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- All HBS Web
(114)
- News (29)
- Research (82)
- Events (1)
- Multimedia (4)
- Faculty Publications (48)
- March 2015
- Teaching Note
CVS Health: Promoting Drug Adherence
Email mking@hbs.edu for a courtesy copy.
This Teaching Note explains the theory of the case and teaching plan for the case: CVS Health: Promoting Drug Adherence (515010). The case finds Helena Foulkes, Executive... View Details
This Teaching Note explains the theory of the case and teaching plan for the case: CVS Health: Promoting Drug Adherence (515010). The case finds Helena Foulkes, Executive... View Details
Keywords: Medication Adherence; Affordable Care Act (ACA); Marketing Strategy; Communication Strategy; Customer Value and Value Chain; Decisions; Health Care and Treatment; Goals and Objectives; Resource Allocation; Marketing Communications; Consumer Behavior; Measurement and Metrics; Service Delivery; Behavior; Motivation and Incentives; Social Issues; Information Technology; Value Creation; Health Industry; Pharmaceutical Industry; Insurance Industry; Public Relations Industry; Retail Industry; United States
John, Leslie, John Quelch, and Robert Huckman. "CVS Health: Promoting Drug Adherence." Harvard Business School Teaching Note 515-086, March 2015. (Email mking@hbs.edu for a courtesy copy.)
- 03 Jul 2018
- First Look
New Research and Ideas, July 3, 2018
people. The rollout of the new technology is garnering a good deal of public attention, not just for the unfamiliar new “dialing” process that customers are required to learn, but also because of the mass layoffs of the women who served... View Details
Keywords: Dina Gerdeman
- 15 Aug 2023
- HBS Case
(Virtual) Reality Check: How Long Before We Live in the 'Metaverse'?
The recent rollout of ChatGPT by OpenAI has set the world abuzz about the potential of artificial intelligence. But whatever happened to the last tech phenomenon, the “metaverse”? The once-heavily hyped future of immersive 3D technology... View Details
- 02 Feb 2023
- Research & Ideas
Why We Still Need Twitter: How Social Media Holds Companies Accountable
social media as a tool to expose corporate misconduct, Heese and Pacelli used data from the 3G (third generation) mobile broadband network rollout to identify increased activity on Twitter, plus they studied reports of corporate... View Details
- 07 Mar 2023
- HBS Case
ChatGPT: Did Big Tech Set Up the World for an AI Bias Disaster?
ChatGPT, the remarkable AI chatbot garnering attention worldwide. The rollout comes amid mounting concerns that AI could perpetuate cultural, racial, and gender biases, sparking intense debate over the uses—and misuses—of this powerful... View Details
- 07 Jul 2019
- HBS Case
Walmart's Workforce of the Future
Walmart planned for 500,000 employees to go through Pathways in 2016, the initial rollout was considerably lower; as a result, Walmart needed to revamp some parts of the program to speed up its completion rate. (Its Academies program,... View Details
- Web
Profiles - MBA
next generation rollouts by identifying and then cultivating their own niche consumer market. The forethought, insight, and flexibility which this developmental process required is unparalleled, and I am continually amazed that two... View Details
- 21 May 2024
- News
A New Chapter
Africa. Imagine Worldwide is currently executing a country-wide rollout to transform Malawi’s primary school system and aims to replicate that success in other nations in the area. Some 6,000 primary schools serve 3.8 million students in... View Details
- 13 May 2024
- Research & Ideas
Picture This: Why Online Image Searches Drive Purchases
for the research. Farronato hopes to eventually study the impact of searching solely with images. Embedded inside a retailer’s new rollout In 2021, the authors collaborated with one of the largest e-commerce platforms in China as it... View Details
- 01 Feb 2022
- Book
Innovation Isn’t Just for Startups: How Big Companies Can Succeed
Meanwhile, starting in 2013, Analog Devices CEO Vince Roche encouraged innovators from the top down and transformed the semiconductor giant into a designer of integrated, strategic systems—including a platform that accelerated the global View Details
Keywords: by Lane Lambert
- 17 Jun 2011
- HBS Case
KFC’s Explosive Growth in China
A Matter Of Scale One key issue the case examines is "how to implement the rollout of a fast-food chain involving so many stores across such a vast—and regionally different—country," says Bell, who teaches the case in the... View Details
- Web
Impact of the New Medium - Edwin H. Land & Polaroid | Harvard Business School
holiday sales season, the demonstration took place at Jordan Marsh in Boston, one of the region's leading department stores. To orchestrate the rollout of the product, Polaroid hired J. Harold Booth, known for his success in sales and... View Details
- 01 Dec 2019
- News
Bridging the Gap
United Way, and Scott Wilson of Volkswagen led the rollout of a program emphasizing five interventions (including “talk, sing, and point”; “count, group, and compare”; and “read and discuss stories”) that positively affect the swiftly... View Details
- 12 Jan 2023
- News
‘Debiasing’ Debt with Data
cloud computing services that runs on the same infrastructure that Google uses internally for its own end-user products. Ballard says the technology rollout and capitalization process will take place over the coming year; his plan is to... View Details
Keywords: Ralph Ranalli
- 16 Mar 2020
- Research & Ideas
How the Coronavirus Is Already Rewriting the Future of Business
owners (and their investors and lenders) in all sectors will have to both outfit their buildings to measure components of public health and also respond to their occupants doing their own assessments. This might be disconcerting, and the View Details
Keywords: by Dina Gerdeman
- 09 Mar 2015
- Research & Ideas
Why Entrepreneurs Should Go Work for Government
executing it." In the HBS case study More Citizens Connect, Weiss details some of the learning challenges involved with Citizens Connect, the 311 app produced for Boston. After the successful rollout in that city, project creators... View Details
Keywords: by Michael Blanding
- Web
Policymakers - Institute For Strategy And Competitiveness
universal measurement and public reporting Link reimbursement to clinical performance using outcome reporting Set accounting standards for meaningful cost reporting in health care Accelerate the bundled pricing rollout schedule in CMS... View Details
- 01 Oct 2001
- News
Jeffery E. Sagansky: That's Entertainment
start a network from scratch?" In a stellar career that has also included stints running several movie studios and a national theater chain (as well as leading the initial U.S. rollout of Sony's PlayStation), Sagansky has always had his... View Details
- 01 Dec 2018
- News
Adapting to Meet Changing Needs
students, and it’s also stretching the faculty to think more broadly about how we translate research into teaching.” —Joshua Margolis, James Dinan and Elizabeth Miller Professor of Business Administration Scheduled for rollout early 2019,... View Details
- 01 Jun 2012
- News
Think Locally, Act Globally
IBM for IT and Ericsson, Nokia Siemens, and Huawei for network. If we do well, then they do well. It’s that simple.” This low-cost model helps Bharti reduce operating costs and pass savings on to customers. With aggressive rollout and... View Details