Product Engineering - Publications - Faculty & Research

02 Jun 2014
Research & Ideas

Secrets to a Successful Social Media Strategy

important when a competitor began offering products at a steep discount. Engineers lobbied their companies against buying those products because the competitor lacked a similar... View Details

Keywords: by Carmen Nobel

12 Oct 1999
Research & Ideas

Building Competitive Advantage Through Operations

It's the set of processes that transforms either materials or information into a product or service. EE: How has this definition evolved over the past decade? Upton: There have been some exciting changes in recent years. First, operations... View Details

Keywords: by Staff

05 Jun 2000
What Do You Think?

What’s Happening to Our Patience?

our spare time so we kill it." I assume he means that we engineer our lives so that we are always busy, thereby avoiding spare time. Aurin Bhattacharjee admonishes us to "moderate our ways and appreciate the passage of time for... View Details

Keywords: by James Heskett

05 Aug 2016
News

Accelerating Change on Medicine’s Final Frontier

holds dual Italian-American citizenship, grew up on the go, spending time on both sides of the Atlantic. He says his six years in Atlanta is the longest he has ever lived in one place. “I’m really a product of both of my parents,” he... View Details

Keywords: Robert S. Benchley

Profile

Krishna Yeshwant

Hospital. As part of the Surgical Planning Lab, Krishna applied his computer science background to the development of 3D planning software for craniofacial surgery. Spanning medical and engineering worlds While working side-by-side with... View Details

Web

The Art of American Advertising: 1865 - 1910

Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising 1865 - 1910 National Markets Advertising Products Trade Catalogs Trade... View Details

01 Sep 2006
News

Strange Bedfellows

situation of being able to characterize their income separately depending on the audience. Something as simple as interest expense can be engineered to be an expense for tax authorities and a dividend for capital markets. This confusing... View Details

Keywords: Mihir A. Desai; Government

04 Dec 2023
Blog Post

My Summer of Joy with the National Parks Service

WWII planes, boat docks, and everything in between. My role was to help them design a more sustainable operating and funding model to ensure their long-term viability within the park service. Before I started at HBS, I was a medical device View Details

Keywords: Nonprofit / Government

12 Feb 2019
News

A View of the Valley

Photo via Wired, courtesy of Kathy Wang Photo via Wired, courtesy of Kathy Wang When Kathy Wang (MBA 2011) sat down to write her first work of fiction, after years of working as a product manager at big tech companies, the California... View Details

Keywords: Publishing Industries (except Internet); Information

February 1997
Case

Enron Development Corporation: The Dabhol Power Project in Maharashtra, India (A) (Abridged)

By: Louis T. Wells Jr.

A large, lucrative power plant is negotiated for construction/operation by an American power company in India's evolving privatized power sector. The process of incorporating the project is captured in this case. The American company will own and operate the plant in... View Details

Keywords: Factories, Labs, and Plants; Transition; Energy Generation; Construction; Cross-Cultural and Cross-Border Issues; Emerging Markets; Negotiation Process; Production; Privatization; Energy Industry

Citation

Educators

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01 Dec 2014
News

Alumni and Faculty Books for December 2014

brand management that avoids traditional brand tenets of control and competition, largely adopted from the private sector, in favor of a strategic approach centered on the mission and based on participation, shared values, and the development of key partnerships. From... View Details

14 Feb 2005
Research & Ideas

Desktop Search and Revenue Streams

panelists where search competitors could gain the most distinct advantage. "I think for us at Yahoo right now, we see an opportunity in helping users manage their personal information," said Bradley Horowitz, director of Yahoo's media search. "So our... View Details

Keywords: by Julie Jette

01 Jun 1998
News

Devtosh Khare

Khare. Indeed, he came to business only after he added to his undergraduate engineering major at the University of Pennsylvania by enrolling in the Wharton School's five-year, dual-degree program in management and technology. "I saw... View Details

Keywords: Orna Feldman photograph by Webb Chappell

12 Jun 2019
Research & Ideas

Investors Have More Than Money to Offer Entrepreneurs

that ask in writing. Identify at least one domain area where each investor may serve you best (e.g., I am usually the go-to person for product & engineering or organizational planning for my angel... View Details

Keywords: by Julia Austin

01 Jun 2013
News

Collective Wisdom

software communities have shown that we can have a highly distributed model involving contributors from all over the world. Some people said this would never work. But open source often creates products that are better than those View Details

Keywords: crowdsourcing; Colleges, Universities, and Professional Schools; Educational Services; Management, Scientific, and Technical Consulting Services; Professional Services

01 Mar 2011
News

Making Their Way

doing some selective hiring, particularly around design engineering and production control. Our hiring is up over last year; we are seeing about ten times as many applicants per job as we did in years past.”... View Details

Keywords: Garry Emmons; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing

01 Oct 2001
News

Philip L. Yeo: The Next Big Thing

output has resulted in commercial products manufactured in a number of domestic and overseas industrial parks, also championed by Yeo. He, as much as anyone, has fostered the country's knowledge-based economy and set its future course.... View Details

Keywords: Government

Web

Photograph Albums - Photography Collections - Historical Collections

photographs Photographs and accompanying captions portray detailed views of the production of raw silk in Japan during the 1930s. Images include the raising and feeding of silkworms, the harvesting of cocoons, the reeling of the silk... View Details

01 Dec 2014
News

Innovation: The Fish-Farming Fix

eggs have a short shelf life. Norway’s salmon farms meet some 40 percent of global demand for the species, for instance, but can harvest eggs only during the few months of spawning season. How do you boost production the rest of the year?... View Details

Keywords: Francis Storrs; aquaculture; Fishing, Hunting and Trapping; Agriculture

September 1989 (Revised July 1991)
Case

Caterpillar, Inc.: George Schaefer Takes Charge

By: Christopher A. Bartlett

For over half a century, Caterpillar, Inc. (CAT) had been a world leader in the manufacture of earthmoving and construction machinery. In 1982, just months after it recorded the highest sales and profits in its history, CAT experienced its greatest crisis. Demand fell... View Details