Publications

Publications

Filter Results: (545) Arrow Down
Filter Results: (545) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 4 of 545 Results →
Sort by

Are you looking for?

→Search All HBS Web
  • May 2018
  • Teaching Note

Dianrong: Marketplace Lending, Blockchain, and 'The New Finance' in China

By: Christopher J. Malloy, Lauren H. Cohen and Anthony K. Woo
Teaching Note for HBS No. 218-043. View Details
Related
  • June 2023 (Revised February 2024)
  • Teaching Note

Seso Global: Building a Blockchain-Enabled Property Marketplace in Nigeria

By: Boris Vallee, Sean Bracken and Yang (Dolly) Yu
Teaching Note for HBS Case No. 220-055. View Details
Related
  • November 2004
  • Case

IBM's Diversity Strategy: Bridging the Workplace and the Marketplace

By: David A. Thomas and Ayesha Kanji
Explores how IBM incorporated diversity into its business strategy, making the case that workforce diversity is critical to marketing its products and services to its customers. In the early 1990s, Ted Childs, vice-president of Workforce Diversity, proposed to CEO Lou... View Details
Keywords: Information Technology; Diversification; Business Strategy; Integration; Global Strategy; Organizations; Markets; Information Technology Industry; United States
Related
  • April 2002 (Revised March 2008)
  • Teaching Note

eBay: The Customer Marketplace (A) and Combating Fraud (B) (TN)

By: Frances X. Frei
Teaching Note for (9-602-071) and (9-602-152). View Details
Keywords: Web Services Industry
Related
  • September 2017 (Revised June 2019)
  • Case

Dianrong: Marketplace Lending, Blockchain, and 'The New Finance' in China

By: Christopher J. Malloy, Lauren H. Cohen and Anthony K. Woo
This case examines the strategic positioning of Dianrong, one of the largest online peer-to-peer (P2P) lending platforms in China, in its attempt to become a foundational player in the expansion of the FinTech sector in Asia. Dianrong had recently announced the... View Details
Keywords: Financing and Loans; Internet and the Web; Supply Chain; Finance; Innovation and Invention; Competition; Product Positioning; Strategy; Financial Services Industry; China
Related
  • July 2000
  • Case

Patent & License Exchange, The: Enabling a Global IP Marketplace

The Patent & License Exchange (pl-x) is a start-up company seeking to create a market for intellectual property over the Web. The company has targeted the United States as its initial market and has developed its services and processes for the United States. Now it is... View Details
Keywords: Patents; Globalized Markets and Industries; Service Industry; Japan; United States
Related
  • 1998
  • Working Paper

The Tactics of Traveling Salesmen: Using Geniality to Master the Marketplace

By: Walter Friedman
Related
  • April 2019 (Revised August 2020)
  • Case

Raksul

By: Scott Duke Kominers, Masahiro Kotosaka, Nobuo Sato and Akiko Kanno
Raksul, 2018 Forbes Japan "Startup of the Year," ran an e-commerce platform drawing upon thousands of individual suppliers. Launched as a business-to-business printing services marketplace, Raksul had recently expanded to operate both a logistics/delivery marketplace... View Details
Keywords: Marketplace Design; B2B; Platform Strategy; Printing; Entrepreneurship; Digital Platforms; Logistics; Advertising; Growth and Development Strategy; Industry Structures; E-commerce; Web Services Industry; Japan
Related
  • 2021
  • Working Paper

The Situational Samaritan: How and Why Marketplace Conditions Shape Prosocial Consumer Behaviors

By: Julia von Schuckmann, Lucia S.G. Barrios, Grant E. Donnelly and Marco Bertini
Related
  • Article

Trends in Missing Race and Ethnicity Information After Imputation in HealthCare.gov Marketplace Enrollment Data, 2015–2021

By: D. Keith Branham, Kenneth Finegold, Lucy Chen, Melony Sorbero, Roald Euller, Marc N. Elliott and Benjamin D. Sommers
Related
  • 2005
  • Working Paper

The Curse of Innovation: A Theory of Why Innovative New Products Fail in the Marketplace

By: John Gourville
Related
  • Article

More Insurers, Lower Premiums: Evidence from Initial Pricing in the Health Insurance Marketplaces

By: Leemore S. Dafny, Jonathan Gruber and Christopher Ody
Related
  • March 2020 (Revised April 2020)
  • Case

CarTrade

By: Rajiv Lal and Shreya Ramachandran
Vinay Sanghi, the founder and CEO of CarTrade, had been trying different business strategies to keep the company, which he founded in 2010 as an online marketplace for used and new cars, profitable and on track for growth. In a crowded and disorganized dealer... View Details
Keywords: Online Marketplace; Automobiles; Customer Base; Internet and the Web; Growth and Development Strategy; Business Model; Financing and Loans; E-commerce; Digital Platforms; Digital Marketing; Auto Industry; Retail Industry; India; Mumbai
Related
  • August 2021 (Revised February 2022)
  • Case

Lexoo: Building a Long-Lasting Platform (Abridged)

By: Chiara Farronato and Elena Corsi
Lexoo, a UK-based online marketplace for legal services, was facing the strategic choice of how to grow from early start-up to mature platform. Daniel van Binsbergen, Lexoo's CEO, and web developer Chris O'Sullivan, CTO, had set up Lexoo to help Small and Medium-Sized... View Details
Keywords: Legal Services; Marketplaces; Pivot; Growth and Development Strategy; Digital Platforms; Small Business; Service Operations; Decision Making; Legal Services Industry
Related
  • November 2021 (Revised December 2022)
  • Case

Farfetch: Digital Transformation for Luxury Brands

By: Sunil Gupta, Jill Avery, Elena Corsi and Federica Gabrieli
Farfetch, a global luxury technology platform and digital marketplace had been surfing the wave of digital transformation in the luxury fashion industry since 2008. While the company’s stock price and market valuation had fluctuated since its IPO in 2018, it had... View Details
Keywords: Digital Marketing; Marketplaces; Retailing; Internet Marketing; E-Commerce Strategy; Marketing; Marketing Strategy; Marketing Channels; Brands and Branding; Luxury; Growth and Development Strategy; Digital Transformation; E-commerce; Apparel and Accessories Industry; Beauty and Cosmetics Industry; Fashion Industry; Retail Industry; Web Services Industry; Technology Industry; United Kingdom; Europe; Portugal; China
Related
  • October 2017
  • Case

Updating Dating

By: Thomas R. Eisenmann, Scott Duke Kominers and Alan Lam
To identify design ideas for their own startup, two MBAs compare the different profiling, matching, and monetization approaches employed by five incumbent dating services: Coffee Meets Bagel, OKCupid, Jiayuan, Dating Ring, and HurryDate. View Details
Keywords: Marketplace Design; Dating Services; Entrepreneurship; Market Design; United States; China
Related
  • July 7, 2022
  • Other Article

Are Online Prices Higher Because of Pricing Algorithms?

By: Zach Y. Brown and Alexander J. MacKay
This article reviews recent work examining pricing strategies of major online retailers and the potential effects of pricing algorithms. We describe how pricing algorithms can lead to higher prices in a number of ways, even if some characteristics of these algorithms... View Details
Keywords: Pricing Algorithms; Online Marketplace; Digital Strategy; Internet and the Web; Retail Industry
Related
  • January 2018
  • Supplement

Jumia Nigeria PowerPoint Supplement

By: Ramon Casadesus-Masanell
Founded in 2012, Jumia Nigeria, a startup effort by Germany-based Rocket Internet, aimed to become an African Amazon. The company entered the nascent market and immediately enjoyed an uptick in consumer spending fueled by the strength of Nigeria’s oil-based economy. By... View Details
Keywords: Retail; Marketplace; Inventory; Nigeria; Africa; Ecommerce; Funding; Business Ecosystems; Business Ecosystem; Competition; Business Model; Globalization; Emerging Markets; Expansion; Logistics; E-commerce; Retail Industry; India; Nigeria; Africa
Related
  • September 2018 (Revised October 2018)
  • Supplement

Lexoo: Building a Long-Lasting Platform

By: Chiara Farronato and Elena Corsi
Lexoo, a UK-based online marketplace for legal services, was facing the strategic choice of how to grow from early start-up to mature platform. Daniel van Binsbergen, Lexoo's CEO, and web developer Chris O'Sullivan, CTO, had set up Lexoo to help Small and Medium-Sized... View Details
Keywords: Marketplaces; Legal Services; Growth Strategy; Technology Ventures; Pivot; Service Operations; Digital Platforms; Growth and Development Strategy; Small Business; Decision Making; Legal Services Industry
Related
  • Article

The Market Design and Policy of Online Review Platforms

By: Benjamin Edelman
I present the institutions and incentives of online reviews, including attracting initial reviews, assuring truthful reviews of genuine experiences, and avoiding inflated or deceptive reviews. I also explore the competition and consumer protection concerns associated... View Details
Keywords: Reviews; Reputation; Platforms; Marketplaces; Deception; Market Design; Multi-Sided Platforms; Law; Online Technology; Information Technology Industry; Telecommunications Industry; Accommodations Industry; Retail Industry
Related

Are you looking for?

→Search All HBS Web