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Publications

Publications

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Filter Results: (816) Arrow Down Arrow Up

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  • All HBS Web  (816)
    • News  (192)
    • Research  (548)
    • Events  (8)
    • Multimedia  (5)
  • Faculty Publications  (275)

Show Results For

  • All HBS Web  (816)
    • News  (192)
    • Research  (548)
    • Events  (8)
    • Multimedia  (5)
  • Faculty Publications  (275)
← Page 4 of 816 Results →
  • 19 May 2011
  • Research & Ideas

Empathy: The Brand Equity of Retail

There's a famous line from the movie The Godfather, which is often repeated in corporate settings: "This is business, not personal." Ironically, though, that statement is actually bad business advice. During the Consortium for Operational Excellence in View Details
Keywords: by Carmen Nobel; Health
  • August 2002 (Revised June 2006)
  • Case

Great Dakota Bank: Online Banking

By: Frances X. Frei, Youngme E. Moon and Hanna Rodriguez-Farrar
In 2002, Great Dakota Bank's retail division is considering how heavily it should be promoting the company's online banking service. A recent promotional campaign appears to have significantly increased enrollments in online banking, but it is unclear whether the bank... View Details
Keywords: Banks and Banking; Internet and the Web; Customer Relationship Management; Consumer Behavior; Demand and Consumers; Technological Innovation; Customer Value and Value Chain; Customer Satisfaction; Management; Service Operations; Banking Industry
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Frei, Frances X., Youngme E. Moon, and Hanna Rodriguez-Farrar. "Great Dakota Bank: Online Banking." Harvard Business School Case 603-011, August 2002. (Revised June 2006.)
  • 01 Mar 2011
  • News

Swap ’Em If You Got ’Em

Hall (right): An online market for military personnel. Blake Hall (MBA ’10) grew up in a military family, became an Army Ranger, and was a platoon leader in Iraq for fifteen months. A conversation with a fellow veteran about the... View Details
Keywords: online retail; online shopping; online marketplace; National Security and International Affairs; Government; News, Library, Internet, and Other Services; Information
  • February 2015 (Revised April 2016)
  • Supplement

Quincy Apparel (B)

By: Thomas R. Eisenmann and Lisa C. Mazzanti
The (B) case provides post-mortem analysis from Quincy's cofounders on why their startup failed and what they could have done differently. Explanations for failure focus on Quincy's ambitious value proposition and resulting operational challenges; cofounder conflict;... View Details
Keywords: Retail; Online Retail; Women's Apparel; Internet and the Web; Entrepreneurship; Failure; Business Startups; E-commerce; Retail Industry; Retail Industry
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Eisenmann, Thomas R., and Lisa C. Mazzanti. "Quincy Apparel (B)." Harvard Business School Supplement 815-095, February 2015. (Revised April 2016.)
  • June 2020 (Revised August 2020)
  • Case

Majid Al Futtaim Retail Geographic Expansion: Brick or Click?

By: Juan Alcácer and Alpana Thapar
This case illustrates the challenges that retailers face when they aggressively pursue geographical growth by expanding both their physical store network and their online presence. It features Majid Al Futtaim (MAF) Retail, a franchisee of Carrefour hypermarkets in the... View Details
Keywords: Stores; Ecommerce; Strategy; Expansion; Geographic Location; Decision Making; Internet and the Web; Digital Transformation; E-commerce; Retail Industry; Middle East
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Alcácer, Juan, and Alpana Thapar. "Majid Al Futtaim Retail Geographic Expansion: Brick or Click?" Harvard Business School Case 720-482, June 2020. (Revised August 2020.)
  • 02 Mar 2015
  • Research & Ideas

Retail Reaches a Tipping Point—Which Stores Will Survive?

authors look to the future—what will the shopping experience be like for us, and for retailers, as ecommerce becomes an ever larger part of the market. In early February, 93-year-old retailer RadioShack announced it was filing for... View Details
Keywords: by Sean Silverthorne; Retail
  • 01 Sep 2010
  • News

Online Fashionistas

MAYBANK AND WILSON: Doing well while looking good. Courtesy Gilt Groupe Cofounded in 2007 by Alexandra Wilkis Wilson (MBA ’04), formerly of Louis Vuitton and Bulgari, and ex-eBayer Alexis Maybank (MBA ’04), Gilt Groupe is an online, members-only, luxury View Details
Keywords: Retail Trade; Retail Trade
  • Web

Online Business Strategy Course | HBS Online

enduring financial success "The course has given me the confidence to know that my suggestions have a solid business basis." Jennifer Moret Financial Analyst What You Earn Certificate of Completion Boost your resume with a Certificate of Completion from HBS View Details
  • November 2015 (Revised April 2018)
  • Case

Flipkart (A): Transitioning to a Marketplace Model

By: Das Narayandas, Sunil Gupta and Rachna Tahilyani
In 2015, Sachin and Binny Bansal, co-founders of India’s largest e-commerce company, are wondering if it is time to move from a hybrid model to a full marketplace. While Amazon runs a hybrid model, Alibaba operates a marketplace. In addition, Flipkart has been losing... View Details
Keywords: Marketplaces; Online Retail; Digital Platforms; Internet and the Web; Business Model; Growth and Development Strategy; Emerging Markets; E-commerce; Retail Industry; India
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Narayandas, Das, Sunil Gupta, and Rachna Tahilyani. "Flipkart (A): Transitioning to a Marketplace Model." Harvard Business School Case 516-017, November 2015. (Revised April 2018.)
  • May 2007 (Revised July 2011)
  • Background Note

Retail Shopping in 2007: The Net Versus the Mall

By: Stephen P. Bradley, Nancy Bartlett and James Weber
Provides an overview of the retail sector within the United States as online shopping captures an increased percentage of consumer spending. The role of enabling technologies and applications, including comparison shopping sites and recommendation systems, are covered.... View Details
Keywords: Spending; Marketing Channels; Demand and Consumers; Information Technology; Internet and the Web; Retail Industry; United States
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Bradley, Stephen P., Nancy Bartlett, and James Weber. "Retail Shopping in 2007: The Net Versus the Mall." Harvard Business School Background Note 707-566, May 2007. (Revised July 2011.)
  • Web

Business Economics Online Course | HBS Online

Planning Engineer at Rio Tinto What You Earn Certificate of Completion Boost your resume with a Certificate of Completion from HBS Online Earn by: completing this course Certificate of Specialization Signify your deep expertise in... View Details
  • June 2015
  • Teaching Note

Quincy Apparel

By: Thomas R. Eisenmann and Lisa C. Mazzanti
Keywords: Retail; Online Retail; Women's Apparel; Internet and the Web; Failure; E-commerce; Retail Industry; Retail Industry
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Eisenmann, Thomas R., and Lisa C. Mazzanti. "Quincy Apparel." Harvard Business School Teaching Note 815-118, June 2015.
  • February 2011 (Revised February 2012)
  • Case

Online Marketing at Big Skinny

By: Benjamin Edelman and Scott Duke Kominers
Describes a wallet maker's application of seven Internet marketing technologies: display ads, algorithmic search, sponsored search, social media, interactive content, online distributors, and A/B testing. Provides concise introductions to the key features of each... View Details
Keywords: Advertising Campaigns; Digital Marketing; Resource Allocation; Marketing Strategy; Performance Evaluation; Internet and the Web; Retail Industry
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Edelman, Benjamin, and Scott Duke Kominers. "Online Marketing at Big Skinny." Harvard Business School Case 911-033, February 2011. (Revised February 2012.) (request a courtesy copy.)
  • 07 Mar 2012
  • News

Fashion Tech Startups Emerge from HBS

Keywords: online retail; online shopping; fashion; Retail Trade; Retail Trade; Retail Trade; Retail Trade; Retail Trade; Retail Trade
  • February 2015 (Revised March 2022)
  • Case

Quincy Apparel (A)

By: Thomas R. Eisenmann and Lisa Mazzanti
Quincy Apparel designs, manufactures and sells work apparel for young professional women that offers the fit and feel of high-end brands at a lower price. In late 2012, Quincy's cofounders are debating how to approach a crucial board meeting. Their seed-stage startup... View Details
Keywords: Retail; Failure; Online Retail; Women's Apparel; Business Startups; Business Plan; Business Model; Entrepreneurship; Production; E-commerce; Retail Industry; Retail Industry; Retail Industry; New York (city, NY)
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Eisenmann, Thomas R., and Lisa Mazzanti. "Quincy Apparel (A)." Harvard Business School Case 815-067, February 2015. (Revised March 2022.)
  • 19 Nov 2018
  • Sharpening Your Skills

E-Santa: Is Retail Ready for Digital Christmas?

at risk of losing them. Retailing Revolution: Category Killers on the Brink Mass-market retailers, particularly big-box "category killers," are under critical pressure from online competitors. Why... View Details
Keywords: by Sean Silverthorne; Retail
  • March 2016 (Revised May 2018)
  • Case

ASOS PLC

By: John R. Wells and Gabriel Ellsworth
Launched in 2000, ASOS was one of the world’s largest online fashion specialists in 2018. Focusing on young consumers aged 16–25 years, the company offered over 85,000 items on its websites, many times more than the largest fashion stores, and added several thousand... View Details
Keywords: ASOS; AsSeenOnScreen; Online Fashion; Online Apparel; Nick Beighton; Nick Robertson; E-commerce; E-Commerce Strategy; Online Retail; Multichannel Retailing; Omnichannel; Social Media; Marketplaces; Shipping; Advertising; Digital Marketing; Business Growth and Maturation; Business Model; Business Startups; For-Profit Firms; Customer Focus and Relationships; Age; Gender; Currency Exchange Rate; Profit; Revenue; Geography; Geographic Scope; Global Range; Global Strategy; Globalized Firms and Management; Globalized Markets and Industries; Business History; Selection and Staffing; Journals and Magazines; Human Capital; Business or Company Management; Crisis Management; Goals and Objectives; Growth and Development; Growth and Development Strategy; Growth Management; Management Succession; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Product Positioning; Social Marketing; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Public Ownership; Problems and Challenges; Strategy; Adaptation; Business Strategy; Competition; Competitive Strategy; Corporate Strategy; Expansion; Vertical Integration; Segmentation; Internet and the Web; Mobile and Wireless Technology; Retail Industry; Retail Industry; Retail Industry; United Kingdom; England; London
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Wells, John R., and Gabriel Ellsworth. "ASOS PLC." Harvard Business School Case 716-449, March 2016. (Revised May 2018.)
  • July 2014 (Revised August 2014)
  • Case

AmazonFresh: Rekindling the Online Grocery Market

By: Rory McDonald, Clayton Christensen, Robin Yang and Ty Hollingsworth
More than a decade after the high-profile failures of several early online grocers, grocery remains the largest single U.S. retail category and one of the few that has not yet migrated online. Amazon began testing its grocery-delivery service, AmazonFresh, in Seattle,... View Details
Keywords: Innovation; New Markets; Grocery; Operations Strategy; Innovation and Invention; Strategy; Emerging Markets; Learning; Service Operations; Internet and the Web; Business Model; Food and Beverage Industry; United States
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McDonald, Rory, Clayton Christensen, Robin Yang, and Ty Hollingsworth. "AmazonFresh: Rekindling the Online Grocery Market." Harvard Business School Case 615-013, July 2014. (Revised August 2014.)
  • 09 Feb 2012
  • Sharpening Your Skills

Sharpening Your Skills: Online Marketing

retailer-initiated feedback loops. Retailers should ask themselves, How do I create a partnership with the consumer? Data collected from these programs can help merchants make smarter decisions on everything from where to open a new store... View Details
Keywords: Re: Multiple Faculty; Technology
  • April 2020
  • Background Note

U.S. Food Retail During the Pandemic: March 2020

By: José B. Alvarez and Natalie Kindred
This note, written in late March 2020 and mainly U.S. focused, looks at the unfolding impact of the coronavirus pandemic on food retailers and their suppliers. It allows student to consider the challenges facing food retail executives as they navigate urgent supply... View Details
Keywords: Coronavirus Pandemic; Risk and Uncertainty; Risk Management; Food; Supply Chain; Consumer Behavior; Demand and Consumers; Trade; Crisis Management; Health Pandemics; Food and Beverage Industry; Agriculture and Agribusiness Industry; Retail Industry; United States
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Alvarez, José B., and Natalie Kindred. "U.S. Food Retail During the Pandemic: March 2020." Harvard Business School Background Note 520-098, April 2020.
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