Publications

May 2001 (Revised June 2002)
Case

Frasier (A)

By: Guhan Subramanian and Michelle Kalka

In 2001, NBC entered into contract negotiations with Paramount Television Group to keep the hit show "Frasier" on the network. Paramount, the studio that produced the show, threatened to move "Frasier" to CBS, Paramount's sister network, if NBC did not agree to a... View Details

Keywords: Negotiation; Television Entertainment; Media and Broadcasting Industry

01 Dec 2023
News

Drop Everything, Read This

Cat’s Divorce,” where Link describes with spot-on satire the delicious frustration of an aging tech billionaire who can barely hide his envy of his sons’ youth. Link is a literary genius whose magical realism entertains View Details

Keywords: Publishing Industries (except Internet); Information

01 Mar 2024
News

In My Humble Opinion: Role Model

One of four daughters of Pakistani immigrants, Salma Qarnain (MBA 2002) grew up in the midwestern “I” states of Iowa, Illinois, and Indiana before attending Stanford University. “It was my first experience feeling happy View Details

Keywords: Julia Hanna; acting; theater; diversity; career path; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries

26 Sep 2011
HBS Case

HBS Cases: Lady Gaga

Industries, which focuses entirely on the media and entertainment sector, and which includes sessions on basketball star LeBron James, online video aggregator Hulu, the NFL,... View Details

Keywords: by Carmen Nobel; Entertainment & Recreation; Entertainment & Recreation

09 Jan 2023
Blog Post

How I Spent My HBS 2+2 Deferral: Sam Perez Diarte

philanthropic ventures that my wife and I started envisioning during college. What advice do you have for prospective students considering the 2+2 program? If you have even entertained the thought of an MBA,... View Details

Web

Jana Kierstead | About

opportunities for HBS students and maintained strong recruiting relationships with hundreds of global organizations. Before HBS, Jana worked in the private sector as a director at A. T. Kearney’s media and... View Details

16 May 2000
Research & Ideas

Getting the Message: How the Internet is Changing Advertising

billboard-shaped notices—about 10 percent of those who saw the ads were enticed to click on them. These surfers were taken to the sponsor's Web site, and a new age in advertising had begun. Today, advertising on the Internet is much... View Details

Keywords: by Susan Young

26 Jul 2022
Research & Ideas

Burgers with Bugs? What Happens When Restaurants Ignore Online Reviews

There’s a saying in hospitality: The customer is always right. In fact, customers might be more influential than ever, according to a study of online restaurant reviews. Yelp, the website where consumers share their service experiences, often amplifies pest problems... View Details

Keywords: by Kara Baskin; Entertainment & Recreation; Entertainment & Recreation; Entertainment & Recreation

February 2002 (Revised October 2005)
Case

BMWFilms

By: Youngme E. Moon and Kerry Herman

Jim McDowell, VP of marketing at BMW North America, is debating how to follow up the success of his latest marketing campaign, "BMWFilms." This campaign features five short films for the Internet, directed by some of the hottest young directors in Hollywood. By all... View Details

Keywords: Consumer Behavior; Internet and the Web; Marketing Strategy; Film Entertainment; Innovation and Invention; Auto Industry; North and Central America

Web

Faculty & Researchers - Managing the Future of Work

case, 2021. With Shikhar Ghosh and Christian Godwin. World of Dreams Entertainment Group: Building a Resilient Business , Harvard Business School case, 2021. With Sarah Endline View Details

Research Summary

Overview

By: Reshmaan N. Hussam

Engaged with field work in South Asia and East Africa, Professor Hussam places a focus on exploring questions with strong theoretical motivation in the economics literature as well as relevant downstream policy implications. Her research spans four broad interests.... View Details

01 Dec 2019
News

Remix

So many boxes. Drew Dixon (MBA 2004) moved into this Brooklyn Heights apartment just a few days ago, as evidenced by the ratio of boxes emptied to those still filled. The living room, though, is an island of unpacked order, bobbing above a cardboard sea. It’s late... View Details

Keywords: Jen McFarland Flint; photographed by Chris Sorensen; #MeToo; DefJam; Arts, Entertainment

04 Oct 2022
What Do You Think?

Have Managers Underestimated the Need for Face-to-Face Contact?

(iStockphoto/SolStock) The COVID-19 pandemic changed the ways we worked, the ways we shopped, and the ways we interacted with others. It fostered some businesses—online selling, meeting services, and home... View Details

Keywords: by James Heskett

31 May 2023
HBS Case

Why Business Leaders Need to Hear Larry Miller's Story

for business leaders to rethink their hiring practices and start giving the formerly incarcerated more opportunities to prove themselves, say Hise Gibson and coauthors of a Harvard Business School case study... View Details

Keywords: by Jamal Meneide; Entertainment & Recreation; Entertainment & Recreation

Fast Answer

Music industry statistics

Where can I find data on the music/recording industry? Recording Industry Association of America: Key Statistics Statistical summaries on U.S. and worldwide record sales, and consumers of recorded music,... View Details

2006
Book

3-D Negotiation: Powerful Tools to Change the Game in Your Most Important Deals

By: David Lax and James K. Sebenius

Keywords: Negotiation; Change; Games, Gaming, and Gambling

Find at Harvard

January 2019 (Revised February 2020)
Case

World Wrestling Entertainment, Inc.

By: Anita Elberse and Melissa Rodman

World Wrestling Entertainment, Inc. (WWE) develops and presents scripted hero-versus-villain storylines featuring its wrestlers at hundreds of live events—on several weekly television shows, on its own over-the-top streaming service, and on social media—to millions of... View Details

Keywords: Superstars; Talent; Talent Development; Labor Economics; General Management; Entertainment; Sports; Media; Talent and Talent Management; Contracts; Marketing; Strategy