational Behavior 34 (2014): 81–100.
  • 2007
  • Report

Aggregating Impact: A Funder's Guide to Mission Investment Intermediaries

By: Mark R. Kramer and Sarah E. Cooch
Despite the wide range of impact investment intermediaries that are available and the advantages they can offer, many funders remain unaware of this growing trend to deliver both social impact and financial returns. This study from 2007 provides an overview of these... View Details
Keywords: Financial Intermediaries; Foundations; Impact Investment; Development Economics; Mission and Purpose; Investment; Strategy
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Kramer, Mark R., and Sarah E. Cooch. "Aggregating Impact: A Funder's Guide to Mission Investment Intermediaries." Report, FSG, November 2007.
  • 2021
  • Working Paper

Enabling Mission Impact: Funding Strategies for High-Risk High-Reward Innovation

By: Carolyn J. Fu, Lars Frolund and Fiona Murray
Keywords: Innovation and Invention; Research and Development
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Fu, Carolyn J., Lars Frolund, and Fiona Murray. "Enabling Mission Impact: Funding Strategies for High-Risk High-Reward Innovation." MIT Innovation Policy Working Paper, February 2021.
  • 28 Apr 2023
  • Cold Call Podcast

Sweden’s Northvolt Electric Battery Maker: A Startup with a Mission

Keywords: Re: George Serafeim; Battery; Auto; Electronics; Energy
  • November 2023 (Revised May 2024)
  • Case

Kickstarter: Crowdfunding for the Arts

By: Rohit Deshpandé and Alexis Lefort
Kickstarter was a virtual crowdfunding platform and community that allowed creators of all kinds to raise funding for creative projects. The executive team was wrestling with a tension in its business model: the organization earned the majority of its revenue from... View Details
Keywords: Fundraising; Mission; Crowdfunding; Corporate Social Responsibility and Impact; Mission and Purpose; Philanthropy and Charitable Giving; Arts; Web Services Industry; United States
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Deshpandé, Rohit, and Alexis Lefort. "Kickstarter: Crowdfunding for the Arts." Harvard Business School Case 524-016, November 2023. (Revised May 2024.)
  • 02 Aug 2024
  • HBS Case

How a Mission to Cut Food Waste Launched a Multimillion-Dollar Venture

On a hectic Friday in October 2016, Josh Domingues wondered if he had made a mistake quitting the security of a well-paying job managing contracts for professional hockey players to start a new venture selling nearly expired groceries at discount prices. After all, a... View Details
Keywords: by Lane Lambert; Technology; Information Technology
  • January 2024
  • Technical Note

The ICARUS Principles: What It Takes to Tackle the World

By: Debora L. Spar and Julia M. Comeau
Over the course of the 20th century, most of the world’s major multinational corporations framed their mission around Milton Friedman’s famous mantra: that the sole purpose of the firm is to maximize its shareholders’ profits. Recently, however, growing numbers of... View Details
Keywords: Purpose; Mission; Social Business; Corporate Social Responsibility and Impact; Mission and Purpose; Social Enterprise; For-Profit Firms
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Spar, Debora L., and Julia M. Comeau. "The ICARUS Principles: What It Takes to Tackle the World." Harvard Business School Technical Note 324-055, January 2024.
  • July 2020
  • Case

Sesame Workshop (C): Mission Critical Responses to Global and National Crises

By: Rosabeth Moss Kanter and Joyce J. Kim
Beginning in March 2020, Sesame Workshop navigated a global pandemic and racial justice crisis, which caused unemployment, business shutdowns, school closures, and remote work. The CEO and team responded with new partnership using its assets and reinforcing its... View Details
Keywords: Health Pandemics; Social Issues; Crisis Management; Global Range; Mission and Purpose; Education; Education Industry; Media and Broadcasting Industry
Citation
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Kanter, Rosabeth Moss, and Joyce J. Kim. "Sesame Workshop (C): Mission Critical Responses to Global and National Crises." Harvard Business School Case 321-016, July 2020.
  • December 2013
  • Article

To Reconcile Mission and Margin, Deliver Better Outcomes at Lower Costs

By: Robert S. Kaplan, Pamela Greenhouse and Anthony DiGioia
Citation
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Kaplan, Robert S., Pamela Greenhouse, and Anthony DiGioia. "To Reconcile Mission and Margin, Deliver Better Outcomes at Lower Costs." Orthopedics Today (December 2013).
  • September 2008
  • Teaching Note

Ben & Jerry's: Preserving Mission & Brand within Unilever (TN)

By: James E. Austin
Teaching Note for [306037]. View Details
Keywords: Consumer Products Industry
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Austin, James E. "Ben & Jerry's: Preserving Mission & Brand within Unilever (TN)." Harvard Business School Teaching Note 309-051, September 2008.
  • March 2022 (Revised May 2022)
  • Case

Reclaiming the Land of Purple: Purpl’s Mission to Unlock Finance in Lebanon

By: Lauren Cohen and Grace Headinger
Karl Naim, Co-Founder and CEO of Purpl, embarked on a venture to lower remittance costs for his native Lebanon. Since October 2019, the Lebanese economy had entered a free fall as its banking sector collapsed and large swathes of its population were plunged into... View Details
Keywords: Business Startup; Fintech; Inflation; Deflation; Cross-border Frictions; Remittances; Business Startups; Diasporas; Financial Crisis; Money; Entrepreneurship; Cross-Cultural and Cross-Border Issues; Poverty; Financial Institutions; Banking Industry; Financial Services Industry; Technology Industry; Lebanon
Citation
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Cohen, Lauren, and Grace Headinger. "Reclaiming the Land of Purple: Purpl’s Mission to Unlock Finance in Lebanon." Harvard Business School Case 222-078, March 2022. (Revised May 2022.)
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