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- All HBS Web
(2,580)
- People (9)
- News (801)
- Research (1,085)
- Events (3)
- Multimedia (37)
- Faculty Publications (773)
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- September 2024
- Supplement
Allbirds: Decarbonizing Fashion (B)
By: Michael W. Toffel, Kenneth P. Pucker and Stacy Straaberg
The Allbirds: Decarbonizing Fashion (B) case encourages students to assess Allbirds’ product development and go-to-market strategies now that Allbirds is a publicly listed company. The (B) case provides a 2024 update on Allbirds including its initial public offering,... View Details
Keywords: Financial Markets; Initial Public Offering; Global Strategy; Collaborative Innovation and Invention; Innovation Strategy; Knowledge Sharing; Distribution; Corporate Social Responsibility and Impact; Mission and Purpose; Going Public; Performance; Diversification; Stocks; Transformation; Fashion Industry; United States; San Francisco; California; Europe; Asia; New Zealand
Toffel, Michael W., Kenneth P. Pucker, and Stacy Straaberg. "Allbirds: Decarbonizing Fashion (B)." Harvard Business School Supplement 625-004, September 2024.
- 07 Sep 2020
- Research & Ideas
How to Help Small Businesses Survive COVID's Next Phase
performance on real-time dashboards, making monitoring less onerous. “Small-business owners tend to focus on their customers, and on their products and services,” Mills says. “They often don’t have time for the accounting and paperwork. But knowing your cash situation... View Details
- 21 Feb 2012
- First Look
First Look: Feb. 21
Christopher Marquis and John AlmandozHarvard Business School Case 412-060 New Resource Bank was founded in San Francisco in 2006 with a mission focused on environmental sustainability. The case illustrates the opportunities and challenges... View Details
Keywords: Sean Silverthorne
- 04 May 2016
- What Do You Think?
What Does Boaty McBoatface Tell Us About Brand Control on the Internet?
Minister Johnson has a decision to make. He apparently has delayed it, perhaps waiting for interest to wane. But he did issue a statement saying that: “We want something that fits the mission and captures the spirit of scientific... View Details
- 07 Aug 2012
- Research & Ideas
Off and Running: Professors Comment on Olympics
the committee's multiyear pricing process, we determined five pricing principles that every business, whether it has a shared-value mission or not, could profitably adopt. Here are the five principles and how the organizing committee... View Details
- 15 Dec 2008
- Research & Ideas
The Surprisingly Successful Marriages of Multinationals and Social Brands
appreciate the social value dimension of the mice's missions or failing to respect their distinctive operating culture can create incompatibility and conflict that will probably cancel the courting or sour the marriage. Don't look first... View Details
- 25 Aug 2003
- Research & Ideas
Should You Sell Your Digital Privacy?
already so far on the wrong side of the issue that it might as well add the word "spammer" to its corporate mission statement. It's about offering its customers and prospects an identity that they find useful and are proud to... View Details
- 11 Nov 2002
- Research & Ideas
Women Entrepreneurs Usher in the Next Generation
even businesswomen within large organizations can be learned on the playing field, said Lopiano. In her view—and it is part of the mission of her foundation, which was founded in 1974 by tennis star Billie Jean King—every girl should... View Details
Keywords: by Martha Lagace
- June 2020
- Supplement
Career Karma: Growth in a Time of Global Uncertainty (B)
By: Laura Huang and Elizabeth Jiang
This (B) case expands upon the journey of Career Karma’s three founders by presenting a fictionalized Investor Meeting scenario. View Details
Keywords: Business Ventures; Business Growth and Maturation; Business Plan; Business Startups; Education; Training; Entrepreneurship; Corporate Entrepreneurship; Social Entrepreneurship; Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Marketing Strategy; Organizations; Mission and Purpose; Personal Development and Career; Technology Industry; Education Industry; Employment Industry
Huang, Laura, and Elizabeth Jiang. "Career Karma: Growth in a Time of Global Uncertainty (B)." Harvard Business School Supplement 420-125, June 2020.
- July 2019 (Revised November 2022)
- Case
Backstage at Boston Ballet
By: David G. Fubini, Ryan Raffaelli, Begum Agca Okutgen and Julia Kelley
This case asks students to consider how to prioritize goals when placed in a new leadership role. In August 2014, Meredith “Max” Hodges became the youngest Executive Director (ED) in the Boston Ballet’s 51-year history. In her first year, she was able to claim several... View Details
Keywords: Organizational Behavior; Managing Change; Strategy Execution; Priorities; Arts; Buildings and Facilities; Decision Making; Theater Entertainment; Leadership; Business or Company Management; Mission and Purpose; Organizational Change and Adaptation; Strategic Planning; Problems and Challenges; Nonprofit Organizations; Strategy; Marketing; Price; Fine Arts Industry; Entertainment and Recreation Industry; Education Industry; United States; North America; Massachusetts; Boston; New England; Northeastern United States
Fubini, David G., Ryan Raffaelli, Begum Agca Okutgen, and Julia Kelley. "Backstage at Boston Ballet." Harvard Business School Case 420-005, July 2019. (Revised November 2022.)
- February 1998
- Case
Creating the International Trade Organization
By: David A. Moss, George R. Appling and Andrew D Archer
In the late 1940s, officials at the U.S. State Department began campaigning for the creation of an International Trade Organization (ITO). This new organization would oversee global negotiations on trade liberalization, foreign direct investment, cartels, and commodity... View Details
Keywords: Mission and Purpose; Trade; Governing Rules, Regulations, and Reforms; Policy; Globalized Economies and Regions; Agreements and Arrangements; Foreign Direct Investment; Economic Systems; International Relations
Moss, David A., George R. Appling, and Andrew D Archer. "Creating the International Trade Organization." Harvard Business School Case 798-057, February 1998.
- 04 Mar 2014
- Sharpening Your Skills
Sharpening Your Skills: Managing Innovation
R. Lakhani on the keys to managing distributed innovation. What Does Nasa's "faster, Better, Cheaper" Teach About Innovation? Mission to Mars: It Really Is Rocket Science Do the successful Mars missions mean... View Details
Keywords: Re: Multiple Faculty
- 27 Mar 2005
- Research & Ideas
Should I Pay the Bribe?
Please tell us about your initiative to create a joint center between Harvard and Yale to monitor corruption. What will its mission be and how will it operate? A: In many countries corruption accusations are used politically. Thus, the... View Details
Keywords: by Cynthia D. Churchwell
- 17 Dec 2001
- Research & Ideas
Risks and Rewards of the Intrapreneur
said, is that the start-up's mission was in alignment with the company's core business. For would-be intrapreneurs, the advantages to a corporate start-up versus a jump to a brand new company can include increased visibility within the... View Details
Keywords: by Sean Silverthorne
- November 6, 2017
- Article
The Common Traps of Working in Your Family's Business
By: Josh Baron
When your family’s name is on the door, you will never just be one of the gang — and everything you do could be fodder for the office rumor mill. Your actions are amplified because of your status in the company, and even seemingly small gestures can unintentionally... View Details
Keywords: Family Business; Attitudes; Behavior; Personal Development and Career; Mission and Purpose
Baron, Josh. "The Common Traps of Working in Your Family's Business." Harvard Business Review (website) (November 6, 2017).
- May 2022 (Revised December 2023)
- Case
Founder Collective
By: Jo Tango and Alys Ferragamo
Founder Collective ("FC") launched in 2009 with a clear mission: to be the most aligned fund for founders at the seed stage. In keeping with its mission, FC maintained smaller fund sizes and was not a lifecycle investor. By November of 2021, the seed market had become... View Details
Keywords: Seed Investing; Business Startups; Mission and Purpose; Investment; Competitive Strategy; Venture Capital
Tango, Jo, and Alys Ferragamo. "Founder Collective." Harvard Business School Case 822-129, May 2022. (Revised December 2023.)
- March 2008 (Revised March 2009)
- Case
Transforming AMFAM
By: Rakesh Khurana, Rajiv Lal and Cathy Ross
On a winter day in December 2007 at the American Family Mutual Insurance Company (AMFAM) headquarters in Madison, Wisconsin, Dave Anderson and Jack Salzwedel remained in the conference room after the senior management meeting had concluded. Anderson, CEO of AMFAM since... View Details
Keywords: Customer Focus and Relationships; Governing and Advisory Boards; Marketing; Mission and Purpose; Strategic Planning; Insurance Industry; United States
Khurana, Rakesh, Rajiv Lal, and Cathy Ross. "Transforming AMFAM." Harvard Business School Case 508-081, March 2008. (Revised March 2009.)
- February 2022 (Revised October 2022)
- Case
P.T. Barnum: Changing the World
By: Robert Simons and Shirley Sun
This case describes the life of P.T. Barnum, widely considered to the be the father of modern advertising and marketing. Barnum showed his genius for business early, selling lottery tickets and confections from his father’s store. He went on to found a famous museum of... View Details
Keywords: Entertainment; Entrepreneurship; Personal Characteristics; Marketing; Success; Values and Beliefs; Mission and Purpose; Entertainment and Recreation Industry; United States; Europe
Simons, Robert, and Shirley Sun. "P.T. Barnum: Changing the World." Harvard Business School Case 122-076, February 2022. (Revised October 2022.)
- 2015
- Chapter
Staying the Same While Changing: Organizational Identity in the Face of Environmental Challenges
By: Mary Ann Glynn, Christi Lockwood and Ryan Raffaelli
We explore the role of organizational identity in the adoption of new sustainability practices, focusing on how identity functions as a driver of (or sometimes a drag on) adoption. Drawing on illustrations from the U.S. hotel industry, we examine how sustainability... View Details
Keywords: Organizational Change and Adaptation; Mission and Purpose; Organizational Culture; Environmental Sustainability; Adoption; Accommodations Industry; United States
Glynn, Mary Ann, Christi Lockwood, and Ryan Raffaelli. "Staying the Same While Changing: Organizational Identity in the Face of Environmental Challenges." In Leading Sustainable Change: An Organizational Perspective, edited by Rebecca Henderson, Ranjay Gulati, and Michael Tushman. Oxford University Press, 2015.
- 09 Oct 2018
- First Look
New Research and Ideas, October 9, 2018
success in a broad array of projects, such as managing 10 brands and 26 shops across different categories, he also felt the need to reinvent his core confectionery business since not all stores of all his brands were thriving as he had wished. Equally central to the... View Details
Keywords: Dina Gerdeman