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Show Results For
- All HBS Web
(3,536)
- People (5)
- News (653)
- Research (2,485)
- Events (6)
- Multimedia (5)
- Faculty Publications (1,389)
- 24 Jul 2000
- Research & Ideas
Linking the Globe: The Role of Media and Communications
everywhere. For publishing houses, content is out of control." The true secret of the Internet, said Schmidt-Holtz, is the focus on the individual. "Media companies have to react to this fact and... View Details
- 02 Jan 2018
- First Look
First Look at New Research and Ideas, January 3, 2018
December 4, 2017 Harvard Business Review How a Fast-Growing Startup Built Its Sales Team for Long-Term Success By: Cespedes, Frank V., and David Mattson Abstract—It’s common for leaders of sales teams to View Details
Keywords: Sean Silverthorne
- 06 Feb 2018
- First Look
First Look at New Research and Ideas: February 6, 2018
it is urgent. What does it mean to make capitalism a subject of historical inquiry? What is its potential across multiple disciplines, alongside different methodologies, and in a range of geographic and... View Details
- 03 Aug 2015
- Research & Ideas
Why Fierce Competitors Apple and Amazon Became ’Frenemies’ Over eReaders
terms, both companies would like nothing better than to have customers to themselves, wrapped up in their own seamless media universes: iTunes, iPad, and Apple TV on the one hand; View Details
- September – October 2011
- Article
Manage the Culture Cycle
By: James L. Heskett
Organizational culture—the shared assumptions, values, and behaviors that determine "how we do things around here"—can be measured and shaped. In organizations with large numbers of customer-facing employees, it can account for up to half of the difference in operating... View Details
- 23 Mar 2015
- Research & Ideas
It’s Called ‘Price Coherence,’ and It’s Surprisingly Bad for Consumers
restrictions imposed by the intermediaries, who want consumers to focus less on price differences and more on the benefits of value-added services that they provide, such as distribution, one-stop shopping,... View Details
- 07 Dec 1999
- Research & Ideas
Henry Heinz and Brand Creation in the Late Nineteenth Century
strategic rationale of branding and its importance to competing effectively on the demand side of the economy. In a young market, he realized, consumers had to be able to identify a particular product's source, functional attributes,... View Details
Keywords: by Nancy F. Koehn
- Research Summary
Overview
I am currently working on a series of projects that focus on three questions: (1) how currency fluctuations affect different types of firms across countries; (2) how various macroeconomic policies affect manufacturing growth in developing countries; (3) the... View Details
- 2020
- Book
The Ends Game: How Smart Companies Stop Selling Products and Start Delivering Value
By: Marco Bertini and Oded Koenigsberg
How some firms are rewriting the rules of commerce by pursuing “ends”—actual outcomes—rather than selling “means”—their products and services. View Details
Bertini, Marco, and Oded Koenigsberg. The Ends Game: How Smart Companies Stop Selling Products and Start Delivering Value. Management on the Cutting Edge. Cambridge, MA: MIT Press, 2020.
- 17 Oct 2017
- First Look
First Look at New Research and Ideas, October 17, 2017
environments differently than those pursuing traditional closed strategies. This chapter considers these strategies together highlighting similarities and differences between platform, open/user innovation, View Details
Keywords: Sean Silverthorne
- June 2012
- Article
Pricing to Create Shared Value
By: Marco Bertini and John T. Gourville
Many companies are in competition with their customers to extract as much value as possible from every transaction. Pricing is their weapon of choice, and consumers fight back by rooting out and disseminating pricing policies that seem unfair. The problem is that... View Details
Keywords: Pricing; Marketing Strategy; Price; Customer Focus and Relationships; Customer Relationship Management; Value Creation; Fairness
Bertini, Marco, and John T. Gourville. "Pricing to Create Shared Value." Harvard Business Review 90, no. 6 (June 2012): 96–104.
- 21 Apr 2021
- Research & Ideas
The Pandemic Conversations That Leaders Need to Have Now
conference calls that employees can listen to: “The first half is top executives’ discussion of the quarter and expectations. The second half they have a roundtable-like discussion on a particular topic about specific View Details
- September 2024 (Revised May 2025)
- Case
Carrie Wang: Choosing Between the Family Firm and the Family Spirit
By: Lauren Cohen, Fei Wu and Sophia Pan
Carrie Wang, Investment Head of the Wang’s single-family office, contemplated her next career steps. As one of the first businessmen who had risen from China’s industrial rise, her father had grown his wealth to a considerable level, eventually requesting that his... View Details
Keywords: Family Office; Interests Of Consumers; Family Business; Business Growth and Maturation; Financial Management; Financial Strategy; Financial Markets; Investment Portfolio; Investment Return; Private Equity; Customer Relationship Management; Interests; Reputation; Work-Life Balance; Real Estate Industry; China
- August 1984 (Revised March 1994)
- Case
The Toro Company S'no Risk Program
By: David E. Bell
Toro introduced a promotion in which purchasers of their snowthrower would receive a refund if the next winter brought only modest snowfall. The principal focus of the class is to understand what the risk implications are for the customer and for the company. May be... View Details
Bell, David E. "The Toro Company S'no Risk Program." Harvard Business School Case 185-017, August 1984. (Revised March 1994.)
- 05 Dec 2017
- First Look
First Look at New Research and Ideas, December 5, 2017
that addresses part of that challenge—with a particular focus on predicting customer churn. However, several other equally important aspects of managing retention have not received similar level of... View Details
Keywords: Sean Silverthorne
- 11 Jul 2019
- Sharpening Your Skills
Deconstructing 'Customer Experience'
customer anxiety on service relationships is neither well understood, nor consistently factored into service design. How Do Incumbents Fare in the Face of Increased Service Competition?When does increased... View Details
- 18 Jul 2017
- First Look
First Look at New Research and Ideas, July 18, 2017
the network of relationships between brokers and institutional investors shapes the information diffusion in the stock market. We exploit trade-level data to show that central brokers gather information by... View Details
Keywords: Sean Silverthorne
- 18 Apr 2018
- First Look
First Look at New Research and Ideas, April 18, 2018
though the effects vary with liberal/conservative ideological orientation. Polynomial regression analyses reveal that the fit relationship between individual and organizational political ideology deviates... View Details
Keywords: Sean Silverthorne
- 01 Dec 1997
- News
Growing Together
customers and the community, and differentiates us from our competitors," explains Jackson. "It's all part of our business strategy for leading BankBoston into the 21st century... View Details
Keywords: Marguerite Rigoglioso and Nancy O. Perry
- 06 Jun 2017
- First Look
First Look at New Research and Ideas: June 6, 2017
perspectives of marketing strategies, store operations, and relationships between customers and store clerks. However, the significance of the... View Details
Keywords: Sean Silverthorne