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  • All HBS Web  (639)
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    • News  (105)
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Show Results For

  • All HBS Web  (639)
    • People  (6)
    • News  (105)
    • Research  (268)
    • Multimedia  (1)
  • Faculty Publications  (91)
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  • 26 May 2022
  • News

Northern California Club Honors Noom; LGBTQ Alumni Share HBS Stories

dinners were well-attended networking events that attracted many luminaries in Silicon Valley and helped raise the profile of HBS in the Silicon Valley. Due to COVID, we shifted to an all-virtual model to honor Noom. While we didn’t get... View Details
Keywords: Margie Kelley
  • 01 Jun 2015
  • News

Screen Grab

Union address in January. YouTube is the biggest, most visible platform for this shorter-form, nontraditional content, but other multichannel networks are springing up to offer a differentiated experience to win viewers. Jason Kilar (MBA... View Details
Keywords: Julia Hanna; HBO; Netflix; Hulu; Vimeo; YouTube; Telecommunications; Information; Arts, Entertainment
  • 12 Jan 2017
  • News

Personalizing Women’s Path to Success

child-rearing hiatus. Lisa Skeete Tatum (MBA 1998) has designed what she calls the ideal “playbook” for those situations, and more, with Landit, a technology startup that offers personal brand and network... View Details
Keywords: Jill Radsken
  • 01 Sep 2015
  • News

The Business of Love

inspiration boards with images ranging from playful to sexy to Brooklyn, to get a better sense of the brand Jess Deckinger describes as “warm and fuzzy,” and “a cooler way to do dating.” As the meeting ends, one designer sums up the... View Details
Keywords: April White
  • 01 Jun 2011
  • News

Downtime

Assassinations, Aravind Adiga because I loved his Booker Prize–winning debut novel, The White Tiger. The Soul of Leadership, Deepak Chopra because he spoke about it when I was interviewing him for a case on the branding of yoga. Let My... View Details
Keywords: fiction; Christianity
  • 01 Apr 2001
  • News

Beyond Accommodation

blind people through a network of associated agencies, NIB had once enjoyed a relative monopoly of the federal procurement market for its SKILCRAFT® brand of office supplies and some two thousand other... View Details
Keywords: Margie Kelley; AT&T; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services
  • 01 Jun 2016
  • News

Case Study: On the Table

infrastructure may be an unexpected burden, but it represents a strong opportunity to build entry barriers for future competitors. This is the story of Sabritas (Frito-Lay Mexico), Bimbo, and other power brands and billion-dollar firms in... View Details
  • 01 Jun 2024
  • News

Case Study: Ready for an Upgrade

brand awareness with users and buyers? The Answers: For a large enterprise build with distributed users, it will take too long to get a senior executive to purchase and mandate use, and there will likely be resistance from users. Buying... View Details
Keywords: Jen McFarland Flint; Computer Systems Design and Related Services; Professional Services
  • 31 Jan 2023
  • News

Female Founders' Dilemmas; UK Tech Startups

Saigal (MBA 2014), founder and CEO of Kudos, a sustainable diaper company, and Sarina Siddhanti Garg (MBA 2015), founder of the South Asian formal clothing retailer Riya Collective. The women shared their startup journeys with guest moderator Sowmya Pelluru, director... View Details
Keywords: Margie Kelley
  • 01 Mar 2004
  • News

Toy Story

daunting challenges, but they each expressed a zealous commitment to their work and a heartfelt belief in their products. Brand Recognition: Michael Moynihan Michael T. Moynihan (MBA 1993) was reintroduced to LEGO as an adult when his job... View Details
Keywords: Susan Young; toys; Amusement, Gambling, and Recreation Industries; Arts, Entertainment
  • 25 Apr 2023
  • News

Class of 2022 Startups Sweep Alumni New Venture Competition

and Sylvan Guo, for Hue, an e-commerce technology platform that helps brands and retailers to showcase short-form, customer-generated video reviews on their websites. The virtual audience then awarded the Crowd Favorite prize of $5,000 to... View Details
Keywords: Margie Kelley
  • 01 Apr 1996
  • News

Technology for Learning's Sake

face with realistic business situations right in the classroom." Building rapidly on the skill base and fiber network already in place at the School, such an initiative has indeed been launched. Progress to date has included the... View Details
Keywords: by Deborah Blagg; photo by David Zadig
  • 01 Dec 2011
  • News

Knowing the Score

always wind up being the best operators of a new business. I have been fascinated with ways companies brand themselves ever since my first-year Marketing class. That exposure informed many of my interview questions aimed at exploring... View Details
Keywords: James Andrew Miller; Organizational Behavior; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 08 Mar 2018
  • News

HBSAAA Leads the Way in Celebrating African American Alumni Impact

Professor Leonard A. Schlesinger. Approximately 115 people attended the sold-out networking night, where Schlesinger presented a case on Rent the Runway, an online designer dress rental business cofounded by HBS alumnae Jennifer Hyman... View Details
Keywords: Margie Kelley
  • 01 Dec 2000
  • News

Opening Doors: Inside the World of Museum Management

intellectual content." A Balancing Act Carter Brown, who now chairs the cable television arts network Ovation and sits on the boards of some twenty nonprofit, public, and private institutions, observes, "You always have to be careful in... View Details
Keywords: Susan Young; museums; marketing; management; nonprofits; education; facilities; Internet; Museums, Historical Sites, and Similar Institutions; Arts, Entertainment; Advertising, Public Relations, and Related Services; Professional Services
  • 05 Nov 2013
  • News

Start-Ups Get a Start in New Orleans

of effort on his part. Wilkins moved to the Crescent City four years ago from Boston with his wife, New Orleans native Ginny Wise, and three sons. Prior to his arrival, he had been a brand manager for Proctor & Gamble, a marketing vice... View Details
Keywords: New Orleans; Advertising, Public Relations, and Related Services; Professional Services
  • 23 Oct 2019
  • News

After the Storm

that’s happening, and I just was like, you know, how am I and how are we going to do all of this? And with kids, you don’t get second chances. You’ve got to get this right.” Dan Morrell: When Constance Jones (MBA 2008) joined the Noble View Details
Keywords: Elementary and Secondary Schools; Educational Services
  • 02 Sep 2018
  • News

Havana Rising

surprising to Gordon. For the past year, she’s been helping build out this Havana-based travel and consulting business with her husband and brother-in-law and is reliant on a rising network of Cuban entrepreneurs to deliver deep, curated... View Details
Keywords: Dan Morrell; photographed by Eve North
  • 01 Dec 2010
  • News

How to Survive Past Start-up

from the MBA Class of 1998: Marc Cenedella, founder of the Internet job search site TheLadders; Marla Malcolm Beck, cofounder of national cosmetics retailer bluemercury; and Chris Michel, cofounder of early professional social networks... View Details
Keywords: Bill Murphy Jr.; News, Library, Internet, and Other Services; Information; Health and Personal Care Stores; Retail Trade
  • 08 Sep 2016
  • News

How We Make It Work

delivery app Dolly, and Peter is creative and brand director at PitchBook, which he likens to a “Bloomberg for the private capital markets.” Peter Escher reads to Josh while Diane Escher tackles toothbrushing duty as part of the bedtime... View Details
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