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  • August 2018
  • Case

MISHA: Modernizing the World of Shisha

By: William R. Kerr and Gamze Yucaoglu
The case opens in 2017 with two of the five co-founders of MISHA telling the company’s CEO Michal Portz that they believe it is time for the global venture to shut down its operations and cease investments. Portz and another co-founder believe MISHA can still... View Details
Keywords: Innovation And Management; Entrepreneurship; Private Sector; For-profit Firms; Business Strategy; Decision; Business Startups; Emerging Markets; Business Model; Marketing Strategy; Distribution Channels; Market Entry and Exit; Growth and Development Strategy; Competitive Advantage; Value Creation; Decision Choices and Conditions; Technology Industry; Qatar; United States
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Kerr, William R., and Gamze Yucaoglu. "MISHA: Modernizing the World of Shisha." Harvard Business School Case 819-019, August 2018.
  • January 2012 (Revised November 2012)
  • Supplement

Ultimate Fighting Championship: License to Operate (B)

By: George Serafeim and Kyle Welch
The case describes the financial performance and business development of UFC after the change in ownership that happened in 2000, until 2004, when the owners are considering exiting the business. View Details
Keywords: Sports; Sports Industry
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Serafeim, George, and Kyle Welch. "Ultimate Fighting Championship: License to Operate (B)." Harvard Business School Supplement 112-081, January 2012. (Revised November 2012.)
  • March 2019 (Revised July 2020)
  • Case

MoviePass: The 'Get Big Fast' Strategy

By: Benjamin C. Esty and Daniel W. Fisher
In August 2017, MoviePass dramatically lowered its subscription price from $50 per month to just $10 for up to one movie per day. The idea was to rapidly scale the business to the point where they could generate incremental revenue streams from related businesses... View Details
Keywords: Market Entry; Growth Strategy; Profit Vs. Growth; Subscription Business; Cash Burn; Data Analytics; Get-big-fast; Buyer Power; Strategy Implementation; Movie Industry; Racing; Entrepreneurship; Market Entry and Exit; Growth and Development Strategy; Business Strategy; Value Creation; Disruption; Motion Pictures and Video Industry; United States
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Esty, Benjamin C., and Daniel W. Fisher. "MoviePass: The 'Get Big Fast' Strategy." Harvard Business School Case 719-455, March 2019. (Revised July 2020.)
  • April 2018 (Revised September 2019)
  • Case

Shanda Family Office

By: Christopher Malloy, Lauren Cohen and Essie Alamsyah
Tianqiao Chen, founder and CEO of Shanda Group, has set up his family office in the U.S. in 2016 after exiting from Shanda's Internet games business in China in 2014, again pioneering an unconventional approach to the management of a family office. View Details
Keywords: Family Business; Management; Strategy; Investment; Goals and Objectives; China; United States
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Malloy, Christopher, Lauren Cohen, and Essie Alamsyah. "Shanda Family Office." Harvard Business School Case 218-102, April 2018. (Revised September 2019.)
  • March 2000 (Revised February 2005)
  • Case

Thomas Weisel Partners (A)

By: Thomas J. DeLong, Ashish Nanda, Boris Groysberg, Matthew C. Lieb and Scott D Landry
Thomas Weisel, longtime leader of Montgomery Securities, realizes that the sale of Montgomery to NationsBank was the biggest mistake of his life. After his exit from NationsBanc Montgomery Securities, Weisel develops a business plan for a new merchant bank, Thomas... View Details
Keywords: Competitive Strategy; Business Plan; Financial Institutions; Management Teams; Financial Services Industry
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DeLong, Thomas J., Ashish Nanda, Boris Groysberg, Matthew C. Lieb, and Scott D Landry. "Thomas Weisel Partners (A)." Harvard Business School Case 800-215, March 2000. (Revised February 2005.)
  • April 2019
  • Case

Afterpay U.S.: The Omnichannel Dilemma

By: Antonio Moreno, Donald Ngwe and George Gonzalez
In 2018, Nick Molnar, the founder of the Australia-based online payment service Afterpay began its expansion to the U.S. market. The service had gained a loyal following in Australia by enabling customers to pay for online purchases through four interest-free... View Details
Keywords: Omnichannel Retail; Multi-sided Platforms; Value Creation; Business Model Innovation; Fintech; Digital Marketing; Disruptive Innovation; Business Startups; Business Growth and Maturation; Business Model; Business Organization; For-Profit Firms; Change Management; Customer Value and Value Chain; Customer Relationship Management; Customer Satisfaction; Financing and Loans; Microfinance; Global Strategy; Marketing Channels; Brands and Branding; Marketing Strategy; Market Entry and Exit; Digital Platforms; Product Development; Supply Chain Management; Business and Stakeholder Relations; Networks; Network Effects; Internet and the Web; Financial Services Industry; Retail Industry; Technology Industry; United States; Australia
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Moreno, Antonio, Donald Ngwe, and George Gonzalez. "Afterpay U.S.: The Omnichannel Dilemma." Harvard Business School Case 519-086, April 2019.
  • 2016
  • Working Paper

Alternative Paths of Green Entrepreneurship: The Environmental Legacies of The North Face's Doug Tompkins and Patagonia's Yvon Chouinard

By: Geoffrey Jones and Ben Gettinger
This working paper examines the impact of two entrepreneurs who offered alternative paths to reach their shared goal of a more sustainable world. Yvon Chouinard and Doug Tompkins were respective founders of the prominent outdoor apparel brands Patagonia and The North... View Details
Keywords: Corporate Social Responsibility and Impact; Entrepreneurship; Environmental Sustainability; Apparel and Accessories Industry
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Jones, Geoffrey, and Ben Gettinger. "Alternative Paths of Green Entrepreneurship: The Environmental Legacies of The North Face's Doug Tompkins and Patagonia's Yvon Chouinard." Harvard Business School Working Paper, No. 17-034, October 2016.
  • April 2020 (Revised July 2020)
  • Case

Amazon in China and India

By: Krishna G. Palepu and Kairavi Dey
Amazon has been unsuccessful in its efforts to develop a business in China. Even though Amazon was an early entrant into China’s e-commerce space, its domestic rivals, especially Alibaba, created innovative business models uniquely suited for the conditions in China. ... View Details
Keywords: Global Strategy; Multinational Firms and Management; Emerging Markets; Business Strategy; Expansion; Business Model; Retail Industry; China; India; United States
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Palepu, Krishna G., and Kairavi Dey. "Amazon in China and India." Harvard Business School Case 120-111, April 2020. (Revised July 2020.)
  • September 2003 (Revised March 2007)
  • Case

Direvo Biotech AG

Describes the financing and growth decisions facing Direvo, a young German biotech firm with a customer/partner that wants to become an investor. Also discusses the business model for Direvo's directed evolution technology, with applications in both industrial enzymes... View Details
Keywords: Business Model; Decisions; Business Exit or Shutdown; Value; Business Startups; Biotechnology Industry; Germany
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Roberts, Michael J., Vincent Dessain, and Anders Sjoman. "Direvo Biotech AG." Harvard Business School Case 804-017, September 2003. (Revised March 2007.)
  • June 2017
  • Case

AKB48: Going Global? (A)

By: Juan Alcácer, Kotaro Sasamoto, Tee Chayakul and Mayuka Yamazaki
After a remarkable success in Japan, the producer of the Japanese female singing group AKB48 evaluates market opportunities overseas for his artistic creation. This case introduces the business model behind the AKB48 concept and allows students to identify what... View Details
Keywords: Brand Building; Brand Extension; Culture-based Products; Global Products; Differentiation; Intellectual Property; International Business; Local Products; Strategy; Value Capture; Market Entry and Exit; Music Entertainment; Business Model; Global Strategy; Global Range; Brands and Branding; Value Creation; Expansion; Music Industry; Japan; China; Indonesia; Taiwan; Philippines; Thailand; South Korea
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Alcácer, Juan, Kotaro Sasamoto, Tee Chayakul, and Mayuka Yamazaki. "AKB48: Going Global? (A)." Harvard Business School Case 717-445, June 2017.
  • July 2004 (Revised December 2004)
  • Case

How Venture Capitalists Evaluate Potential Venture Opportunities

By: Michael J. Roberts and Lauren Barley
Four venture capitalists from leading Silicon Valley firms are interviewed about the frameworks they use to evaluate potential venture opportunities. Questions include: How do you evaluate the venture's prospective business model? What due diligence do you conduct?... View Details
Keywords: Venture Capital; Opportunities; Framework; Entrepreneurship; Forecasting and Prediction
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Roberts, Michael J., and Lauren Barley. "How Venture Capitalists Evaluate Potential Venture Opportunities." Harvard Business School Case 805-019, July 2004. (Revised December 2004.)
  • January 2010 (Revised April 2010)
  • Case

Google in China (A)

By: John A. Quelch
In January 2010, Google threatened in a public statement to stop censoring its search results on its google.cn website, as required by Chinese authorities. Should Google exit China? Or attempt a compromise with the Chinese government? View Details
Keywords: Crisis Management; Market Entry and Exit; Business and Government Relations; Internet and the Web; Information Technology Industry; China
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Quelch, John A., and Katherine Jocz. "Google in China (A)." Harvard Business School Case 510-071, January 2010. (Revised April 2010.)
  • April 2010 (Revised March 2011)
  • Supplement

Google in China (B)

By: John A. Quelch
In a January 2010 public statement, Google threatened to stop censoring its search results on its Google.cn website, as required by Chinese authorities. Should Google exit China? Or attempt a compromise with the Chinese government? View Details
Keywords: Cross-Cultural and Cross-Border Issues; Crisis Management; Market Entry and Exit; Business and Government Relations; Internet and the Web; Information Technology Industry; China
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Quelch, John A. "Google in China (B)." Harvard Business School Supplement 510-110, April 2010. (Revised March 2011.)
  • October 2011
  • Case

Patricia Gottesman at Crimson Hexagon

By: Lena G. Goldberg and Mary Beth Findlay
After successful capital raises and significant progress in gaining market acceptance of its tools for analyzing public opinion, Crimson Hexagon's CEO prepares to address the company's investors on the question of exit strategy. View Details
Keywords: Corporate Strategy; Strategic Planning; Business and Shareholder Relations; Business and Stakeholder Relations; Policy; Information Industry; Web Services Industry
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Goldberg, Lena G., and Mary Beth Findlay. "Patricia Gottesman at Crimson Hexagon." Harvard Business School Case 312-068, October 2011.
  • November 2022
  • Case

Ajax Health: A New Model for Medical Technology Innovation

By: Regina E. Herzlinger and Ben Creo
This case teaches key success factors for both startup and established MedTech firms. It examines how to structure a firm to maximize innovation and financial returns with organizational structures that better align the incentives for the different skill sets... View Details
Keywords: Business Startups; Success; Innovation Strategy; Mergers and Acquisitions; Market Entry and Exit; Financial Strategy; Business Model; Partners and Partnerships; Entrepreneurship; Private Equity; Technology Industry; Medical Devices and Supplies Industry
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Herzlinger, Regina E., and Ben Creo. "Ajax Health: A New Model for Medical Technology Innovation." Harvard Business School Case 323-043, November 2022.
  • May 2014 (Revised March 2016)
  • Case

Health City Cayman Islands

By: Tarun Khanna and Budhaditya Gupta
Narayana Health (NH) had been successfully delivering affordable high quality tertiary care to the masses in India through its chain of hospitals for over a decade. To encourage the adoption of the NH affordable care delivery model worldwide, Dr. Shetty, Chairman of... View Details
Keywords: Healthcare; Emerging Economies; Innovation; India; Institutions; Pricing; Replication; Strategy; Narayana Health; Ascension; Health City Cayman Islands; Dr. Devi Shetty; International Business; Health Care and Treatment; Innovation Strategy; Innovation and Management; Disruptive Innovation; Cross-Cultural and Cross-Border Issues; Global Strategy; Knowledge Use and Leverage; Management Practices and Processes; Growth Management; Growth and Development Strategy; Market Entry and Exit; Adaptation; Adoption; India; Cayman Islands
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Khanna, Tarun, and Budhaditya Gupta. "Health City Cayman Islands." Harvard Business School Case 714-510, May 2014. (Revised March 2016.)
  • October 1998
  • Case

CRA Managed Care, Inc. (A)

By: Myra M. Hart and Jennifer Starr
Silverman and her co-founder, Don Larson, own the largest privately held injury-management and cost-containment services firm in the United States. When their $80+ million company attracts substantial interest of investment bankers and venture capitalists, the two must... View Details
Keywords: Transition; Leadership Development; Venture Capital; Business Exit or Shutdown; Investment; Business or Company Management; Nonprofit Organizations; Personal Development and Career; Entrepreneurship; Service Industry; United States
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Hart, Myra M., and Jennifer Starr. "CRA Managed Care, Inc. (A)." Harvard Business School Case 899-068, October 1998.
  • February 2006
  • Case

Adams Capital Management: Fund IV

By: G. Felda Hardymon, Josh Lerner and Ann Leamon
The partners of Adams Capital Management must decide whether to start their fourth fund in early 2006 or to hold off until they have realized more exits from the earlier funds and have proved the viability of a recent change in strategy. View Details
Keywords: Investment Funds; Business Strategy; Decision Choices and Conditions; Financial Services Industry
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Hardymon, G. Felda, Josh Lerner, and Ann Leamon. "Adams Capital Management: Fund IV." Harvard Business School Case 806-077, February 2006.
  • May 2020
  • Case

Schlumberger's WesternGeco Division

By: John R. Wells, Sneha Biswas and Benjamin Weinstock
In October 2017, Maurice Nessim, President of WesternGeco, a business unit of Schlumberger, faced a difficult decision. In the face of falling oil prices and increasing pressure on costs, did it make sense to sell off the company’s specialized fleet of seismic survey... View Details
Keywords: Market Entry and Exit; Organizational Change and Adaptation; Decision Making; Strategy; Competitive Advantage; Energy Industry; Information Technology Industry
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Wells, John R., Sneha Biswas, and Benjamin Weinstock. "Schlumberger's WesternGeco Division." Harvard Business School Case 720-470, May 2020.
  • February 2015 (Revised May 2015)
  • Supplement

Nokia's Bridge Program: Outcome and Results (B)

By: Sandra J. Sucher and Susan J. Winterberg
Nokia's leaders reflect on the Bridge program, lessons learned during its implementation, and the business benefits it brought to the company. Nokia's Bridge program resulted in 60% of employees knowing their next step the day they exited the firm. It also helped... View Details
Keywords: Layoffs; Plant Closure; Outplacement; Shared Value; Business or Company Management; Job Cuts and Outsourcing; Restructuring; Employee Relationship Management; Telecommunications Industry
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Sucher, Sandra J., and Susan J. Winterberg. "Nokia's Bridge Program: Outcome and Results (B)." Harvard Business School Supplement 315-003, February 2015. (Revised May 2015.)
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