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  • All HBS Web  (20,796)
    • People  (33)
    • News  (3,858)
    • Research  (14,130)
    • Events  (110)
    • Multimedia  (276)
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  • 04 Mar 2024
  • What Do You Think?

Do People Want to Work Anymore?

only have the necessary skills but also contribute positively to the overall work environment and company culture. Sheeba Arun went even further, suggesting that it “determines the culture of the... View Details
Keywords: by James Heskett

    Laura Alfaro

    Laura Alfaro is the Warren Alpert Professor of Business Administration. At Harvard since 1999, she served as Minister of National Planning and Economic Policy in Costa Rica from 2010-2012, taking a leave from HBS. She is Co-Editor of the Journal of International... View Details

    • June 1999 (Revised June 2000)
    • Case

    Robert Mondavi: Competitive Strategy

    By: Michael E. Porter and Gregory C Bond
    Describes the competitive situation facing Robert Mondavi, the leading premium California winery. Mondavi has been an industry innovator and has recently taken steps to become more international. Mondavi has to cope with growing domestic competition as well as market... View Details
    Keywords: Global Strategy; Technological Innovation; Business or Company Management; Growth and Development Strategy; Growth Management; Industry Structures; Strategy; Competitive Strategy; Competitive Advantage; Food and Beverage Industry; California; Australia; Chile
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    Porter, Michael E., and Gregory C Bond. "Robert Mondavi: Competitive Strategy." Harvard Business School Case 799-125, June 1999. (Revised June 2000.)
    • August 1999 (Revised October 1999)
    • Case

    RCA Records: The Digital Revolution

    By: Jeffrey F. Rayport, Carin-Isabel Knoop and Cate Reavis
    In 1995, Bertelsmann-owned RCA Records was considered a "tired and old" record label. By 1999, the company represented a number of the "hottest" acts in the music industry. Nevertheless, the company's position (as well as that of the entire music industry) was under... View Details
    Keywords: Brands and Branding; Business Model; Competition; Corporate Strategy; Internet and the Web; Change Management; Marketing Strategy; Entertainment and Recreation Industry; Entertainment and Recreation Industry; United States
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    Rayport, Jeffrey F., Carin-Isabel Knoop, and Cate Reavis. "RCA Records: The Digital Revolution." Harvard Business School Case 800-014, August 1999. (Revised October 1999.)
    • June 2016
    • Article

    Wicked Problem Solvers: Lessons from Successful Cross-industry Teams

    By: Amy C. Edmondson
    Companies today increasingly rely on teams that span many industries for radical innovation, especially to solve “wicked problems.” So leaders have to understand how to promote collaboration when roles are uncertain, goals are shifting, expertise and organizational... View Details
    Keywords: Groups and Teams; Leadership Style; Collaborative Innovation and Invention
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    Edmondson, Amy C. "Wicked Problem Solvers: Lessons from Successful Cross-industry Teams." Harvard Business Review 94, no. 6 (June 2016): 53–59.
    • 27 Jan 2011
    • News

    Dancing elephants

    • December 1999 (Revised October 2001)
    • Case

    Introducing New Coke

    On April 23, 1985, the Coca-Cola Co. announced a decision that would rock the world. The old Coke formula would be taken off the market and replaced with a smoother, sweeter taste. The reaction of the American people was immediate and violent, causing three months of... View Details
    Keywords: Failure; Product Development; Brands and Branding; Food and Beverage Industry; Food and Beverage Industry
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    Fournier, Susan M. "Introducing New Coke." Harvard Business School Case 500-067, December 1999. (Revised October 2001.)
    • June 2007
    • Article

    Which Levers Boost ROI?

    By: Margeaux Cvar and John A. Quelch
    The article refers to ROI, or return on investment, and focuses on a rational strategy for financial markets that uses outside industry comparisons. The first step is to identify parallel businesses that have similar characteristics such as growth, capital, and market... View Details
    Keywords: Mathematical Methods; Financial Markets; Investment Return
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    Cvar, Margeaux, and John A. Quelch. "Which Levers Boost ROI?" Harvard Business Review 85, no. 6 (June 2007): 21–24.
    • February 2001
    • Case

    BarnesandNoble.com (B)

    By: Jeffrey F. Rayport, Dickson Louie and William A. Sahlman
    At the end of 1998, Jonathan Bulkeley, the newly-named CEO of barnesandnoble.com, is faced with a challenge. As the second leading online bookseller behind Amazon.com, barnesandnoble.com must build its market share. With Forrester Research predicting that the online... View Details
    Keywords: Internet and the Web; Marketing Strategy; Publishing Industry
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    Rayport, Jeffrey F., Dickson Louie, and William A. Sahlman. "BarnesandNoble.com (B)." Harvard Business School Case 901-023, February 2001.
    • May 2014
    • Article

    Right Up the Middle: How Israeli Firms Go Global

    By: Jonathan Friedrich, Amit Noam and Elie Ofek
    The article considers international business enterprises based in Israel and how they successfully expanded from their origins as small businesses. A common technique of those companies in which they focused on market entry in other countries whose markets were too... View Details
    Keywords: Globalized Firms and Management; Israel
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    Friedrich, Jonathan, Amit Noam, and Elie Ofek. "Right Up the Middle: How Israeli Firms Go Global." Harvard Business Review 92, no. 5 (May 2014): 113–117.
    • November 2020
    • Case

    Guild Education: Unlocking Opportunity for America's Workforce

    By: William A. Sahlman, Michael D. Smith, Nicole Tempest Keller and Alpana Thapar
    Founded in 2015, Guild Education is an education marketplace that connects employers and universities to provide employees with ‘education as a benefit.’ The Denver-based company is transforming traditional tuition assistance programs by facilitating direct payment by... View Details
    Keywords: Education; Digital Platforms; Information Technology; Employees; Social Enterprise; Education Industry; Technology Industry; Colorado
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    Sahlman, William A., Michael D. Smith, Nicole Tempest Keller, and Alpana Thapar. "Guild Education: Unlocking Opportunity for America's Workforce." Harvard Business School Case 821-050, November 2020.
    • May 2016 (Revised March 2020)
    • Teaching Note

    Cyberdyne: A Leap to the Future

    By: Doug J. Chung and Mayuka Yamazaki
    Cyberdyne Inc. was a Japanese technology venture founded in 2004 by scientist Yoshiyuki Sankai to commercialize a hybrid assistive limb (HAL). HAL was a robotic exoskeleton system for people who had difficulty walking due to nervous system disabilities resulting from... View Details
    Keywords: Health Disorders; Technological Innovation; Marketing Strategy; Decisions; Product Launch; Medical Devices and Supplies Industry
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    Chung, Doug J., and Mayuka Yamazaki. "Cyberdyne: A Leap to the Future." Harvard Business School Teaching Note 516-114, May 2016. (Revised March 2020.)
    • October 2022
    • Supplement

    Framebridge (B): A New Approach

    By: Rembrand Koning and Alicia Dadlani
    In 2022, after revamping operations and expanding retail stores, Framebridge founder and CEO Susan Tynan is optimistic for the future but realizes changing market dynamics. New competitors are entering the market, and margin pressures remained. This case is part two of... View Details
    Keywords: Business Startups; Business Strategy; Entrepreneurship; Operations; Market Entry and Exit; Consumer Products Industry; United States; District of Columbia; Kentucky
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    Koning, Rembrand, and Alicia Dadlani. "Framebridge (B): A New Approach." Harvard Business School Supplement 723-353, October 2022.
    • May 2017
    • Supplement

    Betfair (D)

    By: Ramon Casadesus-Masanell, John Heilbron and Neil Campbell
    Betfair reconsiders its approach to international gambling markets amid regulatory uncertainty. View Details
    Keywords: Betfair; Exchange; Betting; Leisure Industry; Laws and Statutes; Business Model; Entertainment and Recreation Industry; Europe
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    Casadesus-Masanell, Ramon, John Heilbron, and Neil Campbell. "Betfair (D)." Harvard Business School Supplement 717-519, May 2017.
    • 2012
    • Article

    Wider dem sauren Mund. Beiersdorfs U.S.-Geschaeft mit der Zahnpastamarke Pebeco

    By: G. Jones and Christina Lubinski
    This article examines the growth and ultimate demise of the toothpaste brand Pebeco, which was created by the German personal care company Beiersdorf in 1903. The brand was an enormous international success, becoming for a time the largest toothpaste brand in the... View Details
    Keywords: Growth and Development; Market Entry and Exit; Problems and Challenges; Marketing Strategy; Markets; Change; Customers; Social Psychology; Science; Brands and Branding; Competitive Strategy; Consumer Products Industry; United States; Germany
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    Jones, G., and Christina Lubinski. "Wider dem sauren Mund. Beiersdorfs U.S.-Geschaeft mit der Zahnpastamarke Pebeco." Hamburger Wirtschafts-Chronik 9 (2012): 141–165.
    • April 2008 (Revised December 2008)
    • Case

    Leveraged Loans 2007

    By: Andre F. Perold and Erik Stafford
    The leveraged loan market was in a crisis during the summer of 2007, following many years of low realized volatility (less than 4% per annum), an index of leveraged loans had fallen over 5% in the month of July. A sudden drop in capital market prices for an asset class... View Details
    Keywords: History; Financial Liquidity; Investment; Financial Crisis; Market Transactions; Disruption; Decision Choices and Conditions; Competitive Strategy; Capital Markets; Crisis Management; Commercial Banking; Banking Industry; Financial Services Industry
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    Perold, Andre F., and Erik Stafford. "Leveraged Loans 2007." Harvard Business School Case 208-145, April 2008. (Revised December 2008.)
    • November 1988 (Revised July 1998)
    • Case

    WaterTest Corporation

    Describes the founding and subsequent growth of WaterTest, a New Hampshire firm run by a entrepreneur with little business background. Three Harvard Business School students are working on a project to help the firm refine its marketing strategy. The students collect a... View Details
    Keywords: Business Startups; Customers; Entrepreneurship; Data and Data Sets; Marketing Strategy
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    Roberts, Michael J., Chuck Davis, William (Bill) Haylon, and Daniel F. Riley. "WaterTest Corporation." Harvard Business School Case 389-022, November 1988. (Revised July 1998.)
    • July 1997 (Revised March 2005)
    • Case

    Lille Tissages, S.A.

    By: William J. Bruns Jr.
    The marketing director and finance director must set the price for an expensive yet competitive fabric. Recent price increases have not been matched by competitors, and market share has been lost. The case provides an opportunity to practice contribution analysis... View Details
    Keywords: Cost; Competition; Price; Accounting
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    Bruns, William J., Jr. "Lille Tissages, S.A." Harvard Business School Case 198-005, July 1997. (Revised March 2005.)
    • January 2010 (Revised August 2011)
    • Case

    Ganeden Biotech, Inc.

    By: Robert C. Pozen, Dale Alan Winger and Matthew Kenneth Ahlers
    The CEO of Ganeden Biotech, a small firm with several viable probiotic products but limited resources, must decide what markets to invest in and what intellectual property strategies will best serve its immediate and longer-term business interests. View Details
    Keywords: Entrepreneurship; Investment; Intellectual Property; Market Entry and Exit; Business Strategy; Biotechnology Industry
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    Pozen, Robert C., Dale Alan Winger, and Matthew Kenneth Ahlers. "Ganeden Biotech, Inc." Harvard Business School Case 310-073, January 2010. (Revised August 2011.)
    • May 2002 (Revised May 2003)
    • Case

    Sa Sa Cosmetics

    By: David E. Bell and Iris T. Li
    Sa Sa Cosmetics has had spectacular success as a low-price retailer of branded cosmetics. But recently, growth has slackened. What are the causes? This case describes recent strategic initiatives and provides market research data to aid the students in diagnosis. View Details
    Keywords: Crisis Management; Management Analysis, Tools, and Techniques; Brands and Branding; Marketing Strategy; Distribution; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry
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    Bell, David E., and Iris T. Li. "Sa Sa Cosmetics." Harvard Business School Case 502-085, May 2002. (Revised May 2003.)
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