Publications

October 2019
Teaching Note

Regtech at HSBC

By: Aiyesha Dey and Jonas Heese

Teaching Note for HBS No 120-046. View Details

October 18, 2019
Article

Success Comes from Within. More Americans Are Realizing That.

By: Arthur C. Brooks

Read Now

Article

The Best Thing About Libra Is Often Overlooked—and Its Creators Explain Why

By: Christian Catalini and Scott Kominers

Read Now

October 2019 (Revised June 2020)
Supplement

Airbus vs. Boeing (G): New Planes and Upgrades (2011)

By: Ramon Casadesus-Masanell and Karen Elterman

This case describes the first commercial flight of Boeing's 787 Dreamliner in 2011, three years after originally planned, as well as the first commercial flight of Airbus' superjumbo, the A380, in 2007. It also describes the companies' current endeavors in 2011,... View Details

Keywords: Airbus; Boeing; Product Development; Air Transportation; Projects; Competition; Air Transportation Industry; Manufacturing Industry

October 2019
Supplement

Airbus vs. Boeing (H): Wing Cracks and Battery Fires (2013)

By: Ramon Casadesus-Masanell and Karen Elterman

This case describes an issue with the batteries of Boeing’s 787 Dreamliner planes overheating and sometimes catching fire in 2013. The planes were grounded for several months until Boeing introduced new safety measures. The case also discusses a problem with cracks on... View Details

Keywords: Product Development; Air Transportation; Projects; Competition; Safety; Manufacturing Industry; Air Transportation Industry; United States; Europe

October 2019
Supplement

Airbus vs. Boeing (I): Airbus Introduces the A350 (2015)

By: Ramon Casadesus-Masanell and Karen Elterman

This case describes the introduction of Airbus’ A350XWB (Xtra Wide Body) in 2015. It also describes Airbus and Boeing’s current endeavors in 2015, including Airbus’ development of the A330neo (new engine option) , Boeing’s work on the 737 MAX, and Boeing’s announcement... View Details

Keywords: Product Development; Air Transportation; Projects; Competition; Manufacturing Industry; Air Transportation Industry; United States; Europe

October 2019
Supplement

Airbus vs. Boeing (J): New Plane Developments (2016)

By: Ramon Casadesus-Masanell and Karen Elterman

This case describes Airbus and Boeing developments in 2016, including Airbus' delivery of the first A320neo (new engine option) and Boeing’s work on the 737 MAX and 777X programs. It also notes Airbus’ restructuring in 2016. View Details

Keywords: Product Development; Air Transportation; Projects; Competition; Restructuring; Manufacturing Industry; Air Transportation Industry; United States; Europe

October 2019
Supplement

Airbus vs. Boeing (K): New Partnerships (2018)

By: Ramon Casadesus-Masanell and Karen Elterman

This case describes Airbus’ partnership with the Montreal-based aircraft manufacturer Bombardier beginning in 2017. The two companies partnered on the C Series of aircraft (later named the A220 Family), which consisted of small aircraft with 100–150 seats. The case... View Details

Keywords: Product Development; Air Transportation; Projects; Competition; Partners and Partnerships; Joint Ventures; Manufacturing Industry; Air Transportation Industry; United States; Europe; Canada; Brazil

October 2019
Supplement

Airbus vs. Boeing (L): Discontinuing the A380 (February 2019)

By: Ramon Casadesus-Masanell and Karen Elterman

This case describes Airbus’ February 2019 announcement that it was ending production of the A380, with the last delivery scheduled for 2021. The announcement followed an order cancellation by Emirates, a major customer of the A380. The A380 had faced significant... View Details

Keywords: Product Development; Air Transportation; Projects; Competition; Air Transportation Industry; Manufacturing Industry; United States; Europe

October 2019 (Revised June 2020)
Supplement

Airbus vs. Boeing (M): MAX 8 Disasters (July 2019)

By: Ramon Casadesus-Masanell and Karen Elterman

This case describes the October 2018 and March 2019 crashes of Boeing MAX 8 jets, which together killed over 300 passengers. The planes involved in both crashes shared a problem with a software system called MCAS, which Boeing had revamped at the last minute prior to... View Details

Keywords: Airbus; Boeing; Product Development; Product Design; Air Transportation; Projects; Competition; Safety; Failure; Air Transportation Industry; Manufacturing Industry; United States; Europe

October 2019
Case

Grant Freeland

By: Leslie Perlow and Matthew Preble

October 2019 (Revised July 2020)
Case

Serbia at a Crossroads

By: Sophus A. Reinert, Federica Gabrieli and Jyotika Banga

In the fall of 2018, Serbia found itself at a crossroads yet again. Following the Balkan Wars of the 1990s and the collapse of Yugoslavia, the country had embarked on a slow and arduous process of accession to the European Union (EU). This had been further hampered by... View Details

Keywords: Geopolitics; EU Accession; Economic Systems; Government and Politics; War; Social Issues; Serbia

October 2019
Teaching Note

Starling Trust Sciences: Measuring Trust in Organizations

By: Aiyesha Dey and Jonas Heese

October 2019 (Revised June 2022)
Case

Toys 'R' Us: Come Buy My Toys

By: Nori Gerardo Lietz, Erica Segall, Alejandro Botto and Terrence Shu

Keywords: Private Equity; Retail; Finance; Leveraged Buyout; Leverage; Leveraged Buyouts; Bankruptcy