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  • 17 Sep 2015
  • Blog Post

Why We Recruit: Innosight

LinkedIn that keeps past employees connected to the Firm and any big news.  What recruiting tactics have you found most successful in engaging with students and/or alumni at HBS? Innosight successfully recruits HBS talent in a variety of... View Details
Keywords: Consulting
  • April 2006 (Revised February 2007)
  • Case

Rebuilding the New Orleans Public Schools: Turning the Tide?

After Hurricane Katrina, the New Orleans Public School System is faced with rebuilding from the ground up. The challenge is enormous, as is the opportunity to remake the lowest performing public school system in Louisiana and one of the lowest performing in the nation.... View Details
Keywords: Programs; Natural Disasters; Urban Development; Education; Infrastructure; Public Administration Industry; Education Industry; New Orleans
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  • 05 Feb 2009
  • Research & Ideas

In Praise of Marketing

defined consumer segments or, indeed, of individual consumers. Engaged Consumers The interactive nature of the Internet means that customers are now engaged more than ever in the co-creation of brand meaning... View Details
Keywords: by John Quelch; Advertising
  • February 2024
  • Article

Conveying and Detecting Listening in Live Conversation

By: Hanne Collins, Julia A. Minson, Ariella S. Kristal and Alison Wood Brooks
Across all domains of human social life, positive perceptions of conversational listening (i.e., feeling heard) predict well-being, professional success, and interpersonal flourishing. But a fundamental question remains: Are perceptions of listening accurate? Prior... View Details
Keywords: Interpersonal Communication; Behavior; Perception
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  • 10 Jul 2023
  • In Practice

The Harvard Business School Faculty Summer Reader 2023

principles and apply them to my research and daily life. In terms of leisurely reads, I've included The Girl on the Train by Paula Hawkins, a captivating thriller that promises an engaging escape. This suspenseful novel follows the... View Details
Keywords: by Dina Gerdeman
  • September 2016
  • Article

Whitened Résumés: Race and Self-Presentation in the Labor Market

By: Sonia K. Kang, K. A. DeCelles, András Tilcsik and Sora Jun
Using interviews, a laboratory experiment, and a résumé audit study, we examine racial minorities’ attempts to avoid anticipated discrimination in labor markets by concealing or downplaying racial cues in job applications, a practice known as "résumé whitening."... View Details
Keywords: Prejudice and Bias; Selection and Staffing; Job Search; Race
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  • 2012
  • Case

Robert Whelan and the Student Loan Crisis (A)

By: Rosabeth M. Kanter and Olivia Leskinen
Robert Whelan and the Student Loan Crisis (A) 2009 AL Fellow Bob Whelan developed an idea with partners that was a seed before his fellowship year and seemed to address a significant national challenge - college financing - with a creative concept and experience from... View Details
Keywords: Innovation; Entrepreneurs; Leadership Skills; Student Loan Crisis; Student Loans; Students; Low-income; Postsecondary Education; Debt-free; Income-share Agreements; ISA; College; Master’s Degree; Google; Purdue Research Foundation; Kanter’s Law; Elida Gonzalez; 13th Avenue; Ed Lowry; Flexibility; National Student Debt Jubilee Project; Fundraising; Difficult Middles; Investing In Student Success Act Of 2014; State Engagement; State Level; Pay It Forward; Student Movement; Tuition; Financing College; Change Management; Entrepreneurship; Innovation and Invention; Leadership; Education; Higher Education; Financing and Loans; Social Enterprise
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  • Program

Behavioral Economics—Virtual

mind. Through live, synchronous program sessions you'll engage directly with our renowned faculty to learn from their latest research, gain actionable takeaways, and facilitate your growth. In addition, virtual discussion groups will... View Details
  • January 2024 (Revised February 2024)
  • Course Overview Note

Managing Customers for Growth: Course Overview for Students

By: Eva Ascarza
Managing Customers for Growth (MCG) is a 14-session elective course for second-year MBA students at Harvard Business School. It is designed for business professionals engaged in roles centered on customer-driven growth activities. The course explores the dynamics of... View Details
Keywords: Customer Relationship Management; Decision Making; Analytics and Data Science; Growth Management; Telecommunications Industry; Technology Industry; Financial Services Industry; Education Industry; Travel Industry
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  • August 2, 2016
  • Article

Uncalculating Cooperation Is Used to Signal Trustworthiness

By: Jillian J. Jordan, Moshe Hoffman, Martin A. Nowak and David G. Rand
Humans frequently cooperate without carefully weighing the costs and benefits. As a result, people may wind up cooperating when it is not worthwhile to do so. Why risk making costly mistakes? Here, we present experimental evidence that reputation concerns provide an... View Details
Keywords: Social Evaluation; Experimental Economics; Moral Psychology; Cooperation; Reputation; Decision Making
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  • February 2018 (Revised May 2018)
  • Case

Haier: Incubating Entrepreneurs in a Chinese Giant

By: Rosabeth Moss Kanter and Nancy Hua Dai
CEO Zhang Ruimin must plan how to accelerate the growth of self-managed microenterprises. Platforms were Haier’s business platforms operating in five major sectors: white goods transformation, investment and incubation, financial holdings, real estate, and cultural... View Details
Keywords: China; Microenterprise; Appliances; Platform; Change; Innovation; Opportunities; Entrepreneurship; Digital Platforms; Transformation; Innovation and Invention; Leadership; Growth and Development Strategy; China
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  • June 2023
  • Article

Gaining Organizational Adoption: Strategically Pacing the Deployment of Digital Innovations

By: Rebecca Karp
Scholars have long suggested that to foster adoption for their innovative products and services, entrepreneurs should engage with customers to better understand their unmet needs. Yet, customers frequently reside in organizations, and organizational members may not be... View Details
Keywords: Entrepreneurship And Strategy; Digital Innovation; Healthcare; Work And Organizations; Organizational Adoption; B2B; Customers; Technology Adoption; Innovation Strategy; Organizational Change and Adaptation
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  • Program

Risk Management for Corporate Leaders—Virtual

extended period of time from work related activities Develop an action and implementation plan and engage as a team in a post-program session with an HBS teaching leader Expand your personal and professional network Extend your network by... View Details
  • June 2010 (Revised November 2011)
  • Case

Zensar: The Future of Vision Communities (A)

By: David A. Garvin and Rachna Tahilyani
Zensar is a rapidly growing, mid-sized Indian IT services company with a collaborative management philosophy and innovative HR policies. One of its practices, Vision Communities, is an inclusive forum for innovation and strategy formulation. As the company grows,... View Details
Keywords: Human Resources; Collaborative Innovation and Invention; Leadership Style; Growth and Development Strategy; Management Practices and Processes; Organizational Culture; Cooperation; Information Technology Industry; India
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  • 02 Dec 2010
  • News

Smaller Firms Still Hesitant to Hire

  • Clubs

Greater China Club

  • Program

Succeeding as a Strategic CFO

divestitures, and the optimization of distinct product and geographic segments Identify new opportunities to use finance to advance the strategic goals of your organization Develop your leadership capabilities Lead, motivate, and engage... View Details
  • Web

Faculty & Advisors | MBA

Blackstone, Evan was the Head of Strategy at Moderna (NASDAQ: MRNA). Before joining Moderna, Evan was a Principal at Bain Capital Ventures and an Engagement Manager at McKinsey & Company in New York. Kareem Reda MBA ’11, Harvard... View Details
  • 2015
  • Other Teaching and Training Material

Marketing Reading: Digital Marketing

By: Sunil Gupta and Joseph Davin
Digital technology has changed how consumers search for information, interact with each other, and buy products. The popularization of these technologies has made it possible for companies to have a better understanding of their customers' decision journey and... View Details
Keywords: Advertising; Buzz Marketing; Internet Marketing; Marketing; Marketing Management; Social Media; Social Networks; Viral Marketing; Word-of-mouth Marketing; Digital; Internet; Marketing Channels; Marketing Reference Programs; Online Advertising; Advertising Industry
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  • March 18, 2020
  • Article

How Honest Conversations Can Accelerate Corporate Transformation

By: Michael Beer
When CEOs engage a cross section of their key people in an honest conversation about organizational strengths and barriers to the execution of strategic changes required by the changing competitive landscape, transformations are accelerated. The honest conversation... View Details
Keywords: Honesty; Communication; Organizational Change and Adaptation; Transformation; Organizational Culture
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