Publications

January 2025
Case

Real Madrid Club de Fútbol

By: Anita Elberse, Juan Pasquín and Íñigo Pasquín

On June 1, 2024, Spanish soccer club Real Madrid captures its fifteenth Champions League title—more than double the tally of the nearest competitor. Under Florentino Pérez’s leadership, the club has now won six of the last eleven UEFA Champions League titles, and has... View Details

Keywords: Soccer; Football; Entertainment; Media; Talent Management; Superstars; General Management; Sports; Marketing; Recruitment; Competitive Strategy; Growth and Development Strategy; Sports Industry; Sports Industry; Sports Industry

12 Feb 2016
Op-Ed

The Real Jobs Tragedy in the US: We've Lost the Skills

America’s jobs market changed substantially. Harvard Business School research shows that between 1990 and 2014, America’s ability to generate “traded” jobs—that is, jobs in industries exposed to... View Details

Keywords: by Joe Fuller and Matt Sigelman; Manufacturing; Electronics

June 2000 (Revised October 2000)
Supplement

Dogfight over Europe: Ryanair (B)

By: Jan W. Rivkin

Supplements the (A) case. View Details

Keywords: Competition; Market Entry and Exit; Service Operations; Air Transportation Industry; Dublin; London

September 2003 (Revised February 2007)
Case

PolyMedica Corporation (A)

By: David F. Hawkins and Jacob Cohen

The Securities and Exchange Commission and investors question PolyMedica Corp.'s practice of capitalizing rather than expensing of direct-response advertising. View Details

Keywords: Activity Based Costing and Management; Business Earnings; Advertising; Private Sector; Budgets and Budgeting; Cost Management; Capital Markets; Marketing; Private Equity; Pharmaceutical Industry; Pharmaceutical Industry

01 Dec 2010
News

This Is What I Do

“With the MJFF sharing some of the initial risk in funding projects,” Hood explains, “the hope was that if positive outcomes emerged, industry would get involved where it might not have before and would take it the rest of the way. So... View Details

Keywords: Garry Emmons; time travel; Health, Social Assistance; Accommodation; Hospitality; News, Library, Internet, and Other Services; Information; Apparel Manufacturing; Manufacturing

17 Apr 2012
First Look

First Look: April 17

IFRS Adoption and Financial Statement Comparability Authors:Francois Brochet, Alan D. Jagolinzer, and Edward J. Riedl Abstract This study examines whether mandatory adoption of International Financial Reporting Standards (IFRS) leads to capital View Details

Keywords: Carmen Nobel

28 Jul 2016
Op-Ed

Where is TripAdvisor for Doctors?

to do by care providers and payers. Consumer empowerment in health care is nowhere as advanced as it is in the travel industry and financial services, for example. Doctors are not especially interested in providing transparent data about... View Details

Keywords: by John A. Quelch; Health

2011
Book

Accelerating Energy Innovation: Insights from Multiple Sectors

By: Rebecca Henderson and Richard G. Newell

Accelerating energy innovation could be an important part of an effective response to the threat of climate change. Written by a stellar group of experts in the field, this book complements existing research on the subject with an exploration of the role that public... View Details

Keywords: Energy Sources; Innovation and Invention; Climate Change; Policy; Competition; Demand and Consumers; Finance; Energy Industry

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Read Now

01 Sep 2009
News

Professor, Historian, and Storyteller

encompasses the birth of the consumer society, the shift away from an industrial economy, and the decline of the social contract between companies and workers. So the Times articles were chosen — from a huge array of possibilities — to... View Details

Keywords: News, Library, Internet, and Other Services; Information

October 2005 (Revised June 2006)
Case

The Turnaround of Chris-Craft

By: William A. Sahlman, Geremy Connor, Brian Doherty, Andrew Murphy and Taylor Smith

Describes a set of issues confronting the owners of Chris-Craft, a manufacturer of high-end boats. The company can invest in new monobrand stores, new boat designs, and brand extensions (e.g., apparel). The owners have also recently purchased Indian Head Motorcycle out... View Details

Keywords: Entrepreneurship; Luxury; Brands and Branding; Manufacturing Industry; Manufacturing Industry; Manufacturing Industry; United States

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01 Jan 2003
News

James E. Burke, MBA 1949

killed. Industry analysts and advertising experts told us that Tylenol was finished." As several HBS case studies point out, Tylenol was the country's best-selling over-the-counter pain reliever at the time of the poisonings, with 35... View Details

December 2014 (Revised May 2016)
Case

Dhamani Jewels: Becoming a Global Luxury Brand

By: Lynda Applegate and Lisa C. Mazzanti

Dhamani started as a loose gemstone dealer in 1969 in Jaipur, India. By the 2000s, it was headquartered in Dubai, United Arab Emirates and had expanded into diamonds and retail. The family business was now in its second generation of leadership and aimed to become a... View Details

Keywords: Luxury Retail; Jewelry; Luxury Goods; UAE; Retail; Brands and Branding; Family Business; Apparel and Accessories Industry; Dubai; India

25 Sep 2018
First Look

New Research and Ideas, September 25, 2018

counterparts. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=55026 Economists (and Economics) in Tech Companies By: Athey, Susan, and Michael Luca Abstract—As technology platforms have created new markets and new... View Details

Keywords: Dina Gerdeman

27 Feb 2018
First Look

First Look at New Research and Ideas, February 27, 2018

for hiring, the concept of a slot is absent from virtually all of economics. Macroeconomic studies of vacancies and search come closest, but the implications of slot-based hiring for individual worker outcomes has not been analyzed in a View Details

Keywords: Sean Silverthorne

01 Dec 2011
News

Reimagining the MBA

entrepreneurial. And they are less hierarchical, with flatter management structures. Service and knowledge industries have overtaken traditional manufacturing businesses as the engines of growth in the West, while China and other... View Details

Keywords: Roger Thompson; FIELD program; Colleges, Universities, and Professional Schools; Educational Services

April 2011 (Revised January 2015)
Case

The Eleganzia Group

By: Elie Ofek, Elena Corsi, Bharat Sajnani, Sorina Casian-Botez and Francesco Tronci

Eleganzia Group management faces tough decisions heading into the summer of 2010. With tourism on the decline due to the global economic recession, General Manager Giannuzzi must decide how to set prices at the Forte Village Resort, the Group's most well-known... View Details

Keywords: Pricing; Pricing Strategy; Customer Management; Branding; Customer Relationship Management; Price; Luxury; Business Strategy; Brands and Branding; Accommodations Industry; Accommodations Industry; Italy