Publications

August 1986 (Revised June 1987)
Case

Lotus Development Corporation: Entering International Markets

By: David B. Yoffie and John J. Coleman

Lotus 1-2-3 exploded on the American market in the spring of 1983. Nine months later Jim Manzi, vice president of marketing, hired Chuck Digate to develop an international strategy for Lotus. Case explores Lotus' rapid rise to the top of the software market in the... View Details

Keywords: Market Entry and Exit; Applications and Software; Global Strategy; Management Teams; Information Technology Industry; United States

May 2020
Case

Schlumberger's WesternGeco Division

By: John R. Wells, Sneha Biswas and Benjamin Weinstock

In October 2017, Maurice Nessim, President of WesternGeco, a business unit of Schlumberger, faced a difficult decision. In the face of falling oil prices and increasing pressure on costs, did it make sense to sell off the company’s specialized fleet of seismic survey... View Details

Keywords: Market Entry and Exit; Organizational Change and Adaptation; Decision Making; Strategy; Competitive Advantage; Energy Industry; Information Technology Industry

February 2010 (Revised June 2011)
Case

Zotter Living by Chocolate

By: Mukti Khaire, Stefan Aichinger, Monika Maria Elisabeth Hoffmann and Maximilian Georg Manfred Schnoedl

This case is about a boutique chocolate manufacturer's decision to grow. Zotter, an Austrian company that was a pioneer in the organic and Fairtrade chocolate movement, uses the traditional confit technique to make premium hand-scooped chocolates in unusual and... View Details

Keywords: Market Entry and Exit; Entrepreneurship; Global Strategy; Innovation and Invention; Growth and Development Strategy; Manufacturing Industry; Food and Beverage Industry; Austria

May 2019
Case

Mobileye Update, 2019

By: David B. Yoffie and Daniel Fisher

Mobileye was an Israeli company, officially headquartered in The Netherlands, which was a Tier 2 supplier to the global automobile industry. This short case updates Mobileye's business performance and strategy, following the acquisition by Intel in 2017. View Details

Keywords: Driverless Car; Competitive Advantage; Strategy; Market Entry and Exit; Technology; Auto Industry; Semiconductor Industry; Technology Industry; Israel

May 1993 (Revised May 1996)
Case

BellSouth Enterprises: The Cellular Billing Project

When BellSouth Enterprises decided to aggressively pursue the international cellular market, it needed new software in order to cope with the complexities of cellular billing and the country-specific variations in the international cellular market. BellSouth made the... View Details

Keywords: Alliances; Market Entry and Exit; Software; Global Strategy; Telecommunications Industry; United States

June 2000 (Revised October 2000)
Supplement

Dogfight over Europe: Ryanair (B)

By: Jan W. Rivkin

Supplements the (A) case. View Details

Keywords: Competition; Market Entry and Exit; Service Operations; Air Transportation Industry; Dublin; London

01 Jun 2024
News

Turning Point: On the Line

Leonard Dick (MBA 1990) (Illustration by Gisela Goppel) Leonard Dick (MBA 1990) (Illustration by Gisela Goppel) Day 116 was bizarrely poetic. Or poetically bizarre. And not just because I was an HBS grad participating in his second strike. To that point in last year’s... View Details

Keywords: labor strike; television; media; unions

Profile

Ryu Kawano

office." The experience proved so rewarding that Ryu, with two HBS colleagues, submitted an entry in the social-venture track to the annual Business Plan Competition in April. "We want to create a microfinancing organization in... View Details

Web

R. G. Dun & Co. Credit Reports | Baker Library | Bloomberg Center | Harvard Business School

the first entry recorded in 1847 in Montgomery, Alabama. Regular updates charted the company’s growth through 1884 in New York City. The Dun credit reports , which document large and small businesses across the U.S. from the 1840s to the... View Details

01 Apr 2001
News

Rewriting the Script: Social Enterprise Start-ups Expand Business Plan Contest's Parameters

gradually became clear that the contest needed a different set of criteria for evaluating plans with socially oriented agendas. Entries in the new track will submit to the same timetable and demands as traditional plans but will compete... View Details

Keywords: Arts, Entertainment; Information

February 1997 (Revised March 1998)
Case

European Bank for Reconstruction and Development in 1997, The: Defining a Market Exit Strategy

By: Michael Y. Yoshino and Carin-Isabel Knoop

Keywords: Banks and Banking; Market Entry and Exit; Strategy; Banking Industry; Europe

Find at Harvard

Web

Investment analyst reports (equity research reports) | Baker Library

investment bank research analysts for a particular industry click on "Research & Rankings" and then select ranking from the list (e.g. "All-American Research Team"). Entries include a summary of what the top analysts are saying about the... View Details

03 Jan 2007
First Look

First Look: January 3, 2007

available for download Banking Deregulation, Financial Constraints, and Entrepreneurship Authors:William R. Kerr and Ramana Nanda Abstract We study how U.S. branch banking deregulations affected the entry of new firms in the non-financial... View Details

Keywords: Sean Silverthorne

20 Sep 2016
First Look

September 20, 2016

of traditional U.S. public companies by more R&D-intensive firms is key to understanding the secular trend in average cash holdings. Over the last 35 years, an increasing share of R&D-intensive firms has entered the stock market with progressively higher cash... View Details

Keywords: Sean Silverthorne

19 Dec 2006
First Look

First Look: December 19, 2006

entry of a pure-play e-tailer by strategically refraining from entering online. In the markets where price consistency is not a constraint, we find that the incumbent can deter the e-tailer's entry only if... View Details

Keywords: Sean Silverthorne

September 2002 (Revised June 2003)
Case

Formula One Motor Racing

By: Tarun Khanna, Kartik Varma and David Lane

Documents the entrepreneurial efforts of a single individual to bring together car and engine manufacturers, local circuit owners and promoters, advertisers, drivers, and fans in the creation of one of the biggest markets for world sports. View Details

Keywords: Market Entry and Exit; Entrepreneurship; Sports; Globalized Markets and Industries; Sports Industry