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  • All HBS Web  (1,542)
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    • News  (517)
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    • Events  (3)
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← Page 36 of 1,542 Results →
  • August 2021
  • Case

Wymsee

By: Julia Austin, Sarah Mehta and Tom Quinn
Wymsee was a company that aimed to develop a mobile application (app) that would allow television audience members to identify and purchase clothing or accessories worn by characters in the program they were watching, with the Wymsee founders taking a percentage of... View Details
Keywords: Business Model; Business Plan; Business Startups; Film Entertainment; Television Entertainment; Technological Innovation; Knowledge Acquisition; Product Positioning; Opportunities; Adaptation; Mobile Technology; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; United States; New York (city, NY)
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Austin, Julia, Sarah Mehta, and Tom Quinn. "Wymsee." Harvard Business School Case 822-002, August 2021.
  • July 2005 (Revised October 2006)
  • Case

Global Fun: The Internationalization of Theme Parks

By: Geoffrey G. Jones and Steven Shaheen
A fictitious private equity firm considers whether to buy the international theme park business of the LEGO Group. Considers the origins of theme parks in the United States; the international expansion of Disney theme parks to Tokyo and Paris since the 1970s; and the... View Details
Keywords: Private Equity; Globalized Markets and Industries; Globalized Firms and Management; Global Strategy; Entertainment and Recreation Industry; Germany; Tokyo; Great Britain; Denmark; United States; Paris
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Jones, Geoffrey G., and Steven Shaheen. "Global Fun: The Internationalization of Theme Parks." Harvard Business School Case 806-018, July 2005. (Revised October 2006.)
  • 17 Jun 2016
  • Op-Ed

Companies Need to Start Marketing Security to Customers

behavior would not sit well at the annual industry association meeting and your holier-than-thou superiority claim might tempt fate and attract a terrorist attack. If anything,... View Details
Keywords: by John A. Quelch; Entertainment & Recreation
  • 10 Sep 2008
  • Research & Ideas

Long-Tail Economics? Give Me Blockbusters!

by focusing on bigger films that require a bigger commitment." Jeff Robinov believes in blockbusters and his strategy is to create more of them. The pharmaceutical and View Details
Keywords: by John Quelch; Entertainment & Recreation; Entertainment & Recreation
  • 01 Dec 2004
  • News

Pyramid Scheme

(MBA ’03) told the Boston Globe (September 22, 2004). DuPlessie, who studied mechanical engineering at MIT, launched TOMB after gaining experience working on projects at Disney and Universal Studios. Boston-based TOMB, the first project... View Details
Keywords: Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries
  • 16 Jun 2023
  • News

On the Move: Adam Laitsas (MBA 2016)

Our “On the Move” series highlights HBS alumni who are taking on new roles and responsibilities. Here we speak with Adam Laitsas (MBA 2016), who was announced as EVP of International Strategy & Business Operations for the Professional... View Details
Keywords: marketing; career changes; mixed martial arts; sports; MENA; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries
  • January 2009 (Revised March 2009)
  • Case

A Chinese Start-up's Midlife Crisis: 99Sushe.com

By: William C. Kirby, F. Warren McFarlan and Tracy Manty
Now into their third year at the helm of an Internet start-up in China, Ken Pao and Bill Li were managing a totally different company (with a new name) from the one they first founded in 2006. Having changed their business model from a social networking site to an... View Details
Keywords: Business Growth and Maturation; Business Model; Games, Gaming, and Gambling; Entrepreneurship; Venture Capital; Investment Funds; Organizational Change and Adaptation; Entertainment and Recreation Industry; China
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Kirby, William C., F. Warren McFarlan, and Tracy Manty. "A Chinese Start-up's Midlife Crisis: 99Sushe.com." Harvard Business School Case 309-060, January 2009. (Revised March 2009.)
  • 03 Nov 2003
  • Research & Ideas

Making Money Making Movies

strategic issues for motion picture industry executives have been addressed in academic research, and where new research is most needed. Finally, I have started a project on portfolio management in creative... View Details
Keywords: by Manda Salls; Entertainment & Recreation; Entertainment & Recreation
  • 14 Oct 2013
  • Research & Ideas

Blockbuster! Why Star Power Works

publishers, and producers in other sectors of the entertainment industry live by this approach. You might think that spreading resources evenly across product lines is the... View Details
Keywords: by Sean Silverthorne; Entertainment & Recreation
  • November 1997 (Revised December 1999)
  • Case

Cinemex

By: James L. Heskett
The founders of Cinemex, the largest capitalized venture start-up in Mexican history, are debating several issues concerning the operations of their new chain of motion picture theatres in Mexico City. The first concerns whether some seats should be left unsold to... View Details
Keywords: Business Startups; Service Operations; Debates; Venture Capital; Customer Satisfaction; Advertising; Investment; Theater Entertainment; Entertainment and Recreation Industry; Mexico City
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Heskett, James L. "Cinemex." Harvard Business School Case 898-108, November 1997. (Revised December 1999.)
  • June 17, 2016
  • Comment

Companies Need to Start Marketing Security to Customers

By: John A. Quelch
Recent events in Orlando underscore an important marketing truth: consumer safety and security are mission critical. A popular nightclub, Pulse, known as a safe place for the LGBT community, is put out of business at least temporarily by a terrorist act. Not far away... View Details
Keywords: Consumer Safety; Public Safety; Brand Attraction; Risk Management; Safe Environment Benefit; Marketing Safety; Global Brands; Advertising; Change Management; Disruption; Volatility; Crime and Corruption; Customers; Music Entertainment; Animation Entertainment; Film Entertainment; Brands and Branding; Marketing Communications; Marketing Strategy; Product Marketing; Consumer Behavior; Problems and Challenges; Safety; Corporate Strategy; Business Strategy; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; United States
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Quelch, John A. "Companies Need to Start Marketing Security to Customers." Harvard Business School Working Knowledge (June 17, 2016). (Republished by Fortune.com as "What the Orlando Tragedies Can Teach Businesses" on June 20, 2016.)
  • July 2019 (Revised November 2022)
  • Case

Backstage at Boston Ballet

By: David G. Fubini, Ryan Raffaelli, Begum Agca Okutgen and Julia Kelley
This case asks students to consider how to prioritize goals when placed in a new leadership role. In August 2014, Meredith “Max” Hodges became the youngest Executive Director (ED) in the Boston Ballet’s 51-year history. In her first year, she was able to claim several... View Details
Keywords: Organizational Behavior; Managing Change; Strategy Execution; Priorities; Arts; Buildings and Facilities; Decision Making; Theater Entertainment; Leadership; Business or Company Management; Mission and Purpose; Organizational Change and Adaptation; Strategic Planning; Problems and Challenges; Nonprofit Organizations; Strategy; Marketing; Price; Fine Arts Industry; Fine Arts Industry; Fine Arts Industry; United States; North America; Massachusetts; Boston; New England; Northeastern United States
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Fubini, David G., Ryan Raffaelli, Begum Agca Okutgen, and Julia Kelley. "Backstage at Boston Ballet." Harvard Business School Case 420-005, July 2019. (Revised November 2022.)
  • November 2002 (Revised November 2006)
  • Case

Tax-Motivated Film Financing at Rexford Studios

By: Mihir A. Desai, Gabriel J. Loeb and Mark Veblen
The head of production for Rexford Studios must analyze the terms and value consequences of an international financing involving a German film fund. The financing involves a sale-leaseback structure where international tax rules give rise to a sizable economic pie that... View Details
Keywords: International Finance; Financing and Loans; Taxation; Cash Flow; Financial Strategy; Financial Management; Competition; Film Entertainment; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Germany
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Desai, Mihir A., Gabriel J. Loeb, and Mark Veblen. "Tax-Motivated Film Financing at Rexford Studios." Harvard Business School Case 203-005, November 2002. (Revised November 2006.)
  • 01 Jun 2003
  • News

Portraits from the Class of 2003

First Film: Open Invitation, half–hour dark comedy Previous Job: managed brand franchises for Procter & Gamble, Cincinnati and Toronto AT P&G: spearheaded relationship with UNICEF to donate tuberculosis vaccines Copresident: HBS View Details
Keywords: Arts, Entertainment
  • 12 Oct 2017
  • Cold Call Podcast

Telemundo: The Fastest Growing TV Network in the United States

Keywords: Re: Henry W. McGee; Entertainment & Recreation; Entertainment & Recreation
  • 10 Mar 2021
  • News

Elevator Pitch: Game Time

Video Embed Animation by Drue Wagner and Troubadour Image + Sound Concept: Tilt Five is an entertainment system that uses augmented reality (AR) glasses, a game board, and a... View Details
Keywords: AI; virtual reality; gaming; technology; entrepreneurship; startups; Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries
  • March 2025
  • Case

Taylor Guitars: Making Employee Ownership Work the Taylor Way

By: Dennis Campbell, Petros Kusmu and Stacy Straaberg
In 2013, guitar manufacturer Taylor Guitars’ co-founders Bob Taylor and Kurt Listug were considering several exit options including selling to a competitor or to a private equity firm. The co-founders decided, instead, to embark on a seven-year process to transfer 100%... View Details
Keywords: Business Exit or Shutdown; Communication Strategy; Announcements; Decisions; Music Entertainment; Values and Beliefs; Borrowing and Debt; Geographic Location; Global Range; Governance; Employee Stock Ownership Plan; Management Style; Organizational Culture; Organizational Structure; Private Ownership; Business Strategy; Management Succession; Transition; Employee Ownership; Performance; Manufacturing Industry; Manufacturing Industry; United States; California; San Diego; Mexico; Netherlands
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Campbell, Dennis, Petros Kusmu, and Stacy Straaberg. "Taylor Guitars: Making Employee Ownership Work the Taylor Way." Harvard Business School Case 125-054, March 2025.
  • 25 Aug 2014
  • News

Jonathan M. Nelson, MBA 1983

companies, VoiceStream Wireless (now called T-Mobile USA), and also launched Hulu and the Yankees Entertainment and Sports Network (although... View Details
Keywords: Susan Young
  • 10 Feb 2014
  • News

King of His Castle

APPLING George Appling (MBA 1998) has become king of his castle. The Texas native turned an "enduring passion" for Renaissance fairs into a successful business owning one. "What sets our fair apart is that we didn't build it to make money first. We built it because we... View Details
Keywords: Jill Radsken; Arts, Entertainment
  • January 2008 (Revised March 2008)
  • Case

Glass Egg Digital Media

Glass Egg is an outsource games development firm in Vietnam. They are able to offer brand-name publishers-Microsoft EA, Atari-significant cost savings in the development of art assets for their video games. However, the firm's management find themselves at a point at... View Details
Keywords: Games, Gaming, and Gambling; Growth and Development Strategy; Marketing Strategy; Demand and Consumers; Product Development; Organizational Structure; Entertainment and Recreation Industry
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Godes, David B. "Glass Egg Digital Media." Harvard Business School Case 508-066, January 2008. (Revised March 2008.)
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