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    • All HBS Web  (1,091)
      • Faculty Publications  (197)

      Impact EvaluationRemove Impact Evaluation →

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      • November 2020
      • Case

      Wilderness Safaris: Responses to the COVID-19 Crisis

      By: James E. Austin, Megan Epler Wood and Herman B. "Dutch" Leonard
      This case is an epilogue to “Wilderness Safaris: Impact Investing and Ecotourism Conservation in Africa” (2-321-020), which ends with the emergence of the pandemic in March 2020. The final discussion area for that case can be “What should Wilderness Safari CEO Keith... View Details
      Keywords: Communities; COVID-19; Ecotourism; Travel; Travel Industry; Conservation Planning; Reopening; Investor Relations; Project Strategy; Governance; Decision Making; Cash; Health Pandemics; Business and Shareholder Relations; Tourism Industry; Africa
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      Austin, James E., Megan Epler Wood, and Herman B. "Dutch" Leonard. "Wilderness Safaris: Responses to the COVID-19 Crisis." Harvard Business School Case 321-077, November 2020.
      • October 2020 (Revised March 2024)
      • Case

      Experimentation at Yelp

      By: Iavor Bojinov and Karim R. Lakhani
      Over the last decade, experimentation has become integral to the research and development processes of technology companies—including Yelp—for understanding customer preferences and mitigating innovation risks. The case describes Yelp's journey with experimentation,... View Details
      Keywords: Customer Relationship Management; Collaborative Innovation and Invention; Risk Management; Advertising; Research and Development; Technology Industry
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      Bojinov, Iavor, and Karim R. Lakhani. "Experimentation at Yelp." Harvard Business School Case 621-064, October 2020. (Revised March 2024.)
      • 2020
      • Working Paper

      Targeting for Long-Term Outcomes

      By: Jeremy Yang, Dean Eckles, Paramveer Dhillon and Sinan Aral
      Decision makers often want to target interventions so as to maximize an outcome that is observed only in the long term. This typically requires delaying decisions until the outcome is observed or relying on simple short-term proxies for the long-term outcome. Here we... View Details
      Keywords: Targeted Marketing; Optimization; Churn Management; Marketing; Customer Relationship Management; Policy; Learning; Outcome or Result
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      Yang, Jeremy, Dean Eckles, Paramveer Dhillon, and Sinan Aral. "Targeting for Long-Term Outcomes." Working Paper, October 2020.
      • Article

      Human Capital and the Future of Work: Implications for Investors and ESG Integration

      By: Sakis Kotsantonis and George Serafeim
      Human capital development (HCD) is a key consideration for most companies, but only recently have investors focused on understanding the risks and opportunities related to human capital with the emergence of environmental, social, and governance (ESG) investment... View Details
      Keywords: Future Of Work; ESG; Employee Engagement; Employee Compensation; Human Capital; Human Resources; Employees; Compensation and Benefits; Wages
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      Kotsantonis, Sakis, and George Serafeim. "Human Capital and the Future of Work: Implications for Investors and ESG Integration." Journal of Financial Transformation 51 (April 2020): 115–130.
      • March 2020
      • Article

      A Revolution in Economics? It's Just Getting Started...

      By: Shawn A. Cole, William Pariente and Anja Sautmann
      We have each experienced thrills and pain while supporting the mission of the Abdul Latif Jameel Poverty Action Lab, which facilitated many of the experiments described in the 2019 Nobel Prize citation. J-PAL in many ways seeks to fulfill what Angrist and Pischke... View Details
      Keywords: Randomized Control Trials; Economics; Research; Innovation and Invention
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      Cole, Shawn A., William Pariente, and Anja Sautmann. "A Revolution in Economics? It's Just Getting Started..." Art. 104849. World Development 127 (March 2020).
      • 2020
      • Working Paper

      A Framework for Product Impact-Weighted Accounts

      By: George Serafeim and Katie Trinh
      While there has been significant progress in the measurement of an organization’s environmental and social impacts from its operations, metrics to evaluate the impact of products once they come to market lag far behind. In this paper, we provide a framework for... View Details
      Keywords: Social Impact; Product Life Cycle; Environment; Sustainability; Measurement; Metrics; Impact Investing; ESG; ESG (Environmental, Social, Governance) Performance; ESG Reporting; Product; Environmental Sustainability; Measurement and Metrics; Framework; Financial Statements
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      Serafeim, George, and Katie Trinh. "A Framework for Product Impact-Weighted Accounts." Harvard Business School Working Paper, No. 20-076, January 2020. (Revised October 2020.)
      • Article

      Designing Social Networks: Joint Tasks and the Formation and Endurance of Network Ties

      By: Sharique Hasan and Rembrand Koning
      Can managers influence the formation of organizational networks? In this article, we evaluate the effect of joint tasks on the creation of network ties with data from a novel field experiment with 112 aspiring entrepreneurs. During the study, we randomized individuals... View Details
      Keywords: Accelerators; Entrepreneur; Social Networks; Field Experiment; Entrepreneurship; Organizational Design; Networks; Social and Collaborative Networks; Social Media; Information Technology Industry; India
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      Hasan, Sharique, and Rembrand Koning. "Designing Social Networks: Joint Tasks and the Formation and Endurance of Network Ties." Art. 4. Journal of Organization Design 9 (2020).
      • January 2020
      • Case

      Khan Academy 2018 (Abridged)

      By: William A. Sahlman and Nicole Tempest Keller
      Founded in 2008, Khan Academy was a global educational nonprofit with a mission to provide a free, world-class education for anyone anywhere in the world. By 2018, the organization had expanded into numerous content areas, product areas, and geographic markets.... View Details
      Keywords: Entrepreneur; Sustainability; Scaling; Social Entrepreneurship; Nonprofit Organizations; Education; Entrepreneurship; Strategy; Teaching; Education Industry
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      Sahlman, William A., and Nicole Tempest Keller. "Khan Academy 2018 (Abridged)." Harvard Business School Case 820-086, January 2020.
      • January 2020
      • Case

      Sunset Limited or Full Speed Ahead? Amtrak Talks to Congress

      By: John D. Macomber
      Richard Anderson took the helm of Amtrak in 2017 after leading a successful turnaround at Delta Airlines. Amtrak is a US state owned enterprise with about $3.5 bn in annual revenue (and a large operating loss) that is responsible for substantial segments of passenger... View Details
      Keywords: Railroad; Passenger Transportation; Urbanization; Cities; U.S. Congress; Infrastructure; Transition; Transportation; Rail Transportation; Climate Change; Urban Scope; Strategic Planning; Business and Government Relations; Rail Industry; United States
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      Macomber, John D. "Sunset Limited or Full Speed Ahead? Amtrak Talks to Congress." Harvard Business School Case 220-052, January 2020.
      • November 9, 2019
      • Article

      Effect of Revealing Authors' Conflicts of Interests in Peer Review: Randomized Controlled Trial

      By: Leslie K. John, George Loewenstein, Andrew Marder and Michael Callaham
      Objective: To assess the impact of disclosing authors’ conflict of interest declarations to peer reviewers at a medical journal.
      Design: Randomised controlled trial.

      Setting: The study was conducted within the manuscript review process at the... View Details
      Keywords: Conflicts Of Interest; Peer Review; Randomized Controlled Trial; Scientific Publication; Conflict of Interests; Journals and Magazines; Science
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      John, Leslie K., George Loewenstein, Andrew Marder, and Michael Callaham. "Effect of Revealing Authors' Conflicts of Interests in Peer Review: Randomized Controlled Trial." BMJ: British Medical Journal 367, no. 8221 (November 9, 2019).
      • November 2019
      • Article

      Conversations and Idea Generation: Evidence from a Field Experiment

      By: Sharique Hasan and Rembrand Koning
      When do conversations lead people to generate better ideas? We conducted a field experiment at a startup boot camp to evaluate the impact of informal conversations on the quality of product ideas generated by participants. Specifically, we examine how the personality... View Details
      Keywords: Peer Effects; Field Experiment; Interpersonal Communication; Creativity; Personal Characteristics; Entrepreneurship; Innovation and Invention
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      Hasan, Sharique, and Rembrand Koning. "Conversations and Idea Generation: Evidence from a Field Experiment." Art. 103811. Research Policy 48, no. 9 (November 2019).
      • October 2019
      • Teaching Note

      Granite Equity Partners

      By: Victoria Ivashina and Terrence Shu
      This teaching note accompanies HBS case 219-040, “Granite Equity Partners,” which follows the private equity firm as it evaluates the potential acquisition of Tyrell Corp., a Minnesota-based quality control biomaterials company. Granite Equity’s fund was different from... View Details
      Keywords: Private Equity Exit; Investing; Fund Exit; Fund Management; Wealth Management; Liquidity; Buyout; Exit Strategy; Preferred Shares; Convertible Notes; Finance; Private Equity; Investment; Asset Management; Wealth; Management; Financial Liquidity; Minnesota; United States
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      Ivashina, Victoria, and Terrence Shu. "Granite Equity Partners." Harvard Business School Teaching Note 820-062, October 2019.
      • May 2019
      • Case

      Whiskey and Cheddar: Ingredient Branding at the Caesan Cheese Cooperative (Brief Case)

      By: John A. Quelch and Katherine B. Hartman
      The Caesan Cheese Cooperative is considering introducing a new high-quality, high-margin artisan whiskey cheddar cheese. Deidra Kelly, vice president of marketing and product development at Caesan, must recommend to the Board of Directors whether to launch the product... View Details
      Keywords: Brands and Branding; Product Development; Management; Product Marketing; Product Positioning; Marketing Strategy; Partners and Partnerships; Food and Beverage Industry
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      Quelch, John A., and Katherine B. Hartman. "Whiskey and Cheddar: Ingredient Branding at the Caesan Cheese Cooperative (Brief Case)." Harvard Business School Brief Case 919-521, May 2019.
      • 2021
      • Working Paper

      rTSR: Properties, Determinants, and Consequences of Benchmark Choice

      By: Paul Ma, Jee-Eun Shin and Charles C.Y. Wang
      We develop a measurement-error framework for assessing the quality of relative-performance metrics designed to filter out the systematic component of performance and analyze relative total shareholder return (rTSR)—the predominant metric market participants use to... View Details
      Keywords: Relative TSR; Relative Performance Evaluation; Systematic Risk; Board Of Directors; Compensation Consultants; Style Effects; Executive Compensation; Performance Evaluation; Corporate Governance
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      Ma, Paul, Jee-Eun Shin, and Charles C.Y. Wang. "rTSR: Properties, Determinants, and Consequences of Benchmark Choice." Harvard Business School Working Paper, No. 19-112, April 2019. (Revised May 2021.)
      • March 2019 (Revised April 2019)
      • Case

      Measuring Impact at JUST Capital

      By: Ethan C. Rouen and Charles C.Y. Wang
      JUST Capital is a nonprofit organization that seeks to make public companies more "just" by measuring and ranking their overall impact on society, based on the priorities most important to the average American. This case examines JUST’s strategy for influencing... View Details
      Keywords: Corporate Social Responsibility and Impact; Social Issues; Performance Evaluation
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      Rouen, Ethan C., and Charles C.Y. Wang. "Measuring Impact at JUST Capital." Harvard Business School Case 119-092, March 2019. (Revised April 2019.)
      • January 2019 (Revised December 2020)
      • Module Note

      Market Attractiveness

      By: Ashish Nanda
      As a strategist, you must understand and calibrate the environment in which your organization operates. How generous or challenging is the environment? What forces drive the munificence or sparseness of your environment? How are those forces changing, and what is their... View Details
      Keywords: Market Attractiveness; Markets; Situation or Environment; Strategy
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      Nanda, Ashish. "Market Attractiveness." Harvard Business School Module Note 719-467, January 2019. (Revised December 2020.)
      • January 2019
      • Article

      Making Moves Matter: Experimental Evidence on Incentivizing Bureaucrats Through Performance-Based Postings

      By: Adnan Q. Khan, Asim Ijaz Khwaja and Benjamin A. Olken
      Bureaucracies often post staff to better or worse locations, ostensibly to provide incentives. Yet we know little about whether this works, with heterogeneity in preferences over postings impacting effectiveness. We propose a performance-ranked serial dictatorship... View Details
      Keywords: Serial Dictatorship Mechanism; Employment; Geographic Location; Motivation and Incentives; Performance
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      Khan, Adnan Q., Asim Ijaz Khwaja, and Benjamin A. Olken. "Making Moves Matter: Experimental Evidence on Incentivizing Bureaucrats Through Performance-Based Postings." American Economic Review 109, no. 1 (January 2019): 237–270.
      • Article

      The Social Purpose of Corporations

      By: Nien-he Hsieh, Marco Meyer, David Rodin and Jens van ‘t Klooster
      To think about the purpose of corporations is to think about what corporations are for. In this article, we argue that the concept of a purpose has an important role in thinking about the moral evaluation of corporations. We make three contributions. First, we... View Details
      Keywords: Social Purpose; Corporate Purpose; The Corporation; Market Failures; Measurement Of Purpose; Organizations; Mission and Purpose; Corporate Social Responsibility and Impact; Ethics
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      Hsieh, Nien-he, Marco Meyer, David Rodin, and Jens van ‘t Klooster. "The Social Purpose of Corporations." Journal of the British Academy 6, no. s1 (2018): 49–73. ( DOI: https://doi.org/10.5871/jba/006s1.049.)
      • October 2018 (Revised May 2019)
      • Case

      Khan Academy 2018

      By: William Sahlman and Nicole Tempest Keller
      Founded in 2008, Khan Academy was a global educational nonprofit with a mission to provide a free, world-class education for anyone anywhere in the world. By 2018, the organization had expanded into numerous content areas, product areas, and geographic markets.... View Details
      Keywords: Entrepreneur; Sustainability; Scaling; Social Entrepreneurship; Nonprofit Organizations; Strategy; Education; Entrepreneurship; Teaching; Education Industry; California
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      Sahlman, William, and Nicole Tempest Keller. "Khan Academy 2018." Harvard Business School Case 819-064, October 2018. (Revised May 2019.)
      • August 2018 (Revised April 2019)
      • Case

      Fair Value Accounting at Berkshire Hathaway Inc. (A)

      By: Jonas Heese, Suraj Srinivasan, Francois Brochet and Christine Johnson
      In May 2018, Berkshire Hathaway announced an unprecedented loss of more than $1 billion for the first quarter of 2018. Warren Buffett blamed this loss on the new accounting rules for equity securities which he criticized. In the case ‘Fair Value Accounting at Berkshire... View Details
      Keywords: Equity Securities; FASB; Fair Value Accounting; Governing Rules, Regulations, and Reforms; Financial Services Industry
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      Heese, Jonas, Suraj Srinivasan, Francois Brochet, and Christine Johnson. "Fair Value Accounting at Berkshire Hathaway Inc. (A)." Harvard Business School Case 119-030, August 2018. (Revised April 2019.)
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