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(182)
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Show Results For
- All HBS Web
(182)
- People (1)
- News (31)
- Research (124)
- Multimedia (3)
- Faculty Publications (81)
- March 2018
- Teaching Note
Governance and Sustainability at Nike (A) and (B)
By: Nien-hê Hsieh
Teaching Note for HBS Nos. 313-146 and 313-147. View Details
- May 1992 (Revised August 1996)
- Case
NIKE in Transition (A): The Ascendancy of Bob Woodell
Explores Bob Woodell's tenure as Nike's first COO. Describes development of Woodell's management style, his attempts to develop the organization, and his responses to unforeseen business problems. Changing market forces, new competitors, a build-up of low-end... View Details
Keywords: Conferences; Crisis Management; Management Style; Marketing Strategy; Organizational Change and Adaptation; Performance Evaluation; Competition
Bartlett, Christopher A. "NIKE in Transition (A): The Ascendancy of Bob Woodell." Harvard Business School Case 392-105, May 1992. (Revised August 1996.)
- August 2012
- Teaching Plan
Nike Football: World Cup 2010 South Africa (TP)
By: Elie Ofek and Ryan Johnson
Ofek, Elie, and Ryan Johnson. "Nike Football: World Cup 2010 South Africa (TP) ." Harvard Business School Teaching Plan 513-033, August 2012.
- 03 Jul 2015
- News
Nike co-founder Knight steps down from unrivalled sports empire
- March 1995 (Revised April 1995)
- Case
NIKE Inc. in the 1990s (B): Strategy and Management Changes, 1993-1994
By: Robert J. Dolan
Describes Nike's performance to 1994 and describes challenges facing the new president and COO, Thomas Clarke. View Details
Dolan, Robert J. "NIKE Inc. in the 1990s (B): Strategy and Management Changes, 1993-1994." Harvard Business School Case 595-103, March 1995. (Revised April 1995.)
- November 2019 (Revised October 2022)
- Case
GOAT Group: Jordans, Yeezys, and the Global Secondary Sneaker Market
By: Jeffrey F. Rayport, Spencer Rascoff and George Gonzalez
Rayport, Jeffrey F., Spencer Rascoff, and George Gonzalez. "GOAT Group: Jordans, Yeezys, and the Global Secondary Sneaker Market." Harvard Business School Case 820-060, November 2019. (Revised October 2022.)
- June 1995 (Revised March 2008)
- Teaching Note
Phil Knight Managing NIKE's Transformation and Phil Knight: CEO at NIKE (1983) TN
By: Richard E. Walton
Teaching Note for (394-012) and (390-038). View Details
- January 2018
- Case
Under Armour
By: Rory McDonald, Clayton M. Christensen, Daniel West and Jonathan E. Palmer
After 20 years of growth unprecedented in the sports apparel industry, Under Armour finds itself with a new record to beat: making the leap from $5 to $10 billion in sales—a feat only accomplished to date by competitors Nike and Adidas. At the heart of this challenge... View Details
Keywords: Under Armour; Nike; Adidas; ＂Jobs To Be Done; Purpose Brands; Entrepreneurship; Customer Focus and Relationships; Innovation Strategy; Business Growth and Maturation; Growth Management; Innovation Leadership; Sports Industry; Apparel and Accessories Industry; Fashion Industry; Health Industry; Technology Industry; Retail Industry; United States; Maryland; Baltimore
McDonald, Rory, Clayton M. Christensen, Daniel West, and Jonathan E. Palmer. "Under Armour." Harvard Business School Case 618-020, January 2018.
- 01 Jun 2023
- HBS Case
A Nike Executive Hid His Criminal Past to Turn His Life Around. What If He Didn't Have To?
in seconds today. If Miller hadn’t concealed his previous life of crime, would he ever have been given the chance to start fresh and perform his way to remarkable success, making his mark as a highly influential African American business leader who ultimately landed at... View Details
- June 1990 (Revised October 1993)
- Case
Phil Knight: CEO at NIKE--1983
By: Richard E. Walton
An edited, shortened version of Phil Knight: CEO at Nike with parts of Nike (E) integrated into it. View Details
Keywords: Management Teams; Apparel and Accessories Industry; Entertainment and Recreation Industry; Sports Industry
Walton, Richard E. "Phil Knight: CEO at NIKE--1983." Harvard Business School Case 390-038, June 1990. (Revised October 1993.)
- 31 May 2023
- HBS Case
From Prison Cell to Nike’s C-Suite: The Journey of Larry Miller
View Video Editor's note: Watch the video in "full screen" mode for the best viewing experience. Before shaping one of the world’s largest sports brands, Nike executive Larry Miller spent years of his youth and early adulthood behind bars... View Details
- 31 May 2023
- HBS Case
Why Business Leaders Need to Hear Larry Miller's Story
Larry Miller shares how education helped him escape a life of crime and why employers should give the formerly incarcerated a second chance. ARTICLE: A Nike Executive Hid His Criminal Past to Turn His Life Around. What If He Didn't Have... View Details
- 02 Jun 2003
- Research & Ideas
Why Have Marketers Ignored America’s Man-of-Action Hero?
has been the central myth in American culture for the last twenty years. Yet only two brands that I've studied—Budweiser in the eighties and Nike in the period from 1988-1995—have tapped into this myth. Each brand used advertising to... View Details
Keywords: by Manda Salls
- November 2018 (Revised April 2019)
- Case
Nike: Changing the Sneakers Game
By: Anita Elberse, Bryce Aiken and Howard Johnson
“Our goal is to be the kind of start-up that would terrify Nike—if Nike didn’t already own us.” Ron Faris, general manager of S23NYC, a Manhattan-based digital studio owned by sports apparel giant Nike, is on the phone with Adam Sussman, Nike’s chief digital officer.... View Details
Keywords: Digital Technology; Apparel; Fashion; Superstar; Innovation; General Management; Mobile and Wireless Technology; Strategy; Marketing Strategy; Innovation and Invention; Management; Sports; Entertainment; Digital Strategy; Apparel and Accessories Industry
Elberse, Anita, Bryce Aiken, and Howard Johnson. "Nike: Changing the Sneakers Game." Harvard Business School Case 519-039, November 2018. (Revised April 2019.)
- March 1998 (Revised March 1999)
- Case
NIKE, Inc. in the 1990s (C)
By: John A. Quelch
In 1998, Nike's earnings and sales growth slowed. Management faced new competition from Adidas. This case asks students to review the various strategies (including diversification into sports equipment) pursued by Nike to resuscitate corporate growth. View Details
Keywords: Diversification; Competition; Product Launch; Brands and Branding; Growth and Development Strategy; Apparel and Accessories Industry; Sports Industry
Quelch, John A. "NIKE, Inc. in the 1990s (C)." Harvard Business School Case 598-119, March 1998. (Revised March 1999.)
- 02 May 2014
- Video
Tomato Jos: 2014 New Venture Competition Social Enterprise Runner-Up
- 30 May 2023
- Video
From Prison to Nike’s C-Suite: Larry Miller’s Journey
- 13 May 2013
- Blog Post
3 Projects, 1 Priceless Picture
I could fill another dozen blogs with all the fun activities I’ve experienced at Nike this summer: seeing Lebron James on campus as we celebrate his 11th year with the swoosh, playing pickup beach volleyball on Friday afternoons, taking a... View Details
Keywords: Consumer Products / Retail